Cision
NOVEMBER 10, 2015
When Carnival Cruise Line was faced with several crises back in 2012 and 2013 , it was a deficit that many brand experts predicted would take at least four years to dig out of. Want more insights on how your brand can combat a crisis? Read the crisis communications white paper! The takeaways? Be prepared.
Melissa Agnes
JULY 17, 2014
A crisis is a crisis and when it goes viral it goes viral everywhere, not just on social media. Social media is an inevitable part of any crisis today, as well as a crisis communication tool that needs to be effectively used in order to help manage a crisis. So let’s call it like it is!
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Cision
JUNE 15, 2017
Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. What are some of the key components of a successful strategic communication strategy? We also host our annual National ¡Bravo!
Solo PR Pro
JUNE 30, 2015
This year, we’ve joined forces with the well-respected Florida Public Relations Association (FPRA) Conference – being held August 10-12, in Orlando – to help develop a program jam-packed with sessions of interest to the Solo PR Pro community. Instagram for PR Success – Heather Whaling, President, Geben Communication.
Karen Freberg
DECEMBER 30, 2019
This decade allowed me to fine tune, evaluate, and creatively execute assignments and opportunities for my students over the years with some amazing clients, such as The Louisville Bats, The Breeders’ Cup, and most recently Facebook. Hootsuite (2013 – Present). Honored to still be a #HootAmb. General Motors (2015).
Sword and the Script
JUNE 30, 2015
In 2013 three BASE jumpers snuck into the World Trade Center in the wee hours of the morning, climbed to the top, and jumped off with parachutes. The trio filmed the stunt, were later tracked down by authorities and charged with criminal offenses including a felony.
Cision
DECEMBER 14, 2015
What this means for you is that the social media posts that you habitually publish communicate the viability of a particular channel. For example, if you have not posted since 2013, odds are that people will not feel assured about using information or engaging you on these platforms in a crisis.
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