Remove Interviews Remove Leadership Remove Marketing Remove Storytelling
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13 Leadership Lessons for PR Pros (Taylor’s Version)

PRSay

We are creators, storytellers and writers. In addition to Swift’s mastery of public relations, have you noticed that her catalog of leadership lessons is almost as extensive as her collection of songs? How you respond to a reputational issue and bounce back from adversity speak volumes about your leadership. Be authentic.

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Navigating the Evolving Beauty PR Landscape in 2024

5W PR

Social media platforms, influencer marketing, and e-commerce are now integral to beauty PR strategies. Storytelling with purpose Craft narratives around a brand’s commitment to sustainability. Beauty PR can showcase these innovations through press releases, interviews with tech experts, and virtual events.

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Talking About the Great Outdoors: Q&A With Acclaimed Storyteller Baratunde Thurston

PRSay

There are infinite ways to talk about our relationship with the outdoors,” Thurston said in an interview with PRsay. Thurston is an Emmy-nominated storyteller and producer, recognized for his work at the intersection of race, tech, democracy and climate. Every local PBS affiliate has seemingly been doing marketing for it.

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What Are the New Rules of Marketing and PR?

wiredPRworks

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. In a stroke of marketing brilliance, David included over 160 bloggers/contributors in the first edition. When I found David’s work and read his first book, I knew I’d found the roadmap to the future of marketing and PR.

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Masters in Marketing Interview: Paul Furiga, WordWrite Communications

Mindful Marketing

Paul Furiga is chief storyteller, founder and CEO of WordWrite Communications. The people who know us best, our clients, would tell you that at heart, we’re great storytellers. We use every tool in the PR toolbox to do that, including inbound marketing and social media. By Christine Perkett. Which is the most challenging one?

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How to Communicate Effectively: 3 Lessons from FDR’s “Fear Itself” Speech

Stern + Associates

FDR’s reform program would include federal banking and stock market regulations, Social Security and unemployment insurance, and a transformation of expectations the people have of the government. We advise clients to go into any interview with a similar multi-step plan and call to action.

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Beyond Publicity: What Your PR Agency Can Do

ImPRessions - Crenshaw Communications

The PR team should develop this strategy based on the business goals of the organization, and in collaboration with other departments, like marketing and sales. Before any team member sends out a pitch or drafts a byline, the PR team creates a plan for the brand’s messaging that is a foundation for its storytelling.

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