NewsWhip

OCTOBER 19, 2023

The BBC View this post on Instagram A post shared by BBC News (@bbcnews) As a major source of news around the world — and among the most trusted — BBC News is a dominant force on social media. If you’d like to learn more about how to monitor publishers across all social media platforms, chat with a member of our team today.

Instagram 78

Instagram Report Video Financial 78

Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. Brandwatch renews with Twitter. Top challenges facing journalism. PR is getting a bigger role in paid media. “PR

Survey 146

Survey Software B2B Pitching 146

PRSay

JANUARY 3, 2018

For much of the past decade, authors of articles such as this one predicted changes in how content would be created and disseminated given the continued emergence of social and other digital-media platforms. Tech companies have made huge financial bets on all of these innovations. the blink-and-you-miss-it nature of Snapchat).

Publicity 167

Publicity Social Media Television Measurement 167

Business Wire

DECEMBER 19, 2017

Ted Kemp of CNBC International speaks to sold out Hong Kong media event crowd Both journalists have been working for their respective media outlets for 11 years and have worked in the journalism industry almost their entire careers.

Internal 152

Internal International Media Pitching 152

Deirdre Breakenridge

OCTOBER 16, 2014

So mehow, trends, topics and making connections in social media ( PR Expanded ) sounds like it would take a lot more than 20 minutes to explain. And of course, you also realize the extended reach of social media with a network of networks and an audience of audiences. Keeping an eye on Data and Data Education.

Big Data 250

Big Data Data Education Internal 250

Cision

AUGUST 16, 2016

In this interview, Erik discusses moving from one media world to the next. He reveals how his background in journalism has shaped his view of the industry, his growing appreciation for PR professionals and gives insight into how journalists in the TV industry truly want to be pitched. What role does social media play in your job?

Television 120

Television Pitching Journalism Interviews 120

Business Wire

JANUARY 19, 2017

A core component of the video programming is news-related data analysis powered by Business Wire’s NewsTrak reports and NUVI social media tracking. We know how often each release is read, how images and videos perform and how the social media universe is reacting to, commenting on and sharing news stories.

Financial 164

Financial Video Consumer Data 164

ImPRessions - Crenshaw Communications

MARCH 6, 2017

First, a video of founder Travis Kalanick arguing with a driver made the rounds on social media, prompting Kalanick to issue a rare and soul-searching admission that he needs to “grow up.” What, if anything, can a PR or corporate communications expert do to turn things around? Consider Uber’s rough ride of late.

Reputation 159

Reputation How To Employee Financial 159

PR in High Definition

MARCH 24, 2020

With the hysteria surrounding the virus, we have been bombarded with fake news appearing all over our social media feeds – and to be clear, eating raw garlic won’t stop you from catching the virus! We have also had some interesting developments on social media this month. Read more over at The Independent.

Fashion 48

Fashion Financial LinkedIn Internal 48

Cision

SEPTEMBER 23, 2016

Moving fluidly between the worlds of journalism, business technology writing, marketing and PR, she does everything from writing editorial for C-Level IT publications to providing marketing support for organizations ranging from start-up to Fortune 500. Do you use social media like Twitter or Facebook to gather leads and story ideas?

Technology 120

Technology Pitching Insurance Insurance 120

Ishmael's Corner

DECEMBER 7, 2014

I don’t think Rem Rieder, editor of the American Journalism Review, is going to be happy. Rieder penned a viewpoint piece for USA Today last year that spanked the Obama administration for bypassing the media for its own channels of communications: “The Obama administration is deep-freezing the news media because it can.

Journalism 108

Journalism Local Storytelling Policies 108

Sword and the Script

MAY 11, 2019

The study suggests announcements about financial transactions like funding or acquisitions didn’t convert. c) Financial transaction releases do not underperform. Reaching a more engaged audience through more focused targeting efforts may improve the effectiveness of traditional earned media in driving sales.”. Be smart about it.

Study 139

Study Media Relations Media Measurement 139

NewsWhip

JULY 21, 2020

When financial markets are volatile, there is often a “flight to quality” in investment allocations. People paid more attention to news from mainstream sites and less attention to Iffy sites, at least if the URLs that were most shared on Facebook and Twitter provide any indication. The story is similar on Twitter. James Park.

System 78

System Facebook Twitter Software 78

Cision

MAY 3, 2016

It is also important to know the difference between the best media angle for a launch versus the best media angle to sustain the momentum of that launch. Success hangs in the balance of the actual thinking behind the media relations plan. How does your background in journalism give you an edge in managing media relations?

Pitching 0

Pitching Training Media Relations Newspapers 0

Stephen Waddington

DECEMBER 30, 2019

First, the ease with which disinformation can be created and spread via social media has huge implications for public engagement and discourse in society. Second, structural issues in the mainstream media as it continues to transform to digital should be a concern for all practitioners. She always improves my work.

Government 103

Government Education Print Ethics 103

Sword and the Script

SEPTEMBER 18, 2018

The attraction was instant, she says, and at that young age, it was a deciding moment in her determination to pursue a career in either PR or journalism. Your favorite social media site is… Twitter for research and LinkedIn for building connections. You can connected with Rachael on LinkedIn or Twitter.

Media Relations 68

Media Relations Media Insurance Insurance 68

Waxing UnLyrical

DECEMBER 11, 2013

It is rightly said that PR and journalism are interdependent. With such alterations in the media industry, PR agencies have a window to get more creative and embrace newer avenues, such as social media platforms, more aggressively than before. Ad spending on social media has shot up from Rs.94

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

Cision

OCTOBER 14, 2015

The revenue model for journalism is at best in flux, and at worst, in chaos. Subscriptions and advertising are down for most media, and there is no single model that can replace them across the sector. Serious journalism from unexpected sources. More data journalism. Check out the 2015 Global Social Journalism Study!

Journalism 120

Journalism Trends Local Print 120

MaccaPR

OCTOBER 28, 2014

Since that time, he’s published several books including “Customer Service: New Rules for a Social Media World” and “ Zombie Loyalists: Using Great Service to Create Rabid Fans. " He has spoken to audiences in 22 countries on social media, publicity and marketing. Source: Amazon ). One example?

Interviews 54

Interviews Financial Social Media Crisis 54

Flatiron Communications

JANUARY 11, 2018

And while we saw many digitally native news orgs struggle to find their financial footing in 2017 including Mashable , NowThis (Group Nine), Buzzfeed and HuffPost , all draw millions of eyeballs, considerably more than many of their legacy media counterparts. He can often be found on Twitter at @peterhimler.

Pitching 43

Pitching Journalism Tools Agency 43

PR Conversations

OCTOBER 28, 2014

It’s the distance between declared and lived values that form the legitimacy gap and it is this space that the rapier of social media (and other media and forums) constantly probes and holds to account. She is editor-in-chief of the Journal of Communication Management. In common parlance, these are called values.

Leadership 111

Leadership Publicity Government Journalism 111

Communications Conversations

MAY 3, 2016

For this year’s list, I approached a number of profs via Twitter–easiest way for me to do it (big thanks to Karen Freberg for compiling a great list of PR profs on Twitter). Last summer Brown worked at Heart O’ the Hills Camp for Girls in Texas overseeing social media accounts and recruiting participants for the camp.

Sports 0

Sports Leadership Internal International 0

Sword and the Script

DECEMBER 26, 2023

Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. The social platform formerly known as Twitter will continue to deteriorate, which means LinkedIn will dominate for B2B marketers and TikTok will be even stronger in the B2C space.

Writing 192

Writing Communications Marketing B2B 192

NewsWhip

JUNE 10, 2021

So we have social media as a big source of information. And worst-case scenario, you obviously don’t want to be on the negative end of a Wall Street Journal story. Or has it moved from Twitter to Facebook, or from Twitter to someone’s blog, or whatever it might be? Now we need to start looking at that.”

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Sword and the Script

DECEMBER 20, 2022

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Once coverage appears, it can then be shared via social media and clients can also leverage paid media to boost it even further if they choose.”.

Marketing 189

Marketing Content Marketing Data Social Media 189

Remote PR Jobs

SEPTEMBER 25, 2023

Your media list should include reporters with whom you have a relationship, those who follow the companies in your sector and those who cover new financings as part of their beat. And, releases detailing financial transactions, including funding announcements tend to perform better than more general announcements on the newswire.

How To 100

How To Report Pitching LinkedIn 100

Sword and the Script

SEPTEMBER 14, 2019

1) How reporters view social media, embargoes and exclusives. Earlier this year, Muck Rack , one of the PR technology vendors I’m tracking, published a survey of 700 reporters for a report it calls State of Journalism 2019. Here are some of the facts and figures I found interesting: Social networks of most value to reporters.

Survey 76

Survey Media Relations Report Media 76

Sword and the Script

AUGUST 1, 2023

That assistant helps to write social media content but now includes an integration to DALL-E. That phrase is often financial code suggesting a company is for sale. My back-of-the-napkin math (which is definitely not financial advice) suggests the deal is worth roughly $550 million. Long work hours. “57% Pitching problems.

Software 122

Software Pitching Ethics Privacy 122

Stephen Waddington

AUGUST 27, 2018

In a paper for the Journal of Public Relations Research[v] Michael Karlberg makes the case that the Excellence Theory is overly concerned with consumers as a primary audience. The new media that we have today makes it more possible than ever to achieve our goals in terms of relationships with stakeholders. I’m a PG Tips drinker myself.

Communications 60

Communications Analysis Web Handbook 60

Flatiron Communications

JULY 25, 2014

Last week, we found ourselves at Twitter’s New York City offices for an event whose topic couldn’t have been more timely in light of the downing of Malaysia Flight 17 over eastern Ukraine the next day. The presenters included journalists from The AP, NBC News, the Wall Street Journal and Time Magazine.

Airlines 37

Airlines Journalism Twitter Social Media 37

Sword and the Script

APRIL 3, 2018

It categorizes results into social media, forums, news, blogs and web results, though there was a lot of overlap. Given the distinction in the modern media landscape is blurry anyway, this tends to matter less than finding the mention in the first place. Does Blockchain Really Have Marketing Potential?

Media 63

Media System Tools Google 63

Sword and the Script

DECEMBER 19, 2017

I published that list on my blog, and got such a great response that I bought the domain, built a WordPress site, and started pushing everything to social media and email. 4) Atlanta is carving out a name for itself in financial technology (fintech), cybersecurity, and marketing technology (martech) which is great locally.

Marketing 65

Marketing Local Pitching Blogging 65

Maxim Behar

MARCH 6, 2022

Remember what Winston Churchill said a long time ago that you can achieve a lot of things with journalism, but you must know when to quit. So that's how I decided to quit journalism and start my own company. Today, my friends, journalists comprise the 4 billion people in the world using social media. I was a great risk.

B2B 52

B2B Communications Media Newspapers 52

Cision

MAY 21, 2015

So, if you’re looking to get a daily dose of valuable info from the experts or get inspiration for starting a podcast of your own, here’s our top 50, ranked in order of Twitter followers: 1) Gary Vaynerchuk. Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship.

Social Media 120

Social Media Marketing Pinterest Media 120

Lauri Pehar Borsh

AUGUST 12, 2015

However, having at least a few hundred people who consistently rave about how awesome you are will build credibility within the eyes of the media and your target customer. Almost every journalist loves a good rags to riches story or to be able to boast a company’s soaring financials. Build a social media following.

Enterprise 60

Enterprise Advertising Advertising Pitching 60

Lauri Pehar Borsh

AUGUST 12, 2015

However, having at least a few hundred people who consistently rave about how awesome you are will build credibility within the eyes of the media and your target customer. Almost every journalist loves a good rags to riches story or to be able to boast a company’s soaring financials. Build a social media following.

Enterprise 60

Enterprise Advertising Advertising Pitching 60

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. You should follow them on Twitter (I’m making it easy for you). The last one was in the form of a nice contract to develop a social media e-learning course for in-company training: simply based on one single referral.

Communications 81

Communications How To Blogging Content Marketing 81