Cision

MARCH 1, 2016

He concludes that the trendy, less traveled social media channels aren’t as important to PR professionals as Facebook, Twitter, YouTube and blogs. The perpetuation of a “viral” story on digital channels can be hours. Of course digital media adds an unprecedented speed to a crisis that must be accounted for.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Waxing UnLyrical

MARCH 13, 2013

That means typically I get paid for my time, so it is rare for me to pay my own expenses to travel out of my local area for a speaking gig. Can you prepare for a possible viral social media disaster? Like many of my peers, speaking at industry events and conferences is a growing part of my business. Here or there?

Conference 103

Conference Social Media Crisis Crisis Management 103

NewsWhip

SEPTEMBER 17, 2019

It’s too early yet to see if this is a trend, due to the fact that engagement does tend to drop in the summer as people travel and head to the beach, so it’s something we’ll keep an eye on in the coming months. Summer’s beginning to cool off, and based on the evidence of last month, some of the engagement numbers are too.

Viral 138

Viral Web Facebook Local 138

Cision

JUNE 13, 2017

We see it every day: fast food chains challenge devotees to gather retweets for “ nuggs ,” personal care products advocate for women’s equality and airlines get called out — for both successes and major fails — in viral videos. Many consumers don’t just want to buy a product; they want to buy-in to a tribe.

Blogging 215

Blogging Company Engineering Airlines 215

Business Wire

OCTOBER 30, 2017

Utilize the data Business Wire provides including metrics on volume, sentiment, influencers, geographic location, and virality. Once your holiday season is over it will be time to measure the success of your work.

Infographics 153

Infographics Travel Product Launch Video 153

Cision

AUGUST 26, 2015

7 Ways to Make Your Tweets Go #Viral – [link] by @douglasi #twitter pic.twitter.com/dfyOaIOiuf. CEO of Likeable Local. He is an expert in viral, social and authentic marketing which he calls “Un-Marketing” If you think Twitter is too noisy, it’s like turning up music and complaining it’s too loud.

Social Media 120

Social Media Twitter Media Nonprofit 120

Beyond PR

JUNE 13, 2017

We see it every day: fast food chains challenge devotees to gather retweets for “ nuggs ,” personal care products advocate for women’s equality and airlines get called out — for both successes and major fails — in viral videos. Many consumers don’t just want to buy a product; they want to buy-in to a tribe.

Blogging 77

Blogging Company Engineering Airlines 77

Prohibition

DECEMBER 17, 2021

Whether you’re an international company or a local establishment, your business and its image are still on the line in the event of a crisis. In today’s society, people talk about bad experiences more often than good ones and often these experiences travel faster than ever before. Domino’s Viral Staff Video.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

NewsWhip

AUGUST 11, 2021

These groups, factions, or narratives can be researched through analyzing viral narratives (the stories being shared), looking at where these spread (social accounts), and then discerning wider stories and beliefs. So it goes. You must still take the time to understand them, at least to avoid surprises. .

Brand 78

Brand Branding Groups Data 78

ImPRessions - Crenshaw Communications

MAY 31, 2017

As video of United Airlines passenger Dr. David Dao being violently dragged from his seat went viral, the media – and a global audience of prospective customers – were horrified. ” But it’s easier than ever for something that would once have been a local incident or a minor issue to blow up in a big way.

Crisis 180

Crisis Airlines Brand Branding 180

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. Mass communication is about sending one message with the intention of reaching more than one person - whether that is travelers on a road encountering a land boundary or watching television.

Ethics 52

Ethics Communications Print Television 52