Bianchi Biz Blog

JANUARY 10, 2022

From microchips to Christmas presents, businesses and people are worried about getting stuff. I might write about a local company or service I never knew existed, and the next day might be an enterprise piece about electric vehicles or the steel industry. My first non-school newspaper gig was at the China Daily in 2013.

Meeting 74

Meeting Report Automotive Media 74

PR in High Definition

OCTOBER 30, 2023

Much of the series is based around the Beckhams, both individually and collectively, and their efforts to shape their reputations – both at the time and in the present day. In this pre-social media age, newspapers ruled the roost. However, social media platforms are now the town square.

Reputation 62

Reputation Fashion Newspapers Local 62

PRSay

APRIL 28, 2023

Last year, she had the chance to support the local humane society’s 70th-anniversary campaign, along with her firm MVW Communications in San Antonio, Texas. During her last semester of college, Vela-Williamson saw another student’s presentation about public relations as a possible career. But none of that added up to a stable career.”

Nonprofit 66

Nonprofit LinkedIn Newspapers Strategy 66

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” Which students at your local college or university are already making the world a better place, and how are they doing it? How is your local government benefitting the community? If so, how?

Storytelling 163

Storytelling Media Nonprofit Government 163

Bianchi Biz Blog

MARCH 7, 2022

By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. From there I went on to freelance for community newspapers around Milwaukee, and got a part-time job at a business-to-business publisher covering aviation for three sister magazines. I haven’t looked back since.

Meeting 81

Meeting Automotive Media Transportation 81

PRSay

JUNE 5, 2023

Every local PBS affiliate has seemingly been doing marketing for it. With this PBS series, we have absolutely benefitted from, and even depended on, the massively local nature of PBS. It’s over 300 member stations with local accountability. The PBS board is heavily populated by local station managers.

Storytelling 60

Storytelling Tourism Travel Local 60

PRSay

JANUARY 9, 2020

Public relations has come a long way in the last 10 years on so many fronts, presenting both new challenges and opportunities. When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. At the risk of sounding old, 2010 seemed like just yesterday.

Trends 165

Trends Nonprofit Consumer Newspapers 165

Bianchi Biz Blog

NOVEMBER 14, 2022

I enjoyed a 17-year career at several Detroit area newspapers, including 12 years at The Oakland Press in Pontiac, MI, before shifting gears and taking a job in public relations at Buick. We also participate in conferences so I spend some of my time working on presentations and webinars.

Automotive 81

Automotive Engineering System Media 81

Communications Conversations

FEBRUARY 21, 2020

Follow-up with the 30+ folks in the local mastermind group I manage with a note about our meeting tomorrow. Daughter walks in the door (she’s in seventh grade); I leave to pick up my son who’s in ninth grade at a local private high school (read: No bus!). Super fun work and Kellie is one of my favorite all-time clients.

Social Media 157

Social Media Media LinkedIn Tourism 157

Mark My Words

MAY 23, 2022

newspapers demanded. An irritant for the Sussexes will be the arrival of Meghan’s estranged father Thomas, who is flying to Britain to be a Jubilee guest on the late-night GB News show presented by Dan Wootton. The Jubilee may capture post-pandemic public mood that is looking for anything to celebrate.

Film 60

Film Banking Radio Newspapers 60

Cision

NOVEMBER 28, 2017

On the one hand, they can and should be pushing niche interest and audiences in their brand-sphere, as the likelihood of pickup will be stronger with a local connection. The future is built on a foundation already in use in the present, and for the past century, by the PR industry — building influencer lists.

Small Business 245

Small Business Media SMB Pitching 245

Journalistics

MAY 26, 2015

The legacy news industry – traditional newspapers and magazines – have made little progress securing digital ad revenue. Local television is seeing an uptick in viewership, particularly around the evening news. Early evening and local morning news viewership is also up for a second year in a row.

Newspapers 71

Newspapers Mobile Media Facebook 71

Cision

SEPTEMBER 22, 2015

These days, people are less likely to read the print newspaper, listen to the radio or tune in to the evening news broadcast to get their daily dose of news coverage. However, while Facebook has established itself as a content distributor, that’s not the only place journalists and news outlets are present.

Journalism 120

Journalism Social Media Media Study 120

PR Job Coach

MARCH 29, 2012

For example, if you have given a speech to the Rotary Club about the state of ecommerce in local communities, post your presentation on Slideshare, the video on YouTube and add the respective link in your Facebook feed. If there is coverage in your local newspaper, post the web link in your feed.

Facebook 160

Facebook How To Construction Insurance 160

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. When I was brought up in journalism, you would do your best to tell both sides and not necessarily present any kind of bias. Joining me on this week’s episode is Scott Brooks , a public relations specialist for the TVA.

Ethics 89

Ethics Journalism Radio Television 89

Mora Communications

NOVEMBER 28, 2017

Find creative ways to present and tell your story. For example, your story might be a good fit he Wall Street Journal, Elle magazine and your local newspaper, but you definitely don’t want to pitch each of those the same story in the same way. So, then how do you convince the media that you have a compelling story to tell?

Pitching 40

Pitching Newspapers Meeting Journalism 40

Polaris

NOVEMBER 17, 2015

Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 This occasion presented an unusual challenge for the brand: it’s the one time of year when men purchase greeting cards. Space technologies: Plants in space: how exploration is driving innovation here on earth.

Agency 100

Agency Newspapers Interviews Radio 100

Journalistics

MAY 26, 2015

The legacy news industry – traditional newspapers and magazines – have made little progress securing digital ad revenue. Local television is seeing an uptick in viewership, particularly around the evening news. Early evening and local morning news viewership is also up for a second year in a row.

Mobile 52

Mobile Media Newspapers Local 52

Communications Conversations

OCTOBER 23, 2017

Work to get an op-ed published in the Star Tribune (my local newspaper that I read every day) on issues relating to gender equality, when the opportunity presents itself. Here’s what I’m committing to: Writing a post on #HeForShe issues once a month (which female leader do you consider a role model?

Leadership 84

Leadership Newspapers Corporate Agency 84

Maxim Behar

OCTOBER 15, 2023

We were advising them on how to present themselves to the media, to their employees, and to the public. You can't do that sort of thing in a newspaper or on TV. And when it was his 90th anniversary I called him to congratulate him and I said, "In 2-3 months I'll be coming to Shumen tell me what to bring you for a present."

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Sword and the Script

MAY 14, 2016

So I turned to a local repair shop to see what could be done. Content, Local Search and Leads. But that’s not how this local business gets most of its leads, according to the owner George Roberts. That day, I became a lead and one that converted the old fashioned way: retail foot traffic.

Marketing 60

Marketing B2B Local Customer Service 60

Communications Conversations

DECEMBER 17, 2014

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. Because that is the de facto tool of choice when it comes to presenting to clients and potential clients. We really do work in our slippers.

Corporate 148

Corporate Fashion Agency Travel 148

Mora Communications

SEPTEMBER 22, 2016

Whether you’re featured in a local media newspaper, the New York Times or the Today Show, you are benefitting by the trust those media brands instill in consumers. . For example if you’re presenting a holiday-oriented story idea. Don’t wait until November or December to make your pitch, start in August.

Newspapers 40

Newspapers Advertising Advertising Pitching 40

Beyond PR

APRIL 25, 2017

What started as a fact-checking mission to validate information presented by newsmakers, particularly elected officials’ campaign ads, speeches, and debates, has migrated into an organization-wide effort to verify reported or shared news stories that appear to have bad information, according to Eric Carvin, AP’s social media editor.

Facebook 75

Facebook Newspapers Local Consumer 75

Journalistics

MAY 26, 2015

The legacy news industry – traditional newspapers and magazines – have made little progress securing digital ad revenue. Local television is seeing an uptick in viewership, particularly around the evening news. Early evening and local morning news viewership is also up for a second year in a row.

Mobile 40

Mobile Media Newspapers Local 40

Maxim Behar

JULY 26, 2021

They can set some further conditions, for example, to present their plane tickets, but the visas are an absurd suggestion, especially when you’re trying to save the tourism, to want majorly overbuilt seaside cities to survive and at the same time to stop tourists visiting the country freely. Bulgaria should not have visas for tourists.

Tourism 52

Tourism Hotels Brand Branding 52

Flatiron Communications

JULY 5, 2022

My role was to keep the startup founders’ strict two-minute elevator pitches flowing — for three hours — which worked out to roughly 17 presentations/hour, including interstitials! There is that group of people who just want to understand this without having to subscribe to a newspaper or listen to NPR. This is our audience.”.

Conference 36

Conference Journalism Web Comparison 36

PR Conversations

MARCH 8, 2016

Beverley was researching Mabel for an historical presentation at the Annual Conference of the Dietitians Association of Australia in May, and had a gap in her knowledge after Mabel’s return to the US in 1932. Beverley kindly shared with me the photograph of Mabel, which I’ve supplemented with a newspaper report of her work.

Publicity 40

Publicity How To Newspapers Radio 40

MaccaPR

AUGUST 26, 2015

As a newer service offering, TimesMachine provides The New York Times subscribers with a fully searchable archive of past newspapers, such as the July 20, 1969, article, " The Day Before The Moon Landing." Speak to your community resources, such as historical societies, libraries and newspapers. Source: GNP Company).

Corporate 48

Corporate Examples Storytelling Brand 48

Journalistics

APRIL 17, 2013

The earned-owned-paid slide in my presentations generated eyebrow raises, versus the eye rolls that are more common today. Think Local. How many of you have seen your community newspaper fold in recent years? It’s harder and harder for local papers to survive in today’s media climate.

Brand 52

Brand Branding Media Local 52

Waxing UnLyrical

MAY 27, 2011

We preferred pros local to Southern California, so that they could attend some events to get a feel for the brand, but it was not required. If you are not local, tell me how you think we can work together? One even gave a PDF presentation. Here’s what we were looking for and tips on rocking the interview: 1.

Brand 70

Brand Branding Local Interviews 70

Bianchi Biz Blog

APRIL 29, 2024

Challenges and Considerations : While Hong Kong presents numerous opportunities, businesses must also navigate challenges such as rising costs, competition, and political considerations. The relationship with Mainland China also presents unique dynamics that can impact the business environment.

Marketing 64

Marketing Local Crisis Management Internal 64

Tough Sledding

MAY 21, 2015

We learn this morning – courtesy of our local newspaper — that one public university president here in Northeast Ohio isn’t playing nice with his partners in the higher-ed sandbox. Tut, tut, Scott Scarborough. Last week, the University of Akron president announced plans to rebrand UA as “Ohio’s Polytechnic University.”

Publicity 28

Publicity Engineering Newspapers Journalism 28

Maxim Behar

DECEMBER 16, 2021

We remember a few years ago, if something appeared in the morning news, then it was reprinted in electronic newspapers, generally speaking, and then it appeared on social media. Host 2: A quick comparison of what we were interested in last year, showcases a larger interest in global events, rather than local ones. It is not local.

Google 52

Google Engineering Sports Comparison 52

Reputation Us

SEPTEMBER 7, 2016

A local newspaper reporter picked up the incident from a police report and then two TV news stations did follow-up stories. Having a crisis communications plan enabled Stacie Wyss-Schoenborn, president/CEO of the $248 million Central Willamette Community Credit Union in Albany, Ore.,

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Maxim Behar

MARCH 12, 2024

There is some criticism that many people worldwide might be unable to take advantage of the opportunities presented by the social media revolution because of insufficient comprehension and underdeveloped critical thinking skills. elitist members). It is impossible for the rise of ethics not to emerge triumphant eventually.

Ethics 64

Ethics Social Media Local Corporate 64

NewsWhip

APRIL 28, 2021

Data and innovation leads for Hill+Knowlton Strategies in the Middle East, Africa, and Asia joined NewsWhip’s CEO Paul Quigley for a special panel session on the Pulse to talk about navigating multiple market nuances to be locally relevant at scale. Balancing global strategy & local market needs. Kirsty: Yeah.

Consumer 78

Consumer Measurement Local Data 78