Cision

JUNE 13, 2017

We see it every day: fast food chains challenge devotees to gather retweets for “ nuggs ,” personal care products advocate for women’s equality and airlines get called out — for both successes and major fails — in viral videos. Many consumers don’t just want to buy a product; they want to buy-in to a tribe. Next, know your platform.

Blogging 215

Blogging Company Engineering Airlines 215

Cision

JUNE 2, 2017

If you know your industry, then you know your competitors. In fact the more traditional the industry, the less likely they will innovate. Do they rank well for keywords and phrases in your industry niche? The real value in spying and checking out the competitors and innovators is not just to copy or add to industry sameness.

How To 198

How To Real Estate Web Case Study 198

Cision

FEBRUARY 10, 2016

Include a video post or infographic in your blog lineup. You’ll find out what people in your industry care about right now, which makes excellent blog fodder. There’s no secret formula to having content go viral, but these practices will help you see more shares and reads of your content. Love What You Write. Do you love it?

Writing 120

Writing Viral Infographics Blogging 120

5W PR

AUGUST 12, 2020

The coronavirus pandemic has presented a global crisis unlike any other that has been experienced in the past, affecting every industry on the globe. The strategies should incorporate formats like infographics, short videos, or short posts through communication channels like intranet feeds, desktop, mobile apps, and emails.

Healthcare 88

Healthcare Strategy Communications Policies 88

Beyond PR

DECEMBER 5, 2017

Regardless of your industry and target audience, we will distribute your blog to thousands of media, trade and influencer points. We’ll deliver your multimedia assets, and you’ll leverage the industry’s most authoritative web property, PRNewswire.com, to drive SEO results. Infographics. I love infographics.

Infographics 72

Infographics Case Study Video Survey 72

Buzzstream

MAY 19, 2022

Some only need to be updated once per year (sometimes quarterly, depending on the industry). Sometimes your industry might be such a niche that it doesn’t have links even though others are writing about the topic. You can also go with keywords like: YOUR INDUSTRY + trends. YOUR INDUSTRY + facts. Linkability.

Survey 91

Survey How To Reddit Pitching 91

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Tech evangelist covering high-growth industries. Demand generation content marketing for B2B high tech industry.

Social Media 120

Social Media Twitter Media Nonprofit 120

Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. What Are Personas (Empathy Maps) & Why They Are Effective.

How To 120

How To Tools Exercises Viral 120

ReimaginePR

AUGUST 29, 2016

You should follow influencers in your industry along with customers or fans. Everyone wants to produce viral content that gets shared all over the web. Everyone wants to produce viral content that gets shared all over the web. Follow back – You don’t have to just follow other businesses or industry influencers.

Social Media 149

Social Media Marketing Media Facebook 149

Beyond PR

JUNE 13, 2017

We see it every day: fast food chains challenge devotees to gather retweets for “ nuggs ,” personal care products advocate for women’s equality and airlines get called out — for both successes and major fails — in viral videos. Follow her at @prnearnings for financial news and industry trends, or connect with her on LinkedIn.

Blogging 77

Blogging Company Engineering Airlines 77

Shift Communications

DECEMBER 29, 2015

Will a blog post go viral? In early 2007, SHIFT CEO Todd Defren commissioned a map of the social media world to better visualize the industry landscape. It’s hard to miss all the articles and blog posts about how the PR industry is changing, how it’s integrating with new skill sets. Is a tweet less or more likely to work?

Analytics 60

Analytics Viral Social Media Google 60

Beyond PR

JUNE 2, 2017

If you know your industry, then you know your competitors. In fact the more traditional the industry, the less likely they will innovate. Do they rank well for keywords and phrases in your industry niche? The real value in spying and checking out the competitors and innovators is not just to copy or add to industry sameness.

Real Estate 57

Real Estate How To Web Case Study 57

Sword and the Script

OCTOBER 22, 2016

Yet if the industry is going to relook at pop-ups, it’s worth considering what’s at stake. Viral Marketing: The Hope, Hype and Helplessness. Yet the usage still remains fairly controversial – right alongside gated content , because marketers tend to abuse it. Earning Attention: Cold Calls, Content and Ads [UML].

Web 60

Web Google Mobile B2B 60

MaccaPR

JANUARY 6, 2015

Gwen Chynoweth called upon our industry to end the use of the word in " R.I.P. For PR Spin: Ethics, Public Relations and The Imminent Death of ‘Spin’. ". #7. Do what makes the most sense for your brand. #6. Spin" connotes deception, obfuscation, misdirection and other smoke and mirrors tactics to hide the truth.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Beyond PR

MARCH 23, 2016

Words convey: Whether it’s an article covering new product features, an ebook about your industry’s latest trends, or a cute cat video, the first requirement of a great content experience is providing quality information that delivers on your headline’s promise. The same applies to your blog post or product announcement.

Video 40

Video eBook Viral Infographics 40

NewsWhip

MAY 27, 2021

She has orchestrated a myriad of high-profile earned media programs that reach a range of patient/caregiver, HCP and industry/business audiences for both emerging biotech and well-stablished pharma clients. The implication is that the industry needs to be where consumers were going during COVID. Talking Points.

Healthcare 78

Healthcare Storytelling Communications Local 78

Flatiron Communications

JANUARY 15, 2016

We also were led to believe that the creation of a compelling piece of content (text, images, infographics, video) stood a chance of going viral. Some creators even claimed to have sure-fire recipes for viral success. A whole cottage industry has arisen around the arbitrage of social media stars for brands.

Content Marketing 28

Content Marketing Marketing Instagram YouTube 28

Beyond PR

AUGUST 4, 2016

Be conscious of trending topics in your industry or current events that may impact your tweeting. They’re a great way to engage with people in your industry, and they’re educational – double whammy! Add industry pros and influencers to a private Twitter list and engage with them regularly. Start with listening.

Social Media 40

Social Media Pinterest Media Marketing 40

Contently - Strategy

DECEMBER 5, 2019

Sure, marketers in these industries deal with more regulations and bureaucracy than someone who works for Red Bull. But these industries also benefit from a key advantage: People crave their expertise. The first part compares finance against other industries and highlights content benchmarks. Money affects everyone.

Financial 83

Financial Industry Report Insurance 83

MaccaPR

FEBRUARY 10, 2015

Taylor Swift is a PR mastermind of the highest order,” confirms writer Chris Ostendorf, in his Daily Dot commentary titled, The PR Genius of Taylor Swift’s Viral Media Empire. Are you taking your target audience behind-the-scenes with a podcast, infographic, video, event or webinar that they, and only they, can access for a limited time?

Social Media 48

Social Media Marketing Media YouTube 48

Waxing UnLyrical

AUGUST 15, 2019

Generally speaking, marketers tend to focus on high-quality images and videos, alongside posts that have the potential to go viral. Currently, Instagram has over 300 million daily users, which means that each Story has great potential to be seen by a handful of people, especially if they are viral. Infographic via 99firms.com.

Instagram 63

Instagram Marketing Viral Airlines 63

Contently - Strategy

AUGUST 30, 2022

Or you can edit the same blog into an infographic or share pull quotes from the piece on social media. Did one of your whitepapers go viral—backlinked by many notable websites? For example, Semrush repackaged its social media checklist blog post into an infographic and published it on Social Media Today.

eBook 129

eBook YouTube Video Social Media 129

Contently - Strategy

JANUARY 23, 2019

Some of Vox’s best straightforward explainers in the last few years include this infographic visualizing data on Earth’s biodiversity, a piece on psychedelics , and this article on impeachment. That’s what the entire news industry had for them?” “What, they could go to Wikipedia? That’s it?

Media 99

Media Journalism Content Marketing Education 99