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Insights Into the Role of Communicators at the U.S. Department of Defense

PRSay

We recently completed 21 focus groups and in-depth interviews with graduates of the Defense Information School’s Mass Communication Foundations (MCF) course. When conducting interviews, capturing raw footage in the field, lighting a shot or running a soundboard for Facebook Live, proper techniques remain important, the service members agreed.

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How To Hire The Best PR Firm For You

PR Insiders

Firms also have a whole range of specialties, from crisis communications to public affairs to research and analysis. How can you possibly determine which is the right firm for you and your needs? For example, if they pay for 15 talk radio and podcast interviews, that’s what they get. Happy publicizing!

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Insiders

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The “data-led approach” of MHP + Mischief: Q&A with Digital Director, Darika Ahrens

NewsWhip

In a wide-ranging conversation, we talked about the use of data as part of the day-to-day operations of an agency, and how agencies should think about their tech stack. This interview has been edited for length and clarity. We recently had a conversation with a public affairs client. Darika: Definitely.

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Behind the Headlines With Connie Partoyan

Cision

So how do you convey the impact of the issue effectively? In this interview, Connie discusses how the way audiences consume news is changing, why spending time on message development is important and why a dedicated support network is valuable. How has the public affairs industry changed over the years?

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15 years after: the collective “grilling” of Jim Grunig still delivers visionary insights on the future of PR

PR Conversations

See original post: [link] Everything about this collective interview was innovative. From the multicultural background of the interviewers, the co-operative nature of the venture, to the generosity of Jim to step out of his academic canvas and engage in dialogue exposing his thoughts in the digital world.

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Behind the Headlines With Ashley Simmons

Cision

Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. It made sense that I should be in the nation’s capital to study public affairs and obtain more real-world experience, so I moved to D.C.

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6 Simple Rules for Email Pitches

Cision

You also may not be surprised that there is a lot of conflicting advice about how to make your email pitches resonate. You probably won’t be surprised to learn that journalists continue to prefer email as the primary means of contact, with more than 90 percent indicating it as the best way to directly pitch a story idea.

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