Ronn Torossian

OCTOBER 20, 2020

Of the numerous quotes that could describe marketers and the future of content marketing, leadership author John C. COVID-19 has cast a huge shadow on content marketing strategies for CMOs planning strategies for […]. The post Content Marketing Trends for 2021 appeared first on.

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Content Marketing Trends Marketing Travel 195

Communications Conversations

FEBRUARY 23, 2023

Yesterday, I gave my annual social media marketing trends presentation to a group of 100+ communicators and marketers across the country. First, I am NOT a trend expert. Second, my trend presentations usually tend to be a bit more pragmatic. See the full webinar and slide deck below.

Social Media 186

Social Media Trends Marketing Media 186

Agility PR Solutions

JANUARY 14, 2024

The introduction sets the stage for exploring the future of content marketing, defining it as a pivotal force in the digital realm. Content marketing—the strategic creation and distribution of valuable and relevant content—plays a crucial role in engaging audiences.

Content Marketing 108

Content Marketing Trends Marketing Publicity 108

ImPRessions - Crenshaw Communications

DECEMBER 23, 2021

As we turn the page on the year, it’s time to look at the trends that affect PR and marketing communications. These are the ones that get my vote for the strongest and most relevant trends that will carry over into 2022. Purpose and values-based communications will become an essential part of the marketing toolbox.

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Trends Employee Viral Advertising 385

Agility PR Solutions

DECEMBER 4, 2022

To no surprise, 2022 was a major period of growth and transformation for influencer marketing. The post 4 influencer marketing trends to expect in 2023 appeared first on Agility PR Solutions.

Trends 156

Trends Marketing Social Media Brand 156

Agility PR Solutions

MARCH 2, 2022

Despite the ongoing pandemic, brands are more committed than ever to social media as a marketing channel this year, according to the 2022 Social Media Marketing Trends Survey recently released by enterprise social analytics firm ListenFirst.

Social Media 166

Social Media Trends Marketing Enterprise 166

PR for Anyone

AUGUST 17, 2021

It’s a huge demographic so it’s important to pay attention to what is trending on TikTok. If it’s trending on TikTok, it’s probably trending everywhere else – or it will be soon. I’ve shared posts about newsjacking before where you take what’s trending online and pitch around that.

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Trends Television Pitching Exercises 246

Agility PR Solutions

MAY 5, 2021

In today’s marketing landscape, technology-based advertising changes fast, and consumer behaviors and interests have become hard to predict. To succeed, digital marketers and those who work in digital PR cannot rely on educated guesses anymore. Given the rapid changes in the marketing […].

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Trends Marketing Brand Branding 202

Awario

JANUARY 5, 2021

Let's go through the main marketing trends we expect to see this year and break down how you can apply them to your own digital marketing strategy.

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Trends Marketing Strategy 183

Prohibition

JANUARY 30, 2024

Influencer marketing will continue to be a powerful tool for brands looking to connect with their target audiences throughout 2024. In this blog post, we’ll explore the ins and outs of influencer marketing, highlighting the trends and strategies that will shape the industry in 2024.

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Trends Marketing Comparison Retail 62

Agility PR Solutions

AUGUST 15, 2023

When done right, marketing influences customer behavior, resulting in a more efficient way of driving sales. By incorporating various trends in digital marketing, you can help your brand or business generate more sales and interact more effectively with customers.

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Financial Trends Marketing Industry 78

Agility PR Solutions

FEBRUARY 24, 2021

Social media platforms introduce new features and change their algorithms consistently to keep up to date and keep up with app feature trends to further improve your apps’ popularity. These rapid changes present a whole new challenge for brands, digital PR firms and social media marketers.

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Trends Marketing Media Social Media 187

Agility PR Solutions

FEBRUARY 7, 2024

As the Creator Economy continues to grow and diversify, new research from creative marketing platform Thinkific Labs finds that after a year of massive shifts across the technology sector and the wider economy, online learning is growing and offers financial stability for the consistently increasing body of creators.

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Study Social Media Trends Financial 194

Agility PR Solutions

NOVEMBER 26, 2023

But with all the tools at our disposal, what’s standing in the way of seamless CX for marketers?

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Trends Marketing Data Tools 103

Ronn Torossian

DECEMBER 30, 2021

This meant that marketers had to use the technologies that were existing at the […]. The post Upcoming Trends in Advertising appeared first on. Various tools or features such as voice assistance weren’t widely available.

Advertising 195

Advertising Advertising Trends Technology 195

Agility PR Solutions

OCTOBER 10, 2023

Ensuring your marketing strategy evolves faster than the competition. And for that, you need more than just tactics; you need an ear to the ground. […] The post SaaS marketing trends: 13 ways to stay ahead in a competitive landscape appeared first on Agility PR Solutions. The real game?

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Trends Marketing Software Tools 103

Agility PR Solutions

FEBRUARY 7, 2024

Mobile apps are key components of a comprehensive brand marketing strategy in today’s smartphone-obsessed world. New research from mobile-industry growth acceleration platform Liftoff examines the app landscape in 2024, and how app marketing professionals are responding to today’s challenges.

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Trends Mobile Marketing Consumer 103

5W PR

MARCH 21, 2024

As the world around us continually changes, people find themselves drawn to new trends, from the mindfulness practices they adopt to the plant-based diets they try. If anyone has been wondering where all the different trends are coming from, the answer is actually fairly simple. These steps create an image of more than just a brand.

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Trends Product Launch Ethics Travel 78

PRSay

FEBRUARY 2, 2024

Communications trends that emerged in 2023 promise to gain further momentum as 2024 continues. In doing so, the profession has earned itself a seat at the table of overall business metrics that have historically been ruled by lower-funnel marketing tactics, such as lead generation. Improved measurements prove PR’s business impact.

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Trends Video B2C Measurement 184

Stephen Waddington

FEBRUARY 15, 2022

The integration of marketing and public relations within an organisation is situational. It depends on market, size, type of organisation, and scale. Jean-Baptiste Alphonse Karr 1949 Over the past three months I’ve investigated trends in the integration of marketing and public relations for Vuelio.

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Trends Publicity Marketing Case Study 157

Agility PR Solutions

FEBRUARY 3, 2022

2022 will be yet another year of massive expansion for the influencer marketing industry with U.S. influencer marketing spending expected to reach $4.14 The post 5 trends that will dominate influencer marketing in 2022 appeared first on Agility PR Solutions. Their recent product […].

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Trends Marketing Industry Publicity 155

Ronn Torossian

FEBRUARY 4, 2024

Traditional brands are facing challenges and opportunities in the modern market. New technologies, consumer behaviors, and market trends are constantly changing, requiring traditional brands to adapt in order to remain relevant and successful.

Strategy 195

Strategy Brand Branding Marketing 195

Agility PR Solutions

OCTOBER 27, 2020

The trend had been steadily growing but accelerated after the pandemic was declared. The post Where’s digital marketing trending? COVID-19 may not have delivered a business boost to most industries, but it’s caused many more consumers to rely on digital shopping. Here are 4 directions. appeared first on Agility PR Solutions.

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Trends Marketing Digital PR Consumer 162

The Proactive Report

DECEMBER 4, 2018

Keep these three important trends in mind while you work on how to improve your results next year. Not according to the 65 percent of brands who say that their success with content marketing is a direct result of a documented strategy. A complete content marketing strategy starts with research, not setting goals.

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Content Marketing Trends Marketing Strategy 189

The Proactive Report

DECEMBER 2, 2022

Visual content has been an important part of any brand, marketing or promotional campaign since cave dwellers etched stories of their conquests on the walls of their homes. Look at what happened with the Corporate Memphis design trend a few years ago. Design trends. As the saying goes, “a picture is worth a thousand words.”.

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Trends Instagram Small Business Creativity 147

Ronn Torossian

JUNE 13, 2019

Marketing is a fluid industry. And while a higher education that’s focused on marketing and/or business is valuable, there are plenty of ways that a marketing professional can stay sharp, so to speak. The post How to Stay Current on Marketing Trends appeared first on. Why is formal education […].

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Trends How To Marketing Education 150

Agility PR Solutions

JANUARY 26, 2022

Where is influence marketing heading in 2022? New research from IM-focused AI platform HypeAuditor reveals valuable insights into the industry, focusing primarily on Instagram, TikTok, and YouTube—detailing the evolutions that occurred in 2021 and the predicted trends for the year ahead.

Instagram 160

Instagram Trends Report YouTube 160

Agility PR Solutions

JANUARY 20, 2021

Boston-based Birnbach Communications, a PR and social media agency focusing on thought leadership, has issued its 19th annual list of top media and marketing trends for 2021. Some trends from last year—namely continued fragmentation and […].

Trends 148

Trends Marketing Media Leadership 148

Agility PR Solutions

SEPTEMBER 6, 2021

The post Mobile app trends marketers need to be aware of appeared first on Agility PR Solutions. At first glance, they may not seem that integral to our lifestyle, but when you think about it, we use them every day.

Mobile 144

Mobile Trends Marketing Measurement 144

Agility PR Solutions

NOVEMBER 10, 2020

Marketing strategies constantly require makeovers based on the latest trends, technology development, new analytics, and, more importantly, customer needs. The post Marketing and PR trends that are impacting the Fintech industry appeared first on Agility PR Solutions.

Trends 156

Trends Industry Marketing Financial 156

Agility PR Solutions

MARCH 16, 2022

One-third of all employees surveyed in marketing and creative fields say they are considering switching employers in the next year, according to the 2022 Job Market Pulse Report, an annual resource highlighting key hiring, compensation and overall job market trends from specialized marketing and creative recruitment agency 24 Seven.

Creativity 146

Creativity Trends Report Industry 146

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2022

Here are three key trends PR professionals in media and ad tech need to be aware of while developing strategy. By staying aware of where the viewers are, brands are able to adjust campaign strategies to meet the market. . These three top trends are shaping the streaming landscape and, thus, its communications.

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Trends Advertising Advertising Video 170

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2022

Here are three key trends PR professionals in media and ad tech need to be aware of while developing strategy. By staying aware of where the viewers are, brands are able to adjust campaign strategies to meet the market. . These three top trends are shaping the streaming landscape and, thus, its communications.

Trends 170

Trends Advertising Advertising Video 170

Agility PR Solutions

OCTOBER 12, 2022

A newly released study from marketing services provider R.R. Donnelley & Sons Company (RRD) reveals marketer perceptions of macro trends impacting today’s consumers, which in turn influences the approach to reach them.

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Trends Strategy Marketing Study 92

Agility PR Solutions

JUNE 18, 2021

The post How effective is email marketing in 2021? Trends to watch appeared first on Agility PR Solutions. Ever since the COVID-19 pandemic that took the world to its knees in 2020, we have been experiencing what can be called a frenzied society with its roles, rules, and the ways of operation altering regularly.

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Trends Marketing Brand Branding 166

Agility PR Solutions

NOVEMBER 16, 2021

With consumer retail habits and behaviors in a state of flux, brand and retail marketers can bet that some serious adaptation and agility will be necessary as we head into a “new normal” future. The post 5 trends retail marketers must embrace to transform into customer-first organizations in 2022 appeared first on Agility PR Solutions.

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Retail Trends Marketing Consumer 146

Cision

OCTOBER 5, 2016

As frequently as marketing changes, it’s important to stay ahead of the curve as much as possible. Here are three marketing trends you need to be aware of as we head into the final quarter of the year. With heavy hitters like Buzzfeed and the Denver Broncos using Facebook Live , it’s clear that this tool has marketing clout.

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Trends Content Marketing Brand Branding 319