Ethical Voices

AUGUST 22, 2022

Joining me on this week’s episode is Elizabeth Edwards , the founder of Volume PR and the Engagement Science Lab. She is a strategist and futurist who has dedicated her career to closing the gap between the study of the mind and the business of engaging it. Volume really focused on how we apply the sciences to be more effective.

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Ethics Communications Agency Technology 75

NewsWhip

NOVEMBER 13, 2019

How can a company earn the right to speak out on certain issues or instill them as core values heading into 2020? Brands today are under scrutiny from their consumers more than ever before. How do you maintain the integrity of your brand while respecting the cultures you’re selling to?

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Brand Branding Pinterest Conference 74

Waxing UnLyrical

FEBRUARY 19, 2014

Advanced social media monitoring skills are a critical component of effective social media communications. Here are the top 3 reasons why social media monitoring has become riskier than ever: 1. Most people would rather order “steak” than “cow.” Monitoring is surveillance. In the U.S.,

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Social Media Privacy Media Training 96

Prohibition

JANUARY 14, 2022

Here’s how to put your plan together, what to remember and how you can access specialist support. Here’s how to put your plan together, what to remember and how you can access specialist support. Your employees and stakeholders could be made to look incompetent or immoral. What is a PR Crisis?

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Crisis How To Crisis Management Crisis Communications 62

Prohibition

JANUARY 17, 2022

enhance the safety, health, and well-being of all those who work for and do business with your firm. During a crisis, everyone will understand their job and function, resulting in less downtime, more activity, and a faster resolution. Social media is an increasingly important element in a successful crisis management approach.

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Crisis Management Social Media Crisis Media 118

Prohibition

DECEMBER 13, 2021

Crisis management is an organisation’s response to unexpected events that threaten to do serious harm to the reputation or finances of that organisation. Crises do not only occur as a result of large-scale incidents — smaller problems can sometimes have long-lasting consequences. There’s no getting around it!

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Crisis Management Crisis Financial Reputation 62

Communications Conversations

APRIL 13, 2017

How can I tell? She’s now part of the Student Relations committee with MIMA that just unveiled the first-ever MIMA scholarship! That’s quite a jump in five years–and she’s been with the same organization for five years (that says a lot right there!). First, she’s a hand-raiser.

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PR in High Definition

APRIL 23, 2020

And that’s the truth, among the sadness, upset, and scariness of the current situation, Anne is right – we can still find reasons to be positive. And that’s the truth, among the sadness, upset, and scariness of the current situation, Anne is right – we can still find reasons to be positive. We’re more connected than ever.

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Government Technology Conference Energy 77

PR 20/20

JUNE 25, 2019

It’s something we’ve been talking about for years, and I’m glad to share the vision here. Brands have the opportunity to do better marketing at scale, and in doing so, make the world a better place. The future of marketing is more intelligent and more human. Here’s what it means to you. Take a stand.

Marketing 52

Marketing Storytelling Technology Community 52

Maxim Behar

OCTOBER 15, 2023

They’re doing it for PR”, which means that something is wrong or that someone could be lying. Host: Why is there actually such a connotation in society that PR is more about distorting the truth? How are you? The podcast tells the stories of the most successful Bulgarians and their lessons for career, business, and life.

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Newspapers Meeting Ethics Social Media 59

Sword and the Script

DECEMBER 26, 2023

Against that backdrop, I’ve organized this year’s prediction roundup into the following categories: Predictions that have little or nothing to do with AI; Predictions that express caution about AI; Predictions that are enthusiastic about AI; Predictions from PR software executives; and One prediction from ChatGPT.

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Writing Communications Marketing B2B 192

Sword and the Script

DECEMBER 20, 2022

Advice is a form of nostalgia: dispensing it is a way of fishing the past from the disposal, wiping it off, painting over the ugly parts, and recycling it for more than it’s worth.”. ~ b) More pay-to-play opportunities to participate in national media relations opportunities. AI-written content adds more noise.

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Marketing Content Marketing Data Social Media 189

Sword and the Script

DECEMBER 10, 2019

Finally, if you’d like to be invited to make a prediction next year – here’s where to sign up. Marketers will begin to more fully embrace concerns about sustainability and will show more courage in implementing changes across their marketing strategies and their organizations.”. Even pessimistic predictions are hopeful.

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Marketing Content Marketing Advertising Advertising 100

Prohibition

DECEMBER 17, 2021

It’s said that the test of any good organisation is how it behaves when things go wrong and whether it can successfully manage the resulting fallout from these situations. A crisis is defined as an event that is deemed to be critical and requires a quick and effective response. What is a crisis? What is crisis communication?

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

PR Matters

JANUARY 12, 2018

Here’s an attempt in a series of Do Be, Don’t Be pointers to achieve precisely that. Do Be: A person of integrity in your actions and words and on behalf of your organisation. Do Be: Consistently proactive in taking into account all stakeholders in your communications. Not so many, perhaps.

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Reputation Construction Writing Communications 133

Practical Law Construction

NOVEMBER 3, 2020

A question that routinely arises in practice, this scenario is perhaps more relevant now than ever, not only because of COVID-19 but also because of the Corporate Insolvency and Governance Act 2020 (CIGA) that our colleague, Primrose Tay, blogged about. This blog will take a closer look at this question. Potential problems.

Construction 52

Construction Exercises Blogging Writing 52

Shift Communications

JANUARY 16, 2018

Do we just dig our credit cards out and pay Mr. Zuckerberg whatever he wants? In this video, we’ll review the five pillars of digital marketing communications and how Facebook’s changes shouldn’t impact the rest of our marketing efforts: Search marketing. What should you do about it? What should you do?

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Facebook Video Brand Branding 116

Doctor Spin

JANUARY 27, 2022

Let’s get right into it: Table of Contents. We work long hours, work hard, and do not get paid what we deserve. This can lead to more severe mental health problems, such as depression or anxiety. What right do PR professionals have to complain about our corporate jobs? Are PR Professionals … Weak?

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Publicity How To Industry Study 52

PR Job Coach

JANUARY 15, 2016

Much continues to be penned on the role of public relations and how the field has changed throughout the years. It is critical to fulfilling an organization’s missions and responsibilities. What do you think are the benchmarks of successful PR professionals? Is it PR, marketing, advertising or some other function?

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Storytelling Community Advertising Advertising 100

ZudePR

JUNE 6, 2016

Do you struggle to get stuff done? Do you want to do something about it? Do deep work – a nd start living a life you're proud of? Deep work productivity hacks from 28 world-class communicators : how do they focus and achieve. Here's the list (click to jump to their bit). Here's the email.

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Writing Social Media SEO Blogging 114

ZudePR

MAY 31, 2015

You’re thinking of completely overhauling how you market your company. You are finding it more and more difficult to get your company’s message heard. But don’t think it’ll ever get you anywhere at work. You have ever wondered if there is such a thing as a selfless act. Still reading?

Communications 81

Communications How To Blogging Content Marketing 81

Waxing UnLyrical

AUGUST 30, 2012

Ed: seeing as how it’s “holiday week” here in the U.S., He said, “This has been my mantra for more than 40 years in PR… started in the Air Force and continues to this day.” ” If you’ve ever stayed at any Ritz-Carlton hotel, you know just how terrific they are. I don’t know.

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Publicity Hotels Customer Service Meeting 75

Communications Conversations

OCTOBER 25, 2018

You’re likely to see no fewer than 2.1 So, each year, I attempt to provide a little more meat to the trend discussion by sharing my own, pragmatic predictions based on real numbers and trend lines I’ve seen throughout the year. Here’s what they had to say: Eric Ellis, Global Social Media Lead, Honeywell.

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Social Media Trends Media Instagram 89

PRSay

SEPTEMBER 12, 2016

We have known one another and worked together for more years than I can count. And it fills me with pride, Dave, to see how you have ascended to a position of leadership in this industry that we all love so much. Yesterday, here in London, Betsy and I celebrated our 38 th wedding anniversary. Dave is a Ketchum alum.

Leadership 0

Leadership Agency Education Communications 0

NewsWhip

MAY 27, 2021

Becky Vonsiatsky, Practice Leader of Media & Engagement, Real Chemistry. Real Chemistry’s Practice Leader of Media & Engagement Becky Vonsiatsky joins NewsWhip’s CEO Paul Quigley to discuss how healthcare storytelling will continue to connect authentically with key audiences, wherever they are. Talking Points.

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Healthcare Storytelling Communications Local 78

MaccaPR

MARCH 2, 2017

How to optimize video for search? How to reap the benefits – and avoid the pitfalls – of working with bloggers and YouTube influencers? The 20 Best New Social Media Tools to Try in 2017 (And How to Use Them) ”. Among our favorites: “ How to Create Video Thumbnails that Boost Views ”. “

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Blogging Marketing YouTube Content Marketing 48

Sword and the Script

DECEMBER 11, 2018

Prediction posts have their critics that often rightly cite hyperbole and nonsense – but this post isn’t one of those by any stretch. Instead, what you’ll find here are well-considered ideas that equal parts analysis and aspiration. Finally, if you want to be invited to make a prediction next year, you should sign up here.

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Social Media Marketing Media Creativity 91

NewsWhip

FEBRUARY 26, 2021

When brands are more trusted than media and other Trust Barometer findings. Now in its 21st year, the Trust Barometer surveys more than 33,000 people in 28 countries. Tonia Ries: Nice to be here, thank you Paul. Paul: Let’s talk data… so let’s jump right in. FEBRUARY 26, 2021. Watch webinar.

Brand 78

Brand Branding Media Government 78

Sword and the Script

DECEMBER 15, 2020

More focus on crowd-sourcing. More and more prospects are seeking counsel of friends and peers in making buying decisions for software and other products. I look for more industries to get involved with crowd-sourced 3rd party reviews than ever before.”. PR and communications predictions. My own predictions.

Marketing 168

Marketing Employee Content Marketing Training 168

Stephen Waddington

NOVEMBER 19, 2017

Here’s my analysis of the opportunities and challenges that I believe public relations faces in the next 12 months. If there’s anything that I can do in my role at Ketchum to help your organisation address any of the issues highlighted, please let me know. They’re not so much predictions as a work in progress.

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Publicity Ethics Data Community 164

Stern + Associates

APRIL 17, 2024

With 65% of CEOs indicating geopolitical concerns are among the top disruptors they expect to face over the coming 12 months, and climate issues, DEI’s validity and questions about democracy itself not far behind, business leaders have much to consider as they make important decisions for their employees, organizations, and themselves.

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Policies Leadership Mobile Employee 99