Agility PR Solutions

APRIL 4, 2022

Creating an inclusive and detailed event promotion campaign doesn’t simply mean relying on the press release that is sent out to media outlets. Utilizing different promotional strategies can greatly increase the odds of the right people hearing about and attending a company’s event.

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Publicity Strategy Company Media 84

PRSay

MARCH 6, 2023

The following post is based on research published in the latest issue of PR Journal , the quarterly academic journal presented by PRSA and the Institute for Public Relations. Organizations scrambled to halt their scheduled social media content and to decide how or whether they should offer their support after these tragedies.

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Social Media Publicity Media Journalism 165

Bianchi Biz Blog

NOVEMBER 2, 2023

Have you ever found yourself wondering why reporters didn’t attend your press event? There are many reasons why reporters don’t show up to a press event. Here are the top underlying reasons reporters gave us for not attending a press event: You didn’t have real news to share. You scheduled it too early or too late in the day.

How To 98

How To Transportation Travel Conference 98

Stephen Waddington

JUNE 3, 2021

Here’s a report from the May event and what’s coming up in June. The May edition of WaddsCon covered a range of topics from the COVID-19 impact on client/agency relations to the impact on print, and from measurement frameworks to professionalism in public relations. We’ve raised £1,000 over the past two events.

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5W PR

OCTOBER 31, 2023

10 Networking Events for PR Professionals In the fast-paced world of public relations (PR) and marketing, staying updated with the latest trends, technologies, and strategies is vital. Educators Academy: Co-located with ICON 2023, this event offers insights into PR learning and industry trends.

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PR for Anyone

JANUARY 5, 2022

Are you looking for strategies to pitch the media today? Criminal History – This law prohibits public universities and colleges from asking about someone’s criminal history during the admissions process. Check out the new laws in your state and see what you can pitch to the media TODAY. Anyone can get publicity!

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PR for Anyone

NOVEMBER 11, 2021

People often question the difference between public relations and marketing. Public Relations can come in many forms but for this post, let’s focus on media relations, community relations, online and social media. Media Relations. Online and Social Media. Anyone can get publicity! PR FOR ANYONE.

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Publicity Marketing YouTube Video 225

Agility PR Solutions

MAY 11, 2023

Networking has always been crucial in building relationships between PR professionals and their clients with the media. However, in the wake of the pandemic, individuals and businesses had to abandon in-person events and adopt a new way of building professional connections—virtual events.

Media 90

Media Media Relations Publicity 90

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Public relations is known for being versatile, occasionally glamorous, and, yes, stressful. Maybe the story idea simply isn’t compelling or timely enough to capture media attention. Stakeholders must understand that if they can’t secure assets to round out a story, media may not be interested. Explain what is required .

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Publicity How To Agency Product Launch 334

5W PR

MARCH 24, 2023

Hosting unique and memorable brand events is one such way – these capture the essence of the season. Here are some creative event branding ideas for spring that can help brands make a lasting impression. Companies can host such events at botanical gardens or outdoors, providing live music, refreshments and photo ops.

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Creativity Brand Branding Fashion 97

Konnect Agency

APRIL 24, 2024

Planning a successful event requires careful consideration and strategic execution. Whether you’re organizing a product launch, corporate gathering, or influencer soirée, the key to hosting a memorable event lies in meticulous planning and attention to detail.

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Product Launch Transportation Measurement Examples 52

ImPRessions - Crenshaw Communications

FEBRUARY 12, 2019

In PR , we often create client events to generate brand visibility. But, in January, we were asked to pull together a media event – in this case, a reception and panel discussion – for one client in less than two weeks. Here are five best practices for planning an event on a tight turnaround. Be ready to spend more.

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How To Television Groups Leadership 211

Onclusive

NOVEMBER 16, 2023

We want it to be a valuable resource for anyone seeking to understand the candidates, issues, and forces at play in the 2024 election.    What is the Media Impact Analysis Dashboard? This can be accessed on our website.  Why should comms teams engage with our media impact reports?

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Analysis Media Healthcare Resources 195

Onclusive

NOVEMBER 16, 2023

We want it to be a valuable resource for anyone seeking to understand the candidates, issues, and forces at play in the 2024 election.    What is the Media Impact Analysis Dashboard? This can be accessed on our website.  Why should comms teams engage with our media impact reports?

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Analysis Media Healthcare Resources 195

PR for Anyone

AUGUST 4, 2022

Watch this week’s PR Tip here: Everyone knows what advertising is but why should they consider publicity? With publicity, someone else is using you and your expertise as the authority and that gives it more credibility. Want to learn how easy it is to get this valuable publicity? Anyone can get publicity!

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Publicity YouTube Advertising Advertising 130

Landis PR

SEPTEMBER 18, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. Both TBL and ESG are frameworks to measure the sustainability of a company, and each play an important role in event planning. For the original blog, please visit here.

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Government Measurement Groups Corporate 69

5W PR

MARCH 28, 2024

Financial public relations isn’t just a fancy accessory here, but a vital tool for steering through this complex landscape. Financial public relations is the best tool for developing this trust, utilizing various strategies to whip up a positive and transparent image.

Company 78

Company Publicity Financial Crisis Communications 78

Deirdre Breakenridge

FEBRUARY 6, 2017

A Guest Post by Julien Perocheau, The Museum of Public Relations and Spector & Associates. This event, sponsored in partnership with National Black Public Relations Society, will bring together professionals, students, and professors to celebrate the lives of prominent black public relations pioneers. Edward Bernays.

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Publicity Education Community Writing 150

5W PR

OCTOBER 11, 2023

Networking is the lifeblood of public relations. In today’s digital age, where communication has become more interconnected than ever before, understanding the significance of networking in public relations is paramount. Attending networking events Participate in industry conferences, seminars, and webinars.

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Publicity Internal International Resources 103

ImPRessions - Crenshaw Communications

MARCH 18, 2022

Sometimes we turn to media alerts instead. . And when do you draft a press release vs. a media alert? Press releases and media alerts follow the same basic structure. Media Alerts. A media alert is far more abbreviated than a press release. What’s the difference? The short answer is: it depends. . Press Releases.

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Media Local Product Launch Newspapers 296

Landis PR

OCTOBER 11, 2021

You may have noticed that the “calendar” section in your neighborhood newspaper, online newsletter or event site is starting to populate with things to do. After a year and a half of (mostly) virtual events, many places around the world are offering in-person events, from concerts to lectures to wine fests and sports.

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Local Newspapers Sports Video 98

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

Yet, public relations (PR) and communications efforts have significant potential to bolster a brand. One of the ways to achieve this is by harnessing the power of in-person community engagement and event marketing. What previous event marketing and consumer engagement efforts have been made by the brand, and why did these fail?

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Community How To Marketing Data 92

PR for Anyone

MARCH 30, 2022

It’s the age-old question… what is more impactful to a business – advertising or publicity? You might be surprised to learn that it’s actually publicity. #1 1 – publicity is free – advertising you pay for. #2 3 – publicity is what we call “earned media.”

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Advertising Advertising Publicity YouTube 130

ImPRessions - Crenshaw Communications

OCTOBER 19, 2017

The hours and days immediately following a public relations event offer a great opportunity to assess event effectiveness and identify what worked and what could be improved. There are some basic must-haves that clients should expect when a PR team plans and executes any publicity event. Develop clear KPIs.

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Pitching Survey Video Examples 185

PR for Anyone

MAY 13, 2020

When thinking about landing publicity, it should not be a “one and done” approach for your business. In order to be successful, it’s important to plan an annual calendar for pitching the media and have an actual strategy in place. Media exposure is a game-changer for a business. Regional publications are two months out.

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Publicity Pitching Television Newspapers 246

Critical Mention

OCTOBER 22, 2020

Virtual events have become increasingly popular through the pandemic. Many PR pros have had to reallocate their event budgets and plans to adhere to stay-at-home orders and social distancing protocols. Once you have chosen the best platform to use, next decide on how the event will run. Choose Your Platform. Plan the Details.

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Tourism YouTube Radio Travel 131

Ronn Torossian

FEBRUARY 4, 2019

It might be surprising to know that a PR team can do a lot more than writing press releases and engaging with the media. If you have an event coming up, a PR professional might be just who you need to get more people interested and engaged in your event. Here are just some of […].

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Writing Blogging Media Media Relations 150

HMA Public Relations

NOVEMBER 30, 2017

As a PR pro, no matter how long you've been in the business, misjudging event media attendance is always a possibility. The post Public Relations and Event Media Attendance appeared first on HMA Public Relations. Rachel provides us with a great example of this - remember the Llama Drama of 2015?

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Publicity Media Examples Media Relations 56

PR for Anyone

FEBRUARY 21, 2022

I’m sure by now you’ve heard of Clubhouse, the new, hot social media platform that is strictly audio. What do these platforms have to do with public relations? Check out PR and media groups and start listening and paying attention to what the journalists are looking for. Anyone can get publicity! Transcript.

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Publicity YouTube Video Groups 130

PR for Anyone

DECEMBER 7, 2021

Yes, you can be a publicist… without being a public relations professional. You just need public relations skills. Give them great content in a format they can use on their platform and you will be light years ahead of others when pitching the media. Land in the media and see what it does for your business.

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Publicity Video Pitching System 130

Stephen Waddington

APRIL 25, 2022

The reality of public relations practice doesn’t match up to its own perception. Three months into PhD research I’ve discovered that public relations is defined by a series of contradictions. My initial study of the body of knowledge in public relations reveals an immature profession. There are countless worldviews.

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Publicity Study Internal International 189

Agility PR Solutions

MARCH 21, 2023

Events are a great way to connect with your target audience, increase brand visibility, and bring more sales. However, organizing a successful event requires good planning and execution. You also need to promote your event to ensure maximum participation. Today, media coverage is as just important as ever.

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Writing Brand Branding Media 104

PRSay

MAY 25, 2022

Regaining public trust in the news media is a “challenge for journalism and ultimately for society,” said Marie Hardin , dean of the Donald P. Public trust has eroded in all major institutions, including higher education. “It I think public relations has a special role there.” Serving the greater good.

Publicity 147

Publicity Journalism Media Education 147

ImPRessions - Crenshaw Communications

JUNE 30, 2021

Every PR agency team appreciates the importance of relationships with key media outlets and personnel. That requires thoughtful attention and a strong sense of how media work. But for familiar media contacts, knowing their interests and thoughts on major topics can expedite media opportunities. Stay up-to-date.

Media 333

Media Pitching Report B2B 333

Doctor Spin

JANUARY 4, 2024

“I’d like some more PR commentary on current events.” Here we go: Reason 1: Evergreen as a Strategy I try to be mindful of the Follower Contract : If I promise to be a destination for the latest PR commentary on current events, I must be able to deliver on that promise long-term. The Media Polarisation Model (Version 1).

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eBook Analysis Engineering Social Media 52

ImPRessions - Crenshaw Communications

DECEMBER 1, 2021

The digital acceleration brought on by the global pandemic has in many ways made the media landscape more accessible to PR teams. . They’re often looking for a single point of contact, supported by on-the-ground sales and media relations. . Here are five areas to consider when pitching international media. . based publications.

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Internal International How To Media 323

Business Wire

JULY 26, 2017

by Stephan Useche, Client Services On Thursday, July 20, the Business Wire Florida team hosted a successful media luncheon titled “Playing Ball with the Media.” This event brought together a group of “pitchers” and “catchers” to play ball at the Newman Alumni Center in the University of Miami.

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Public Affairs Media Pitching Groups 116