PR for Anyone

JUNE 30, 2021

PITCH IDEAS. You need to be pitching national publications NOW for stories that will go to print in October. If you want a little head start on what the magazine might already be covering which instantly makes your pitch a warm pitch because you know they are covering that topic, check out editorial calendars.

Pitching 130

Pitching Nonprofit Financial Insurance 130

PR for Anyone

MAY 4, 2022

I always like to give my followers ideas for pitching the media. Now that we are into early May I wanted to give you ideas on what to pitch to both national publications and regional publications. It’s important to remember that national publications are 4 months out so in May, we are pitching for October. Have some fun.

Pitching 130

Pitching Media Financial YouTube 130

PR for Anyone

SEPTEMBER 29, 2021

A question I get asked all the time is “What can I do to land a TV pitch?” When you pitch and offer these things to the producer, you are a) showing you understand how television works and b) making their job easier by giving them what they are going to have to dig up. PR FOR ANYONE. Anyone can get publicity!

Pitching 130

Pitching Television Interviews Video 130

PR for Anyone

APRIL 26, 2022

Since they need to get Board approval of the sale, you’ll still have time to pitch around this topic. Happy pitching! So take a look at the whole structure of the deal and think about those fringe stories that you could pitch around that. Having you pitch the media. PR FOR ANYONE. Anyone can get publicity!

Twitter 130

Twitter Pitching Financial Video 130

PR for Anyone

DECEMBER 14, 2021

Landing in the media is as easy as these three steps to a killer media pitch! Get to your pitch quickly and concisely to make it easier for the journalist or producer to give you the yes! It’s important that your media pitch have something valuable for the audience. Step 1 – The Hook. Create a Great Hook.

Pitching 130

Pitching Media YouTube Video 130

Flack's Revenge

MARCH 24, 2023

The examples powerfully showcase the value of PR, when done right. Google is looking at various signals of brand popularity in their ranking algorithm for SEO and even small improvements can make an exponential difference” CMO Huddle Participants Another email pitched an article in Forbes Advisor with the subject line: PR Agencies named No.

B2B 240

B2B Nonprofit Small Business SEO 240

Cision

JUNE 9, 2016

So many entrepreneurs and small business owners think just pitching their product or service is enough because it’s that good. Here’s an example of the three E’s in action. Around Father’s Day, I pitched his story to Entrepreneur – not the Beebo. It also shows you went above and beyond to send a pitch.

Pitching 120

Pitching How To Brand Branding 120

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

While a number of trades — such as Adweek and WWD, for example — have also implemented paywalls for some or all content, the majority don’t require a commitment. And at companies where trade news content is relevant, those subscriptions are generally covered as a business expense. This weeds out many casual readers.

B2B 319

B2B Company SMB Automotive 319

PR for Anyone

OCTOBER 28, 2021

Pitch consistently and valuably and you will continue to get the yes. Make sure you build relationships with them there, not just pitching. Consider doing this vs. just pitching right out of the gate. Use the internet and social media and find journalists, build relationships, and then pitch great stories! PR FOR ANYONE.

Publicity 130

Publicity Pitching System Small Business 130

Waxing UnLyrical

JANUARY 30, 2013

CRM, public relations and small business. While it’s now a huge industry, good CRM ( customer relationship management ) is a practice that many of those who are forward-looking-and-thinking PR pros (such as WUL’s own Kirk Hazlett , to name just one example) are meticulous about. magnum via Flickr, CC 2.0.

Small Business 108

Small Business System Google Examples 108

PR Fuel

OCTOBER 27, 2020

Below, we give 10 awesome press release examples and discuss why they work so well. If you struggle with this, then research some well-written examples or hire a professional. The Great Elevator Pitch Press Release. For example, someone selling a new, healthy soda might write “So you thought soda was full of sugar?”

Examples 52

Examples SEO Writing Engineering 52

Rock the Status Quo

MAY 4, 2015

The Differences in Pitch Style & Purpose Are Helpful to Understand I love PR, I love SEO and I really love how well they intersect to grow client reach and conversion. How that pitch is written can be VERY revealing. Why do I write about backlink pitches in a PR blog?

SEO 100

SEO Pitching Small Business Agency 100

PR for Anyone

SEPTEMBER 30, 2022

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. Remember to think about what medium you are pitching. That helps when you pitch too, to show them the visuals. newsjacking).

Pitching 130

Pitching Television Trends YouTube 130

OnePitch

JUNE 16, 2022

However, a typical day for me often consists of crafting content – from traditional media materials such as press releases and pitches, to sponsored articles, newsletters and even social media calendars. What’s the best pitch of yours that resulted in coverage and what elements made it successful? It depends on the pitch.

Pitching 63

Pitching Consumer How To Meeting 63

Rock the Status Quo

DECEMBER 10, 2015

In Arizona, most business publications run their finance issues in November and December; therefore, I expected a frenzy of pitching immediately, followed by a lull. ” Sure enough, two solid weeks of pitching landed two byline articles, and a handful of interviews. Get Creative With WHO You Pitch. That dreaded lull.

Pitching 100

Pitching Real Estate Banking How To 100

PR for Anyone

SEPTEMBER 1, 2021

I made so many mistakes when I first started pitching. I didn’t realize there was a system and a calendar to pitch the media. I was pitching national magazines a few weeks before I wanted to appear in them. I pitched holiday gift guides in November. Lots of pitching failures led me to figure out the system.

Pitching 130

Pitching System Google Local 130

PR for Anyone

MARCH 10, 2022

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. I remember the first time I pitched, I was a nervous wreck! But then, as my confidence in what I was doing grew, that confidence came through in my pitches and my follow up and with that, came more yeses.

Media 130

Media Pitching Television Interviews 130

PR Fuel

MAY 5, 2022

For example, millennials tend to gravitate towards certain formats to receive current news in comparison to baby boomers, particularly when it comes to political-related news. You may want to make a news release for your small business if your business was recently involved with a local event, such as a charity run.

Small Business 101

Small Business Comparison Writing Reputation 101

ImPRessions - Crenshaw Communications

MAY 24, 2018

They must constantly generate fresh concepts for bylines and story angles for pitching, as well as dreaming up campaign ideas for clients. Intuit reinvented itself six years ago as a provider of services to small businesses. All four above examples have the elements of authenticity and audacity in common.

Creativity 174

Creativity Small Business Storytelling Travel 174

PR for Anyone

MARCH 23, 2022

I assumed that you pitch a publication right before it comes out. The great news for people like us trying to pitch a magazine is that it also lets us know exactly what the content of the magazine is going to be that particular month. Plan out your own editorial calendar of what you could possibly pitch every month.

How To 130

How To Pitching YouTube Advertising 130

PR for Anyone

AUGUST 18, 2022

You’ll see in this week’s short PR Tip video below a few examples where I took clients who wanted coverage on one thing but broadened it to make them an industry expert and then they could get repeat media on that “one thing.” So she just started pitching, but I know she’s going to have major success with this.

Media 130

Media Nonprofit Pitching Television 130

PR Fuel

JULY 24, 2018

Telling Your Story” Is the Real Trick to Small Business PR. Most small business descriptions include information like who the founders were, when and where the business started, and perhaps a few sentences about the company’s mission and vision. What is the “theme” of your business story?

Pitching 40

Pitching Media Small Business Writing 40

Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. One AI tools surfaces relevant media contacts based on your pitch or press release – and strives to predict how it will be received.

Survey 144

Survey Software B2B Pitching 144

PR for Anyone

JULY 14, 2021

I went back to Steve Harvey and told them about it and this is what happened: This is the perfect example of why your story matters and why the media cares. It’s not just ,and you can watch the media you’ll see it, it’s not just a sales pitch about you or your business. Your story matters!

Pitching 130

Pitching System How To Sports 130

PR for Anyone

JUNE 9, 2021

Another example is a former client who lives in the town where Lydia Taft cast the first women’s vote for President. So think about that with the nonprofit that you’re involved in and how to pitch the media related to that and start attracting your ideal clients and customers. How to pitch the media.

Real Estate 130

Real Estate Nonprofit Media Pitching 130

PR for Anyone

DECEMBER 7, 2021

Give them great content in a format they can use on their platform and you will be light years ahead of others when pitching the media. Evergreen is something you can kind of pitch anytime and you want those in your back pocket, too, when you don’t have a trending story that you can pitch those. Be valuable.

Publicity 130

Publicity Video Pitching System 130

PR for Anyone

OCTOBER 14, 2021

So pitch, pitch, pitch, and let me know all of your success stories. There’s all kinds of options. If that doesn’t work for you, feel free to reach out to me and we can talk about other ways that we can help you get more visible.

Tools 130

Tools How To Publicity Interviews 130

Cision

JULY 25, 2017

For example, if you are in the public relations industry you would be better off having a site like PRWeek to link to you than a small agency blog that’s only been around for a couple of years. When it comes to backlinks not all sites are created equal.

Strategy 257

Strategy How To SEO Engineering 257

ImPRessions - Crenshaw Communications

MARCH 11, 2020

So, a notice that a small business will operate with a skeleton staff, or that all employees should plan to stay home until mid-April, for example, is clearer than an open-ended advisory. For most of us, this is not a time to be newsjacking the outbreak with off-target or opportunistic media pitches. Manage expectations.

Employee 156

Employee Leadership Viral Small Business 156

PR for Anyone

MARCH 16, 2022

Instead of just posting on social media , incorporate a story, give your insight, your feedback, an example. So, really think about before you post, before you pitch, before you do anything. Everything has a story. What is yours? What is your customer’s story? When you are creating video, incorporate a story into this as well.

Storytelling 130

Storytelling Media Video YouTube 130

PR Fuel

AUGUST 12, 2021

Meanwhile, small businesses with blogs generate 126% higher lead growth than others. For example, journalists write using the inverted pyramid style. For example, they can review your release for the: Tone. Successful Pitches. In fact, journalists read the email subject line and pitch before the release itself.

Writing 105

Writing SEO Pitching Engineering 105

PR Fuel

AUGUST 19, 2021

The best journalists to contact are ones that cover topics about your industry or are relevant to your business. It ensures that you only pitch your story to reporters with high chances of being interested. Go for bloggers or reporters who focus on your business size, sector, or city. A pitch is, in most cases, sent via email.

How To 105

How To Media Pitching Report 105

Onclusive

JUNE 14, 2017

PR’s job is to pitch and secure stories that align with the brand, as told through third-party endorsement. Jason Riggs, senior director of communications for micro-loans platform Kiva, gained an understanding of the effectiveness of sharing the inspiring stories of the small business owners Kiva’s loans benefit.

Marketing 170

Marketing Measurement Trends B2B 170

PR for Anyone

FEBRUARY 21, 2022

You can hear from journalists the types of pitches that they want to get, how they want to get it. There are media groups, PR groups. They have weekly sessions. You can go in there. You can hear what’s happening in the media.

Publicity 130

Publicity YouTube Video Groups 130

Prohibition

MAY 13, 2022

As a business, you may already have an of understanding how public relations works. However, those new to PR, small businesses, or even well-established companies might need a little more support. For example, when your product is back in stock, a media contact or a reporter may look to cover this too.

Print 112

Print Trends Agency Brand 112

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

With 68 percent of users saying they engage with brands on Instagram, big brands, small businesses, and influencers alike have embraced the social media platform, producing content that professional communicators can learn much from. It’s the perfect example of how different mediums converge.

Instagram 159

Instagram Reddit Transportation Creativity 159

PR for Anyone

MARCH 30, 2022

And I always love to use an example of Joe’s Pizza because we all have Joe’s Pizza. First of all, it’s free, and second of all, it’s somebody else telling the world how great you are. So that’s why they call it earned media. And if you’re in New York City, this doesn’t work quite as well.

Advertising 130

Advertising Advertising Publicity YouTube 130