ImPRessions - Crenshaw Communications

FEBRUARY 5, 2019

In the PR agency world , after weeks of fine-tuning messaging, crafting stories and pitching reporters, there’s no better feeling than landing a top media interview for a client. It signals that the overall public relations strategy is on the right track. Referring to other media interviews. Showing up late.

Interviews 251

Interviews Media Television Media Training 251

ImPRessions - Crenshaw Communications

MAY 10, 2021

It’s also important to determine whether a story has its best chance of being published as a local media item, or if it warrants a full national media outreach. For example, survey results or breaking news at a national company will be pitched to national media, whereas region-specific news will be offered to local reporters.

Local 292

Local How To Newspapers Pitching 292

Critical Mention

JULY 15, 2020

NEW YORK — Critical Mention, the leading earned media platform, today announced the release of its Media Contact Database. Critical Mention’s new Media Contact Database was built from the ground up, combining cutting-edge automation, artificial intelligence and machine learning with meticulous manual data curation.

Media 108

Media Radio Television Engineering 108

The Hoyt Organization

APRIL 23, 2024

That’s why you need a PR strategy that utilizes earned, owned, and paid media to get your message to the public. For a non-profit, goals could range from increasing donations or volunteers to getting more media coverage for a particular cause. It stands for Paid, Earned, Shared, and Owned media.

Strategy 102

Strategy Nonprofit Social Media Leadership 102

Landis PR

APRIL 29, 2024

It also provides information on key economic indicators, government initiatives, and advice for foreign companies looking to navigate Finland’s media environment. It has held this title since 2018 in the World Happiness Report. This applies to the media also. Finland’s largest commercial television channel is MTV3.

Radio 64

Radio Pinterest Television Government 64

ImPRessions - Crenshaw Communications

MAY 18, 2021

That’s why it’s especially important for PR people not only to understand the tech, but to follow the key media in the industry very closely. From major deals and mergers to revenue reports, there’s no shortage of ad tech coverage on the site. It’s quite different from how reporters talk about companies, so it’s a fresh angle.

Advertising 322

Advertising Advertising Privacy Television 322

Cision

NOVEMBER 14, 2017

As marketers begin to understand why it’s necessary to move away from outdated measurement systems when it comes to earned media, it’s important to develop a robust strategy going forward. To that end, answer the following questions to help shape your earned media measurement strategy. realize that online media bleeds across borders.

Measurement 166

Measurement Strategy Media Analytics 166

Wadds Inc.

MARCH 2, 2023

Public relations is locked into content and workflow that is more than 100 years old. A survey by Cision in 2021 reported that media relations came third in the list of reasons for distributing a press release via a wire service after brand visibility (68%) and thought leadership (36%).

Engineering 98

Engineering Television Travel Financial 98

Newsfile

JUNE 28, 2023

By Melissa Strle Table Of Contents What is media monitoring? What is the difference between media mentions and media coverage? Why is media monitoring so important? What are the benefits of media monitoring? What Is Media Monitoring? What Is The Difference Between Media Mentions & Media Coverage?

Media 52

Media Analytics Radio Google 52

PRSay

MAY 24, 2021

Over the next decade, Todd predicted, his profession will slowly move beyond the public scorn and skepticism toward the news media that has grown amid the country’s current political divide. Most affected were local news outlets that are independently operated or owned by small media chains.

Nonprofit 174

Nonprofit Local Journalism Newspapers 174

Cision

OCTOBER 20, 2016

In this interview, Steve discusses what he learned from working in television news, the skills needed for successful media relations and how to improve your pitching strategy. Specifically, I was a television news producer. You’ve held several positions in television news. What did you learn from those experiences?

Television 120

Television Public Affairs Pitching Healthcare 120

Bianchi Biz Blog

AUGUST 8, 2022

Finish this sentence: If I am not reporting, I am …. My wife and I enjoy binging television shows. Finding common media ground between us is challenging, but she is very patient with my choices. :). You might also be interested in: Meet the Media: Lauren Fletcher, Executive Editor at Work Truck Magazine.

Technology 93

Technology Meeting Media Analytics 93

Critical Mention

JULY 22, 2020

Last week was one of the most exciting in Critical Mention history, as it marked the launch of our newly launched Media Contact Database. As we try to do with every product or feature we release, Critical Mention built this Media Contact Database with our present and future customers in mind.

Media 111

Media Data Local Tools 111

Bianchi Biz Blog

SEPTEMBER 7, 2021

Back then, they were underdog choices for the job, known mostly for their quirky comedic work in television, and the big question was if they had the chops to pull off a monstrous blockbuster. Finish this sentence: If I am not reporting, I am …. You might also be interested in: Meet the Media: Sean O’Kane, Senior Reporter at The Verge.

Meeting 90

Meeting Transportation Media Journalism 90

Beyond PR

APRIL 20, 2016

While your customers – and the media who influence them – should definitely be the cornerstone of your strategy, you won’t receive more resources to optimize your efforts unless you have the buy-in of your company’s leaders. Because of this, you can’t take the quantity of media coverage at face value. Scope of Media Pickup.

Report 40

Report Media Television Radio 40

Cision

AUGUST 16, 2016

Moving around effectively in the media industry can be daunting. Erik Wheater, account executive at Burns360, details his transition from a five-year career in television news to the PR agency life. In this interview, Erik discusses moving from one media world to the next. Journalists receive A LOT of news releases each day.

Television 120

Television Pitching Journalism Interviews 120

Cision

JUNE 29, 2015

According to Reuters’ Digital News Report 2015 , an on-line poll about the future of digital news in the United States, the United Kingdom, Germany, Spain, Italy, France, Ireland, Denmark, Finland, Urban Brazil, Japan and Australia, there have been drastic shifts in the amount of news that is accessed through smartphones and other mobile devices.

Comparison 120

Comparison Television Print Social Media 120

Critical Mention

AUGUST 7, 2020

NEW YORK — Critical Mention, the leading earned media platform, has announced the promotion of Vishal Padhye to Chief Technology Officer. In recent months, Padhye was also one of the principles responsible for adding thousands of YouTube channels to Critical Mention’s media monitoring capabilities. . About Critical Mention.

Technology 125

Technology Television Analytics Radio 125

Doctor Spin

OCTOBER 16, 2023

The rapid evolution of the internet and social media has transformed the communications industry—and PR professionals must adapt. Social media, blogs, podcasts, and other online channels presented new opportunities for communication. Digital PR is not link-building for SEO. But this is SEO, not digital PR.

Digital PR 83

Digital PR SEO Engineering eBook 83

Critical Mention

JANUARY 30, 2019

Uncertainty in the Earned Media and Media Monitoring Landscape: What It Means For You. If you work in public relations or marketing—or in the business world generally—you have likely heard about several major developments in the media monitoring marketplace.

Media 60

Media Marketing Analytics Television 60

Critical Mention

JANUARY 30, 2019

Like any technology investment, making a decision about which media monitoring or earned media measurement tool is right for your business can be challenging. When you are monitoring important media coverage—whether it’s a PR crisis or an especially impactful brand story—getting results quickly is absolutely critical.

How To 60

How To Media Analytics Television 60

PRSay

JULY 14, 2021

She is now just the ninth host for the longest-running prime-time news and public affairs program on television. I also want people to learn a little bit about how politics actually happen and the behind-the-scenes things that we sometimes don’t get to report on. But as reporters, the No. It’s 9:30 a.m. That has served me well.

Conference 148

Conference Public Affairs Report Television 148

Bianchi Biz Blog

SEPTEMBER 26, 2022

I started my career at Adweek covering the television business and competing against huge established newsrooms like The New York Times and the Wall Street Journal. I was a reporter and editor at Adwee k, then left to start a family. Finish this sentence: If I am not reporting, I am ….

Meeting 74

Meeting Automotive Media Journalism 74

Cision

MAY 12, 2017

What is your secret to media relations success? I spend a lot of time researching a reporter’s coverage before making an introduction or pitching them. My goal is to build relationships so that the reporters I work with come to me when they are looking for a source. How can brands overcome this challenge?

Financial 180

Financial Television Leadership Travel 180

ImPRessions - Crenshaw Communications

JUNE 12, 2018

Bernays gets top billing as PR’s “father” A nephew of Freud, Edward Bernays (1891-1995) “invented” modern PR and coined the term “public relations.” ” He used a blend of psychology and media savvy to influence public opinion. Lee was a leader in media relations. Rockefeller Jr.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Critical Mention

NOVEMBER 22, 2019

Earned media is among the most highly valued types of brand promotion, so organizations won’t want to miss miss out on the great opportunities it can bring. . What is Earned Media? Earned Media is publically gained content that is written about you or your brand without paid promotion or advertising. Earned Media Examples.

Radio 104

Radio Media Newspapers Sports 104

Beyond PR

JUNE 27, 2016

Want even more media moves? Check out the most recent issue of PR Newswire Media Moves in our Resources Center and follow @PRNMedia for daily updates. Sarah started out in Cleveland for Associated Press as a part-time reporter before moving onto a desk supervisor position in Detroit for three years.

Insurance 61

Insurance Insurance Film Television 61

PRSay

NOVEMBER 15, 2019

For weeks, the new streaming service on the block has been the talk of the tech world, showing everyone just how powerful Disney’s public relations and marketing can be. Netflix and Amazon don’t own network television channels, so they would have had to purchase an ad for that kind of exposure.

Analytics 160

Analytics Television Banking Data 160

Critical Mention

OCTOBER 8, 2017

NEW YORK, OCTOBER 8, 2017 — Critical Mention integrates massive amount of international online news feed into its full-service media monitoring and measurement platform. Clients use this content to spot trends, analyze, report on and refine on their media relations efforts. Media Contact. million online sources.

Internal 60

Internal International Television Radio 60

5W PR

JANUARY 17, 2020

Some of the most popular ways of measuring Public Relations include: Content Analysis –Is your core narrative being reported accurately in the press? Mentions on Social Media –What are people saying about your brand? What is a Media Impression? To get to that level, you need to work on engagement.

Measurement 78

Measurement Publicity Television Analytics 78

PRSay

DECEMBER 2, 2020

According to reports, an automated flight-control system had sent the airplanes into nosedives. Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. Information was absolutely vital.

Crisis Management 107

Crisis Management Crisis Crisis Communications Airlines 107

5W PR

JANUARY 17, 2017

A few of the most popular PR analysis tools include: Content Analysis–Is your core narrative being reported accurately in the press? Mentions on Social Media–What are people saying about your brand? What is a Media Impression? However, media impressions are not limited to television or print media.

Measurement 90

Measurement How To Television Analysis 90

Critical Mention

APRIL 28, 2020

The Eagles and the New York Giants received just about the same positive, neutral and negative mentions in our report. of the radio media coverage from the NFC East teams. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? 2020 NFL Draft: TV Results.

Radio 78

Radio Print Sports Media 78

PRSay

SEPTEMBER 28, 2016

My career began in television news as a reporter and producer. Once I had kids, I moved into public relations for a better work-life balance. But before I made that transition, I took some public relations courses at a nearby university. I regained a fluency in public relations beyond my media relations background.

Television 60

Television Media Training Crisis Communications Course 60

PRSay

DECEMBER 18, 2019

The Washington Post would later report that what seemed like a grassroots reaction to Morey’s tweet was actually a coordinated harassment campaign.). As Sports Illustrated reported, the NBA had signed a five-year deal with Tencent in June worth at least $500 million. Tip 1: Live your values. Tip 2: Don’t deceive (or double dribble).

Corporate 100

Corporate Crisis Management Crisis Government 100

Cision

SEPTEMBER 10, 2015

In PR and media relations, it’s easy to become entirely focused on the day-to-day issues at the expense of the longer event horizon. For media relations and PR professionals, this means even more attention to not just the text and images but the coding and metadata of online content. Click to enlarge.

Trends 120

Trends Mobile Web System 120

Critical Mention

DECEMBER 10, 2021

As 2021 begins to wrap up, we want to walk you through all of the updates made to Critical Mention’s Earned Media Suite. From new products to monitor to refined analytics throughout the platform, we invite you to take a look back at all of Critical Mention’s updates and additions to the Earned Media Suite throughout 2021.

Radio 116

Radio Instagram Analytics Mobile 116