Cision

APRIL 14, 2017

Published on March 20, 2017, Managing the Narrative: Investor Relations Officers and Corporate Disclosure from Lawrence D. FROM THE STUDY: Second, our study provides new insights into the influence IROs have on corporate disclosures. This new study is different.

Corporate 120

Corporate Conference Study Analysis 120

Barokas

NOVEMBER 28, 2017

The rapid rate at which information is flows via social is probably why 2017 had some of the most epic PR fails of all time. No brand is safe anymore; it doesn’t matter if you’re a 10-person startup or a billion-dollar corporation, everyone can learn a lesson or two of what not to do in a public relations fiasco. – Aubrey.

Crisis 76

Crisis Crisis Communications Corporate Employee 76

Sword and the Script

MARCH 7, 2017

Those are some of the conclusions drawn from the annual PRWeek 2017 Salary Survey which suggests salaries for skilled PR pros remain strong. Median Corporate and Agency PR Salary . The median salary at PR agencies rose from $84,500 last year, while the median corporate salary dipped slightly to $126,000 from $130,000.

Survey 72

Survey Corporate Comparison Financial 72

Waxing UnLyrical

SEPTEMBER 29, 2017

Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Twitter Facebook Google+ LinkedIn #measurePR Recap (September 2017): Celebrating AMEC Measurement Month 2017. Wouldn't you like to be in her kitchen?

Measurement 65

Measurement Data Big Data Banking 65

Shift Communications

AUGUST 7, 2017

On a quarter-over-quarter basis, Twitter showed a mild 3% improvement over Q1: However, if we examine Twitter’s data through the same lens of seasonality, we see that 2017 has not been a banner year: Its average revenue per user is still well below the gold standard benchmark of $2/user. Looking Ahead: What It Means for Marketing and PR.

Twitter 92

Twitter Social Media Media Conference 92

ImPRessions - Crenshaw Communications

OCTOBER 4, 2019

Few corporate CEOs will deny that a company’s reputation colors every aspect of business, including marketing, talent recruitment, employee relations, shareholder relations, and the customer experience. In fact, the 2017 U.S. Reputation’s soaring value is good news for PR and corporate communications professionals.

Reputation 203

Reputation Crisis Management Airlines Corporate 203

Waxing UnLyrical

SEPTEMBER 5, 2017

Johna Burke , Executive Vice President of BurrellesLuce, AMEC North America chair, 2017 AMEC lifetime fellowship award recipient, and member of the PR News Hall of Fame, and. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Measurement 83

Measurement Strategy Banking Travel 83

Waxing UnLyrical

JANUARY 3, 2017

But, as 2017 takes hold, I know that doing something to take a step forward every day – even if it’s a really tiny one – is the only way to move towards, and find, rainbows. Twitter Facebook Google+ LinkedIn In 2017, Look to the Rainbow. Wouldn't you like to be in her kitchen?

Training 70

Training Banking Twitter Education 70

Institute for Public Relations

FEBRUARY 20, 2024

Researchers have investigated how corporate social responsibility (Duthler & Dhanesh, 2018); leadership (Meng & Berger, 2019); employee voice (Ruck, Welch, & Menara, 2017); and … Continue reading How Internal Communications Needs Differ by Industry →

Internal 52

Internal International Industry Communications 52

Sword and the Script

DECEMBER 30, 2017

Our new owners immediately began to eliminate redundancies, as they say in corporate M&A. The 7 Best Performing Blog Posts in 2017. What is clearer was the sort of topics that attracted readers in 2017. Whatever reservations or prejudices corporations seem to have about blogs and blogging, that is melting.

Blogging 72

Blogging B2B Content Marketing Trade Shows 72

Reputation Us

MARCH 20, 2024

The dynamic relationship between your corporate reputation and influencer engagement underscores the importance of building and safeguarding a positive brand image. This increased from 77 percent in 2022, even more notably from 2017, when only 37 percent of respondents claimed they would create a budget for influencer marketing.

Reputation 78

Reputation Journalism Financial Corporate 78

Communications Conversations

OCTOBER 12, 2018

The report shares some interesting data about corporate blogging. Namely, that it is UP more than 11 percent since 2017 among the Fortune 500 companies. Here’s what the study’s authors had to say: “Corporate blogs are steadily becoming more prevalent on company websites. 53% now have corporate blogs.”

Corporate 74

Corporate Blogging Social Media Facebook 74

Sword and the Script

JANUARY 10, 2017

The company published its findings in an impressive 60-page report called the 2017 State of the Blogging Industry. I found clear lessons for corporate blogging , which I’ve weaved into the summary of the study below. With that philosophy in mind, a corporate blog will naturally publish a mix of long and short posts.

Survey 60

Survey Blogging Corporate Analytics 60

Stuart Bruce

MAY 19, 2017

The combined values of corporate reputations in the FTSE350 is worth nearly £1 trillion to the UK economy.

Corporate 60

Corporate Reputation Report Measurement 60

Stuart Bruce

JULY 23, 2017

” Call me a cynic (I am a grumpy old cynic), but it doesn’t bode well when… Continue Reading → The post The State of Social Media in 2017 appeared first on STUART BRUCE. “Relying on reach to identify influencers is like releasing a flock of seagulls hoping some will get lucky and s**t on the crowd below.”

Social Media 60

Social Media Media Crisis Communications Corporate 60

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Corporate Communications As companies grow, corporate communications become more important. Corporate communications regularly involves interaction with senior leaders and HR departments.

Training 195

Training Media Training Reputation Crisis Communications 195

Waxing UnLyrical

AUGUST 15, 2017

Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Twitter Facebook Google+ LinkedIn #measurePR Recap (July 2017): How Major Media Measures Content. Wouldn't you like to be in her kitchen?

Measurement 75

Measurement Media Banking Community 75

ImPRessions - Crenshaw Communications

JUNE 26, 2019

It’s good news that corporate leaders are starting to appreciate the power of social media, but progress has been slow. A truly critical event, like one that involves loss of life, major litigation, or a viral story like the United Airlines incident of 2017 usually requires an ongoing commitment by the company chief.

Trade Shows 271

Trade Shows Leadership Airlines Corporate 271

Communications Conversations

MARCH 7, 2017

What’s more the fact that “people like me” ARE trusted is pretty good news for corporate communicators. Think about it–what is one audience that corporate communicators frequently use to reach the employee masses? But, let’s be honest–that’s been a long time coming.

Financial 80

Financial Employee Corporate Education 80

Sword and the Script

MARCH 18, 2017

News and coverage can contribute to a corporate reputation, but it’s rarely the catalyst. This is where corporate leaders get confused about PR. PR isn’t an event, it’s a process that unfolds over time and contributes to a corporate reputation. That’s the value of a reputation. Good value for money. Meets customer needs.

Corporate 64

Corporate Reputation Brand Branding 64

Waxing UnLyrical

JUNE 21, 2017

Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Twitter Facebook Google+ LinkedIn #measurePR Recap (May 2017): From Cadillacs to Shoestrings. Wouldn't you like to be in her kitchen?

Agriculture 73

Agriculture Measurement Banking Resources 73

Onclusive

AUGUST 9, 2021

Originally Published August 23, 2017; Updated August 9, 2021. Corporate Communications. As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates.

Training 370

Training Media Training Reputation Crisis Communications 370

Communications Conversations

JUNE 27, 2016

But, as I look at this deal, I have a number of thoughts–and can think of a number of ways this deal will impact us as corporate communicators: No sudden moves for at least six months. That means more features and tools for us, as corporate communicators, to take advantage of. Think more 2017 than 2016. Off the shelf.

LinkedIn 84

LinkedIn Corporate Communications Employee 84

wiredPRworks

DECEMBER 22, 2016

What will be big in B2B marketing trends in 2017? SnapApp asked 73 top marketers to: List 3 trends B2B marketers can leverage to break through the noise in 2017? Who can you hand your brand to in 2017? Silos get busted in 2017. Influential speakers become corporate spokespersons. Top 10 B2B Marketing Trends.

B2B 40

B2B Trends Marketing Customer Service 40

PRSay

FEBRUARY 15, 2022

Torod Neptune — senior vice president corporate marketing, brand, communications and chief communications officer, Medtronic. Lez Cunningham ­— senior vice president, communications and corporate marketing, Bristol Myers Squibb. Lance Frank — senior vice president, communications, ViacomCBS. Image credit: prostock-studio ].

Communications 164

Communications Sports Corporate Government 164

Doctor Spin

FEBRUARY 15, 2024

PR Resource: Corporate Cringe Spin Academy | Online PR Courses Corporate Cringe (Examples) Many corporate texts are written in poor taste. Unlike many other creative professions, corporate communications have somehow forgotten that having great taste is an actual skill. 2 Rivera, K. Communication vs Communications.

Communications 52

Communications eBook System Corporate 52

Onclusive

AUGUST 22, 2017

Corporate Communications. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Corporate communications regularly involves interaction with senior leaders and HR departments. . For more info, email info@airpr.com.

Media Training 397

Media Training Crisis Communications Conference Training 397

MaccaPR

JANUARY 17, 2017

Your Top 4 Benefits of Working with Sponsored Bloggers (Part 1) Influencer marketing was a hot topic at the beginning of 2016 - and will without a doubt continue in 2017, especially among female demographics. Now, don't miss our upcoming posts for PR and marketing pros in 2017. the Top MaccaPR Posts of 2016.

Crisis 48

Crisis Local Blogging Creativity 48

ImPRessions - Crenshaw Communications

SEPTEMBER 25, 2018

It can be easy for a corporate PR team to neglect a critical aspect of business communications — internal PR. In certain cases, high-profile companies take it for granted that employees are corporate cheerleaders, or they may leave the responsibility for employee engagement to HR. 8 reasons to invest in internal PR.

Internal 136

Internal International Communications Employee 136

ImPRessions - Crenshaw Communications

DECEMBER 29, 2017

Yet in 2017 we’ve seen the growth of specific trends that might reasonably be expected to continue through next year. Corporate CEOs rallied to aid those affected by the administration’s suddenly announced travel ban. What can PR professionals expect in 2018? Here are some we’ve noticed. Brand advocacy will grow.

Trends 185

Trends Storytelling Corporate Leadership 185

Sword and the Script

JANUARY 9, 2024

This is because many of the queries aren’t from bona fide journalists, but from corporate bloggers. Recap of recent money moves This is just the latest move in a string of corporate financial transactions the company has made of late. A new Gartner report suggests a better corporate intranet can help engage and retain employees.

Brand 147

Brand Branding Reddit Pitching 147

ImPRessions - Crenshaw Communications

APRIL 10, 2018

As the face of the corporation, many CEOs are naturally charismatic. A study of video corporate apologies conducted by researchers Leanne ten Brinke and Gabrielle S. Scandal: 2017 Epic data breach . Scandal: 2017: Ticketed passenger dragged off plane. Sometimes it’s because legal advice conflicts with PR counsel.

Interviews 170

Interviews Media Training Training Video 170

Solo PR Pro

APRIL 4, 2017

In a time when fake news and alternative facts are often the headline, it will come as no surprise that the Cision 2017 State of the Media report highlights the role of trust in media. We live in an age when there is declining trust in corporate leaders and the media. Cision State of the Media.

Report 41

Report Media Pitching Resources 41

Mindful Marketing

JANUARY 26, 2017

Will 2017 be the year that impactful PR measurement goes mainstream? Here’s what a few top Boston tech marketing pros think: Bobbie Carlton, founder of Carlton PR & Marketing , Innovation Nights and Innovation Women says that “2017 is the year that companies will finally realize that PR activity is measurable. We hope so!

Measurement 25

Measurement Marketing Journalism Tools 25

Deirdre Breakenridge

MAY 8, 2017

Almost four in 10 respondents to a survey of corporate communications, marketing and industry leaders for CommunicationsMatch’s new PR and Communications Agency Search Report said they were looking to hire new agencies in 2017. A Guest Post by Simon Locke, Founder & CEO, CommunicationsMatch TM. With 5,000 U.S.

Agency 223

Agency Survey SEO Social Media 223

Stephen Waddington

NOVEMBER 1, 2021

Like previous corporate booms it’s characterised by a rush of talent with varying levels of credentials, seeking to capitalise on the demand for professional services. Corporate websites are awash with net zero targets, but you’ll rarely find data or a plan, itself an indication that business doesn’t wholly understand the issue.

Government 131

Government System Crisis Corporate 131

Shift Communications

FEBRUARY 26, 2018

In mid-November 2017, we examined the new 280-character limit that Twitter made generally available to the public on November 7, 2017. million tweets since September 1, 2017 across a sample of 9,295 accounts, from individual influencers to major corporations. Length of Tweets Expanding. Christopher S. Methodology.

B2C 124

B2C Government Healthcare B2B 124