Melissa Agnes

JULY 17, 2014

A crisis is a crisis and when it goes viral it goes viral everywhere, not just on social media. Social media is an inevitable part of any crisis today, as well as a crisis communication tool that needs to be effectively used in order to help manage a crisis. So let’s call it like it is!

Social Media 252

Social Media Crisis Media Viral 252

Cision

JUNE 15, 2017

Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. This is something PR practitioners know well through crisis communications but truly applies to all areas of public relations.

Automotive 245

Automotive Resources Strategy Consumer 245

Onclusive

MAY 18, 2017

We all watch along uncomfortably when large companies handle crises poorly, which is exactly why crisis communications and reputation management are so important for companies of all sizes. Here’s an example of content from 2013 and 2014 that still drives traffic to our site and garners engagement: PR’s Bottom Line.

Advertising 150

Advertising Advertising Data LinkedIn 150

Cision

JUNE 8, 2016

In 2013, Kings of Leon didn’t get to play opening night, and last year was a muddy mess. If there’s one overlying lesson to be learned from this year’s festival, a detailed crisis communication plan that leverages real-time tactics is necessary for any event taking place outdoors.

Local 120

Local Reddit Crisis Communications Crisis 120

PR Conversations

OCTOBER 4, 2018

For instance, in their book, Strategic public relations leadership, Gregory and Willis (2013) state: Promotion is often based on personal credibility and senior managers’ confidence that a contribution can be made at a higher level. Capabilities beyond strategic communications. Strategically valued function.

Communications 54

Communications Crisis Management Crisis Communications Conference 54

Melissa Agnes

APRIL 4, 2016

Within the first 30 minutes from the time the bombs went off in the 2013 Boston Marathon Bombings, there were reported to be over 500,000 tweets with the hashtag #bostonmarathon alone. Note: this challenge does not solely apply to law enforcement, but is a crisis management challenge that every organization needs to be prepared to face.

Crisis 100

Crisis Crisis Management Video Conference 100

Melissa Agnes

MARCH 18, 2014

did go into effect on November 15, 2013. As they tried to understand why someone with more than 200 souls on board would fly this plane hundreds of miles off course – an unthinkable crisis for any organization – their communication with the families and with the world was swift and transparent.

Airlines 256

Airlines Crisis Privacy Case Study 256

PRSay

MAY 6, 2016

The agency’s PRcitecture communications strategy modeling process. Crisis communications. Branding development and execution. Ken has more than 20 years of experience in public relations.

Real Estate 60

Real Estate Healthcare Product Launch Crisis Communications 60

Sword and the Script

JANUARY 21, 2017

In a piece for Ragan’s PR Daily – 3 ways media metrics can help you handle PR crises – she draws a distinction between “a snarky comment” and bona fide media crisis that “threaten to compromise an organization’s credibility.”.

Social Media 60

Social Media Crisis Marketing Media 60

Cision

SEPTEMBER 10, 2015

As of 2013, 3 percent of the U.S. The FCC is investing in providing access to communities that do not have broadband. Prepared for a brand crisis? Click here for your free crisis communication tip sheet! Want to make standout content? Click here for our free content marketing white paper! .

Trends 120

Trends Mobile Web System 120

Mindful Marketing

JULY 15, 2015

Every brand must have a crisis communications plan. ” Every good PR team will have some kind of crisis communications in queue, and revisit it yearly to ensure it remains applicable and current in our constantly changing business and communications environment. You have to plan for the worst.”

Analytics 50

Analytics Measurement Crisis Communications Tools 50

Solo PR Pro

JUNE 30, 2015

This year, we’ve joined forces with the well-respected Florida Public Relations Association (FPRA) Conference – being held August 10-12, in Orlando – to help develop a program jam-packed with sessions of interest to the Solo PR Pro community. Instagram for PR Success – Heather Whaling, President, Geben Communication.

Hotels 40

Hotels Conference Analytics Sports 40

Sword and the Script

JUNE 30, 2015

In 2013 three BASE jumpers snuck into the World Trade Center in the wee hours of the morning, climbed to the top, and jumped off with parachutes. The trio filmed the stunt, were later tracked down by authorities and charged with criminal offenses including a felony.

Tourism 60

Tourism Film YouTube Government 60

Karen Freberg

DECEMBER 30, 2019

Hootsuite (2013 – Present). Worked with the PR and social media team on influencer marketing, crisis communication, and social media measurement. Got a chance to present in Aspen for one of my very first paid speaking gigs after I graduated from Tennessee. Honored to still be a #HootAmb. General Motors (2015).

Social Media 56

Social Media Conference Travel Internal 56

Critical Mention

JUNE 29, 2018

Just a day after the end of the Boston Marathon in 2013, Adidas sent out an email campaign to promote a clothing line developed in partnership with the Boston Athletic Association and the marathon itself. Adidas says congratulations…at the wrong time.

Crisis 68

Crisis Customer Service Video Financial 68

Cision

DECEMBER 14, 2015

What this means for you is that the social media posts that you habitually publish communicate the viability of a particular channel. For example, if you have not posted since 2013, odds are that people will not feel assured about using information or engaging you on these platforms in a crisis.

Crisis Communications 120

Crisis Communications Crisis Communications Facebook 120

5W PR

AUGUST 27, 2018

By 2013, more passengers were flying Delta than any other airline. Delta stumbled, filing for bankruptcy amid headlines of union issues and disgruntled customers. Delta trimmed the fat, cut its costs while improving its fleet, and unleashed a series of PR campaigns to get people choosing Delta once again.

Company 87

Company Airlines Print Government 87

Critical Mention

JANUARY 3, 2019

When I came home in 2013, I did not have a business model or consultancy practice. In other words, the ‘what actually happens,’ from the front-line experience, where people are tasked with commercial success in what are often volatile, complex, and high-risk regions.

Interviews 105

Interviews Ethics Government Internal 105

Cision

SEPTEMBER 30, 2015

In 2013, a KMPG survey of the top 100 largest businesses in 41 different countries found that 71 percent of these companies report on their CSR performance and more than half include CSR in their annual financial reports. Prepare in advance for crisis. Governments and stock exchanges are even requiring CSR reporting.

Media Relations 120

Media Relations Trends Media Corporate 120

PR in High Definition

OCTOBER 19, 2017

British Gas came into trouble in 2013 when it scheduled a feedback Twitter Q&A on the same day as it increasedg y bills by 10%, predictably steering the conversation one-way. Plan for the worst: Finally, even when you take all of these steps, it’s important to be prepared for anything.

How To 69

How To Crisis Groups Facebook 69

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Sword and the Script

JANUARY 12, 2016

More than half, or 51% of executive surveyed said the public relations or communications department is “is best suited to oversee an organization’s social media efforts.” . Corporate reputation has long been the responsibility of communications departments. Why is PR Well-Suited for Social Media?

Survey 60

Survey Corporate Social Media Media 60

PR Conversations

OCTOBER 21, 2011

In the most recent edition of his book Ongoing Crisis Communication , W. Update: Thank you to the Canadian Journalism Foundation for reprinting this PR Conversations guest post in full (on October 26th) and introducing Canadian journalists to Josh Greenberg’s risk communication assessment post and PR Conversations.

Publicity 40

Publicity Conference System Privacy 40

MaccaPR

SEPTEMBER 14, 2015

The Rolling Stones’ 2013 “50 and Counting” tour partnership generated 747 million social media impressions for the band and its sponsors, according to AdWeek - with Mssr. Jagger and Company engaging with more than 5 million users on Twitter alone.

Brand 48

Brand Branding Crisis Social Media 48