Maxim Behar

FEBRUARY 15, 2024

The perception of PR agencies as editorial teams in the years of the social media revolution is all the more relevant given that traditional media are no longer just an endangered species but are going extinct. Max, you’re going against your livelihood — you started in the press, with the printing press and newspaper ink!

Newspapers 59

Newspapers Print Media Social Media 59

Agility PR Solutions

SEPTEMBER 18, 2018

A new study measuring “trust” among readers of their newspapers-of-choice from Brand Keys found The New York Times and The Wall Street Journal #1 among fifteen papers examined in this wave of research. The post Media trends—which newspapers do readers trust most? appeared first on Agility PR Solutions.

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Newspapers Trends Print Media 85

Bianchi Biz Blog

FEBRUARY 1, 2024

The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Effective communication hinges on respect and cultural sensitivity.

Marketing 106

Marketing Newspapers Print Local 106

ImPRessions - Crenshaw Communications

JULY 10, 2023

As a PR agency that works with high-growth companies, including many technology brands, we talk a lot about why public relations is important for the tech industry. Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio.

Technology 266

Technology Television Web Social Media 266

PR Insiders

JULY 12, 2021

Did you read that newspaper article in print or on your phone? It’s no secret, of course, that the media landscape has changed drastically over the years – and the changes keep coming at a pace that sometimes makes us all dizzy! The New York Times has about 833,000 print subscribers, which is impressive on its own merits.

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Print Newspapers Media Skype 78

Communications Conversations

MAY 21, 2020

Last Saturday, there was a wonderful article in the Variety section of the Minneapolis Star Tribune about groups of kids who had started neighborhood newspapers during the pandemic. And second, school newspapers are in my blood. First, let’s talk about this underground student newspaper, because it’s an interesting story.

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Newspapers Blogging Groups Print 78

Landis PR

FEBRUARY 21, 2022

Publishing company Pressbooks defines media relations as “the mutually beneficial relationship between journalists and public relations professionals.” . From a PR perspective, the media can be a terrific way to raise the profile of your company/client company and its products/services. By Robin Carr .

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Media Relations Publicity Sports Media 52

PRSay

FEBRUARY 7, 2024

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. Through the years, the PR and comms fields have been attractive landing spots for journalists with their writing and storytelling skills and media prowess. The media marketplace is also changing.

Communications 190

Communications Sports Journalism Fashion 190

The Proactive Report

NOVEMBER 21, 2023

From traditional newspapers to social media snippets, the way your audience consumes news has transcended the limitations of the traditional press. The recent Pew Research reports on media consumption in the US have some interesting insights. adults get news at least sometimes from social media. Today, half of U.S.

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Newspapers Social Media Data Consumer 130

PR for Anyone

APRIL 9, 2020

The media wants to cover stories that are relevant to the current climate. That being said, many lifestyle magazines and print publications will not be covering this topic from cover to cover. That being said, many lifestyle magazines and print publications will not be covering this topic from cover to cover.

Media 130

Media Television Exercises Newspapers 130

Stephen Waddington

JUNE 13, 2019

There’s not much good news for UK media in the Reuters Institute Digital News Report 2019. Media coverage of Brexit is impacting the mood of the nation according to Reuters Institute Digital News Report 2019. The UK is suffering a collective breakdown triggered by the new media. The UK is suffering from news fatigue.

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Print Media Newspapers Local 115

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2021

They’ve been a staple of the business for decades because they serve a distinct purpose: to inform the media of news. Businesses use different media to tell their story in this evolving PR environment, but press releases REMAIN an effective and trustworthy source of information for companies big and small. But are they really?

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SEO Print Financial Product Launch 279

Landis PR

APRIL 12, 2021

How is reporting different at newspapers, TV and wire services? Performance isn’t typically an issue in print — using prose to tell a compelling story is. There’s more time to report and (despite the shrinking news hole) more room in print/digital to provide detail and nuance. Oh, where to start?

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Meeting Media Print Enterprise 98

Axia PR

SEPTEMBER 29, 2020

Be a better resource for the media. As newsrooms continue to shrink, they rely more and more on their reporters to write for print and online as well as take their own photos and videos. Story ideas and submissions are relatively easy to provide to a media outlet.

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Newspapers Media Print How To 62

Bianchi Biz Blog

APRIL 18, 2022

These days, we publish our print edition quarterly and focus most of our attention on our website. I started my journalism career in South Texas as a newspaper reporter in 1997 and followed that with newspaper jobs in Mississippi, Kentucky and Ohio. Meet the Media: Justine Murphy, Senior Editor at Laser Focus World.

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Meeting Automotive Media Newspapers 78

MaccaPR

FEBRUARY 2, 2017

Has digital media – from Huffington Post , Google News and BuzzFeed to Kindle e-books, Twitter and (God help us) more than 8 million blogs – finally vanquished Print? Recent headlines provide brutal evidence: Condé Nast announced last December it was shutting down the print version of Self magazine to go online-only.

Print 48

Print Newspapers Interviews Journalism 48

Cision

NOVEMBER 28, 2017

On the other hand, spreading brand-awareness is also vital, and they must find ways to maximize their return on investment (ROI) for every dollar spent on marketing and public relations services. Why Earned Media Value (EMV) And Influencers Over Paid Media? Because public relations equals trust in brands.

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Small Business Media SMB Pitching 245

PRSay

NOVEMBER 5, 2021

PR professionals pride themselves on relationships with reporters and specialized knowledge about the publications that cover their clients’ sectors. But outside the part of the media landscape, you are personally familiar with, the sheer volume of news and “news-like” publishers can be overwhelming.

Communications 187

Communications Journalism Advertising Advertising 187

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Can you make it happen?”

Storytelling 163

Storytelling Media Nonprofit Government 163

ImPRessions - Crenshaw Communications

JANUARY 24, 2020

Any good PR person knows that we consume news very differently than we did a decade ago, thanks to social media. A national TV segment typically has a large and high-quality reach in real time, it’s searchable for some time thereafter, and it can be amplified on social media. Broadcast follows print.

Print 245

Print Pitching Television Newspapers 245

Stephen Waddington

OCTOBER 5, 2018

Public relations in an agency is unrecognisable from 25 years ago. I posted a list of activities that we used to undertake as part of our day job when I started out working in public relations in 1993. 25 years ago workflow in an agency was defined by media relations. Activity was focused on earned and owned media.

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Agency Web Print Newspapers 135

PRSay

MAY 24, 2021

Over the next decade, Todd predicted, his profession will slowly move beyond the public scorn and skepticism toward the news media that has grown amid the country’s current political divide. Most affected were local news outlets that are independently operated or owned by small media chains.

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Nonprofit Local Journalism Newspapers 172

PR Insiders

MAY 7, 2021

A store advertises its Memorial Day sale with a mammoth two-page newspaper spread and the store’s foot traffic either goes up or it doesn’t. The ROI of publicity isn’t as instant or as cut-and-dried as advertising. Social media. You can’t have an effective PR campaign today without in some way using social media.

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Data Newspapers Analytics Measurement 78

Sword and the Script

APRIL 2, 2024

Sword and the Script Media can help with B2B marketing, PR and social media. The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.” Measurement templates.

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Reddit Software B2B Technology 176

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). I’ve been with SAE International’s Media Group for nearly 23 years. Familiarize yourself with our publication and the types of stories we cover.

Engineering 77

Engineering Automotive Agriculture Media 77

Axia PR

AUGUST 15, 2018

The term earned media describes news content featuring or sourcing your brand, products, or services. Earned media coverage comes from media relations when an outlet includes your company, product, service, expert, opinion, or ideas in a news story (online, print, radio, TV, podcast, etc.).

Media 48

Media Radio Newspapers Print 48

Bianchi Biz Blog

AUGUST 21, 2023

I assign articles to our in-house and freelance staff, work with our graphic artist for our print layout and designs, and work with our sales and management team to ensure our content meets our editorial mission and help with sales. As EIC on FPW, I guide the content and direction of websites, webinars/events, and magazine.

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Meeting Automotive Engineering Journalism 72

Bianchi Biz Blog

OCTOBER 24, 2022

FleetOwner , part of Endeavor Business Media’s Commercial Vehicle Group, which serves commercial truck fleet executives and operations managers. As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. Our newspaper ended up winning an award for our reporting.

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Meeting Automotive Transportation Newspapers 59

Bianchi Biz Blog

MAY 16, 2022

After 11 years at a publication focused on the design of heavy-duty equipment, I have recently moved to the publication Power & Motion. Since technology is the main focus for my publication, obviously any new technology is going to be of interest. Take a little time to look at the publication’s website and what is covered.

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Meeting Media Engineering Journalism 74

Stephen Waddington

OCTOBER 18, 2018

It’s a form of workflow borrowed from a media newsroom. The chip paper phrase originates from the 24 hours news cycle when newspapers printed two editions per day. The reality of modern media is that news stories are published to the web instantaneously. Seek out public sector websites such as GOV.UK

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Tools Web Banking Wikipedia 203

Beyond PR

JUNE 30, 2016

Rather than focusing solely on social media and mobile, as brands tend to do when considering younger markets, you can target 18- to 22-year-olds at student-run media organizations on college campuses. The college newspaper. Campus Newspapers: The Digital Revolution Is (Also) Here. but “ How should I reach young adults?”.

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Radio Newspapers Print Media 69

PRSay

DECEMBER 6, 2018

The survey also revealed that: Fewer Americans are relying on newspapers. The survey reflected the country’s declining dependence on print media; only 7 percent of respondents, compared with 2016’s 11 percent, say they rely on newspapers to stay connected to current events. Email: dean.essner@prsa.org.

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Study Radio Newspapers Survey 117

PR Insiders

APRIL 13, 2021

I often talk to people who know they need publicity and want professional help to get it but find hiring PR agencies to be a confusing and daunting task. Public relations firms differ in a thousand ways, it seems. Firms also have a whole range of specialties, from crisis communications to public affairs to research and analysis.

Radio 78

Radio How To Public Affairs Print 78

ImPRessions - Crenshaw Communications

JANUARY 20, 2017

In public relations, it’s often said that you’re only as good as your media contacts. For clients for whom key trade or vertical publications are important, those connections are doubly important. Can you cite a few traits of the ideal public relations person? Personalize a pitch.

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Agency Real Estate Print Pitching 120

Sword and the Script

SEPTEMBER 7, 2021

(LSE: ACC.L ) announced it has closed its acquisition of Isentia , a media monitoring company that operates in “eight geographical markets across Australia, New Zealand and South-East Asia working with 2,400 customers.”. These include Pulsar, which is a social media monitoring tool and Vuelio an all-in-one PR software tool based in the UK.

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Software Print Tools SEO 89

Deirdre Breakenridge

MARCH 25, 2015

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. In the late 1980s, the media was cut and dry. Yes, there is still print and broadcast media. There are other tips to get personal with the media.

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Pitching Radio Newspapers Print 150

Beyond PR

MARCH 22, 2018

To answer this critical question, you need a comprehensive media monitoring program. But first, what exactly does media monitoring mean? What is Media Monitoring? So, what does a modern media monitoring program look like? Online – websites, blogs, online media sites. Why You Need Media Monitoring.

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Media Radio Newspapers Print 75