Remove Content Marketing Remove Industry Remove Infographics Remove Viral
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How to Spy on Your Competition & Steal Their Secrets

Cision

If you know your industry, then you know your competitors. If you want to see who are seen as the best both by data and peer review, then typing a search term, such as “Top Content Marketers,” will be revealing. In fact the more traditional the industry, the less likely they will innovate. Do they have a blog?

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Financial Services Content Report: Industry Benchmarks & 5 Keys to Success

Contently - Strategy

There’s a common misconception that companies in conservative fields like finance, insurance, and healthcare have a harder time creating content. Sure, marketers in these industries deal with more regulations and bureaucracy than someone who works for Red Bull. Brands spend large sums of money on content marketing.

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3 Steps to Equip Your Company Blog for the Road Ahead

Cision

We see it every day: fast food chains challenge devotees to gather retweets for “ nuggs ,” personal care products advocate for women’s equality and airlines get called out — for both successes and major fails — in viral videos. It’s essential to pack your blog post full of content that will be of interest to your target audience.

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The Top 50 Social Media Influencers on Twitter

Cision

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. For content generation and syndication. Tech evangelist covering high-growth industries. Digital Marketing Agency.

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SHIFT Archives: The Best of Q2 2015

Shift Communications

Let’s take a look: How To Use Google Analytics for Same-Day Content Promotion. One of the top questions in social media marketing (and content marketing in general) is how do you know what content is worth promoting? Will a blog post go viral? From PR to Marketing: Why You Should Expand Your Skill Set.

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Beyond the Word: Why Visual Content Matters in Communications

Cision

Think about how many times you’ve seen a text-based article go viral – and compare that to cute kitten photos, the ALS Ice Bucket Challenge or infographics. Visuals are vital for all types of communication, whether they’re still shots, videos, infographics or slides. Images inspire sharing.

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How to Spy on Your Competition and Steal Their Secrets

Beyond PR

If you know your industry, then you know your competitors. If you want to see who are seen as the best both by data and peer review, then typing a search term, such as “Top Content Marketers,” will be revealing. In fact the more traditional the industry, the less likely they will innovate. Step 1: Google Your Competitors.