ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

Most of the so-called PR disasters that unfolded in 2023 went well beyond public relations strategy or execution. A seemingly minor marketing promotion precipitated the boycott, but AB’s response to the situation didn’t help. The post PR Lessons From The Biggest Failures of 2023 appeared first on Crenshaw Communications.

Banking 212

Banking Nonprofit Twitter Advertising 212

The Proactive Report

DECEMBER 26, 2022

Video trends for 2023. Storytelling: Telling a story that resonates with your target market is essential if you want to cut through the noise online. Social media listening can provide invaluable insights when it comes to telling the story of your brand. 2023 is just around the corner.

Video 162

Video Film Social Media Facebook 162

Agility PR Solutions

MARCH 3, 2024

The social media wheel of fortune was spinning wildly again in Q4 2023, and new research from customer engagement platform Emplifi provides deep insights to help social media marketers and advertisers align their social strategies with current performance trends for Instagram, Facebook, TikTok, and X after analyzing both organic and paid ad activity (..)

Instagram 101

Instagram Social Media Brand Branding 101

Prohibition

JANUARY 20, 2023

Last year was a big one for change and trends across social media, with the Instagram reels shift, Elon Musk and Twitter Blue, TikTok’s continued popularity, the introduction of BeReal and LinkedIn continually moving toward a more humanised platform – there was lots that came into play to keep us social media marketers on our toes.

Social Media 62

Social Media Trends Media Instagram 62

Prohibition

AUGUST 4, 2023

social media marketing efforts, social media marketing campaigns, entire video, many brands, drive traffic In today’s digital age, social media video marketing has emerged as a powerful tool for businesses to engage with their target audience.

Social Media 118

Social Media Video Marketing Media 118

Prohibition

JUNE 20, 2023

We’re almost halfway through 2023, and so far, there’s been a lot to keep up with in the world of social media. Here we’ve rounded up the top changes and updates to have on your radar when planning your next social media campaign. Take a look at the breakdown per channel below!

Social Media 62

Social Media Media Instagram B2C 62

The Proactive Report

NOVEMBER 27, 2022

<iframe width=”560″ height=”315″ src=”[link] title=”YouTube video player” frameborder=”0″ allow=”accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture” allowfullscreen></iframe> The post How to do Marketing the Right Way in 2023 – (..)

How To 100

How To YouTube Marketing Social Media 100

PRSay

DECEMBER 27, 2022

As 2023 quickly approaches, communications professionals continue to plan for what the new year holds in store. Rather than view it as a social media delivery device, perhaps see Twitter as an online complaint box. Are they moving to other platforms like Tribel , Mastodon or Hive Social ? Reevaluating Twitter.

Trends 127

Trends Pitching Twitter Nonprofit 127

The Proactive Report

DECEMBER 2, 2022

Visual content has been an important part of any brand, marketing or promotional campaign since cave dwellers etched stories of their conquests on the walls of their homes. Predictably, the design trends of 2023 (according to Social Media Today ) will follow suit. Original Imagery.

Trends 147

Trends Instagram Creativity Small Business 147

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Fast forward to today, those very channels have donned a new hat – they’ve become vibrant marketplaces, offering the joy of online shopping with a social flavor. Being on social media is the online pastime that everyone loves. In 2023, more than 4.89 billion people were using social media globally.

Social Media 87

Social Media Media Mobile SEO 87

Sword and the Script

JANUARY 2, 2024

The content readers viewed the most were largely about the topics of generative AI in PR and marketing – with a touch of Twitter and a sprinkle of marketing budgets In 2008 I came home from a long deployment to find the PR and marketing world had changed. Social media was blossoming. Blogs were raging.

Blogging 114

Blogging Software B2B Survey 114

Garrett Public Relations

DECEMBER 7, 2023

As another year draws to a close and brands look ahead to 2024, what marketing and public relations advice can help guide us as we make plans? 49% of marketers say they feel “more optimistic” about the U.S. economy, up from 30.1%

Marketing 214

Marketing Brand Branding Publicity 214

Sword and the Script

DECEMBER 19, 2023

More comms teams report to the C-suite Comms pros “are moving into the C-suite with nearly half (47%) now reporting to the CEO directly, a stark contrast from 2020, in which 57% reported communications was part of marketing,” according to a new survey Cision published with PRWeek. Source: 2023 State of the Media Report by Cision.

B2B 106

B2B Survey Pitching Software 106

Buchanan PR

JANUARY 8, 2024

Good taste and notable presentation – important factors to consider both when whipping up a dish, and when constructing a marketing campaign in the food and beverage industry. To kick off 2024, we are reflecting on some of the most memorable food and beverage marketing campaigns from 2023.

Marketing 52

Marketing Viral Trends Consumer 52

Sword and the Script

JULY 18, 2023

There’s been no shortage of surveys and stats in B2B marketing; here’s a look at some of the more interesting ones from the first six months of 2023 Apart from this blog, I produce a separate monthly email newsletter that curates articles and blog posts across marketing communications. ” Read more on Marketing Dive 2.

B2B 78

B2B Marketing Survey Study 78

Institute for Public Relations

DECEMBER 12, 2023

Hootsuite analyzed how social media and artificial intelligence (AI) will play a role in ROI for organizations in 2024. A survey of 4,281 marketers and 4,508 consumers was conducted in August 2023, along with an analysis of 1 million anonymized social posts and 15,557 articles from major social media reporting organizations.

Social Media 64

Social Media Media Analysis Survey 64

The Proactive Report

NOVEMBER 1, 2022

Technology has transformed the practice of Public Relations and marketing. Here are some challenges your PR team should be ready to deal with in 2023: Social Media. Seven-in-ten Americans use social media to connect with one another, engage with news content, share information and entertain themselves.

Communications 130

Communications Social Media Employee Crisis 130

Prohibition

DECEMBER 19, 2022

It’s our final social media updates round-up of 2022, so let’s see what the main platforms have been working on amid Musk’s Twitter Blue whiplash and ongoing Instagram changes and updates. Here’s our round-up of all the latest social media updates you need to know! BeReal gains competitor traction.

Instagram 62

Instagram LinkedIn Social Media Media 62

Burrelles Fresh Ideas

DECEMBER 19, 2023

The post 2023 Season’s Greetings from Burrelles first appeared on Burrelles.

Radio 107

Radio Analysis Agency Communications 107

Prohibition

JULY 7, 2023

We’re here to help you stay on top of the latest social media updates. This month our focus is of course on Instagram Threads, the latest social media app to hit our screens. LinkedIn also implemented an updated algorithm for 2023. Instagram threads The biggest update for July is of course Instagram Threads!

Instagram 62

Instagram Social Media Media LinkedIn 62

PReview: A Blog by NewsVoir

MARCH 22, 2023

Read the article till the end, to know the hacks of becoming a social media influencer. One of the prominent photo and […] The post Instagram Influencer Hacks, A complete guide-2023 appeared first on PReview: Blog for PR, Digital Marketing and Media Professionals.

Instagram 90

Instagram Social Media Blogging Marketing 90

Agility PR Solutions

FEBRUARY 21, 2023

In other words, these advertisers may enjoy a surge in buzz on social media or a bump in YouTube views, but […] The post Top Super Bowl 2023 advertisers that dominated the buzz: Who made the cut? Advertisers all want to score a touchdown, but many will just settle for field goals. appeared first on Agility PR Solutions.

Advertising 148

Advertising Advertising Television YouTube 148

PRSay

MARCH 7, 2024

The film, a feminist masterpiece to some and too basic for others, has achieved widespread influence in the consumer marketplace and, as shared widely on social media, has prompted many women to reassess their roles in the world. and Mattel for the 2023 “Barbie” movie.

Film 129

Film Marketing Sports Hotels 129

NewsWhip

SEPTEMBER 12, 2023

And once again, G2 has reaffirmed our position as leaders in both media and social media monitoring. NewsWhip continues to earn recognition as high performers in social media monitoring and media monitoring for both the Enterprise and Small business categories. But there’s more to celebrate.

Enterprise 78

Enterprise Small Business Software Crisis 78

Landis PR

JANUARY 8, 2024

Corporations have paid untold millions to branding and marketing gurus to achieve a fraction of this success. Heidi Klum partners with Cirque du Soleil for her 2023 Halloween costume By Andie Davis Heidi Klum is the “Queen of Halloween,” and it’s become a guessing game each year as to what she’ll think up next.

Film 59

Film Twitter Viral Social Media 59

Sword and the Script

FEBRUARY 20, 2024

PR earns a 45% open rate and 3% response rate on pitches Reporters opened about half of the pitches (45%) they received in Q4 2023 and responded to about 3%. Studies show the average email marketing campaign has a 20% open rate and 2% CTR. So, says Propel, which provides PR software. Is that good? What exactly is that?

Report 106

Report Publicity Marketing Pitching 106

The Proactive Report

OCTOBER 30, 2023

2023 is almost over. It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts. These PR and marketing trends can help you thrive in 2024. What are people saying about your brand when discussing CRM systems on social media?

Trends 182

Trends Marketing Wikipedia Reddit 182

Sword and the Script

SEPTEMBER 12, 2023

58% spending more time researching products before making purchasing decisions; social media has become increasingly important in B2B marketing The consumerization of business technology is probably one of the biggest driving forces in the development of B2B software. Using people’s names in marketing email (i.e.

B2B 162

B2B Leadership Marketing Software 162

NewsWhip

APRIL 27, 2023

Based on what we’ve heard from our customers, we’ve developed a list of the 10 essential tools comms and PR pros can’t live without in 2023. GlobeNewsWire GlobeNewsWire helps to distribute press releases and multimedia content to media, investors, and consumers worldwide.

Tools 78

Tools Communications Pinterest Analytics 78

5W PR

FEBRUARY 6, 2023

Being aware of the CBD legislature is essential when it comes to cannabis marketing. Growing market Each state has its own laws when it comes to the use of cannabis. New cannabis legislature helps to open new markets in the rapidly growing cannabis industry.

Trends 88

Trends Consumer Industry Marketing 88

Prohibition

JUNE 23, 2023

Social media advertising is an ever growing and evolving part of social media. Meta set to release AI tool to help create ads 2023 has been the year of AI so far, with ChatGPT becoming more popular and social media platforms integrating AI where they can.

Advertising 71

Advertising Advertising Social Media Media 71

Agility PR Solutions

APRIL 16, 2023

The size of the public relations market in the U.S. in 2023 is expected to be $17.8 Something as simple as a wrongly-worded social media post could hurt your brand’s reputation permanently. And […] The post 4 ways PR and influencer marketing work together during crisis appeared first on Agility PR Solutions.

Crisis 110

Crisis Marketing Reputation Social Media 110

Prohibition

DECEMBER 12, 2023

Bringing you another round-up of the latest social media updates, as AI continues to infiltrate, check it out below. The need for this is a difficult one to translate, with the app losing almost 15 million users in 2023 following the rebrand. These small reel updates will be well received by content creators far and wide.

LinkedIn 62

LinkedIn Social Media B2C Instagram 62

NewsWhip

JUNE 14, 2023

Therefore, we are thrilled to receive the news that G2 has acknowledged NewsWhip as a leader in the media monitoring and social media monitoring categories. Small Business “The predictive elements in NewsWhip are 10/10 – we know when our brand is mentioned, by whom, and how widely it’s likely to be shared on social.

Leadership 78

Leadership Software Customer Service Small Business 78

Communications Conversations

AUGUST 16, 2022

“I’m a social media team of one–how can I best manage all these different channels?” ” “Social media is just a small part of my overall job yet I’m asked to manage multiple social media channels!” Many social teams are small. That sounds about right.

Social Media 128

Social Media Media Resources YouTube 128

Prohibition

FEBRUARY 27, 2023

This time we’re looking at the best so far for 2023, the ones that have caught our and the UK media’s attention for all the right reasons! The tweet received almost 23k likes and retweets from big names such as Greg James – showing the power of social media in helping put small businesses on the grid!

Brand 62

Brand Branding Viral Fashion 62

Agility PR Solutions

JANUARY 26, 2023

Think about the last time you scrolled through any social media platform. It’s common […] The post How to balance the importance of data privacy and personalization in 2023 appeared first on Agility PR Solutions. Now think about the kinds of adverts that popped up.

Privacy 85

Privacy Data How To Big Data 85