Deirdre Breakenridge

JUNE 8, 2016

Social media can open new doors and might even land you that dream job or connection. Recent and current public relations graduate students at New York University’s School of Professional Studies, Srishti Assaye , Margaret DeJesus and Sabrina Ruiz , will discuss how to utilize social media to seek out professional opportunities.

Social Media 150

Social Media Pitching How To Media 150

NewsWhip

MARCH 15, 2024

That program was quickly followed by a Management Internship, and shortly after that, I landed my first full-time research position as a social media analyst. At the time, social media listening was still a fairly new discipline, and many big companies were relying on vendors to provide the bulk of their analysis work for them.

Data 78

Data Social Media Consumer Trends 78

Mindful Marketing

JUNE 19, 2021

Obeying social norms like ones for age-appropriate behavior can be helpful for everyone, so why are some older people acting like social media influencers? Encountering a community of half-century and up social media spokespeople seems about as likely as seeing senior citizen sprinters at the upcoming Olympics.

Social Media 81

Social Media Media Fashion Instagram 81

Shift Communications

DECEMBER 29, 2014

Our top posts from the third quarter of 2014 focused on a big hire, a tough test and several key Google Analytics updates. Scott is also involved in exploring partnership opportunities with outside allies and helping develop and integrate new agency offerings across SHIFT’s account services, marketing technology and creative teams.

Analytics 102

Analytics Google Social Media Agency 102

Melissa Agnes

OCTOBER 24, 2014

Disruption technologies integrated within crisis message strategies arising during Ebola crisis. Must attend: The Law Enforcement Social Media Online Conference. A three day event, The Law Enforcement Social Media Conference is the first ever online social media conference for law enforcement and the speaker list is sensational!

Crisis 100

Crisis Crisis Management Crisis Communications Conference 100

NewsWhip

FEBRUARY 1, 2024

35 ) Per the research, a significant number of people around the world are wary of innovations, with the chart below showing the acceptance levels of four technological breakthroughs — green energy, AI, gene-based medicine, and GMO foods. (Source: Trust Barometer, p.35 Source: Edelman Trust Barometer, p.33 Source: Edelman Trust Barometer, p.44

Government 88

Government Survey Technology Ethics 88

Melissa Agnes

OCTOBER 17, 2014

We also explore the emergence of new technology for emergency management and how it is presenting a drastic change and challenges – as well as great opportunities – within this field. How to set up a Social Media Command Center. Listen here! The Crisis Intelligence Podcast is available on iTunes and Stitcher.

Crisis Management 100

Crisis Management Crisis Crisis Communications Social Media 100

Mark My Words

OCTOBER 13, 2022

Social media, a novelty for the royals when the Queen posted her first tweet in 2014, is now a central element in their communications strategy. The late monarch herself was no slouch when it came to technology , conducting meetings by Zoom during Covid and later when she was no longer well enough to attend in person.

Social Media 60

Social Media Interviews Media YouTube 60

Deirdre Breakenridge

SEPTEMBER 30, 2014

I recently wrote about the daily email newsletter in my blog post, What’s in your Fall 2014 Communications Toolkit? How are you using social media to promote your Skimm’bassadors program? Social media is how we keep a pulse on feedback from our readers and interact with them regularly. Interview PR 2.0

Interviews 329

Interviews Social Media Technology Resources 329

Engage PR

JANUARY 6, 2018

And with social media spend within marketing budgets expected to increase 128% to 21.4% in the next five years (1* Chief Marketing Officers Survey, 2014 ) social activity is becoming more integral to brand perception and business performance. Cue social backlash across the internet.

Social Media 60

Social Media Strategy Media Survey 60

Shift Communications

FEBRUARY 9, 2015

LinkedIn’s performance was stronger than ever to close out Q4 2014, with some astounding numbers. Vice President, Marketing Technology. The post State of Social Q4 2014: LinkedIn is the real MVP appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. In a word: yes. Christopher S.

LinkedIn 60

LinkedIn B2B Advertising Advertising 60

Shift Communications

FEBRUARY 6, 2015

In a look at traditional media coverage, blogs, and forums, SHIFT found that in 2014, Twitter gained on Facebook consistently throughout 2014. Marketers and communicators should test out new features as they become available, as well as segment their audiences to find true fans on each social network. Christopher S.

Twitter 60

Twitter Mobile Video Advertising 60

Shift Communications

JUNE 15, 2015

Should social media managers be skipping the hashtag? SHIFT examined the social media engagement of posts from the Fortune 10 companies over the last year, June 15, 2014 – June 14, 2015: Apple. Where a brand had more than one social media page or profile, we chose the page with the largest audience.

Social Media 60

Social Media Media Facebook Policies 60

Shift Communications

JANUARY 29, 2015

Facebook has released its fourth quarter and calendar year 2014 earnings report. The social networking behemoth revealed some interesting facts for marketers and communicators to digest: Above, monthly active users grew 3% quarter-over-quarter to 1.393 billion people. US and Canada growth has been flat since mid-2014.

Facebook 60

Facebook Mobile Analytics Video 60

Stephen Waddington

JULY 28, 2020

Cision has spent more than $1bn on the acquisitions of Visible Technologies (2014), Vocus (2014), Gorkana (2016), PRNewswire (2015), Prime Research (2017), Falcon.io (2019) and Trendkite (2019). Kantar Media, itself owned by WPP, acquired Precise in 2014.

Tools 135

Tools Software Enterprise Measurement 135

NewsWhip

OCTOBER 26, 2021

That program was quickly followed by a Management Internship, and shortly after that, I landed my first full-time research position as a social media analyst. At the time, social media listening was still a fairly new discipline, and many big companies were relying on vendors to provide the bulk of their analysis work for them.

Data 78

Data Social Media Consumer Trends 78

Shift Communications

JULY 31, 2015

LinkedIn, the dark horse of social networks, has consistently been a slow-but-steady growth play in the past, from revenue to marketing options. Of the many social media ad platforms, LinkedIn’s has traditionally been one of the most expensive on a CPM basis. Vice President, Marketing Technology. Christopher S.

LinkedIn 60

LinkedIn Social Media Media Advertising 60

Prohibition

MAY 4, 2017

There’s no doubt that the impact of social media on the sporting industry has been huge, with sponsors clambering to strike a deal with the latest hot property from all sporting professions. Perhaps Luis’s avid followers can’t wait to see what the star does next? 7) Ronaldinho (@10Ronaldinho) Twitter: 14.6m. Instagram: 30.7m.

Sports 54

Sports Social Media Instagram Media 54

Cision

JUNE 25, 2015

Thieves stole more than 500 million financial records in 2014. Americans in particular are demanding greater security through EMV chip card technology. Nearly one in 10 forum discussions about EMV—shorthand for Europay, MasterCard and Visa—lament the slow adoption of secure chip-and-PIN technology in the United States.

Financial 120

Financial Brand Branding Mobile 120

Deirdre Breakenridge

OCTOBER 16, 2014

So mehow, trends, topics and making connections in social media ( PR Expanded ) sounds like it would take a lot more than 20 minutes to explain. It’s not that you want to solely focus on the technology. Instead, you want to understand and counsel businesses on why and how the public uses these technologies.

Big Data 250

Big Data Data Education Internal 250

Melissa Agnes

JUNE 10, 2014

In this episode, Melissa, Chris and Shino discuss how Mountain View PD has incorporated social media into every aspect of their daily business and crisis communications – and how it has helped them manage and overcome recent crises. Captain Chris Hsiung and Shino Tanaka, Mountain View Police Department. ?In Tune in every week!

Crisis 244

Crisis Crisis Communications Crisis Management Big Data 244

Cision

JULY 24, 2015

credit card issuers and merchants adopt new EMV (Europay, MasterCard and Visa) chip-card technology to address certain types of fraud, some consumers are already looking ahead. As we combed through the data, several key categories emerged: Roll-out and use of EMV/chip card technology. Interest in mobile payment technology.

Mobile 120

Mobile Financial Retail Technology 120

Communications Conversations

MAY 1, 2015

So, I got to thinking–I’d like to know more about Jack (I can call him Jack–we tweeted once and his strategy behind using social media. Coincidentally, over the years, I’d met Tom Buchheim , executive social media advisor at AmFam. He wanted to try this new technology on for size.

Social Media 60

Social Media Media Twitter Insurance 60

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

Good CX combines people, process and technology to understand, anticipate and consistently deliver a high-quality experience across all of a product or service brand’s touch points, from website to customer service. Earned media, paid media, and owned content can be enhanced and amplified through social tools and techniques.

B2B 120

B2B Customer Service Software Technology 120

Cision

JULY 8, 2015

In an effort to curb large-scale data breaches and incidences of credit card fraud, card issuers in the United States continue to roll out new EMV (Europay, MasterCard and Visa) chip-card technology. In particular, skepticism about chip-and-PIN technology and continued security risks created heavy consumer conversation. With the U.S.

Retail 120

Retail Travel Mobile Technology 120

Presspage

MARCH 2, 2021

A whopping 7 out of 10 business leaders say to have experienced at least one crisis between 2014 and 2019 ( PWC ). You shouldn’t waste time trying to figure out if your first response can be put into your press site quickly enough – technology should help, not get in the way.

Crisis 148

Crisis Software Crisis Management Crisis Communications 148

Stephen Waddington

OCTOBER 22, 2019

Building a PR tool platform A report published last week called Martech: 2020 and Beyond published by BDO, WARC, and the University of Bristol, estimates that worldwide marketing technology is $121.5 Marketing, sales and finance have all been modernised by technology and software as a service.

Tools 60

Tools Enterprise Software Technology 60

ImPRessions - Crenshaw Communications

JULY 6, 2016

billion in 2014. A PR agency employee starting in the business today will be creating programs, telling stories, and reporting to clients in ways very different from just a few years ago, in part due to the rise of digital technology and the blurring of lines between paid, earned, and owned media. billion, up from $13.5

SEO 204

SEO Analytics Measurement B2B 204

Cision

SEPTEMBER 2, 2015

million social media posts from key forums, review sites, blogs, Facebook, Instagram and Twitter that appeared between June 1, 2014 and June 30, 2015. Millennials, more than other groups, are generally very technologically savvy, and tend to use their mobile devices constantly during travel.

Travel 120

Travel Airlines Hotels Mobile 120

Stephen Waddington

JANUARY 10, 2019

Social media listening is finding applications in healthcare. Social media listening has become a booming business in the past five years. Tools are limited to the publicly available data on the internet and relationships that the vendor has brokered with technology platforms.

Twitter 68

Twitter Publicity Measurement Healthcare 68

Karen Freberg

OCTOBER 16, 2017

I know I have tried to think outside of the box when it comes to my social media class, and we are seeing the call for creativity and embracing it throughout our research, teaching, and professional practices. I had a chance to not have one, but three meetings while in London for social media.

Education 40

Education Social Media Creativity Conference 40

Deirdre Breakenridge

DECEMBER 4, 2018

Social media tools are the perfect avenues to share stories to get instant feedback and promote agency and self-expression among young people. The best way to increase youth engagement on social media is to motivate young adults to open up about their own experiences. A new Pew Research Center survey of U.S.

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

Waxing UnLyrical

SEPTEMBER 16, 2015

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40

Critical Mention

OCTOBER 7, 2020

That’s part of the reason that advertising spend on online video is up 114% since 2014. . Because of social distancing restrictions and the concern for public health & safety, many industry conferences are being held online now. SCHEDULE A DEMO. Jessica Pickering.

Trends 105

Trends YouTube Tourism Video 105

Prohibition

FEBRUARY 15, 2017

Naturally we’ll also be shaped by technology, I think the rise in virtual reality and our online profiles will become even more significant. The lines between marketing, advertising, PR and sales will also become even more blurred as a result of technological advances in the industry. I think things will become far more targeted.

Hotels 86

Hotels Social Media Fashion Agency 86

MaccaPR

JUNE 16, 2016

In this blog post, we give you a crash course on vertical social networks and dig into Doximity*, the largest social network connecting physicians with one another, while helping marketers bridge the social-digital divide between health care providers and business. The Promise of Vertical Social Networks for Marketers.

Social Media 48

Social Media Healthcare Marketing Media 48

Landis PR

JUNE 26, 2023

Since Amazon Alexa launched in 2014, we’ve used AI to bring efficiency to various household tasks. From generating press releases and social media posts to crafting personalized pitches, AI-powered tools are reshaping the way PR professionals work. ChatGPT can be an excellent resource for brainstorming, too.

Publicity 52

Publicity Training Data Tools 52