ImPRessions - Crenshaw Communications

FEBRUARY 28, 2018

Now, let’s take a look at the anatomy of an effective tech media pitch. She chooses a pitch based on the game situation, the skill of the other team, and weather conditions. A media pitch is not very different. All the research, preparation, and consideration ensure that the correct story will be hand-pitched to the right media.

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Pitching B2B Interviews Employee 180

PR for Anyone

MARCH 24, 2020

She pitched it to her editor who loved it too and they wrote an article about me. Did you invent a new product, write a book, or win an award? Look at magazine covers for great hook examples. What are they putting on the cover to hook you in so that you want to buy the magazine to read the article? New” is the key word.

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Publicity Television Local Pitching 331

Bianchi Biz Blog

NOVEMBER 20, 2023

I also write for other publications and business clients as time allows. Then I share it on the pages of my magazine or website. Writing that kind of piece is challenging as an EV enthusiast, but I felt compelled to do it. I’ve been writing articles for over 40 years now and enjoy it so much I’ll probably be doing it forever.

Journalism 114

Journalism Automotive Interviews Writing 114

ImPRessions - Crenshaw Communications

SEPTEMBER 23, 2016

Writing is one of the most important parts of a successful public relations campaign. To quote Malcolm Gladwell, “Good writing does not succeed or fail on the strength of its ability to persuade. And no matter how well you write, there’s always room for improvement. Keep writing. And writing is no exception.

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Writing Publicity Newspapers Sports 120

Prowly

APRIL 26, 2022

You’re ready to get started on strategizing, writing about, and pitching your new client, but there are still things you need to establish before you begin. appeared first on Prowly Magazine. The post What Questions Should You Ask Your New PR Clients?

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Pitching Writing Examples Publicity 129

Cision

SEPTEMBER 29, 2016

The wheels in my head were spinning with how I might pitch the story to my editors. Heck, most of my magazine taglines indicate I’m a “writer and editor based in Healdsburg, California,” and a simple cross-reference would tell you that town is about 90 miles north of San Francisco. The invitation seemed interesting at first.

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Cision

NOVEMBER 11, 2015

Dreaming of a major website or newspaper writing about your brand? You won’t get there unless you learn how to pitch journalists with your story. While you’re never guaranteed that a journalist will write about you, these five tips will at least give you a fighting chance. Consider publications like steps. Get on Their Radar.

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Pitching Newspapers Writing Local 120

PRSay

AUGUST 11, 2021

Read by influencers and decision-makers, these guest columns require our best efforts and most polished writing. I cannot stress enough the importance of writing to the correct length as prescribed by the newspaper,” Yost says. Newsletter writing has its own form that media pitches should fit. Newsletters gain clout.

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Media Relations Trends Media Newspapers 195

Prowly

APRIL 19, 2022

Somehow, though, irrelevant pitches and bad press releases are still among the most common […]. The post How to Turn a “Boring” Press Release Into a News Story appeared first on Prowly Magazine. It’s a clear, concise way to get news into the hands of journalists, and with it, you can form media relationships and change minds.

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How To Pitching Media Writing 194

Cision

SEPTEMBER 30, 2016

He joins from Time Out New York and is ready to delve into global cuisine and travel in his new role with the food and beverage magazine. Although Dao is a new addition to the staff, the magazine has been around since 1994, providing a home for food culture in print and digital. I also write for Liquor.com.

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Pitching Travel Trends Print 120

PRSay

APRIL 19, 2017

PR pros shouldn’t expect success every time they pitch a story — having three out of 10 pitches result in a placement is considered a good average — but a good PR professional will want to increase his or her chances of success in every way possible. Here are five types of pitches reporters don’t want to receive: 1.

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Pitching Report Writing Energy 129

PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Before you learn how to write press releases, it’s important to consider what you want to write about. Not sure where to start?

Writing 88

Writing How To Media Guidelines 88

PR for Anyone

NOVEMBER 3, 2021

This is what you use to attract and pitch the media. 2) Niche what you do and pitch around that. This is a free media query service where media outlets are looking for sources and quotes for national magazine articles, television shows, newspapers, and blogs. It’s how you get the journalist to read your email pitch.

Real Estate 130

Real Estate Publicity Television Local 130

Landis PR

SEPTEMBER 13, 2021

Below are the steps to writing a competitive media analysis. They should be on your media list to pitch when your client has news. The post How to Write a Competitive Media Analysis appeared first on Landis PR. While they are in sequence, you will likely want to go back to previous steps as you discover new insights.

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Analysis Writing How To Media 69

ImPRessions - Crenshaw Communications

JANUARY 21, 2016

Top PR agencies know the value of a well-crafted PR pitch to get the attention of an overworked and cynical media contact. With that in mind, we have prepared a list of the type of PR pitches to avoid at all costs. The overly commercial pitch. The long pitch. The “too creative” pitch. Print magazine?

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Pitching Sports Print Creativity 149

Bianchi Biz Blog

JUNE 19, 2023

I’m also the editor of Calibrate, a quarterly magazine catered to equipment and maintenance executives. My first job was an assistant editor/web for a magazine called Transportation & Logistics from Penton Media in Cleveland. I fell in love with writing when I was in sixth grade. Get to know the editors you pitch to.

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Transportation Meeting Media Newspapers 93

Bianchi Biz Blog

APRIL 15, 2024

I don’t know about my pride, but when my mom learned that I was writing for a magazine she excitedly said, “you’re a published writer!!” What advice do you have for PR people that want to pitch you? If you want word to get out about your event or product, give us the tools we need to write about it.

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Meeting Media Journalism Interviews 102

Cision

JANUARY 22, 2016

Here’s a few themes we’ve complied when pitching one of the toughest, yet most desirable outlets: The New York Times. It may interrupt them in the middle of writing a story, or worse, prevent them from taking a call with a hot news tip. Some columns are merely Q&A, and a press release or pitch may not be useful.

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Pitching Newspapers How To Knowledge Base 120

Remote PR Jobs

SEPTEMBER 25, 2023

We appreciate lively, polished writing that balances research or news with fun and memorable anecdotes or examples that help illustrate your point of view. Please no pitches, abstracts, outlines, press releases, or interview offers. Please no pitches, abstracts, outlines, press releases, or interview offers.

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Company How To Leadership Pitching 100

Buzzstream

DECEMBER 5, 2019

When pitching a top publication, it’s important to remember that there’s a person on the other side of the screen. Otherwise, you run the risk of writing pitches that sound robotic and falling into the same bin as the other 200 pitches a writer receives: the trash. . Question #1: What am I pitching?

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Pitching Examples Social Media Trends 87

PR 20/20

MAY 19, 2020

Nonmedia companies, who in some cases had robust print custom magazines, began to lay off portions of their content teams. In many cases, the freelancers “used” to be staff, but now only write when there is overflow (which there usually isn’t at a time like this). In it, you’ll find both staff and freelancers.

Writing 72

Writing Brand Branding Construction 72

PR Fuel

SEPTEMBER 21, 2020

You can benefit from professional press release writing services if you’re nee to press releases. Read on to learn why PR writing in the way to go. By hiring press release writing services, you will be able to get instant exposure without going over your advertising budget. Achieve Instant Exposure. Boost Website Traffic.

Writing 61

Writing SEO Local Advertising 61

Cision

FEBRUARY 5, 2016

Getting paid to write about food and lifestyle topics may sound like a dream job, but for scores of bloggers, emphasis is placed on the word “job”. What are some best practices for pitching and working with this community of bloggers? What social media platforms do you find most useful for pitches?

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ImPRessions - Crenshaw Communications

SEPTEMBER 12, 2016

If your story has resonance to residents of Westchester County, look to John Bruno Turiano, longtime senior editor of premiere regional publication, Westchester Magazine. John is very open to story ideas and the magazine covers a wide variety of topics spanning the area and the world. We are perennially swamped!

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Agency Real Estate Pitching Local 120

PR for Anyone

OCTOBER 28, 2021

“Who writes about [industry] for [publication].” Pitch consistently and valuably and you will continue to get the yes. Make sure you build relationships with them there, not just pitching. Consider doing this vs. just pitching right out of the gate. Just look at magazine covers. ” Just like that.

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Publicity Pitching System Small Business 130

Ishmael's Corner

SEPTEMBER 28, 2014

That’s why I was intrigued when I heard that Muck Rack (in cooperation MDC Partners) surveyed a cross section of journalists — newspapers, magazines, trade publications, etc. — to learn how they like to be pitched. Regarding ideal pitch length —. Reuben didn’t write a book on the topic). This one deserves more context.

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Pitching Survey Storytelling Newspapers 146

Rock the Status Quo

DECEMBER 10, 2015

In Arizona, most business publications run their finance issues in November and December; therefore, I expected a frenzy of pitching immediately, followed by a lull. ” Sure enough, two solid weeks of pitching landed two byline articles, and a handful of interviews. Get Creative With WHO You Pitch. That dreaded lull.

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Pitching Real Estate Banking How To 100

Remote PR Jobs

SEPTEMBER 25, 2023

To help clear the air, here are 11 unwritten rules for beginner tech PR professionals, salespeople switching professions or inexperienced marketers: Research The Journalists You Want To Approach One of the most common mistakes made by entry-level PR professionals is their results-driven eagerness to pitch to everything and everyone that moves.

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Technology Publicity Pitching Trade Shows 100

Bianchi Biz Blog

OCTOBER 23, 2023

I am in charge of gathering news for our daily newsletter, hosting and producing podcasts, covering events and writing original content for our monthly print magazine and daily newsletter, among other projects. I’m working on a legislative story right now that has been fun and challenging to write.

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Meeting Automotive Media Journalism 95

Action PR

JUNE 28, 2019

We recently wrote about what makes a good PR pitch , and while many of the tactics are similar, pitching a trade journalist requires a slightly different approach. For instance, a fitness trade magazine may specifically focus on gym facilities so don’t pitch to them a story on tips for Personal Trainers. We can help. .

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Pitching How To Product Launch Industry 40

PR for Anyone

DECEMBER 7, 2021

Give them great content in a format they can use on their platform and you will be light years ahead of others when pitching the media. Create a great hook – look at magazine covers for ideas. Who writes about your industry for this publication. Show them how valuable are. Be newsworthy – try newsjacking. Use Google.

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Publicity Video Pitching System 130

Bianchi Biz Blog

AUGUST 8, 2022

I’m the Technology Editor at IndustryWeek magazine. I write for the C-suite and technology leaders in the manufacturing industry about technologies and their practical benefits. I write a considerable number of cybersecurity stories as well, something I didn’t anticipate when I started working this beat.

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Technology Meeting Media Analytics 93

PR for Anyone

JULY 28, 2021

Lucky me to be able to interview a 15+ year media pro in the magazine and television editorial space. Jenn Chan is a rockstar beauty and fashion editor and on-air host and she sat down with me to talk about all things pitching the media! Safe to assume she’s been pitched a time or two of her career. PR FOR ANYONE.

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Pitching Fashion Media Interviews 130

Onclusive

FEBRUARY 22, 2018

“Nail the elevator pitch.”. I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications. Mika: Nail the elevator pitch. Mika: TMI (The MAS Ink) is the name of my new boutique PR firm. We keep things simple.

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Interviews Radio Small Business Pitching 284

ImPRessions - Crenshaw Communications

JANUARY 20, 2017

We at Crenshaw pride ourselves on nurturing real relationships with journalists, beyond mere constant pitching. The best relationships I have with my contacts in PR make it a point to do the following: • Review my magazine and/or website before making contact. Personalize a pitch. Mass e-mails beg to be deleted.

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Agency Real Estate Print Pitching 120

ImPRessions - Crenshaw Communications

MAY 18, 2017

Improved Media Relations Means Better Pitches. But it pays to take the time to dig deeply into a reporter’s beat before sending a pitch they may find meaningless. This is best accomplished by reading what they write – not just posted pieces, but their social feeds and personal blog as well. Magazine story.

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Media Pitching Report Interviews 212

PRSay

JANUARY 19, 2017

the number of pitches they send out) with working hard at their jobs. Here’s the thing—most of the pitches I receive for Spin Sucks are ice cold. If you’re sending cold pitches to journalists without building relationships with them first, you’re wasting your time. If only it were that simple! Amplify Their Content.

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Pitching Newspapers Writing Social Media 60