Deirdre Breakenridge

APRIL 10, 2017

Not to mention all the conferences and travel you can write off! But before you post a viral video telling your boss you’re quitting your job , it’s important to make sure you’re ready for what it takes to be a successful PR business owner. A travel PR firm could go with TravelPR.agency. What’s your niche?

Travel 281

Travel Technology Conference LinkedIn 281

ImPRessions - Crenshaw Communications

MAY 24, 2018

To urge people to give their eyes periodic breaks from screens, it filmed a series of snappy, fun viral videos called 20 Second Daydreams. Advertisements for travel metasearch sites usually involve a cutesy gnome (Travelocity) or a charismatic spokesperson (Trivago). Showing beats telling, but it takes more work.

Creativity 174

Creativity Small Business Storytelling Travel 174

Critical Mention

SEPTEMBER 24, 2020

The roller skate industry saw a similar spike because of videos going viral of skaters on Twitter and other top social media sites. In her spare time, she enjoys photography, cooking new recipes and traveling with friends. The CEO and Founder of Moxi Roller Skates had to open a second factory to keep up with orders.

Examples 130

Examples Transportation Media Tourism 130

ImPRessions - Crenshaw Communications

MARCH 11, 2020

Nature hates a vacuum, and so does a “viral” news story like the COVID-19 outbreak. Sharing specific information like keeping the “six-foot distance” from others, curbing nonessential travel, or pointing to sources of that kind of information is most useful at a time when there’s a lot of general information but things are changing rapidly.

Employee 156

Employee Leadership Viral Small Business 156

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

Everyone recalls the PR fiasco United Airlines experienced in April when footage of a dazed and bloodied passenger being dragged from his seat went viral. That, too, was captured on other passengers’ cell phones and enjoyed a brief viral moment on social media. Southwest Airlines’ soft landing.

Crisis Management 149

Crisis Management Crisis Airlines Viral 149

Barokas

FEBRUARY 3, 2020

These annual occasions give companies the opportunity to reinforce key brand attributes, show their personality, create viral buzz—and hopefully have a little fun along the way. The instigator of chuckles, deep belly laughs and viral buzz. Here are a few that have proven to work: Infuse Your Campaign with Comedy.

Viral 78

Viral Transportation Hotels Travel 78

ImPRessions - Crenshaw Communications

OCTOBER 18, 2018

Hegar is an Air Force veteran who’s running a longshot campaign to win a House seat in Texas, and whose video story went viral earlier this year. Take my favorite political ad, MJ Hegar’s Doors. What’s compelling about the video is that she’s not running on the issues; rather, she’s running on her story.

Brand 173

Brand Branding Storytelling Video 173

Barokas

DECEMBER 20, 2018

As we’re all drumming up the best and brightest to get our clients noticed in the year ahead, I wanted to share some inspiration in a few of the merriest viral holiday ad campaigns the Internet could find. The Canadian budget airline set up live “Santa-Cams” in airport terminals, asking travelers to share their wish lists for Santa.

Airlines 88

Airlines Viral Travel Groups 88

Communications Conversations

FEBRUARY 2, 2021

Let’s just say it hasn’t exactly gone viral–at least not in a good way. And, we’re really not supposed to be traveling, either, so most people can’t go to the beach even if they wanted to. . — jlo (@JLo) January 24, 2021. Yeah, that reaction you’re having.

Social Media 78

Social Media Marketing Comparison Viral 78

Cision

MAY 11, 2016

You’ve worked with some of the top travel and tourism brands. I have always believed in creating an environment that motivates you – seek out destinations that you dream of traveling to and hotels that you would love to stay at. to viral social media campaigns. . What are your secrets to success? Never, ever burn bridges.

Television 120

Television Travel Tourism Pitching 120

NewsWhip

AUGUST 12, 2021

Last month Blue Origin’s Jeff Bezos and Virgin Galactic’s Richard Branson gave us some out-of-this-world entertainment as they became some of the first people to attempt commercial space travel, kicking off the commercial space race. . The two billionaires made history when they launched into space just one week apart.

Facebook 97

Facebook Travel Instagram Viral 97

ImPRessions - Crenshaw Communications

JANUARY 31, 2019

Everyone remembers their viral, bro-y YouTube ad in 2011 , for example. In just four years, it has used social media, particularly visual storytelling on Instagram, to create a globally-recognized travel lifestyle brand. Here are some tips based on tech PR experience. Away, the luggage company, is another example.

Brand 136

Brand Branding How To Storytelling 136

The Stalwart Blog

DECEMBER 20, 2017

Doing so successfully will require an expert touch from professionals who understand the anatomy of a story that gives it the best chance of going viral. citizens working and traveling abroad with greater disdain. The American Backlash Will Be Real.

Company 114

Company Viral Travel Corporate 114

Contently - Strategy

DECEMBER 12, 2018

A few years ago, I consulted for a client that sold outdoor travel gear and wanted to tell adventure stories. ” As Contently’s head of content strategy, I spend most of my time as a content therapist, traveling around the country to help prospects and clients work through their biggest marketing challenges.

Content Marketing 111

Content Marketing Creativity Marketing Travel 111

NewsWhip

NOVEMBER 2, 2021

Nicholson explains that in 2016 “outright false stories were going viral” and now it has become harder to identify. First person perspectives, specifically those published by VICE, traveled around the social web more often. Rising audience-side misinformation. Certain pieces about worker strikes also resonated more than others.

Crisis 78

Crisis Brand Branding Airlines 78

Prohibition

JULY 21, 2023

The stays are completely free of charge, and guests just have to organise their own travel to and from Malibu. Barbie selfie generator This Barbie campaign round up wouldn’t be complete without mentioning the viral Barbie selfie generator. The best part? We love the collection – and we’re off to put in an order right now. Warner Bros.

Wireless 62

Wireless Retail B2C Instagram 62

ImPRessions - Crenshaw Communications

APRIL 10, 2017

The video, which went viral by Monday morning after being posted on Facebook by another passenger, is plenty disturbing. Here, United is either apologizing only for the inconvenience to passengers whose travel was delayed by the disturbance, or it is using the word “re-accommodate” in a way that can only be described as Orwellian.

Airlines 159

Airlines Hotels Reputation Crisis 159

OnePitch

JANUARY 11, 2024

But this was related to a raw carrot salad that was going viral on TikTok.” Recently, we had a TikTok go viral about it. One, the person wrote the name of another website and said, “Reconnect/travel pitches.” It’s very difficult.” AM: “That on the publicist’s side, it's hard of knowing, do we hop on it? Do we wait?

Pitching 93

Pitching Consumer Trends Viral 93

Presspage

AUGUST 24, 2023

The principle categorizes content into three main types: ‘Hero’ content aims to create viral, high-impact (video) content, often tied to significant events or campaigns, to attract a massive audience. Hub’ content refers to regularly scheduled, thematic content that retain and engage subscribers, encouraging them to return for fresh content.

Storytelling 78

Storytelling Data YouTube Strategy 78

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

In the first quarter alone it was accused of crossing a picket line after the first travel ban, mistreating drivers , and using a secret app to evade regulators. As images of the bloodied man being dragged from his seat by airport police went viral, the airline made things worse with a series of legalistic and tone-deaf public responses.

Airlines 180

Airlines Reputation Journalism Crisis 180

OnePitch

NOVEMBER 8, 2022

Collette is a news editor at Elite Daily where she’s in charge of assigning and editing trending news coverage of all things food, viral, tech, social media, and travel. I try to utilize label to keep track of pitches because we know I prefer food, tech, travel somewhat, social media. So I like to keep labels in my inbox.

Pitching 90

Pitching Trends Travel System 90

Waxing UnLyrical

MARCH 12, 2014

Whether you’re familiar with the word or not, you’ve undoubtedly come across them in your Internet travels. In the parlance of our times, memes are already viral: they’re engaging and fun, and perfect for sharing with friends and family. Memes are a perfect way to cash in on existing viral trends. Why Does It Work?

How To 76

How To Marketing Viral Community 76

Communications Conversations

FEBRUARY 2, 2021

Let’s just say it hasn’t exactly gone viral–at least not in a good way. And, we’re really not supposed to be traveling, so most people can’t go to the beach even if they wanted to. . — jlo (@JLo) January 24, 2021. Yeah, that reaction you’re having. Yeah, I know we can. We’re rich.

Marketing 60

Marketing Comparison Viral Social Media 60

Mindful Marketing

JULY 4, 2020

During a time focused on re-opening the economy after the onset of a viral pandemic, there are glaring signs that the United States is suffering from another type of pandemic—racism. Sonja Martin Poole , associate professor of marketing, University of San Francisco Our nation is clearly in crisis.

Marketing 74

Marketing Pharmaceuticals Policies System 74

Shift Communications

DECEMBER 15, 2016

PR people often talk about ideas to make news go viral, but there is no way to predict or plan for when something will be a hit. Travel Channel’s blog Roam , Felicia Feaster: Travel Gift Guide . “I Julie Staadecker, Account Director. Client: McDonald’s. Client: Rockport. Cassandra Faro, Account Executive. Client: Blink.

Print 60

Print Media Travel Wireless 60

Engage PR

JANUARY 6, 2018

Your target audience actually might be most active on Linkedin (*2) or if you’re a visually led brand like hotels, travel and leisure the most engaged communities maybe on Instagram or Pinterest. Just because 2billion people are on Facebook does not necessarily mean your business should have a Facebook presence.

Social Media 60

Social Media Strategy Media Survey 60

Scott Public Relations

AUGUST 27, 2019

“A lie can travel halfway around the world while the truth is still putting on its shoes.”. This willingness to follow the crowd is amplified in the modern era of shares and viral content on social media platforms. The second concept involves the action of “selective sharing”.

Insurance 45

Insurance Insurance Healthcare Communications 45

Cision

MARCH 1, 2016

He concludes that the trendy, less traveled social media channels aren’t as important to PR professionals as Facebook, Twitter, YouTube and blogs. The perpetuation of a “viral” story on digital channels can be hours. Of course digital media adds an unprecedented speed to a crisis that must be accounted for.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Scott Public Relations

AUGUST 27, 2019

“A lie can travel halfway around the world while the truth is still putting on its shoes.”. This willingness to follow the crowd is amplified in the modern era of shares and viral content on social media platforms. The second concept involves the action of “selective sharing”.

Healthcare 40

Healthcare Insurance Insurance Communications 40

Practical Law Construction

MAY 18, 2021

Indeed, it is uncommon to see terms such as “pandemic” or “infectious viral disease” referred to in a construction contract’s force majeure clause (whether this changes will be the subject of much debate among drafters going forward). For example, according to sub-clause 18.1

Construction 121

Construction Government Radio Examples 121

Mark My Words

MAY 1, 2015

Miliband gifted the crowd a visual metaphor with his slippery exit –a poor man’s Madonna moment choreographed for viral vining. Cameron, so used to trotting out his campaign lines, was clearly flustered to have an unimpressed questioner shoot down his forced defence of the NHS- “well you’re wrong”.

Viral 60

Viral Policies Travel Interviews 60

Waxing UnLyrical

APRIL 3, 2012

Over and above that, 19,000 views (going back to the IBM video) also helps the CMO prove a great viral impact to its internal stakeholders – particularly when it only took 75 IBMers to make it happen! reading and traveling. Learn more about Ancita via her About.me page. Flash Mobs Go Social in India.

YouTube 87

YouTube Viral Social Media Video 87

Buzzstream

JUNE 16, 2021

We’re travelling a considerable distance back in time now, but hopefully you’ll forgive me, I promise it’s a pretty great example. me in 2014, from Appetite for Deconstruction, Lessons in Virality from Axl Rose. Effectively here we’re taking an idea and applying it to a different topic or niche. I’m like a broken record, huh?

Digital PR 160

Digital PR Film Instagram Writing 160

Waxing UnLyrical

MARCH 13, 2013

That means typically I get paid for my time, so it is rare for me to pay my own expenses to travel out of my local area for a speaking gig. Can you prepare for a possible viral social media disaster? Like many of my peers, speaking at industry events and conferences is a growing part of my business. Here or there?

Conference 103

Conference Social Media Crisis Crisis Management 103

ReimaginePR

JUNE 6, 2016

Which is definitely smart; traveling without a guide into a foreign territory isn’t wise or safe unless you’re experienced. That means no re-posting of viral content that doesn’t align with your brand just for the sake of posting. Now that you know exactly which steps to take, remain consistent to make continual progress.

Social Media 120

Social Media Media Instagram Advertising 120

OnePitch

NOVEMBER 7, 2023

Hannah leads coverage on a wide range of subjects, including dating, relationships, sex, fitness, mental health, self-care, food, home, travel, viral culture, technology, astrology, and lots more. Hannah Orenstein is the Deputy Editor of Lifestyle and Wellness at Bustle.

Viral 88

Viral Travel Pitching Technology 88

Prohibition

DECEMBER 9, 2021

They can be very serious and with social media increasing in popularity and reach, a crisis can very easily go viral within a short space of time. It doesn’t matter how much you plan or how well you manage threatening issues – news travels fast on social media.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62