PeakMetrics Insights

MARCH 13, 2019

A nonprofit can only be as good as the people behind it. Numerous digital tools exist to help, and your nonprofit may find that it can save time and money adopting them. Here are twenty digital tools all nonprofits should be using. Is the nonprofit’s website bringing in the right people? Google Analytics.

Nonprofit 40

Nonprofit Tools Strategy Google 40

Burrelles Fresh Ideas

MARCH 5, 2024

Nonprofit newsrooms are also on the rise, like the nonpartisan nonprofit States Newsrooms. The Public Relations Global Network (PRGN) and member agency Buchanan Public Relations released ‘ The State of Earned Media 2023 ’ report a few months ago. Find out how we simplify monitoring and measurement for brands and agencies.

Media 97

Media Nonprofit Pitching Analytics 97

PRSay

JANUARY 14, 2022

Agencies must reevaluate success measurement with clients to better show value. Showing clients that the recipe is cooking will buy time, showcase holistic thought and afford new ways to provide client delight. Springsteen’s 1987 Brilliant Disguise offers some stark realities for brands and nonprofits. Trolls will find you.

Communications 162

Communications Trends Nonprofit Radio 162

Waxing UnLyrical

APRIL 11, 2019

For creative marketing agencies, CSR often takes the form of pro-bono services. Sometimes, that pro-bono relationship can help transform an agency’s culture. Ten years ago, our agency embarked on a journey that imprinted in our minds the impact we could make as strategic communicators and marketers.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

wiredPRworks

FEBRUARY 11, 2019

About Barbara Rozgonyi, Creative Visionary. Founded in 1990, CoryWest Media is a creative innovation consultancy that works with its clients to attract attention, build brands, and captivate communities in 4D. Designed and Presented by Barbara Rozgonyi, called a “Powerhouse Marketer” and a “Pro’s Pro.”. Be in the room where it happens.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Message: We are a progressive public relations agency, designed to reach a profoundly diverse global market. Edelman PR. Finn Partners.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

PRSay

FEBRUARY 28, 2024

It’s critically important to have diverse individuals reviewing the creative, reviewing the content” before it goes out. ” Panelist Myron King, chief integration officer at the branding agency VML, said “the conversation is moving from DEI to belonging and then to backlash. Advocacy plays a huge role,” she said. “I It is ‘we.’”

How To 100

How To Nonprofit Resources Groups 100

Cision

AUGUST 18, 2016

In this interview, Imelda discusses the importance of data and analytics, what brands can learn from nonprofits and how to keep up with today’s consumers. I’m most excited at the opportunity to marry my background in creative, strategy and research with the capabilities of an agency leader in consumer PR and cause marketing.

Nonprofit 120

Nonprofit Analytics Consumer Creativity 120

PRSay

JULY 9, 2021

In today’s PR agency world, with its seemingly endless permutations of team structures and hierarchies, there are several scenarios in which younger workers might help guide their more experienced counterparts. Input for agency pitches or campaign planning is another area where younger professionals can shine.

Nonprofit 218

Nonprofit Employee Internal International 218

ImPRessions - Crenshaw Communications

MARCH 19, 2019

Businesses from tech startups to nonprofits have come to recognize the value of a strategic PR campaign executed by a talented team. What we call PR can include paid influencer marketing, content or inbound marketing, social content, and other varieties of paid creative services. Public relations is hot.

Nonprofit 271

Nonprofit Crisis Management Fashion Advertising 271

Landis PR

OCTOBER 12, 2022

This Bay Area nonprofit institution has been close to our hearts for more than 40 years. ODC is a great example of how organizations can foster community – creating a space where people can explore their own creativity and nurture their whole selves. Not bad for an independent public relations agency with a staff of about 15.

Community 98

Community Communications Nonprofit Corporate 98

Landis PR

FEBRUARY 14, 2022

Making the simple complicated is commonplace; making the complicated simple, awesomely simple – that’s creativity.” – Charles Mingus, jazz composer and bass player. . Photo courtesy of Kittenteeth. Public relations is not a term I heard used until it became a gen-ed choice in college.

Meeting 98

Meeting Insurance Insurance Nonprofit 98

ImPRessions - Crenshaw Communications

MAY 4, 2018

This is the time of year when PR agencies have the opportunity to bring on fresh talent, as a crop of new college graduates enters the workforce. Unlike those entering the workforce on the heels of the recession, today’s PR hopefuls are likely to be welcomed by top agencies and corporations. Consider a PR agency.

How To 189

How To Nonprofit Interviews Privacy 189

5W PR

SEPTEMBER 27, 2019

You can find public relations specialists working in government, nonprofits, as well as small to large companies. It usually means working closely with the nonprofit’s fundraising staff to create a more donor-centric publication. Due to budget constraints at most nonprofits, the role can be extremely broad.

Publicity 114

Publicity Nonprofit Public Affairs Government 114

PR 20/20

FEBRUARY 1, 2023

Brightfind is a specialized digital design and web development agency that creates outstanding digital experiences using modern design, best-in-class personalization, and seamless integrations. Who is Brightfind? We’re glad you asked!

Marketing 79

Marketing Nonprofit Web Internal 79

Cision

JUNE 22, 2017

Public Service Announcements (PSAs) can be an excellent way to raise awareness for a nonprofit organization — to help bring their mission to life and drive intended actions to help support a cause. Distribution of a PSA should be customized and can be scalable for those with limited nonprofit budgets.

Publicity 224

Publicity Real Estate Nonprofit Television 224

PRSay

JANUARY 9, 2020

2020 is the perfect time to take a fresh, creative approach to your partnerships. Things to think about How can you leverage organic content (with permission, of course) and empower your everyday fans to continue to share your brand message creatively? Highly-targeted story angles.

Trends 151

Trends Nonprofit Consumer Newspapers 151

Cision

JULY 28, 2016

Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies. PadillaCRT has defined health as a strategic growth area for the agency. It’s been an incredible career experience.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

PRSay

JANUARY 11, 2021

Her résumé also features innovative leadership roles, including as executive vice president and managing director of GM MediaWorks, the stand-alone agency of GM, and as president of Ingenuity Media for the Martin Agency. I’ve worked at agencies, in technology, in broader communication strategy and a more-narrow media focus.

Energy 179

Energy Journalism Leadership Meeting 179

PRSay

AUGUST 31, 2021

The truth is, whether we work in politics, business or the nonprofit world, a silent majority of the public exists. She is now head of PR and social media at Bozell, a full-service strategic and creative marketing agency in Omaha, Neb. The governor had a high approval rating. Illustration credit: maksim kabakou ].

Crisis 164

Crisis Crisis Communications Nonprofit Social Media 164

5W PR

JANUARY 16, 2019

I came to PR by way of my first passion for nonprofit and social justice – working a few gigs for organizations like Pencils of Promise, American Red Cross and the San Diego Unified School District. Always exercise your creative muscles whether through reading, cooking or drawing. What was your first gig in PR?

Nonprofit 68

Nonprofit Exercises Fashion Travel 68

5W PR

SEPTEMBER 11, 2019

News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. Don’t forget the other large potential job market for utility players: the nonprofit sector. This is true, particularly in small nonprofits. million have less than 5 employees. More than 1.5

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Landis PR

JANUARY 10, 2022

We work with a broad range of clients, including technology, healthcare, nonprofits, environment, hospitality and more. LCI is a strategic, disciplined and effective communications agency. We rarely stay past 5:30/6:00, which is wonderful in the PR agency world. Landis Communications Inc. LCI) is hiring! Direct client contact.

Healthcare 98

Healthcare Policies Nonprofit Ethics 98

Deirdre Breakenridge

MARCH 8, 2017

Nicole is a member of the Forbes Agency Council, an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. She went on to work at a number of leading technology firms and one of the top global PR agencies.

Radio 170

Radio How To Community Storytelling 170

Cision

JUNE 29, 2017

I want Fenton to be the go-to agency for advocacy organizations, non-profits, foundations and sustainable brands. And I want to grow what we’re doing in video, digital and creative. What drew you to the field of PR—specifically using communications for advocacy, social change, and work with nonprofits?

Public Affairs 0

Public Affairs Nonprofit Pitching Video 0

Sword and the Script

FEBRUARY 19, 2019

Agency experienced preferred. It’s a bit of a catch 22 because firms only want to hire people with agency experience, but you need agency experience to get hired. CS: I’ve had the pleasure of working at a wide variety of companies-from nonprofit, government to the private sector.

Company 66

Company Nonprofit Marketing Software 66

PRSay

OCTOBER 11, 2019

After meeting a decade ago at an agency where we ranged in seniority (or lack thereof) from assistant account executive to vice president, we reconnected and now gather regularly to talk shop. We’re spread across three cities and work in different industries: nonprofit, health care, and food and beverage. Sell it in.

Measurement 135

Measurement Pharmaceuticals Nonprofit Leadership 135

Critical Mention

FEBRUARY 10, 2018

You can work with organizations of different sizes from startups to nonprofits to agencies to large corporations. Creativity matters . There are more ways than ever to be creative in PR. Of course, writing and creating content is one way to express creativity, but now, visuals play a greater role in getting the news out.

Publicity 125

Publicity Storytelling Nonprofit Creativity 125

Communications Conversations

JULY 23, 2019

HOWEVER… If you take a closer look at the 2019 list, you quickly realize almost the entire list is made up of agency folks. I only found THREE people who WEREN’T agency people on the list! What’s more, it wasn’t just agency people–it was one specific agency! ” – Heather Olson.

Transportation 122

Transportation Social Media Corporate Agency 122

Cision

DECEMBER 17, 2015

Panera Bread has an initiative called Panera Cares which is a special 501(c)(3) nonprofit community caf é that operates on a pay-what-you-can model. There are entire agencies or spin-off agencies being built on that premise alone. Images: Steven Depolo , Mike Mozart ( Creative Commons ). Pay It Up, Not Forward.

Brand 120

Brand Branding Nonprofit Storytelling 120

Cision

JULY 5, 2016

If it’s to drive new donations by getting new people exposed to your brand in a creative way as the ALS foundation did incredibly well with its Ice Bucket Challenge, then yes, that was a great tactic. ” What are some of the differences in building a marketing strategy for a large company versus a small startup or nonprofit?

Nonprofit 227

Nonprofit Crisis Viral Groups 227

PRSay

AUGUST 31, 2017

Diversity of thought in inclusive environments brings value to organizations ranging from publicly traded conglomerates to nonprofit agencies. Leaders in both the for-profit and nonprofit sectors are increasingly seeking to understand and address such implications of implicit bias.

Nonprofit 84

Nonprofit Employee Leadership Crisis Communications 84

5W PR

APRIL 9, 2019

It can cost money and time to creatively come up with a way to connect. Whether it’s sponsoring a local nonprofit event or offering up employee volunteers to work at a food drive or other event, there are multiple ways for a business to use its strength in numbers to make a difference. An offline connection is made.

Consumer 60

Consumer How To Advertising Advertising 60

Cision

AUGUST 11, 2016

Nonprofit Tech for Good. So far the FTC has gone after brands only (Lord & Taylor, Warner Bros Video), despite the fact that in both instances the brands had handed off their influencer work to agencies. The lesson is obvious—marketers need to be vigilant with agencies and influencers.” – Seth Arenstein, Editor, PR News.

Marketing 0

Marketing Mobile Nonprofit Engineering 0

5W PR

FEBRUARY 28, 2020

Yoobi creates colorful and fun notebooks, folders, pencils, pens, binders, scissors, cases, wallets, backpacks, and more that are meant to inspire the young creative minds using their products. These products will help students succeed in the classroom by supplying them with the necessary tools to learn, and hopefully spark their creativity.

Company 88

Company Apparel Nonprofit Consumer 88

Cision

MAY 13, 2015

He’s trained more than 6,000 communicators from agencies large and small, from Fortune 50 companies to regional nonprofits. That announcement earned more than 1 billion impressions in the first week, thanks to smart pitching from their agency, Method Communications.

Pitching 120

Pitching Nonprofit Fashion Trends 120

Waxing UnLyrical

MAY 2, 2019

The nonprofit has evolved from an annual choir concert into an organization with dozens of programs and hundreds of volunteers who contribute more than 16,000 hours of volunteer service each year. Image by stevepb via Pixabay, Creative Commons CC0. Oftentimes, the greatest reward is on the other side of community impact.

Case Study 50

Case Study Study Community Nonprofit 50