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5 Ways Trend Tracking Helps PR & Marketing Pros

Onclusive

In the dynamic landscape of PR and marketing, the ability to shape and capitalise on trends is vital for successful campaigns. In fact, shaping and capitalising on both industry trends and consumer trends (rather than just responding), has numerous benefits. The ability to accomplish this comes from trend tracking.

Trends 195
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The quest to achieve data-driven leadership: Where we are in 2022 with data and AI initiatives

Agility PR Solutions

The post The quest to achieve data-driven leadership: Where we are in 2022 with data and AI initiatives appeared first on Agility PR Solutions. New research from data-driven business strategic advisors NewVantage Partners offers a progress report on the state […].

Data 145
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20 PR and Marketing Predictions for 2022

Sword and the Script

Professionals across the globe share analysis and perhaps, aspiration, in offering up PR and marketing predictions for 2022. The metaverse will not be huge for PR in 2022 – but watch this space.”. ~ 2022 is going to be known as the year of the employee. CommsTech will be a dominant theme in 2022. Year of the employee.

Marketing 214
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Being the Boss of 2022: Bruce Springsteen’s Guide to Communications Trends

PRSay

More than 50 years later, his words ring true as a map to become a better communicator in 2022. Forty years later, the words offer a vision for what to expect in 2022 and how to best adapt for our clients, our profession and our world. “Sooner or later, it all boils down to money”. Last year offered very few glory days.

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3 Streaming Trends PR Pros Should Watch

ImPRessions - Crenshaw Communications

Effective navigation of the space is critical for the key players who want to establish a leadership position in the category and get ahead of the competition. Here are three key trends PR professionals in media and ad tech need to be aware of while developing strategy. AVOD channels increasing their reach.

Trends 170
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3 Streaming Trends PR Pros Should Watch

ImPRessions - Crenshaw Communications

Effective navigation of the space is critical for the key players who want to establish a leadership position in the category and get ahead of the competition. Here are three key trends PR professionals in media and ad tech need to be aware of while developing strategy. AVOD channels increasing their reach.

Trends 170
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2022 Social Media Trends Pt. 2: Twitter and LinkedIn Marketing Strategy

Shift Communications

What’s working — distinct thought leadership branding: Thought leadership from the brand and its executives should be cornerstone content on LinkedIn. Twitter Trends & Changes. Using the news cycle and trending topics to your advantage (trendjacking) is the name of the game. The post 2022 Social Media Trends Pt.