Sword and the Script

APRIL 15, 2017

You only get one shot at making a good first impression – and that’s true for corporate apologies too. Somehow as we grow up, those principles we learned as kids are beaten out of our collective corporate being. This is true of messaging, positioning, press releases and corporate apologies. 1) The incomplete corporate apology.

Corporate 79

Corporate Airlines How To Crisis 79

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. The same thing goes for business success items; you generally can’t tell a business story in a top media outlet without disclosing financial information. Don’t confuse PR and sales.

Publicity 334

Publicity How To Agency Product Launch 334

Onclusive

JUNE 15, 2022

Director, Global Corporate Communications, Mimecast What’s the secret to success? We are often cited in major publications such as the Wall Street Journal, The New York Times, CBNC and Economist, which use our data as backup for their stories around corporate leadership.

Marketing 195

Marketing Measurement Advertising Advertising 195

Onclusive

JUNE 15, 2022

Director, Global Corporate Communications, Mimecast. We are often cited in major publications such as the Wall Street Journal, The New York Times, CBNC and Economist, which use our data as backup for their stories around corporate leadership. We invest a lot in earned media because this is precisely how you build trust and corporate.

Marketing 195

Marketing Measurement Advertising Advertising 195

Deirdre Breakenridge

SEPTEMBER 9, 2019

Last September, the World Economic Forum published an article discussing what Millennials really want from businesses. What stood out immediately from the article appeared in the first sentence. ” The article went on to discuss how Millennials want to create change and value takes priority. .”

Ethics 218

Ethics Exercises Energy Corporate 218

PRSay

SEPTEMBER 27, 2023

Organizations can support their employees’ pursuit of the APR by providing resources, mentorship programs and financial assistance. He previously served as vice president of corporate communications for Kissimmee Utility Authority. Ethical decision-making and counseling are critical aspects of the PR and communications professions.

Ethics 189

Ethics Study Public Affairs Training 189

Burrelles Fresh Ideas

NOVEMBER 28, 2023

Whether you work in public relations, corporate communications, marketing communications, social media, or community relations, you communicate and make better decisions when you’re mentally and emotionally aware. Mental health is especially important for those who communicate and interact with the public.

Financial 97

Financial Social Media Exercises Communications 97

Newsfile

MARCH 14, 2024

Bloomberg Terminal: The Market Leader Bloomberg Terminal is subscription-based software that offers financial market data, analysis, content and trading capabilities to business professionals. With its dominant 33% market share in the financial world, Bloomberg terminal is a powerhouse. billion in revenue in fiscal 2023.

Financial 52

Financial Education Analysis Analytics 52

Presspage

JUNE 16, 2023

When it comes to conducting financial analyst meetings, AI-powered platforms can also assist. By analyzing vast amounts of data, such as financial reports, market trends, and news articles, AI can provide IROs with valuable information and recommendations for crafting engaging and informative press releases.

Financial 78

Financial System Ethics Data 78

Sword and the Script

APRIL 2, 2024

It was increasingly filled with queries from corporate bloggers with commercial interests rather than journalists with stories to complete on a deadline. In simple terms, the idea is that the AI helps to summarize posts and articles captured in the Agility monitoring system. The quality of queries changed too as the web evolved.

Reddit 176

Reddit Software B2B Technology 176

Onclusive

DECEMBER 10, 2020

The companies cited within the report also mentioned tangible financial benefits around demonstrating outcomes when it comes to media coverage. Director, Global Corporate Communications, Mimecast. Lona Therrien. As a result, 89% of Onclusive customers say that they are able to link their PR strategies with business impact.

Media 195

Media Software Analytics Measurement 195

Shift Communications

AUGUST 29, 2023

Now, in an emerging market, is the time for AI startups to kickstart a strategic AI-PR program, and mind the gap between industry and consumer awareness From mainstream media to trade press and corporate blogs, artificial intelligence (AI) and generative AI (genAI), in particular, seems to be everywhere. In fact, it is.

Survey 60

Survey How To Storytelling Corporate 60

Shift Communications

JUNE 28, 2017

Investor relations (or IR) is a specific sub-discipline of public relations that revolves around how a company communicates with investors, shareholders, government authorities, and the financial community. release financial information (one of the most common uses of the press release today) to the investor community.

Financial 92

Financial Government Corporate Community 92

Stephen Waddington

MAY 3, 2022

Organisations is used throughout this blog post as a catch all phrase for charitable, corporate, public sector entities. The corporation is a capitalist vehicle to generate value for shareholders. While they must be well managed and financially responsive, they seek to serve the public or a subset of the public.

Publicity 112

Publicity Construction Corporate Study 112

Landis PR

APRIL 19, 2022

Companies are increasingly expected to report comprehensively on their material, non-financial sustainability information. The International Financial Reporting Standards ( IFRS Accounting Standards ) developed by the International Accounting Standards Board ( IASB ) are now binding in 166 jurisdictions worldwide.

Report 52

Report Financial Internal International 52

Stephen Waddington

JULY 16, 2021

The crisis has had a devastating impact on financial capital but has led to a rise in social capital. This is likely to be an issue on the corporate agenda for the next decade. Companies that have invested in their local communities during the crisis continue to benefit from a reputational dividend.

Publicity 199

Publicity Government Crisis Employee 199

ImPRessions - Crenshaw Communications

MAY 22, 2017

In turn, paid media can amplify the implied third-party endorsement that PR achieves in the form of content like product reviews, influencer posts, and feature articles. We represented a credit union through a strong campaign around financial wellness. Here are some of the most powerful. Generating credibility for the brand message.

Brand 185

Brand Branding Marketing Wireless 185

Stern + Associates

AUGUST 25, 2023

Financial restrictions drastically narrow down your PR agency choices. Related article: Leading With Leaders: How to Amplify Executive Visibility on Social Media Observe How Prospective PR Agencies Interact with Your Team Your partner PR agency should have good rapport with your team. However, this is rarely the case in real life.

Agency 62

Agency Publicity Measurement Strategy 62

Deirdre Breakenridge

APRIL 17, 2017

Watch a video summary of this article on the CommunicationsMatch YouTube Channel. See more articles on our Insights Blog. Prior to founding CommunicationsMatch, Locke held senior corporate communications roles at Prudential Financial, Morgan Stanley and Deutsche Bank and founded communications consultancies. .

Measurement 247

Measurement Communications Banking Crisis Communications 247

NewsWhip

JULY 14, 2020

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. When it comes to our digital work, we excel in complex and hard-to-reach audiences. .

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

ImPRessions - Crenshaw Communications

JULY 24, 2018

The first half of 2018 has seen some remarkable corporate PR maneuvers. WeWork: virtue signaling or corporate activism? The announcement generated scores of articles and lots of discussion on social media. Instead, the agile response expressed corporate values without much risk. Philip Morris throws flames.

Real Estate 120

Real Estate Policies Corporate Healthcare 120

PR Insiders

AUGUST 26, 2021

Once you’ve sent a pitch, a press release, or an article to a journalist, should you follow up if you don’t receive a response? At News & Experts, we’ve had great success providing the media with content that is written like a newspaper article. And if so, how long should you wait? The answer to the first question is “yes.”

Survey 78

Survey Pitching Newspapers Software 78

Mindful Marketing

JULY 16, 2022

What made EY’s, and KPMG’s, infractions all-the-more incredible is that they involved the firms’ auditing personnel—the very people who are supposed to ensure that the financial statements of the organizations they audit are accurate and truthful, i.e., that they aren’t cheating!

Ethics 90

Ethics Pharmaceuticals Corporate Financial 90

Stuart Bruce

MAY 20, 2016

Brand Finance believes: “There is a growing demand that it is time for a new form of financial reporting, whereby boards should be required to disclose their opinion of the fair value of the underlying values of all key intangible assets under their control. What does this mean for public relations and corporate communications professionals?

Reputation 94

Reputation Measurement Brand Branding 94

Burrelles Fresh Ideas

MAY 16, 2023

Last year in my article on mental health and the workplace , I shared what stigmas are, how to overcome them in your workplace, and how mental and physical health are intertwined. The 8 dimensions of wellness are Emotional (Mental), Physical, Spiritual, Social, Intellectual, Occupational, Environmental, and Financial.

Strategy 40

Strategy Employee Resources Financial 40

Prohibition

AUGUST 19, 2021

Corporate recruiters often blacklist individuals with negative reputations. Suppose a hiring manager searches for your name online and finds professional websites, articles and links. Investors, analysts, and the financial press are no longer the primary curators of a company’s or executive’s public image.

Reputation 118

Reputation Google Crisis Management Engineering 118

Presspage

AUGUST 9, 2023

Investor relations is defined by Gartner as a 'strategic responsibility whereby organizations manage communications between their executive leadership and the financial community'. Just adding your article to this large pile of information is not enough to spark their interest. Ensure better compliance and corporate governance.

Strategy 78

Strategy Technology Tools Government 78

Buchanan PR

SEPTEMBER 19, 2022

When I started my career in corporate communications three decades ago, there was a long-running joke that every CEO or client wanted only one thing from their communications team: “Get me in The Wall Street Journal.”. Most articles are 300 words or less and make liberal use of bullet points. Cheddar News. to provide analysis.

Journalism 52

Journalism Media Financial Local 52

Sword and the Script

JUNE 3, 2020

That’s a mouthful of buzzwords, but Ryan Reeves, a product manager for the company, added some context on LinkedIn: “Signals uses AI to continually read trillions of articles to detect important company trigger-events (viral articles, product launches, financials, partnerships, headcount changes, etc.)

Product Launch 95

Product Launch Survey Banking Pharmaceuticals 95

Sword and the Script

MARCH 2, 2021

Even so, it speaks volumes that the company has closed on 16 other corporate transactions in recent history before it got around to thinking about AI. Top shared articles (linked). What I do like about her article is that’s she’s driving a conversation about PR technology. Articles, blog posts and content picks.

Company 150

Company Tools Technology Software 150

Stuart Bruce

MAY 29, 2015

Many PR professionals help companies and organisations to create annual reports, but despite improvements to make them more interesting they are still frequently just focused on financial data with everything else relegated to mere cosmetic additions. Dell therefore doesn’t have to publish annual or quarterly financial reports.

Report 60

Report Financial Corporate Reputation 60

PRSay

JANUARY 3, 2018

For much of the past decade, authors of articles such as this one predicted changes in how content would be created and disseminated given the continued emergence of social and other digital-media platforms. Tech companies have made huge financial bets on all of these innovations. the blink-and-you-miss-it nature of Snapchat).

Publicity 167

Publicity Social Media Television Measurement 167

Sword and the Script

MARCH 7, 2023

Whenever you ride an elevator in a fancy corporate building, Captivate is one of the providers that serve up video content. Updates to the CRM include the “option to personalize communication to create a custom experience for their capital market contacts,” such as investors or financial analytics. million, compared to $14.4

Software 126

Software Analytics Technology Video 126

Shift Communications

MAY 21, 2018

million articles and 5.6 Through its own newsroom , Facebook issued 31 corporate and 24 product announcements. Tech giants and behemoth corporations drive a high volume of the media’s stories. They typically don’t appreciate changes to messaging and it can hurt the chances of landing a positive article.

How To 68

How To Pitching Report Interviews 68

Deirdre Breakenridge

DECEMBER 12, 2017

Incredibly, we obtained global media coverage, including articles in CNN Tech and CNN Money within one week. Wendy is a 30-year veteran of corporate, agency, consulting, and small business ownership. Determined to get results, I taught myself Twitter in one weekend. I was hooked. Ever one of us has this capability.

Twitter 208

Twitter Software Retail Agency 208

PRSay

MAY 26, 2020

But many uncertainties about coronavirus remain, making the job especially challenging for communicators who need to plan and execute strategies to encourage patients to return for care, and to help their organizations regain financial health by filling thousands of empty hospital beds and medical offices.

Communications 191

Communications Crisis System Healthcare 191

Sword and the Script

JANUARY 31, 2023

Recent earnings Separately, Meltwater (Oslo Børs: MWTR) also recently announced financial results for the third quarter ending, September 30, 2022. Factmata uses AI to identify and track narratives online through articles, blogs, tweets and other social chatter, highlighting the ones that could either help or hurt brand reputation and value.”

Software 78

Software Case Study Technology Tools 78