The Hoyt Organization

MAY 10, 2024

Known as the March 2024 Core Update , this update is more comprehensive than the typical updates Google periodically rolls out. Understanding The March 2024 Core Update Google is updating its core ranking systems to better evaluate if webpages are unhelpful or provide a poor user experience.

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Google Engineering Infographics Policies 79

Mindful Marketing

JANUARY 8, 2024

” It’s no surprise that on a planet full of creative and entrepreneurial people, wheels were already turning before public domain day 2024 toward ways of monetizing the newly liberated mouse. To be protected, works must possess some minimal amount of creativity. Some of those ways would probably make Walt shudder.

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Film Creativity Video Enterprise 94

Bianchi Biz Blog

NOVEMBER 6, 2023

Being that I’m fresh in the industry I haven’t gotten the chance to write many stories, so for now my most fun story is also the one I’m most proud of. She had an incredibly inspiring story that reminded me how much I love writing profiles on individuals. How do I write it so they follow along without getting bored? Use people.

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Meeting Engineering Journalism Media 94

Prohibition

FEBRUARY 2, 2024

While it may have felt like the longest month in existence, it didn’t stop the creative minds of marketers around the world. It’s the first campaign round up of 2024 – and here’s what we’ve loved so far. In the video, KitKat encourages people to write ‘Have a break, and then…’ followed by its question. You did it.

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Marketing Film Creativity B2C 62

Doctor Spin

FEBRUARY 15, 2024

2024, January 2). Unlike many other creative professions, corporate communications have somehow forgotten that having great taste is an actual skill. Outside the box” = Used to refer to creative thinking, but has become a cliché. 2024, January 2). Merriam-Webster.com. 2 Rivera, K. Communication vs Communications.

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Communications eBook System Corporate 52

Prohibition

OCTOBER 25, 2023

At the time of writing, the AI stickers are only available to a select number of users as a trial however, if successful, the stickers will be widely rolled out as a new feature for all users to enjoy.

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Buzzstream

MARCH 7, 2024

Google Search Central blog just posted a new update titled “What web creators should know about our March 2024 core update and new spam policies” The post outlines several changes that could impact the future of link building, content creation, and upend strategies that many sites rely on. But wait a minute, is all of this new?

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System Google Policies Guidelines 62

5W PR

SEPTEMBER 27, 2019

In the nonprofit arena, the public relations specialist usually has a more expansive role that can range from writing press releases for distribution to news sources to drafting a donor appeal letter and arranging a public tour of the facility. BLS was forecasting strong competition for these jobs with a growth of 6% between 2014 to 2024.Here’s

Publicity 114

Publicity Nonprofit Public Affairs Government 114

Sword and the Script

AUGUST 1, 2023

The second is an enhancement to its AI Writing Assistant, first unveiled a couple of months ago. That assistant helps to write social media content but now includes an integration to DALL-E. This is the first time I’ve seen a PR software company introduce generative AI focused on creative content, like images. Fair enough.

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Software Pitching Ethics Privacy 128

Burrelles Fresh Ideas

JUNE 6, 2023

AI algorithms are now generating personalized product recommendations, creating automated email campaigns , and even helping to research and write articles or social media posts. What these AI tools produce today still needs strong human guidance,” says Laurent Thevenet , head of creative technology, Publicis Groupe APAC & MEA. “I

Communications 40

Communications Marketing Technology Data 40

Burrelles Fresh Ideas

NOVEMBER 7, 2023

They paused the program for 2023 but plan to resume in the new year (2024). How to get agency-ready During the pandemic, the PR Council launched an agency-ready certificate program. Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees.

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Agency Energy Crisis Management Industry 89

Doctor Spin

DECEMBER 26, 2023

This time, I’ll try to think differently about setting goals for 2024. I’m also constantly re-writing a book on public relations called “Amplify.” It’s an achievement in itself, almost. The 10th time is the charm, right? Creating something note-worthy.

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Leadership Blogging Course Resources 52

Buzzstream

MAY 2, 2024

This post isn’t about writing a media pitch because we’ve already done that. We’ll use X’s Advanced Search feature, which allows you to be a little more creative with your searches. If you’re lucky, the journalist will share every article they write on X, giving you insight similar to what you saw in the previous MuckRack example.

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Digital PR Report How To Pitching 62

5W PR

SEPTEMBER 11, 2019

In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. So, what does it take to get into this exciting profession?

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Maxim Behar

JANUARY 31, 2024

Having couples of university educations, writing numerous of interesting business books, some of them bestsellers in the USA, accumulating huge experience in strategic consulting an crisis management, managing many international communications organization, Behar with no doubt now is one of the global leaders in Public Relations business.

Publicity 59

Publicity Crisis Management Leadership Hotels 59

Buzzstream

MARCH 13, 2024

As Google continues to tighten the noose on borderline link building tactics with March 2024 Helpful Content updates , building backlinks is more important than ever. Tip: Brands get creative and overlap hero content types. In both cases, the goal is to drive links to boost rankings and site traffic. Animations.

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Digital PR Construction Case Study SEO 71

Buzzstream

FEBRUARY 1, 2024

With Google’s new email requirements to reduce spam starting Feb 2024, cold outreach may take a critical blow if you aren’t personalizing. I specialize in guest post writing and noticed that your site doesn’t rank for [keyword] while your competitor [competitor site name] does. If you’re interested, I can write this article for you.

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Pitching Infographics Survey Resources 87

Contently - Strategy

MARCH 5, 2024

Believe it or not, financial content for a bank can be fertile ground for creativity. After all, the actual content of bank marketing stays largely the same from institution to institution—there are finite ways to approach writing about, say, a checking account or a credit card.

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Financial Content Marketing Examples Banking 52

Contently - Strategy

MARCH 18, 2024

Content related to mortgages, insurance, and financial planning has a way of becoming predictable over time—unless you get a little creative. Complete with vivid photography, an engaging write-up, and a nifty retirement calculator, the report has outperformed the average BlackRock post by sixfold in engagement metrics.

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Case Study Financial Content Marketing Study 52

Contently - Strategy

APRIL 9, 2024

You don’t want your audience to feel like your content is repetitive across all channels, so you’ll need to get creative with your remixes and make sure you’re continuing to deliver value, regardless of the medium. But simply transcribing your podcast or writing show notes won’t cut it.

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