What PR Technology Vendors Don’t Understand about Spreadsheets [PR Tech Sum]
Sword and the Script
JULY 5, 2022
July is usually a slow month for this monthly roundup of technology news across the PR landscape – and this month is no exception. Media lists and spreadsheets. A statistic in a new report on PR technology caught my eye. Reporters change beats and publications so often that the cost to keep media databases up-to-date is high.
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