Buzzstream

FEBRUARY 9, 2024

Pitch Data Studies Data studies have always proven to be great sources of high-quality backlinks, provided the data is interesting and packaged correctly. Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.)

Google 71

Google Infographics Pitching Resources 71

PR 20/20

OCTOBER 5, 2016

You see dozens of articles talking about its effectiveness and tips on how to implement it. Several studies have revealed that there’s a good reason why so many marketers and brands are flocking to influencers. Read on to find out more about how influencer marketing impacts all aspects of your performance.

Infographics 84

Infographics Marketing Study Product Launch 84

Inbound PR

NOVEMBER 27, 2018

I began blogging in 2012 while I was still a student with a couple of important goals in mind: learn how to write better as I wanted to pursue a career in PR but was studying International Business, and share all the knowledge I was gathering with the world so that I can help others and by doing so, build an audience.

Infographics 48

Infographics How To Internal International 48

Presspage

JANUARY 23, 2024

Make it Visual: The Power of Infographics In this age of information overload, visual data representation is the key to bringing a message across. Infographics are an effective tool in an IRO's arsenal. Moreover, infographics are highly effective in conveying complex trends and market analyses.

Communications 78

Communications Infographics Financial Storytelling 78

Stern + Associates

AUGUST 3, 2017

A robust content marketing strategy involves a mix of valuable content: articles, blogs, case studies, infographics, podcasts, webinars, videos. The post How to Secure Your SEO and Content Marketing Sweet Spot appeared first on Stern Strategy Group. This content is considered “valuable” because it has been carefully crafted.

Content Marketing 86

Content Marketing SEO Case Study How To 86

Buzzstream

FEBRUARY 15, 2024

Tip: Some studies have found obtrusive ads can negatively impact brands. How to Get Quality Links Using These 8 Strategies Building quality links doesn’t have to be complicated. Create Surveys and Data Studies Proprietary data is a game-changer for getting links. So, there’s really no upside to these types of ads.

How To 71

How To SEO Google Examples 71

Buzzstream

JANUARY 17, 2018

This chart from Curata explains it better: Let me show you exactly how to repurpose your written content into an ebook, a video, a podcast, among many other formats. Extract Data from your Content and Design an Infographic. People love infographics. An Infographic is a way of exposing your content to more readers.

eBook 108

eBook Infographics Pinterest How To 108

Cision

DECEMBER 5, 2017

Learn more about how PhRMA solved a challenge you face: how to drive continuous engagement between blog posts. Infographics. I love infographics. I’m not alone, over 40 percent of marketers say infographics are their most engaging piece of content. Infographics absolutely do the trick. Case Studies.

Infographics 235

Infographics Case Study Content Marketing Video 235

Stephen Waddington

SEPTEMBER 4, 2018

Frequently over used and abused because of the perceived low cost and ease of automation Graphics – information communicated via visual design; infographics are frequently used as a visual way of presented data Podcasts and video – an audio and/or visual means of communication that is frequently educational or informational.

How To 113

How To Media Print Infographics 113

Sword and the Script

FEBRUARY 29, 2020

Headlines about “guides” and “how-to” rank in second and thirds spots. Keep in mind if the length of content matters, as this study suggests, the listicle posts must have depth and quality. The study found, “36% of articles with H2+H3 tags have higher performance in terms of traffic, shares, and backlinks.”

Content Marketing 78

Content Marketing Study Analysis Marketing 78

ImPRessions - Crenshaw Communications

JANUARY 24, 2017

For example, surveys about our about the coming election might have seemed redundant during our poll-heavy and lengthy campaign season, but the “ top American fears ” hook for one annual study was not only well designed, but well packaged and the result was truly newsworthy content. Keep the results you’re looking for in mind.

Survey 120

Survey How To Construction Data 120

ImPRessions - Crenshaw Communications

JULY 18, 2017

Here’s how to accomplish just that. As the company was preparing to launch its own Chat Bot, we undertook a study focusing on the popularity of Chat Bots , which set the brand up nicely with data points that made the launch announcement all the more interesting for press. Craft surveys that will work hard for you.

Survey 136

Survey How To Construction Data 136

Buzzstream

MAY 19, 2022

While not all of their 2,700+ links got earned through actually pitching the content, the fact remains that by providing their own data, they will continue to get referenced in other similar studies. YOUR INDUSTRY + study. But when you look at the coverage, barely anyone shared the infographic or in-post images. Roasty Coffee.

Survey 90

Survey How To Reddit Pitching 90

Cision

JUNE 2, 2017

The Inside Story on How to Spy on Competitors (& Innovators). How do they drive traffic, create engaging content, make content get shared, and capture leads? Case Study in Innovation Outside a Niche. Cool infographics. Information is everywhere. On Facebook, Twitter, YouTube, and all those other social networks.

How To 198

How To Real Estate Web Case Study 198

Cision

JANUARY 11, 2017

However, the same study revealed that only a measly 17 percent of content marketers report their content marketing efforts as much more successful. The study found that the longer the content the better. Practically every study that analyzed content length and performance came to the conclusion that longer is better. List posts.

Strategy 120

Strategy Infographics Content Marketing Study 120

Cision

JANUARY 16, 2017

One of the challenges facing content creators is how to create consistent, meaningful content. Kaiser Permanente is an interesting case study to include in a piece about content creation and marketing. Keeping content fresh and relevant for readers can be difficult. Kaiser Permanente.

Data 120

Data How To Retail Ethics 120

PR Fuel

JUNE 5, 2020

Read on to learn all about how to send a press release and whether they’re still relevant in 2020. study, 70% of respondents said they tied their purchase decisions with how much they trust a company or corporation. How to Send a Press Release: Engaging Content. Today, press releases have the same goal.

How To 98

How To Ethics SEO Guidelines 98

Solo PR Pro

OCTOBER 14, 2014

According to a Pew Internet study the majority (78%) of adult internet users watch or download videos, and among the most watched content is educational and how-to videos. The infographic below lists some valuable insights and handy tips to help you optimize a business YouTube channel: Getting Started'

YouTube 76

YouTube How To Infographics Video 76

Sword and the Script

APRIL 4, 2017

As regular readers know, I often pour over marketing studies on these pages and sometimes produce survey cliff notes stemming from multiple reports. That brings us to content marketing and the adjacent reference to lead generation in this study, which I think can be confusing. This study was conducted by email in June 2016.

B2B 63

B2B Study Marketing Survey 63

Beyond PR

FEBRUARY 22, 2017

However, thanks to Hubspot’s extensive study of 13,500 content marketers, the verdict is in : they found that the sweet spot for content frequency is 16 posts a month; publishing 16 or more articles monthly will lead to 3.5 The study concluded that more content is better. They are: Infographics. How to posts.

Content Marketing 93

Content Marketing Strategy Infographics Marketing 93

The Proactive Report

JANUARY 31, 2017

According to a study by DemadnWave whitepapers, case studies, videos and infographics work well. Once you have the data it has to be communicated in a visually pleasing way – a well-deigned infographic that tells the story does best. What is it that they’re trying to achieve? Lead generation.

B2B 100

B2B Infographics B2C Case Study 100

Cision

NOVEMBER 27, 2015

Update an annual study with a mid-year addendum and re-release it to your prospects and clients. Turn a tip sheet into an infographic by visualizing data found within it.

Strategy 120

Strategy How To Data Infographics 120

5W PR

NOVEMBER 19, 2021

A recent Nielsen study found that expert content is “the most effective source of information in impacting consumers along all stages of the purchase process across product categories.” White papers, webinars, infographics, and case studies are also widely used. More Content is not Always Better.

Content Marketing 148

Content Marketing Marketing Measurement Data 148

Prohibition

JANUARY 29, 2024

Here, we’ll be delving into why blogging is the tool your business needs, as well as some tips on how to write an attention-grabbing blog to consolidate your content marketing strategy. Incorporating visual elements like eye-catching imagery, infographics for stats, or videos to enhance the reading experience. Why do I need a blog?

Blogging 62

Blogging SEO Engineering Mobile 62

ImPRessions - Crenshaw Communications

JUNE 28, 2018

Media love poll-results story pitches, especially when accompanied by visuals like infographics. See our earlier post for more on how to make surveys work for PR. You can cherry-pick studies from different sources, combine and cross-reference to yield an original piece of secondary research – and a story.

Storytelling 149

Storytelling Data Survey Financial 149

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Source: 3 Studies Branding and Marketing ).

Survey 174

Survey Marketing B2B Study 174

The Proactive Report

FEBRUARY 20, 2017

How to create a Twitter list. Tell Your Story Visually : Study after study shows that images, video and infographics get more views and shares than text alone. Learn how to take great photographs, how to edit images and make ‘eye-candy’ social posts. Find out what they talk about, what they like and dislike.

Digital PR 113

Digital PR System Banking Infographics 113

Cision

OCTOBER 28, 2015

A 2014 study of more than 72,000 Facebook pages shows that visuals, including video and photos, generate the highest levels of engagement among users. Visuals increase understanding: We can read about how to do something or operate a device, but we comprehend topics more thoroughly when we have images or video to supplement them.

Communications 120

Communications Telecommunications Infographics Video 120

Cision

JANUARY 26, 2016

Here are five of the most unconventional tactics and how to implement them to attract journalists’ and influencers’ attention: Want 66 more tips for getting media coverage? Studies have proven that readers respond better to visuals over text, and the same holds true for reporters. Read the free tip sheet today! Try something new.

Media 120

Media Pitching Trade Shows Infographics 120

The Proactive Report

NOVEMBER 12, 2016

Video: According to a Cisco study by 2020 75% of all Internet traffic will be video consumption. Graphic Design: Since you need excellent images with your content it has become a necessary PR skill to design and produce great visuals and infographics that are correctly sized and formatted for each platform.

SEO 153

SEO Engineering LinkedIn Analytics 153

The Hoyt Organization

FEBRUARY 12, 2024

How To Use LinkedIn To Boost Your PR Strategy Leverage Data-Driven Storytelling Since every brand has a unique story, what will make yours stand out on LinkedIn? This data could come from in-depth brand studies or underreported but significant industry research. This reflects a more humanized side of professional networking.

LinkedIn 58

LinkedIn Publicity SEO Storytelling 58

Beyond PR

DECEMBER 5, 2017

Learn more about how PhRMA solved a challenge you face: how to drive continuous engagement between blog posts. Infographics. I love infographics. I’m not alone, over 40 percent of marketers say infographics are their most engaging piece of content. Infographics absolutely do the trick. Case Studies.

Infographics 72

Infographics Case Study Video Survey 72

Prohibition

DECEMBER 13, 2022

There’s a vast amount of campaign types for your brand to use to grow online authority, everything from infographics to hero campaigns, to newsjacking campaigns. If you have really interesting regional data , but aren’t sure how to highlight it creatively – maps are a great way to do so. Studies & Analysis.

Digital PR 62

Digital PR Analysis B2C Examples 62

The Proactive Report

JUNE 15, 2016

It does depend on how you present the findings though. One agency had a stellar study on health care but when they first released it they got zero media interest. The skill that’s needed is how to find that data and what to do with it. One tool you should know how to use is Google Analytics.

LinkedIn 100

LinkedIn SEO Infographics Data 100

Deirdre Breakenridge

SEPTEMBER 3, 2014

My PR world became so much more efficient when I learned how to take advantage of Evernote’s audio recording capabilities. Once you identify a study and topics of interest, you can then take existing research and build your own infographics to showcase the information.

Communications 383

Communications Tools Google Resources 383

5W PR

JANUARY 31, 2024

Content created includes press releases, blog posts, whitepapers, case studies, and other materials that can be shared through various channels. Content Creation Develop high-quality content, including press releases, blog posts, whitepapers, and case studies, to showcase the company’s expertise and thought leadership.

Technology 78

Technology Product Launch Crisis Management Case Study 78

MaccaPR

OCTOBER 5, 2015

Here's just a sampling of popular content types: blogs, case studies, e-books, e-newsletters, events, infographics, microsites, presentations, research reports, videos, webinars and white papers. market its recent content offer of a customer journey infographic. Step 3: Get Started. Start Small. Prioritize. Be Inclusive.

Content Marketing 48

Content Marketing How To Marketing Infographics 48