Cision

MAY 19, 2016

Your brand is no longer an authority over your audience, so how can you reach them? You need to connect with the people who do have authority: influencers. Invite the influencer to write a guest post for your blog or host a webinar with your brand. Consider including them in your content creation process as well.

Media 159

Media Pitching Blogging Brand 159

ReimaginePR

OCTOBER 3, 2016

That doesn’t seem like a guaranteed path to brand authority. And perceptually, it has more weight than a regular blog post. Aside from bragging rights, writing an ebook can help increase your authority because people will begin to see you as an expert on the topic. Click To Tweet. It’s more of a long term strategy for success.

eBook 219

eBook How To Writing Community 219

Bianchi Biz Blog

JUNE 12, 2023

Guest Post by Jan Griffiths, president & founder of Gravitas Detroit In today’s fast-paced and digitally connected world, internal communication has become more critical than ever for automotive suppliers. Meet the author: Jan Griffiths , an industry leader dedicated to driving cultural change within the automotive industry.

Employee 77

Employee Automotive Storytelling Internal 77

The Resolution Blog

MAY 11, 2018

I’m a director of at PR measurement tool CoverageBook.com and author of ‘PRs Digital Resolution’. This is a recording. About your host… That’s me, Stella Bayles. An ebook on the digital future of public relations. Prior to working in PR tech I spent 14 years in digital PR and specialised in SEO-PR for major European brands.

SEO 120

SEO eBook Data Measurement 120

Newsfile

FEBRUARY 28, 2024

company website, blogs). An op-ed (opposite the editorial page) is a guest article written by an expert or thought leader. A bylined article is an authored piece written by an individual associated with an organization. It appears in external publications and positions the author as an industry expert. sponsored posts).

Viral 52

Viral Crisis Communications SEO Reputation 52

Deirdre Breakenridge

MAY 14, 2018

A Guest Post By Liza Vozjakova, American University Student, PR Expanded Blog Post Winner. As a person from a foreign country, I have noticed that a lot of people of my age engaged in following different traveling blogs and video blogs. Step 4: Make updates. Step 3: Make connections.

Study 164

Study Internal International How To 164

Deirdre Breakenridge

MAY 25, 2018

A Guest Post By Abby Bacardi, American University Student, PR Expanded Blog Post Winner. As children’s book author Vince Gowman once said, “For every ‘Why?’ The role of technology in our digital age is more apparent than ever. a child asks, they invite us into a different definition of reality, and ourselves.”.

Creativity 171

Creativity Technology Social Media Travel 171

Rock the Status Quo

MAY 4, 2015

Motives are similar – a chance to publish a guest post or article – but many tend to follow an all-too-common, copy and paste template that reveals their true purpose behind the pitch. Why do I write about backlink pitches in a PR blog? How that pitch is written can be VERY revealing. They are all about volume, not quality.

SEO 100

SEO Pitching Small Business Agency 100

Buzzstream

AUGUST 12, 2020

For example, if you were interested in guest posting on the BuzzStream blog but were having a hard time confirming you’ve found the right person, go to LinkedIn, type in BuzzStream, and click on the employees. To double confirm, check the blog itself to see if the person you found has any presence there. . Subject lines .

Digital PR 62

Digital PR Pitching Interviews Writing 62

wiredPRworks

JULY 1, 2022

Break up your current experience into categories like speaker, consultant and author to broaden your skill set. Applications update and round out your profile with presentations, blog posts, free articles, travel plans, book reviews and events. Promote Events and Invite Guests. Summarize Your Talents into Sound Bites.

LinkedIn 52

LinkedIn Customer Service Travel Engineering 52

Sword and the Script

OCTOBER 29, 2020

He agreed, and so he’s my guest on this 46 th edition of the Off Script Q&A series. This is especially relevant when it comes to highly visited media which generate lots of traffic – securing a backlink will be a signal to Google that high authority websites link back to you and hence your website is credible. ” How so?

SEO 66

SEO Strategy Software Digital PR 66

Deirdre Breakenridge

MAY 30, 2018

A Guest Post By Kevin Anselmo, Founder of Experiential Communications. Kevin Kelly, co-founder of Wired magazine, noted the following in a BBC story : “truth is no longer dictated by authorities, but is networked by peers. mindset that Deirdre Breakenridge highlights on this blog. For every fact there is a counterfact.

Communications 171

Communications Training Education System 171

Waxing UnLyrical

DECEMBER 16, 2013

We’ve I’ve been up and down on the blogging front this year, and there are several #measurePR recaps we owe you. Why: On July 2nd, #measurePR did not have a featured guest, but instead held a community chat where everyone talked about how they got interested in measurement. measurePR transcript for July 2.

Measurement 86

Measurement Case Study Twitter Google 86

Rock the Status Quo

DECEMBER 29, 2014

More on this topic: Don’t Be Fooled by Vanity Metrics – Erick Schonfeld, TechCrunch Vanity Metrics vs. Actionable Metrics – Guest Post by Eric Ries , Blog of Tim Ferriss, author of The 4-Hour Workweek How to Find the Right Content Distribution – Gini Dietrich, SpinSucks Similar Posts You Might Like: Begone, Evil AVEs!

Measurement 173

Measurement Digital PR Strategy Agency 173

Flack's Revenge

NOVEMBER 29, 2017

I had to learn more, and asked Mark if he’d entertain some questions for the blog. Kiki helps with acquiring props and costumes, prepping the scripts for the teleprompters, and creating the blog posts and YouTube uploads. She also uses the transcript to create a post for our blog with the YouTube video embedded.

Video 153

Video B2B Film Marketing 153

Waxing UnLyrical

JUNE 3, 2013

Taking Your Blog Post Series on the Road. Why: In this guest post for WUL, Nick Kellet explains how placing guest posts on various blogs can be used to build your brand community. How to Increase Business Blog Traffic, Readership, & Community. Community Consultation – Offline & Online.

Community 99

Community Resources Facebook LinkedIn 99

Waxing UnLyrical

JUNE 2, 2014

In this guest post for Heather Whaling ‘s blog, Bethany Cramer offers some exercises to improve your conversational writing. In this guest post for Mark Schaefer ‘s {grow} blog , Brooke Ballard unveils her secret to developing meaningful online conversations. Image: AJ Cann via Flickr, CC 2.0.

Exercises 82

Exercises Small Business Resources Writing 82

Sword and the Script

MARCH 2, 2021

This blog is just a clever cover story for a boutique and savvy marketing and PR consultancy serving B2B tech. Belgium-based Prezly has added coverage from the Belgium-based news agency, Belga.press, to its system and “linking it with the author of the coverage in their CRM, as well as with the newsroom story covered.”. Did you know?

Company 150

Company Tools Technology Software 150

OnePitch

NOVEMBER 17, 2022

Hi XX, I wanted to see if you’re planning on covering the FAA’s June 21st rollout of LAANC (Low Altitude Authorization and Notification Capability) in much of California and parts of Nevada and Arizona. Like this series and have a guest you think would be a good fit? Want more blogs like this? PS: you can recommend yourself too.

Strategy 52

Strategy Real Estate Media Pitching 52

Waxing UnLyrical

JUNE 23, 2014

4 Reasons Your Content Is Yawn-Worthy. In this guest post for SteamFeed , Brooke Ballard tackles some common content mistakes and how to overcome them. In this guest post for Lightspan Digital , Valerie Gunn introduces us to 8 brands that stand out from the crowd when it comes to publishing content.

Resources 79

Resources Web LinkedIn Social Media 79

PRSay

APRIL 19, 2017

Instead of crafting a press release about the state of your firm (which will assuredly end up in the trash), consider having the new hire write down his or her insights in a company blog post, which you can then share across social media or submit to online publications as a guest post. Irrelevant products and services.

Pitching 138

Pitching Report Writing Energy 138

Waxing UnLyrical

OCTOBER 31, 2014

WUL is still not a pay-to-play blog. It is still a blog community with many regular contributors (one-time contributors welcomed too) from all over the world. As soon as we’ve sorted out some admin-type stuff for the guest bloggers, you will start seeing posts from them. 4, is Election Day. 4, 12-1 pm ET.

Community 96

Community Blogging LinkedIn Google 96

Waxing UnLyrical

DECEMBER 8, 2014

In this guest post for Jay Baer ‘s Convince & Convert, Kristen Matthews provides some tips on acquiring more than just brand mentions from your network. In this still-relevant guest post for Mark Schaefer ‘s Business Grow blog, Michael Brito opines on the effect content length has on your business.

Storytelling 76

Storytelling Resources Web Journalism 76

Waxing UnLyrical

JANUARY 27, 2014

Is Guest Blogging Dead? Why: If you’re using guest blogging as a way to gain links you should stop. In this post for Steamfeed , DJ Thistle remind us to break the cycle of bad blogging practices by focusing on quality and the company we keep in the blogging community. The 8 Most Common Sales Mistakes.

Film 78

Film Resources Internal International 78

Waxing UnLyrical

FEBRUARY 24, 2014

How To Revive Old Blog Content. Why: In this in-depth and thoughtful post, Mike Alton goes through how and when (or when not to) revive older blog posts. In this guest post for SteamFeed , Maria Elena Duron explores how a simple “thank you” can help stakeholders feel more connected. How Does A Brand Build Loyalty?

Small Business 75

Small Business Advertising Advertising SEO 75

Contently - Strategy

MAY 4, 2023

4 SME “Types” You May Encounter While Creating Content SMEs fall roughly into one of four general “types” based on where they fall in relation to two dimensions: the originality of their ideas and their willingness to collaborate. Note that the first dimension is originality, not authority or credibility.

Strategy 88

Strategy Employee Writing Industry 88

Presspage

JULY 18, 2017

When you are sending out a press release to journalists or a guest blog to an external website, do not follow to the style and guidelines of the media outlet you are approaching. More often than not, journalists and bloggers will provide feedback on guest posts and press releases. Don’t use sources to back up your claims.

How To 90

How To Guidelines Writing Consumer 90

Waxing UnLyrical

MAY 19, 2014

How to Ask for Guest Bloggers Without the Awkwardness. Why: Guest bloggers can be a great way to promote your brand and add value to your blogging efforts (as we have seen!). In this guest post for SteamFeed , Anne Reuss shares how to get bloggers on board. How to Earn Trust When Distrust Rules.

Customer Service 72

Customer Service Resources B2B Facebook 72

Rock the Status Quo

AUGUST 15, 2014

Where they crossed the line of moral behavior was writing a blog post on how to benefit from a tragedy that still had everyone reeling, then attempting to educate marketers on how to leverage the opportunity. If I am shocked by the callous disregard for privacy, I can only imagine how his family feels. by AmyVernon Interesting read.

Pitching 272

Pitching Viral Interviews Education 272

Waxing UnLyrical

MARCH 24, 2014

Why: In this guest post for Shelly Kramer ‘s blog, Andrea Cook shares highlights from a new Pew Research Center study on Millennials. Why: In this guest post for SteamFeed , Maria Elena Duron discusses collaborative marketing. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc.

Small Business 75

Small Business Community Resources LinkedIn 75

Waxing UnLyrical

NOVEMBER 17, 2014

In this guest post for Harvard Business Review , Anthony K. Lee Odden showcases 10 of Top Rank Blog ‘s most useful content marketing posts. Why: Do you let people to subscribe to your blog through a reader? Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc.

Analytics 80

Analytics Google Content Marketing Small Business 80

Mindful Marketing

JULY 30, 2022

These last two examples and several of those mentioned earlier are innovative approaches that reimagine marketing’s 4 Ps. An annual guest speaker in my capstone marketing course, Kichline has told us of his firm’s deliberations about transitioning the OnSong app from a one-time Apple App Store purchase to a monthly subscription.

Software 84

Software Consumer Analysis Examples 84

Waxing UnLyrical

JUNE 24, 2013

How My Guinea Pigs Became Famous Guest Bloggers. Why: In this guest post for WUL, Jessica Torres shares how she made her blog Cavy Savvy a success using smart SEO. How To Move Your Blog Post Up In Search Results. Do you have a killer SEO strategy that you use for your website or blog? Google Penguin 2.0

SEO 78

SEO Engineering Software Google 78

Waxing UnLyrical

AUGUST 5, 2013

In this guest post for WUL, Starr Sackstein offers some tips to educators for social media disengagement that also ring true for business owners. 7 Tips for Making Small Business Blogging Manageable. Why: A blog is a great way to engage potential and existing clients while building a solid online presence.

Social Media 88

Social Media Media SEO LinkedIn 88

ZudePR

MARCH 22, 2018

*By a first-time (self-publishing) author. 1 The Seed is Planted #2 Doing the Research #3 Getting the Self-Publishing Mindset #4 What the Hell am I Going to Write About? #5 Two years on, SumoMe decided to invest in long-read guest posts, and I mean long read, like 30 minutes long, and another 30 minutes for the comments.

Writing 83

Writing Google Blogging Exercises 83

Waxing UnLyrical

MAY 12, 2014

In this guest post for The Social Media Hat , Stephan Hovnanian reviews Steady Demand Pro , a tool that aims to help you get the most out of G+. Combine Your Blog Posts And Email Marketing Strategy For Better Results. Why: Do you treat your blogging and email marketing efforts separately or do you integrate them?

Community 79

Community Google Small Business Facebook 79

Waxing UnLyrical

JULY 29, 2013

How to Find Your Blogging Mojo – Experiment with Different Voices and Styles of Writing. Why: Sté Kerwer offers some tips on effectively focusing your writing to improve your blogging skills. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. How do you stay focused?

Energy 76

Energy Resources Writing LinkedIn 76