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PR In The Time Of Coronavirus

ImPRessions - Crenshaw Communications

The coronavirus pandemic will pass eventually, but it’s a good reminder to everyone that direct communication helps people feel like part of the team and go about their routine in a relatively normal way. Nature hates a vacuum, and so does a “viral” news story like the COVID-19 outbreak. Stick to the facts.

Employee 374
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The Influencer Top 10: Beauty

Prohibition

The beauty community dominates TikTok with new products and trends constantly. You might be wondering how influencer marketing plays into this, as no one can ensure a viral product. Millie McCarthy tries out these viral products and showcases what they are really like. glambyflo grwm for the london launch of @rhode skin ?

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Ahead of the Academy Awards, Marketing Wisdom From the ‘Barbie’ Blockbuster

PRSay

Travel media reported on hotels decorated in the style of Barbie. This was accomplished with intentional and intangible shareable content — like taglines and movie posters — that went viral and became popular memes: The tagline, “She’s everything. Art magazines covered the film’s colors and set design. He’s just Ken.”

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PR In The Time Of Coronavirus

ImPRessions - Crenshaw Communications

The coronavirus pandemic will pass eventually, but it’s a good reminder to everyone that direct communication helps people feel like part of the team and go about their routine in a relatively normal way. Nature hates a vacuum, and so does a “viral” news story like the COVID-19 outbreak. Out of sight can’t mean out of mind.

Employee 156
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Three PR Issues Companies Will Face In 2018

The Stalwart Blog

Next year, these type of scandals will find their way into the business community. Doing so successfully will require an expert touch from professionals who understand the anatomy of a story that gives it the best chance of going viral. citizens working and traveling abroad with greater disdain.

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Discovered by Porsche: the Art of Storytelling

Presspage

The principle categorizes content into three main types: ‘Hero’ content aims to create viral, high-impact (video) content, often tied to significant events or campaigns, to attract a massive audience. This way, Porsche can build their own community and control their data.

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Memejacking: How to Get Started Marketing with Memes

Waxing UnLyrical

Whether you’re familiar with the word or not, you’ve undoubtedly come across them in your Internet travels. In the parlance of our times, memes are already viral: they’re engaging and fun, and perfect for sharing with friends and family. Memes are a perfect way to cash in on existing viral trends. Why Does It Work?

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