Sword and the Script

DECEMBER 12, 2023

Its goal was to describe the practical use of AI tools to help widen understanding and improve ethical adoption. I’ve used them to extract the key arguments from a research paper, interrogate weaknesses in plans, areas of risk in financial documents and an activist perspective of reports. The book seeks to readdress the balance.

Software 142

Software Tools Ethics Privacy 142

The Proactive Report

NOVEMBER 21, 2023

The industry’s financial fortunes and subscriber base have been in decline since the mid-2000s, and their website audience traffic has begun to decline as well. Leveraging data analytics and audience insights can inform PR strategies, guiding the selection of platforms and the customization of messaging to maximize impact.

Newspapers 130

Newspapers Social Media Data Consumer 130

Stern + Associates

FEBRUARY 20, 2023

By nurturing these relationships, organizations see their time and financial investments return as their solutions are adopted for best understanding customer need. You cannot, and should not, be an ethical engineer if you have not gone through a process in which you have to deal with your impact on the things you’re developing.

Local 99

Local Community Ethics Education 99

PRSay

JUNE 7, 2023

News organizations are experimenting with AI for gathering financial data and for applications like a “virtual sports editor,” who reads scores and stats, as well as monitoring for AI-generated misinformation, particularly around politics. AI will become part of news gathering.

Journalism 156

Journalism Public Affairs Ethics Technology 156

Stern + Associates

JUNE 29, 2023

But new research by strategy advisor and top-rated Harvard Business School Professor Ranjay Gulati reveals how only a select few companies scour the turmoil for hidden opportunities, then take thoughtful action to seize them. The post Thriving on Turmoil: Resilience as a New Competitive Edge appeared first on Stern Strategy Group.

Airlines 62

Airlines Ethics Financial Strategy 62

PRSay

FEBRUARY 16, 2021

Even for a consulting firm as large and successful as McKinsey, the mammoth $573 million, 47-state settlement they negotiated earlier this month regarding their long-term work with Purdue Pharma LP has to hurt financially. It doesn’t mean you capitulate or forego a strategy; but it must include steps to ameliorate those impacts.

Communications 158

Communications Ethics Leadership Reputation 158

Burrelles Fresh Ideas

OCTOBER 3, 2023

While the kidfluencer phenomenon is undoubtedly intriguing, it raises critical questions about the ethics, regulations, and responsibilities surrounding the children in the spotlight, as well as the implications for the companies and parents involved. Companies must be mindful of ethical considerations and prioritize the child’s well-being.

Brand 82

Brand Branding Marketing Ethics 82

5W PR

OCTOBER 18, 2023

Strategies for effective communication Navigating miscommunications in the health and wellness industry requires a proactive approach to communication. There are a few strategies that health and wellness companies can consider. Clearly disclose any financial relationships with endorsers.

Brand 78

Brand Branding Crisis Communications Healthcare 78

The Hoyt Organization

JANUARY 8, 2024

Authenticity and value are key components of an effective PR strategy to engage this generation. In addition, they tend to avoid risks and are more financially pragmatic compared to millennials. Thus, they place a higher importance on brand ethics and corporate responsibility than millennials.

Consumer 87

Consumer Social Media Education Advertising 87

Landis PR

FEBRUARY 5, 2024

Embrace AI and revolutionize your PR strategy today! For customers, personalized content and engagement strategies work best. How AI Can Boost PR for Startups: Effective Strategies and Benefits AI in PR is more than just a passing trend; it is a transformative force. Required Resources.

Publicity 59

Publicity Privacy YouTube Analysis 59

Stephen Waddington

AUGUST 13, 2019

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. UK businesses have an opportunity to lead by example and take an ethical approach to the adoption of artificial intelligence (AI) according to the CBI. It is set to transform how we live and work.

Internal 84

Internal International Ethics Communications 84

Burrelles Fresh Ideas

AUGUST 29, 2023

The rationale underscoring the crusade for inclusion is rooted in a blend of ethical and realistic understandings. From an ethical vantage point, inclusion is an acknowledgment of every individual’s inherent dignity and worth, irrespective of their abilities.

Brand 89

Brand Branding Marketing Ethics 89

wiredPRworks

JUNE 8, 2016

I'm excited to present LinkedIn social selling marketing strategies for financial services and insurance pros at MDRT's annual conference in Vancouver!! My ties to the life insurance and financial services industry run deep – going back to being a national sales trainer for a life insurance company.

Insurance 40

Insurance Insurance Financial LinkedIn 40

Konnect Agency

APRIL 20, 2023

The trend originated due to increasing concerns from followers that influencers were not being genuine, merely partnering with brands for financial gain rather than genuinely liking the products. Looking to build an impactful influencer marketing strategy ? Konnect with us.

Trends 52

Trends Marketing Ethics Consumer 52

PRSay

APRIL 13, 2021

I needed the framework of a third-party endorsement from a known commodity — with infinite reach, a solid reputation and a well-articulated Code of Ethics. I devised a visually appealing communications plan on one page — an architecture that shows the goal, objectives, strategies, tactics and target audiences post research.

Telecommunications 198

Telecommunications Community Ethics Financial 198

ImPRessions - Crenshaw Communications

MARCH 6, 2017

Last year the Securities and Exchange Commission announced it passed the $100 million mark for the payment of whistleblower awards, leading to $500 million in financial remediation paid by companies. Continuous communication of the daily decisions that represent an ethical culture is one of the best ways to self-police.

Reputation 159

Reputation How To Employee Financial 159

PRSay

JANUARY 29, 2018

A shorter version of this response first appeared in the January issue of Strategies & Tactics. We are in an age with exogenous challenges, such as social and political complexity, forceful and rapid shifts in the dynamics of business and economics, technological and media disruption, and financial constraints.

Survey 134

Survey Ethics Leadership Financial 134

Mindful Marketing

MAY 22, 2021

People are rightly wary of the ethics of native ads like this one because they have a propensity to deceive in two closely-related ways, which also violate Federal Trade Commission (FTC) guidelines. These results reminded me that the AMA has identified five core “Ethical Values,” which include honesty and transparency.

Advertising 115

Advertising Advertising Agriculture Ethics 115

PR 20/20

SEPTEMBER 8, 2021

I was 27, and my wife and I didn’t have any personal savings to fall back on, so the loan gave me a six-month financial runway to make it work. Enhanced Services and Resources : Blue Cypress brings financial, educational and operational resources that dramatically enhance the impact we can have on our clients’ businesses.

Financial 98

Financial Conference Agency Resources 98

Reputation Antistress by Sergii Bidenko

JULY 10, 2023

The character has many ethical and personal questions. The strategy must be flexible and dynamic. Or will you experience negative financial consequences? It's about a crisis fixer who helps rich and influential clients solve their problems. But he is effective in his work if we measure it by the results of his clients' desires.

Crisis Management 52

Crisis Management Crisis Film Reputation 52

PR Conversations

OCTOBER 27, 2023

How does that lead towards failures in how we design strategies to raising awareness, interest, engagement, action? Problems such as global warming and the current global financial crisis affect everyone in the world, and I think public relations people should work to get organizations to think about these broadly shared problems”.

Exercises 70

Exercises Interviews Public Affairs Financial 70

PRSay

OCTOBER 23, 2019

he said, noting he’s “done a lot of movies, and they all share in reflecting my own ethics and beliefs.”. Dreyfuss sees the importance of learning about mortgages, financial planning, creating a budget, home economics — what you need to know when you try to buy a house, work, have a family or buy a stock.

Conference 124

Conference Education Ethics Internal 124

Mindful Marketing

APRIL 10, 2021

However, even with this regulatory approval, the practice should raise at least two red flags, or moral concerns, that lead one to ask: Is short selling ethical? Short sellers are betting against the very companies whose financial instruments they have borrowed and sold, as well as the individuals on the receiving end of those stocks.

Financial 65

Financial Banking Retail Sports 65

Onclusive

JUNE 1, 2023

Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy. Once you’re armed with this information, you can craft your multi-stakeholder communications strategy accordingly.

Strategy 370

Strategy Communications Reputation Measurement 370

PR 20/20

SEPTEMBER 8, 2021

I was 27, and my wife and I didn’t have any personal savings to fall back on, so the loan gave me a six-month financial runway to make it work. Enhanced Services and Resources : Blue Cypress brings financial, educational and operational resources that dramatically enhance the impact we can have on our clients’ businesses.

Financial 52

Financial Conference Agency Resources 52

Reputation Specialist Michael Toebe

AUGUST 3, 2021

Playing dirty, disregarding ethics and the long-term value of relationships is, well, foolish and reckless. Disney piled on by saying Johansson has been paid $20 million for “Black Widow” and has the ability to earn more, as if that is the point of ethics and contention. Yet, apparently, not everyone has received that memo.

Publicity 52

Publicity Media Ethics Television 52

Stern + Associates

SEPTEMBER 22, 2022

Leaders that strive to improve workplace culture, offer meaningful benefits, and commit to mental health from the top down can make a considerable impact on their organization’s financial, emotional and social health. When organizations invest in mental health, it’s better for employees and better for business.

Employee 62

Employee Leadership Exercises Mobile 62

Stern + Associates

AUGUST 26, 2022

At NYU Stern, Chugh’s top-rated classes on cutting-edge leadership, management and negotiation strategies are lauded for their transformational effect on students and executives alike. Her newest research, which focuses on “ bounded ethicality ,” explores and explains the “psychology of good-ish people.”. Faculty Award in 2013.

Leadership 62

Leadership System Tools Groups 62

Stephen Waddington

MAY 3, 2022

While they must be well managed and financially responsive, they seek to serve the public or a subset of the public. Each ideology or worldview assumes that to be successful, public relations practice must operate within the ethical, legal, and moral context of the society in which it is practised.

Publicity 112

Publicity Construction Corporate Study 112

Prohibition

DECEMBER 13, 2021

This crisis plan should be based on a comprehensive business risk assessment and should be aligned with the business strategy and other company policies. This may include working with the authorities to obtain financial support, as well as taking steps to preserve the company’s reputation and business relationships.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Reputation Us

JANUARY 3, 2020

These elements are key to achieving increased profitability and long-term financial success. By being socially responsible, a company demonstrates that it incorporates ethical practices into how it does business. Among other things, it increases customer loyalty, attracts shareholders and helps recruit and retain top-tier employees.

Reputation 60

Reputation Corporate Survey Employee 60

Ethical Voices

FEBRUARY 20, 2023

She discusses a number of important ethics issues, including: What to do when your employer doesn’t let you act in true faith How to make land acknowledgments more than a performative action The importance of cultural contexts Tell us about yourself and your career? What is the most difficult ethical challenge you ever confronted at work?

Ethics 81

Ethics Community Conference System 81

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. However, for some organizations, they are an essential part of the overall public relations and communications strategy. Are you ready? Is your company ready? 7,500/month.

Agency 84

Agency Enterprise Technology Analytics 84

Newsfile

OCTOBER 24, 2023

Also, you must bolster investor confidence , manage investor expectations and positively influence market perceptions under ethical guidelines and regulatory standards. Adjust Your Strategy : Place information that listeners engage with more at the beginning of your conference call.

Conference 52

Conference Government Retail Analytics 52

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice The great hope of the web was that it would democratise the publication and sharing of information. Representing the public that we serve 4.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

JUNE 30, 2014

Whether it’s tech, financial, personal, or client-related, all small business owners need support from time to time. Why: Can you ethically gain support for a client’s cause via social media? 5 Strategies to Build a Network of Bloggers and Journalists . Social Media – I’ve Been Doing It Wrong.

Small Business 80

Small Business System Social Media Ethics 80

Sword and the Script

FEBRUARY 6, 2018

50% trust financial industry analysts. You can be an ethical and persuasive PR pro or marketer without selling your soul. For a long while, the pace of accounting or financial scandals – and the subsequent criminal trials and ensuing media circus – destroyed the trust in top business executives. 61% trust academic experts.

Content Marketing 68

Content Marketing Marketing Journalism Financial 68