Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 64

Radio Pinterest Television Government 64

ImPRessions - Crenshaw Communications

JULY 10, 2019

But according to the 2018 USC Annenberg Center for Public Relations Global Communications Report , writing is the skill most valued by PR recruiters. From blog posts to media pitches, we shift gears constantly, adapting to many different kinds of written content. A blog-eat-blog world . Less is more.

Case Study 231

Case Study Writing Pitching SEO 231

Stephen Waddington

NOVEMBER 27, 2020

This healthcare-focused edition follows #FuturePRoof Three: The NHS at 70 with lessons for the wider PR community, published in 2018. The book describes how internal communications has become a primary function for communications teams working round the clock to keep staff updated and safe.

Healthcare 131

Healthcare Privacy Print Community 131

PR in High Definition

JANUARY 30, 2024

and more than doubling since 2018, showing the monumental rate of development. It is also essential to foster a reputation both internally and externally that can help capitalize on the momentum that Britain has built. This means that the overall value of tech companies in the U.K. All of this shows that the fundamentals are there.

Reputation 62

Reputation Leadership Company Internal 62

Sword and the Script

AUGUST 14, 2018

The 2018 State of the Media report by Cision is an annual survey of reporters that offers some insight. For example, citing the Edelman Trust Barometer, Digiday reported , “trust in traditional media has increased from 48 percent last year to 61 percent in 2018.”. You can also edit and delete a blog post relatively easily.

Survey 102

Survey Report Media B2B 102

PR 20/20

NOVEMBER 30, 2022

As Paul Roetzer ( @paulroetzer ) states in Chapter 8 of The Marketing Performance Blueprint : “Every marketing plan should start with an honest internal marketing assessment. These metrics may be both internally facing (like efficiency) and business oriented (like leads closed or the number of campaigns managed). Technology.

Marketing 52

Marketing Technology Internal International 52

PR 20/20

AUGUST 16, 2018

Kipp’s session focused on HubSpot’s 2018 marketing strategy, which puts customers at the center of all efforts. Marcus Sheridan ( @TheSalesLion ), Acclaimed International Keynote Speaker. “We That is the essence of inbound leadership.”. Subscribe to our blog. Kipp Bodnar ( @Kippbodnar ), CMO of HubSpot.

Conference 40

Conference Leadership Agency Community 40

Sword and the Script

MAY 26, 2020

Answered: unsure , brands should take a stand) Interestingly, the results mirror a 2018 survey that asked consumers if they wanted brands to take a stand on politics. >>> That’s up from 68% in 2019 and 51% in 2018. That is, yes. Media relations only gets harder. 75% of PR pros say media relations is getting harder.

Survey 119

Survey Measurement Public Affairs Storytelling 119

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Effect of thought leadership on reputation and sales.

Survey 176

Survey Marketing B2B Study 176

Onclusive

DECEMBER 17, 2018

San Francisco, December 18, 2018 – AirPR ( www.airpr.com ), the data science company for communication and public relations, today announced the closing of its Series C financing of 8 million dollars. The solution leverages artificial intelligence to recommend similar authors based on common attributes and characteristics.

Analytics 150

Analytics Data Big Data Technology 150

PRSay

SEPTEMBER 4, 2018

Thanks to BEPS’ leadership, September will bring a variety of Ethics Month resources including webinars, blog posts, articles and Twitter chats. Anthony D’Angelo, APR, Fellow PRSA, is the 2018 chair of PRSA. They do an exemplary job of pointing the way toward sound ethical concepts and best practices.

Ethics 123

Ethics Twitter Conference Journalism 123

Communications Conversations

MARCH 29, 2019

A North Minneapolis native, Tess excelled in her journalism program at Drake University, during which she presided over the Coalition of Black Students and interned in business development with The Integer Group and in marketing/group sales with Iowa Events Center. She was also a nominee for AdFed’s 32 under 32 in 2018.

Social Media 128

Social Media Agriculture Marketing Media 128

Sword and the Script

DECEMBER 20, 2022

Internal comms takes center comms stage in hybrid work. With the new dynamics of hybrid work established worldwide, Public Relations – as a professional who builds and consolidates relationships – becomes an even more strategic professional regarding the internal audience. CISOs turn to comms pros for comms help.

Marketing 189

Marketing Content Marketing Data Social Media 189

Sword and the Script

JUNE 9, 2020

That’s an increase from 68% in 2019 and 51% in 2018. Send it around internally. Internal sharing pulls double duty: When the next catastrophe hits, and the leadership takes out the budget hatchet , again, they don’t want to cut yours because they understand the outsized-value you deliver to the business. Repurpose it.

Media Relations 111

Media Relations Media Survey Pitching 111

Critical Mention

JANUARY 3, 2019

From going to prison to becoming the CEO of Front-Line Bribery LLC, you’ve completely turned your life around and recently cited as Thompson Reuters Top 50 social influencers in Risk, Compliance and Regtech in 2018. My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media.

Interviews 105

Interviews Ethics Government Internal 105

Critical Mention

SEPTEMBER 9, 2018

PRSA’s 2018 International Conference, taking place next month in Austin, TX is an event PR pros look forward to every year. And between 2017 and 2018, the number of survey respondents that said they would invest in tech jumped from 8% to 23%. We are excited about attending ourselves! The speakers this year are hard to beat!

Conference 66

Conference Crisis Management Survey Big Data 66

Sword and the Script

DECEMBER 26, 2017

1) How long should a blog post be? The average post today is 1,142 words long but it’s clear that blog posts are getting longer – 41% longer than the typical post three years ago. The average post today is 1,142 words long but it’s clear that blog posts are getting longer – 41% longer than the typical post three years ago.

Content Marketing 123

Content Marketing SEO Social Media Marketing 123

Stephen Waddington

MARCH 15, 2021

Each of the speakers has kindly responded to the questions that we didn’t cover in the blog post below. You should use all internal channels (suggestion boxes, Q&A with leaders, town halls etc) that link you to the leadership to express how a particular set of behaviours make you feel, especially if there is a conflict.

Google 119

Google Data Government Social Media 119

Sword and the Script

JANUARY 15, 2019

This year will mark the third anniversary for the business (though the blog will celebrate 10 years and some 700+ posts). Perspective: Most agencies don’t have a professional sales force, so the leadership sells the deal and then pushes the work down the pay scale for action. So, you need a mix of internal and external PR help.

Agency 77

Agency Leadership Corporate Training 77

Sword and the Script

DECEMBER 15, 2020

Make your team members track everything that matters within your marketing department – blog views, cost per lead, conversion rates at every stage, webinar attendance rate, paid search efficiency… and report their own KPIs up to you. Do you blog regularly? Rethinking internal and external comms. Test, test, test.

Marketing 168

Marketing Employee Content Marketing Training 168

Stephen Waddington

DECEMBER 30, 2019

Vuelio named this blog the best PR and communications blog in 2019. The report provides an international perspective on the challenges facing the PR business. Offices are predominantly structured around masculine way of working and doing things and around masculine behavioural and leadership patterns. Happy New Year.

Government 103

Government Education Print Ethics 103

Sword and the Script

AUGUST 22, 2017

I am currently Group Vice President, Social Engagement and Digital Content at Ruder Finn and I am a member of NYU Stern Executive MBA class of 2018. What do you think is the role of internal communications in this polarizing environment? . 5) You seem to do a lot of international work. I love working on international projects.

Internal 70

Internal International Interviews Trends 70

Stephen Waddington

DECEMBER 5, 2018

Indeed, many of the hottest public relations agencies such as Manifest and the Romans, and large international networks such as Golin, Ketchum, and Weber Shandwick, proudly lead with earned media. Trust in the media The 2018 Edelman Trust Barometer (opens as a PDF) puts the trust between the public and media at 41% worldwide.

Media Relations 115

Media Relations Media Print Newspapers 115

Flatiron Communications

NOVEMBER 28, 2018

Rather than come clean quickly with the facts as they knew them when they knew them, The Times alleges that Facebook’s leadership purposely misled the public (and its own board) in an effort to downplay the depth of the Russian breach of its global social influence platform. Later that day, the company’s abbreviated blog post went up.

Facebook 44

Facebook Public Affairs Crisis Crisis Management 44

Sword and the Script

DECEMBER 24, 2019

1) The average blog post is 1,236 words. How long is the average blog post? How long does it take to write the average blog post? Read more: 3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]. Read more: 3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML].

Marketing 78

Marketing Publicity Survey Study 78

PRSay

OCTOBER 17, 2019

birthrate in 2018 reached its lowest level in 32 years. He blogs at www.stephendupont.co. Communicating with the Generation Coming after Gen Z ” at the PRSA 2019 International Conference in San Diego on Oct. The Alpha Generation will be one of the smallest generations, based on birthrate, compared with previous generations.

Groups 140

Groups Mobile Real Estate Skype 140

Bianchi Biz Blog

FEBRUARY 22, 2021

I work with the lead editors of each CVG brand to support implementation and continuation of consistent internal processes. In 2018, with the support of my publisher and corporate leadership, I enrolled in a 12-week professional truck driving course at Waukesha County Technical College in Waukesha, Wisconsin.

Groups 55

Groups Meeting Transportation Media 55

Contently - Strategy

SEPTEMBER 10, 2020

In 2018, he and his good friend Erik Requidan started The Minority Report Podcast to create a platform where people of color, women, and LGBTQ individuals in marketing could tell their stories and have candid conversations. In the early days, it was just blog posts and whitepapers. He’s also not afraid to speak his mind.

Brand 118

Brand Branding Marketing Facebook 118

PR in High Definition

MARCH 24, 2020

According to a study in 2018, reputation represents as much as 41% of the FTSE 100. And once you’ve mapped likely and impactful scenarios out in a crisis plan with the leadership and communications team, most managers will put the folder back on the shelf and make a coffee, content that their job is done. Is this ridiculous?

Insurance 73

Insurance Insurance Reputation Policies 73

PR in High Definition

OCTOBER 26, 2020

For example, consider this year’s boycott of Facebook by more than 1,000 companies as part of the #StopHateForProfit movement organised by civil rights groups and the global walkout by Google’s employees over allegations of sexual misconduct in 2018. These are social, ethical, and moral matters.

Groups 62

Groups Employee Leadership Examples 62

Action PR

SEPTEMBER 4, 2019

With content designed for specific, niche audiences, it immediately makes it a targeted medium that can cater to individual tastes – whether that’s running, crime stories, business leadership or even astrology. As of June 2019, there was a reported 750,000 podcasts globally with over 30 million episodes. million in 2013 to 5.9m

Strategy 40

Strategy YouTube Training Video 40

Sword and the Script

MAY 1, 2018

There are nearly 7,000 martech vendors across 48 categories in the 2018 Marketing Technology Landscape which means 1,500 have been added since last year. B2B Customers Want Thought Leadership. The full report – The 2018 B2B Buying Disconnect – is worth a read and is available for download with registration. Talk to Us !

B2B 62

B2B Marketing Survey Study 62

Sword and the Script

JANUARY 23, 2018

While he later promoted to creative director, among other marketing leadership roles, he says an appearance in AdAge was his first big break. Internally or externally? One publication or blog you read regularly is… (other than Forbes, of course) there way too many to name. He broke through and earned a role as a copywriter.

Marketing 69

Marketing Content Marketing Sports B2C 69

Scott Public Relations

APRIL 2, 2020

It took me an hour to find information on candidates running for judicial appointments in the 2018 election. Learn more about healthcare PR, insurance PR, and technology PR in Scott PR’s Einsight blog, and follow Scott Public Relations on LinkedIn , Twitter , and Facebook.

Insurance 71

Insurance Insurance Healthcare Technology 71

PR Conversations

MAY 1, 2017

A comment left by New Zealand PR consultant, Catherine Arrow , on a recent post on my personal Greenbanana blog indicated that the topic (the language of grief and a biopsychosocial perspective on mental health issues) was worthy of further investigation. My argument supports your points, that individuals need wider support.

Crisis 63

Crisis Crisis Management Leadership Training 63

PR 20/20

SEPTEMBER 17, 2019

Get a preview of what to expect and check out Roetzer’s Traffic & Conversion Summit talk from 2018, “Marketing in the Machine Age: The Path to a More (Artificially) Intelligent Future,” on Youtube. The only conference where marketers, sales and leadership teams get aligned on digital and ignite true business transformation.”.

Conference 97

Conference Marketing Case Study Content Marketing 97

Scott Public Relations

NOVEMBER 16, 2018

The 2018 European Communication Monitor (ECM) collected data from 3,096 surveyed communication professionals in 48 European countries. Questions covered a range of factors in fake news, including its relevance, potential exposure to it, what kinds of fake news exist, and how it should be dealt with.

Insurance 45

Insurance Insurance Healthcare Pinterest 45