Konnect Agency

AUGUST 10, 2022

“Thought leadership” is a buzzy phrase that is often thrown around in business circles, but when executed correctly it can be very beneficial in driving awareness and trust for your brand. Why is social media a key part of your thought leadership strategy and how a social media agency can help. Publication and Community Management.

Leadership 98

Leadership Social Media Agency Strategy 98

Garrett Public Relations

SEPTEMBER 26, 2020

Are you focusing on writing quality content? The post Writing for SEO – How Important Is It For Your Small Business? appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. Or focusing on creating content for SEO purposes? And can you balance both?

Small Business 168

Small Business SEO Writing Publicity 168

Sword and the Script

JULY 11, 2023

In this guest post, Kathy Casciani writes public relations podcasts provide a sound way to work on your professional development while habit stacking – listening while doing routine tasks, such as chores In case you hadn’t noticed, podcasts are having a moment.

Publicity 129

Publicity Small Business Trends Leadership 129

PRSay

MAY 18, 2023

One year later, many of us are grappling with the implications of artificial intelligence technology that can search the internet, write text, edit images, create videos and speak in lifelike voices. To succeed, public relations must approach communications strategically. Recently, Laura Dunham, Ph.D., Thomas in Minneapolis-St.

Publicity 183

Publicity Software Education Technology 183

NewsWhip

JUNE 14, 2023

Alerts system is helpful; especially the alerts for spiking coverage.” – Anonymous User in Public Relations and Communications Feedback is valuable in improving our product and spreading the benefits of real-time, predictive media monitoring. The post NewsWhip wins G2 Leadership Badges for Summer 2023 appeared first on Newswhip.

Leadership 78

Leadership Software Customer Service Small Business 78

ImPRessions - Crenshaw Communications

FEBRUARY 11, 2016

In the public relations world, thought leadership is a big deal, but the term can start to feel old, fast. How do you infuse a thought leadership program with fresh ideas and get the most out of it for PR? Here are some essentials worth considering when looking to maximize a thought leadership program. Write the book.

Leadership 149

Leadership Product Launch B2B Software 149

Agility PR Solutions

JULY 20, 2023

Journalists have relied on research more than ever to back up claims, shore up the integrity of their writing and ensure their pieces are rooted in facts.

Leadership 78

Leadership Data Trends Writing 78

Cision

AUGUST 28, 2017

Write as if it Were a Front Page Article. She says writing your headlines as they’d look in a newspaper article can “show the reporter the article through his/her readers’ eyes.” She says writing your headlines as they’d look in a newspaper article can “show the reporter the article through his/her readers’ eyes.”

Writing 258

Writing Newspapers Retail Groups 258

PR Conversations

OCTOBER 28, 2014

The chair of the Global Alliance introduces the Madrid Momentum ( Learning to Lead ) and details four Ps that constitute the cornerstones of PR leadership. At last, public relations comes out from under the shadow of marketing and media relations—and it is not just me who is saying it. The four Ps of public relations leadership.

Leadership 111

Leadership Publicity Government Journalism 111

ImPRessions - Crenshaw Communications

AUGUST 24, 2018

Write a rock-solid PR plan. The practice of public relations is about telling stories, and all good stories have compelling themes. The themes will guide pitch angles, content development, and thought leadership strategy. The post How To Write A Rock-Solid PR Plan appeared first on Crenshaw Communications.

Writing 136

Writing How To Pitching Privacy 136

ImPRessions - Crenshaw Communications

JUNE 20, 2019

A startup or early stage company that’s considering a public relations budget may be wondering what PR entails. While winning media coverage can yield immediate gratification, public relations represents a long-term commitment comprising many activities. For more on writing stellar bylines , see our earlier post.

Agency 188

Agency Publicity Media Training Training 188

Communications Conversations

AUGUST 15, 2019

Ten years ago or so, thought leadership opportunities in the business media world were somewhat prevalent. You could pitch bylined ideas to publications like Harvard Business Review, Forbes and Fortune and, given you were somewhat competent, you had a chance. HBR used to be a publication you could get into. She would review it.

Leadership 112

Leadership Media Pitching B2B 112

Stephen Waddington

JULY 6, 2022

Public relations practitioners fall short of the expectations of a profession. It’s a limiting factor for public relations to realise its potential as a management discipline. There is no barrier to entry to working in public relations. In the UK the public relations market employs 99,900 people and contributes £16.7

Publicity 167

Publicity Ethics Training Education 167

Maxim Behar

JANUARY 11, 2024

Today we will focus on Leadership. But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. Nowadays it's very important to make a distinction between management and leadership. However, there is leadership. and our speaker is Maxim Behar.

Leadership 59

Leadership Social Media Creativity Ethics 59

Wadds Inc.

FEBRUARY 1, 2023

As the CIPR celebrates its 75th anniversary, practitioners need to own public relations as a management discipline and move beyond communication tasks. My use of the term public relations in practice and within management has become a personal form of idolatry. What’s important is the management viewpoint of public relations.

Publicity 98

Publicity Corporate Interviews Reputation 98

ImPRessions - Crenshaw Communications

FEBRUARY 17, 2017

When a public relations firm signs a new account, excitement is in the air. These might include specific stories in top-tier publications; speaking opportunities earned at key conferences; social media shares, and other indicators of progress against goals. Take a little time to celebrate, then let the real work begin.

Writing 130

Writing Comparison Product Launch Leadership 130

Onclusive

NOVEMBER 8, 2023

Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. What do the responsibilities of PR really entail, though?

Training 195

Training Media Training Reputation Crisis Communications 195

Sword and the Script

FEBRUARY 20, 2024

I’ve taken some time to pour over these and summarize some of the more interesting and less publicized findings for you. The vendor community that serves PR has published a handful of reports over the last few months. As always there are links to the underlying resources for anyone interested.

Report 106

Report Publicity Marketing Pitching 106

Deirdre Breakenridge

SEPTEMBER 4, 2018

This summer, I had the opportunity to intern for Cheray Keyes-Shima , APR, CPRC, at KSC, a marketing, advertising and public relations agency in Sarasota, Florida. I never thought that I would find writing articles about window film both challenging and enjoyable. But, my experience was different.

Publicity 150

Publicity Conference Film Advertising 150

PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Before you learn how to write press releases, it’s important to consider what you want to write about. Not sure where to start?

Writing 82

Writing How To Media Guidelines 82

5W PR

MAY 26, 2021

Whether big or small, every company or organization needs public relations to create an exciting relationship with the public. Public relations is a crucial aspect of business, but many only have a vague idea of it and its advantages. What is Public Relations? Increases Leads and Sales. Increases Leads and Sales.

Publicity 88

Publicity Reputation Advertising Advertising 88

Reputation Us

APRIL 18, 2017

There’s another powerful tool in the PR toolbox — Thought Leadership. But, what is thought leadership and who constitutes being a leader of thought? I’m not here to say stop writing news releases. I am here to say write fewer, better ones and spend more time leveraging your best kept secrets – your thought leaders.

Leadership 83

Leadership Print Training Radio 83

The Hoyt Organization

DECEMBER 12, 2023

When making public relations pitches, you need to put across your point and make a connection with someone in less than a minute. Then, begin writing your pitch with the most important points first. Also, at the end of a successful pitch, pat yourself on the back and remember that moment in your next public speaking event.

Pitching 92

Pitching Publicity Meeting Storytelling 92

Communications Conversations

NOVEMBER 12, 2020

But I also liked being more of a communication generalist inside organizations, managing everything from events to publications—even sales collateral. What really differs from one setting to another is the quality of leadership and the resources you have to succeed. Along that line, keep your writing conversational.

Publicity 174

Publicity Leadership Corporate Agency 174

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Fast Company Fast Company ‘s Leadership section selectively accepts outside contributions from industry professionals. We appreciate lively, polished writing that balances research or news with fun and memorable anecdotes or examples that help illustrate your point of view. Here’s a little bit about how that works.

Company 100

Company How To Leadership Pitching 100

Onclusive

AUGUST 9, 2021

Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Executive Thought Leadership. later as our roles evolve.

Training 370

Training Media Training Reputation Crisis Communications 370

Garrett Public Relations

SEPTEMBER 26, 2020

Are you focusing on writing quality content? The post Writing for SEO – How Important Is It For Your Small Business? appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. Or focusing on content for SEO purposes? And can you balance both?

Small Business 78

Small Business SEO Writing Publicity 78

Sword and the Script

FEBRUARY 28, 2017

It will stop considering unsolicited pitches from the public in favor of invitation-only contributions. Why Content Marketing and Public Relations Need Each Other. It’s like asking someone to come in and write a thought-leadership piece and then have no thoughts to offer.”. Why the sudden change?

Leadership 60

Leadership B2B Pitching Technology 60

PRSay

JANUARY 29, 2024

In an era that values authenticity, John Elsasser, editor-in-chief of Strategies & Tactics and host of the webinar series, asked: Should aspiring leaders embrace their real strengths, rather than try to embody every type of leadership quality? Top of the list: Write a manifesto about your leadership values.

Energy 127

Energy Leadership Meeting LinkedIn 127

ImPRessions - Crenshaw Communications

AUGUST 17, 2022

Obviously it’s important to know who is writing about ad tech and identify the different beats – from social media marketing to streaming to data privacy or brand safety. Often they will tweet looking for sources for a story and social media is the best way to track any changes in publication or beat. .

Conference 319

Conference Privacy Leadership Data 319

ImPRessions - Crenshaw Communications

JANUARY 13, 2023

Writing still matters. Content skills go hand-in-hand with communications, but even in the video age, coherent and persuasive writing is at the top of the list. Effective writing strengthens media pitches, powers sales presentations, and is often the basis for successful thought leadership. Research is foundational.

Writing 170

Writing Pitching Meeting Communications 170

ImPRessions - Crenshaw Communications

JULY 14, 2021

Some companies in the B2B tech space who have just begun to use strategic public relations may not be know the full value that conference speaking engagements and industry awards offer. In many cases they support a path to a market leadership position. Create a leadership positioning. Here’s how it works.

B2B 334

B2B Company Case Study Conference 334

PRSay

MARCH 26, 2021

The PRSA Diversity & Inclusion Committee spoke with Nathalie Santa Maria, APR, owner and chief communications officer at Sunnyside Communications , to discuss how diversity, equity and inclusion (DE&I) work is impacting women in public relations and potentially opening more doors for honest dialogue.

Publicity 171

Publicity Nonprofit Customer Service Writing 171

ImPRessions - Crenshaw Communications

MAY 13, 2021

Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking a Senior Account Executive (SAE) to join our dynamic B2B technology team. Assist in the research, writing and development of new business proposals and presentations. Strong writing skills. Strong communication skills.

B2B 291

B2B Policies Case Study Enterprise 291

Axia PR

JULY 5, 2017

It’s a problem public relations professionals encounter all the time. They write a news release based on what media and target audiences want to see. 8 tips for creating a news release that will result in numerous media placements and boost your exposure.

Writing 69

Writing Leadership Company Media 69

PRSay

FEBRUARY 25, 2019

In honor of our “Storytelling & Writing” issue, we posed the following question for February: “What inspires your writing?”. “The writing I produce is driven by the desire to deliver honest, compelling and ethical communications that has value to society. . ” — Edward M. How will it be received?

Writing 75

Writing Transportation Storytelling Ethics 75

Sword and the Script

AUGUST 17, 2021

Read more: North American Communication Monitor 2020-2021 by the Plank Center for Leadership in Public Relations at the University of Alabama; also see this post on PR ethics based on a separate survey: Code of PR Ethics? Finally, reporters respond to just 3.27% of pitches, however, many will write a story without responding.

Creativity 96

Creativity Study Ethics Publicity 96