PR Fuel

JUNE 23, 2021

Unfortunately, many people don’t know how to properly write a press release. Professional press release writing can ensure more journalists choose your press release. Start writing press releases journalists want to publish with these tips today. Either way, know what you’re trying to say before you start writing.

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Writing Content Marketing Infographics Video 52

Buzzstream

DECEMBER 5, 2023

Should I pitch to everyone in my database? While some people may tell you something like, “Pitch Everyone! I’ve yet to see a busy blogger say, “Well, I’ve never done anything like this before and this isn’t really what I write about, but I’ll cover this!”

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Cision

JANUARY 18, 2018

Infographics, reports and research are ideal because they provide real value to anyone writing content on the subject you’re an expert in. From there, create different types of content: a quick-read infographic with the data highlights, as well as a more in-depth report. Create Highly Shareable Content.

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Strategy How To Media Infographics 276

ImPRessions - Crenshaw Communications

SEPTEMBER 24, 2019

Public relations professionals are always seeking new ways to get their clients’ stories out – from pinning down the right message to crafting a perfectly tailored journalist pitch. If a company wants to be in a specific publication, agencies should find the best journalist and sell a story perfectly catered to their beat.

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PR Fuel

JUNE 18, 2020

Do you want to improve the public relations of your company while also drumming up excitement and interest? According to The Museum of Public Relations , press releases have been officially in existence since 1906, when Ivy Lee issued a “Declaration of Principles” to the press and public for his client.

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Infographics SEO Writing Pitching 105

ImPRessions - Crenshaw Communications

JULY 21, 2017

In public relations w e’re always looking for tools to help produce quality content for clients as well as our own brand. And there are tools that can save time while improving topic choice, leads, and writing style. Improve the quality of your writing. . Good content is based on good writing. We like Hemingway.

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Infographics Writing Tools Google 157

Cision

JANUARY 26, 2016

And that means all of them are sending pitches to reporters – the same reporters you’re pitching. But if your pitch sounds exactly like every other brand’s, it will get ignored. So how can you make your pitch stand out? It’s time to make a change to your pitching style! Try a publicity stunt.

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Buzzstream

MARCH 13, 2024

But the simplest explanation I’ve ever given is that digital PR is a marketing tactic used to earn high authority links from publications that drive rankings and site traffic. In contrast, traditional PR has broader metrics to measure public perception and sentiment. Here are some specific examples of Hero content: Surveys.

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5W PR

JULY 15, 2020

Media kits used to be presented following a pitch at a press conference or other large event, but starting in the early 2000s, the best practice shifted to individualized pitches via email. Additionally, the company has the option to make updates to a media kit as needed and fix any errors that are noticed post publication.

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Burrelles Fresh Ideas

JUNE 27, 2023

Now, it’s not at all unusual to see a company announcement first posted on their own blog or newsroom (including being optimized for search engines), promoted on social media and pitched to the media with an accompanying release. Earned media is the lifeblood of media relations, a core component of public relations.

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Cision

SEPTEMBER 9, 2016

Despite the multitude of channels and platforms available to PR professionals today, press releases remain an important part of the public relations arsenal. When writing your press release, make sure you include all the necessary information and answer who, what, where, when and why. This could be a video, photos or an infographic.

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Infographics Guidelines Creativity Pitching 120

Buzzstream

DECEMBER 13, 2023

All pricing and features are based on the time of publication.) This information helps digital PR teams understand the media landscape and craft targeted pitches or campaigns. Tools for Content Writing and Editing Writing pitches and content all day can leave you drained. The list is broken down by task.

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Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

All pricing and features are based on the time of publication.) This information helps digital PR teams understand the media landscape and craft targeted pitches or campaigns. Tools for Content Writing and Editing Writing pitches and content all day can leave you drained. The list is broken down by task.

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Digital PR Tools Google Pitching 62

Newsfile

JANUARY 30, 2024

Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Finkenstadt, Josh Folk, and Lokesh Venkataswamy, Harvard Business Review, 2023 How to generate ideas in ChatGPT To generate writing ideas in ChatGPT, you can input the subject area you wish to write about and ask it to generate ideas for you.

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Trends YouTube Video Social Media 105

Sword and the Script

DECEMBER 18, 2018

If you look at all the publications to which she contributes, you can easily see why. Though she says writing has always been part of her career, her “first ‘real’ PR job landed me out in the Bay Area working for a tech company.” It’s harder as far as pitching the media. One publication or blog you read regularly is… PR Daily.

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Publicity Storytelling Pitching Nonprofit 62

Cision

JUNE 18, 2015

Done poorly, it not only can decrease those very things but also produce public backlash. If you can write content for that person based on that reason, you will see social engagement increase. Perfect your pitch. You can and should pitch your created, or “owned,” content to the media. Focus on your niche.

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Content Marketing Marketing Pitching Pinterest 120

Sword and the Script

JANUARY 14, 2017

2) Best to Pitch in the Morning says Reporter Survey. The best time of day to pitch reporters is in the morning, according to a Business Wire survey covered by the MediaPost. He writes: “The top two methods through which journalists prefer to receive breaking news have remained unchanged for the past three years.

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B2B Pitching Survey Study 60

Landis PR

MAY 8, 2023

This can include white papers, speeches, webinars, infographics, videos, blogs or social media posts. Some organizations use in-house experts, while others hire agencies to develop editorial calendars, write and edit original content, pitch guest articles, and schedule social media posts. It takes time to build a brand.

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Leadership Infographics Resources Social Media 52

Solo PR Pro

OCTOBER 18, 2022

A big misconception about public relations is that the only thing PR pros do is media relations. Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”.

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Newsfile

JANUARY 24, 2024

The public relations field covers a wide array of tools and you may find it hard to know how to prioritize your PR efforts in 2024. So, read on to discover what you should not ignore in public relations this year. Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Eapen, Daniel J.

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Trends Data-Driven PR Analytics Survey 52

ImPRessions - Crenshaw Communications

JANUARY 24, 2017

In running high-profile consumer and B2B public relations campaigns over the years, we’ve learned some important tricks for making surveys work harder. Sometimes it’s helpful to write a press release lead first, to see in black and white what an ideal headline might be. Keep the results you’re looking for in mind.

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Survey How To Construction Data 120

Sword and the Script

NOVEMBER 29, 2016

It was a good pitch. Timely, tailored, and fitting for both the journalist and the publication. After several unsuccessful attempts, I re-worked my pitch into a blog post and published it on the company blog. This new trend some were calling content marketing had the hallmarks of a soft and subtle pitch.

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Buzzstream

FEBRUARY 3, 2021

Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications. One of the key aims of outreach is to build links to your client’s website from a range of online news publications. Supercharging SEO. The New York Times.

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Solo PR Pro

MAY 10, 2022

As long as it's coming from a genuine place, you can land some solid pitches. With journalism resources stretching thinner and thinner, your pitches need to be laser-focused. Looking into the rest of 2022 and beyond, the focus is set on in-depth strategy, personalized pitches and airtight data. The state of journalism in 2022.

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PR Fuel

MAY 24, 2022

The first step to writing an effective press release is keeping it short. Write a Compelling Headline. Remember too that they may publish your release with the headline that you have chosen, so you want to make sure that your news item won’t be drowned in their publication and not catch the attention of their readers.

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Writing Product Launch Infographics Pitching 72

Buzzstream

DECEMBER 28, 2023

Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch. For instance, you can filter by Publication Date to find the most recent content and active blogs for outreach. Or, you can filter by author if you want to identify specific content by an author to reference in your pitch.

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Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch. For instance, you can filter by Publication Date to find the most recent content and active blogs for outreach. Or, you can filter by author if you want to identify specific content by an author to reference in your pitch.

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Tools Blogging Pitching Google 71

Cision

MAY 26, 2016

In this interview, she discusses why financial brands are hesitant to embrace PR, how to improve your pitching strategy and how to best engage your audience. Financial brands are subject to strict regulations regarding stakeholder communication, making some financial professionals fearful of embarking on social media and public relations.

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Financial Infographics Pitching Consumer 168

ImPRessions - Crenshaw Communications

MARCH 10, 2017

For those in the public relations industry, success starts with visibility. Write “vertically.” ” It’s particularly important to stick to industry topics and issues when writing for a B2B audience. Good writing is good communication, and we should all strive to make every piece of content a minor gem.

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Blogging Writing Engineering Analytics 136

PR Fuel

MARCH 17, 2020

Public relations , or PR, is the process of communicating with your public or audience. Public relations strategies and tactics center around different ways to connect with your audience. Most people focus on three main areas when trying to promote their business: advertising, content marketing , and public relations.

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Publicity Small Business Advertising Advertising 64

PR Fuel

OCTOBER 16, 2020

Do you want to improve the public relations of your company while also drumming up excitement and interest? According to The Museum of Public Relations , press releases have been officially in existence since 1906, when Ivy Lee issued a “Declaration of Principles” to the press and public for his client.

Infographics 52

Infographics SEO Writing Pitching 52

PR 20/20

AUGUST 9, 2016

After months of planning, research, writing, and design, your new B2B research report is set to launch. An infographic: The design team has taken the most tweet-worthy stats and created a tantalizing infographic to accompany the eBook and drive social shares. Let’s explore how public relations can add fuel to this content fire.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40

Buzzstream

DECEMBER 28, 2023

Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch. For instance, you can filter by Publication Date to find the most recent content and active blogs for outreach. Or, you can filter by author if you want to identify specific content by an author to reference in your pitch.

Tools 62

Tools Blogging Pitching Google 62

Buzzstream

FEBRUARY 15, 2024

Is the person writing someone with experience in the topic? However, significant publications rank well where ads are typically found all over the page, which can be somewhat confusing. But your time is better spent writing better content. Here are some ways to build new content for pitching. When in doubt, use your gut.

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How To SEO Google Examples 71

PR Fuel

JUNE 5, 2020

Do you want your business to gain more publicity in your local area or online? Then it may be time for you to write a press release. His writing was so well-received that The New York Times published the release without any edits of their own. What Is a Press Release? Creating a Portfolio.

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How To Ethics SEO Guidelines 98

Cision

APRIL 7, 2017

In this interview, Daher sat down to discuss with me the challenges of being a new agency owner, how to deliver effective pitches, and how she’s embracing the many changes in the field of PR. I become a mini-expert on the journalist I’m pitching. before sending any pitch. How did you get your start in PR?

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Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. Media relations needs to be two-way.

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