Shift Communications

OCTOBER 9, 2014

Here’s a fun infographic from the folks over at Domo about how much is happening in an Internet minute. In one minute, the equivalent of all 4 seasons of Game of Thrones is uploaded to YouTube. The post Simple Content Marketing Framework appeared first on SHIFT Communications PR Agency | Boston | New York | San Francisco.

Content Marketing 158

Content Marketing Marketing Facebook Creativity 158

Sword and the Script

SEPTEMBER 14, 2019

Here’s how the numbers break down specifically: 83% of reporters said Twitter was most valuable; 40% said Facebook; 26% said LinkedIn; 21% said Instagram; 13% said Reddit; 12% said YouTube; 8% said WhatsApp; 5% said Signal; and. 1% said SnapChat. Reporters review business social media profiles. Credible sources.

Survey 75

Survey Media Relations Report Media 75

Shift Communications

AUGUST 12, 2015

Almost every presenter at one point in their talks mentioned the need for content to be mobile-friendly and that visuals (video, images, infographics) absolutely needed to be in your content development toolkit. YouTube is a key strategy for enterprises – and is a lost opportunity for others. Are you ready to join? Derek Lyons.

Mobile 60

Mobile Strategy SEO YouTube 60

Presspage

APRIL 20, 2018

As traditional news outlets shrink, organizations are learning to tell their stories in a journalistic fashion through text, photographs, infographics, videos and other means. These days, every company must be a publisher. Here are some ways to do that: 1.

Video 84

Video Engineering Financial Infographics 84

Shift Communications

JUNE 2, 2015

More recently infographics have been all the rage. The content changes but the marketing strategy rarely evolves – beyond the addition of new outposts, e.g.: “We’ll tweet it; we’ll post it to Facebook; we’ll upload it to (YouTube or Slideshare); we’ll post it to our LinkedIn page; and pin it on Pinterest!”. Todd Defren.

Content Marketing 60

Content Marketing Strategy Marketing Pinterest 60

The Stalwart Blog

DECEMBER 18, 2015

A few months ago, our agency learned that more of our clients and prospects were in need of greater content marketing assistance. While we’ve always been a PR and Marketing agency, the majority of our work has primarily been focused on media relations. However, things are changing and that is no longer the case.

Content Marketing 60

Content Marketing Marketing Infographics Pinterest 60

Shift Communications

APRIL 6, 2015

The current occupant of the Iron Throne, Mark Zuckerberg’s Facebook, battles it out for supremacy against Reid Hoffman’s LinkedIn and the combined might of Google and YouTube. The post Social Media Game of Thrones: A Song of PR and Social appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.

Social Media 60

Social Media Data-Driven PR Infographics Analytics 60

MaccaPR

JANUARY 6, 2015

His post features tips for how your brand can use YouTube and other social media channels to conquer your competition. #3. Christina Milanowski is social media director and account supervisor at Minneapolis-based Maccabee , a strategic public relations and online marketing agency. Maccabee Public Relations.

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Blogging Wikipedia YouTube Content Marketing 48

MaccaPR

DECEMBER 19, 2016

The latest content marketing trend our PR agency is seeing is the move toward less content creation and more content promotion. YouTube – Marketers know that 2016 was the year of the online video with, according to Venture Beat , Americans spending an aggregate of 8,061 years on YouTube each day.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

PR 20/20

NOVEMBER 24, 2015

Sabrina is the Marketing Manager for The Shelf , an influencer marketing platform that enables brands and agencies to connect with the most relevant influencers. No matter where you go online, there’s inspiration everywhere you look: visuals on Instagram, gift guides on Pinterest, style tips on YouTube. approach, anyway?

Pinterest 40

Pinterest Marketing Infographics Fashion 40

The Hoffman Agency

MARCH 27, 2017

By Peh Yuxin , Account Executive, The Hoffman Agency Singapore. Interactive infographics and documentaries are powerful new forms of news communication in the digital era, and news outlets are starting to recognize their reach and relevance. These are merely a few of the many possibilities that PR practitioners can adopt.

Infographics 49

Infographics Technology Video YouTube 49

Waxing UnLyrical

NOVEMBER 18, 2015

Video is the most popular content marketing format for 2015, ahead of case studies, blogs and infographics ( 2015 State of Digital Marketing , a report featuring insights from over 600 marketers from Web Marketing 123). The Crayon report also indicates a high percentage of brands go directly to YouTube for video hosting needs.

Video 40

Video YouTube Web Case Study 40

5W PR

FEBRUARY 22, 2024

Photographs, illustrations, memes, and infographics paint a thousand stories without a single word, engaging people through color, composition, and symbolism. Movies, TV shows, and even YouTube videos offer moving experiences, immersing the public in fictional worlds or showcasing the beauty of reality.

Media 78

Media YouTube Transportation eBook 78

MaccaPR

NOVEMBER 10, 2015

Luckett says marketers should stop focusing on outdated tactics - such as banner ads - and instead look at what attracts a non-cognitive response, such as infographics, videos or art. Kara Turtinen is an account executive at Minneapolis-based Maccabee, a strategic public relations and online marketing agency. Now, go be a disruptor!

Marketing 48

Marketing Social Media Video Mobile 48

Journalistics

MARCH 2, 2013

Ideally, with agencies or larger organizations. You know how to use Photoshop or the equivalent to alter images – this can be as simple as putting words over a funny cat picture or graphic, or something more advanced like creating your own infographics. You know how to shoot, edit and post video to platforms like YouTube, Vimeo, etc.

Pinterest 52

Pinterest Writing Interviews Social Media 52

Sword and the Script

DECEMBER 24, 2019

19% of publishers requested articles, 13% requested infographics, 12% requested mixed-media pieces, and 11% requested data visualizations.”. 17% more likely to be expanding beyond traditional agency partners.”. “18% Corporate positions tend to pay more than agency positions. 30) Companies build in-house creative agencies.

Marketing 78

Marketing Publicity Survey Study 78

Cision

JANUARY 6, 2016

Facebook today hosts more video views than YouTube does. How-to videos, video testimonials from existing customers, infographics about industry trends, and even inspirational quotes set against picturesque background images are fair game for a more exciting social media presence. Give your users content that they enjoy on social media.

Social Media 120

Social Media Media Airlines Video 120

Contently - Strategy

APRIL 24, 2019

Working with the help of an agency, the content team made the tough choice to try a different course of action in the hopes of growing its audience. “We The five-part series brought in close to 10,000 views on YouTube plus thousands more with social clips. That engagement sparked discussion for a bigger video budget.

Content Marketing 88

Content Marketing Infographics Insurance Insurance 88

Shift Communications

OCTOBER 31, 2016

Instead, we toss out a chart, an infographic, or a good quote and hope no one notices that we haven’t done our homework. YouTube users post 400 hours of new video per second. What if you had insight into the subject matter shown in the fastest trending YouTube videos? On Instagram alone, users post 694 new photos per second.

Analytics 60

Analytics Data Analysis Technology 60

MaccaPR

FEBRUARY 10, 2015

The Nashville-bred superstar has leveraged every element of her social identity – on Facebook, Twitter, Instagram, Tumblr, Pinterest, Vevo and YouTube – to make "1989" the #1 best-selling album of 2014. Imagine how far your brand could go with videos that spoke with, rather than at, your customers on YouTube with this level of feeling?

Social Media 48

Social Media Marketing Media YouTube 48

Shift Communications

MARCH 3, 2017

When collecting data, even though media may be your primary target, coverage is never a sure thing, so think about how else the resulting data might be used – company blogs, infographics, sales materials, social media posts, advertising, customer communications and more. Are the Conclusions Defensible? Account Director.

Survey 60

Survey Data Google Web 60

MaccaPR

MARCH 18, 2015

In this brave new world, marketers are creating their own content – infographics, podcasts, webinars, YouTube videos and more – that are distributed for free via their digital channels. Leila Hirsch is an account executive at Minneapolis-based Maccabee, a strategic public relations and online marketing agency. March 4, 2015.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

Sword and the Script

FEBRUARY 25, 2017

The last CMO was a train wreck and therefore a) we need fire an agency; b) initiate a restructuring; and c) launch a re-branding. If you can’t link content marketing to the business objectives, it doesn’t matter if you can center a YouTube video in WordPress with HTML code. Some agencies are vendors. Give our services a try.

Marketing 70

Marketing Employee Survey Social Media 70

MaccaPR

MAY 20, 2015

He’s shared with me many a time how he goes to YouTube to get inspired, learn new methods of preparation and find recipes. Positive consumer experiences and reviews, as indicated in this PeopleClaim infographic (right), impact the bottom line. MaccaPR : I’m proud to say I’ve raised a millennial who is a bit of a foodie. His favorite?

Trends 48

Trends Marketing Retail Consumer 48

MaccaPR

JULY 23, 2014

Pair this digital noise, in which YouTube videos are uploaded at the rate of 100 per minute , with our limited ability to stay focused. Moritz recommends creating and sharing mini-infographics, screengrabs with text, and photos with overlayed text like quotes, stats and facts. Be snackable. Consumers love short and punchy.

Pinterest 91

Pinterest Storytelling Infographics Social Media 91

Cision

MAY 29, 2017

Similar to Facebook, YouTube’s “Recommended for You” section is another example of how user activity and preferences fuel content discovery. For instance, if a blog post does extremely well, you can then make a video, slideshow and an infographic to get a better momentum. Why is Content Discovery Important?

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How To Content Marketing Engineering Advertising 129

MaccaPR

AUGUST 5, 2015

What’s more, promoting the authors of your blog is a critical part of establishing employee advocates for your brand – advocates who can extend their value through branded e-books, speeches, webinars, podcasts, infographics, YouTube videos and much more. So who authored the blog post you’re reading now? His Mojo works.

Blogging 48

Blogging Employee Corporate Google 48

Flatiron Communications

JANUARY 15, 2016

The smarter set in the PR biz have turned their attention to how best to harness the influence of their clients’ followers on social media, as well those “independent” stars-for-hire on Twitter, Facebook, Snapchat, Vine, [link] YouTube and Instagram. Didn’t PewDie Pie of Maker Studios fame just land how own YouTube network ?

Content Marketing 28

Content Marketing Marketing Instagram YouTube 28

MaccaPR

OCTOBER 26, 2015

Even today, a Google search on the words “Death of Public Relations” generates 108,000,000 results - including giddy articles titled “The Many Deaths of Public Relations,” “The Death of PR Agencies,” and “Corporate PR Is Dead.” A former Edelman PR executive published a 300-page book. Its title: “Trust Me, PR Is Dead.”. Why do I know that?

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Content Marketing Marketing Advertising Advertising 48