Flack's Revenge

NOVEMBER 22, 2022

Kelsey Piper, writing for Vox , got a nice scoop shortly after the story broke. She conducted a Twitter interview with him (after he DMed her) and asked about his seemingly open view to more regulation: He characterized his past conciliatory statements — as little more than “PR.” I’d say that sums it up pretty well.

Banking 177

Banking Employee Financial System 177

PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Before you learn how to write press releases, it’s important to consider what you want to write about. Not sure where to start?

Writing 76

Writing How To Media Guidelines 76

PR for Anyone

JANUARY 28, 2024

Erica imparts valuable advice on standing out in interviews—instead of ignoring or shying away from their age, she suggests proactively addressing age-related concerns head-on. In-person connections are still important, and there is value for companies bringing their employees back to the office—but making that commute needs to be worthwhile.

Employee 130

Employee Policies Creativity Company 130

The Proactive Report

OCTOBER 30, 2023

The more you know about your customers, clients, employees, and competitors, the better your planning will be. The trick to getting good content from an AI service is to learn how to write excellent prompts. Now is not the time to pull back on PR and marketing efforts. Now is the time for intelligent promotion.

Trends 182

Trends Marketing Wikipedia Reddit 182

PR Fuel

FEBRUARY 25, 2022

Writing a great press release can be complicated though, and most media professionals start out by using press release samples. Keep reading to learn more about how to write a good press release and how much it can do for your company! Give Reporters A Chance To Interview Leaders. The Advantages of Going on Camera.

Product Launch 103

Product Launch Travel Interviews Writing 103

ImPRessions - Crenshaw Communications

JUNE 30, 2021

First, have a clear understanding of the reporters you work with most frequently and try to check what they’re writing about, even if you don’t have an urgent media inquiry. For contacts you don’t know, this is essential so your spokesperson can understand whether the interview will be easy or could present challenges.

Media 333

Media Pitching Report B2B 333

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. ” In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees.

Corporate 272

Corporate Reputation Policies Employee 272

PRSay

MAY 10, 2019

Here are five tips on how to make your writing resonate with readers. Compare these two leads for an article on increasing employee engagement: Unfocused: An engaged employee is more productive, according to many studies. Loosen your language. Don’t believe the myth that a folksy, conversational style is unprofessional.

Employee 158

Employee Writing Training Social Media 158

Shift Communications

SEPTEMBER 23, 2016

Usually when you’re a new employee at SHIFT, your manager walks you around the office to introduce you to everyone, so we got the joke a couple of times ‘Oh, did you plan your outfits for her first day?’ When it comes to the first part, writing, everything you do in PR is rooted in how you can communicate in a written form. Emily Mong.

Interviews 60

Interviews Resources Writing Course 60

Deirdre Breakenridge

FEBRUARY 26, 2018

Socializing your brand means interacting with people—your customers, your prospects, your employees, your brand loyalists, and even your detractors—with the purpose of listening to them, and building relationships. By involving your employees, those who become your internal brand ambassadors , you show the human side of your brand.

Brand 256

Brand Branding Social Media Employee 256

PRSay

FEBRUARY 5, 2018

We may not think about it that way — we’re simply drafting a memo to employees or writing the president’s message for an annual report. But the fact is: Few executives reach the C-suite because of their writing skills. Some executives are eloquent writers and inspiring speakers, comfortable with employees and investors alike.

Communications 141

Communications Employee Leadership Writing 141

PRSay

AUGUST 30, 2022

And when told they’ll lose their jobs, employees are just as shocked today. Still, when layoffs become necessary, there’s a lot that employers can do to mitigate the pain and difficulty that employees experience. Garg came to represent accusations that corporations treat employees as expendable units. People were shocked then.

Employee 86

Employee Real Estate Video Internal 86

Sword and the Script

JUNE 9, 2015

His commentary was presented in a white paper titled The Future of Content co-produced by The Content Counsel and an AdAge team that writes sponsored content for brands. The paper is based on a combination of a survey of approximately 500 marketers and interviews from a number of people, like Mr. Sacfidi, from large consumer brands.

Content Marketing 60

Content Marketing Employee Marketing Viral 60

Cision

JUNE 16, 2017

Start with your employees. If your employees don’t understand or identify with your rebrand, no one else will. This could be as simple as getting feedback on a new logo design or conducting a mini focus group to see what your employees think about your company narrative. Tell all your stakeholders. Key objectives. Conclusion.

Communications 250

Communications How To Telecommunications Employee 250

Sword and the Script

JUNE 15, 2021

I’ll even take that a step further: if you aren’t in direct contact with customers in writing content, you are probably just making it all up. They don’t want to spend a chip furnishing customer interviews for marketing content because they’d rather save those chips to close a deal. You’ll learn a lot that will inform your writing.

Survey 116

Survey B2B Marketing Interviews 116

NewsWhip

OCTOBER 28, 2022

The story began way back in September, when Kanye (now known by the name “Ye”) criticized the German footwear company in interviews and on social media. But quite frankly, the writing team should never have been in such a horrible position. The Story in a Nutshell . Rule 1: Be Truthful.

Crisis Communications 148

Crisis Communications Crisis Writing Social Media 148

Sword and the Script

FEBRUARY 10, 2015

As the saying goes, it’s the little things that kill, and the little things can derail or trip up an interview with the media. Media interviews are more important because they are hard to come by these days. PRs are especially sensitive to what might go awry in an interview and as a result tend to focus on those hard questions.

Interviews 60

Interviews Media Fashion Report 60

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture.

Corporate 156

Corporate Reputation Policies Employee 156

Solo PR Pro

DECEMBER 14, 2021

While studying journalism at UW Madison, Bob started out working as a student state reporter and had the opportunity to interview and write about several big-time politicians. “I I remember I was this close to interviewing Barack Obama when he was a state senator,” Bob recalls. “I I know you're not supposed to do that.

Meeting 100

Meeting Journalism Interviews Employee 100

Mindful Marketing

JUNE 15, 2015

AMI also facilitates agency owner peer networks for small to mid sized agencies (advertising, digital, marketing, media and PR) so they can increase their AGI by at least 25% to attract better clients and employees and, best of all, exceed the agency owner’s life/financial goals. Tell us a bit about your agency. Random Acts of Marketing.

Interviews 50

Interviews Marketing Financial Insurance 50

Shift Communications

FEBRUARY 3, 2016

In my last post , I shared three ways to bungle your product launch and touched briefly on preparing your executives for media interviews. 1) They think an interview is just about answering questions. In the majority of media training sessions I’ve done, the spokesperson plays “ping pong” with the interviewer. Source: giphy.com.

Interviews 60

Interviews Media Training Training Trends 60

Rock the Status Quo

OCTOBER 27, 2014

Interview them and share THEIR opinions, not yours. Interview them and share THEIR opinions, not yours. Every time you distribute a press release, write a LinkedIn post with their perspective or additional “insider details,” then link to the full press release. One caveat – MAKE SURE it actually is their voice.

LinkedIn 167

LinkedIn Leadership Interviews Digital PR 167

5W PR

JULY 15, 2020

Throughout the years, one thing has remained the same: the purpose of a media kit is to act as a one-stop shop of information for a journalist or media source to write a feature on the company. How to get in contact, links to social channels, and the availability for interviews or consultations (if applicable).

How To 176

How To Media Guidelines Pitching 176

Wadds Inc.

FEBRUARY 1, 2023

This relegates the role of practitioners to writing press releases, making posters, and organising parties. Public relations historian Dr Rex Harlow interviewed 65 practitioners for a paper published in Public Relations Review in 1976 and unearthed 472 definitions. It’s also a developing professional sphere.

Publicity 98

Publicity Corporate Interviews Reputation 98

PRSay

APRIL 22, 2021

The bulk of this loss comes from stock market volatility stemming from financial disinformation campaigns, but the widespread proliferation of misinformation has also forced companies and organizations to increase spending on reputation management, brand safety, employee health and wellness, and crisis communication efforts.

Financial 190

Financial Reddit Advertising Advertising 190

ImPRessions - Crenshaw Communications

FEBRUARY 28, 2018

It’s not a new story, yet the founder’s decision to relocate her employees but stay in Ukraine said a lot about her and the company. Mike knew his client had a programming unit originally headquartered in Crimea, and that business was disrupted when Russia annexed the area in 2014. And it’s highly unusual.

Pitching 180

Pitching B2B Interviews Employee 180

Mindful Marketing

OCTOBER 4, 2023

His propensity to continually wear sunglasses, even during interviews caused Colorado State football coach Jay Norvell to comment , “When I talk to grown-ups, I take my hat and my glasses off. That's what my mother taught me.” Still, what do a couple of guys wearing shorts and sunglasses to work have to do with marketing?

Policies 98

Policies Sports Interviews Case Study 98

PRSay

JUNE 3, 2022

Chaloner and PRSA have teamed up to write a series of articles on how candidates and clients can best navigate the recruiting process. guaranteed six-month performance reviews to evaluate employees for a salary increase). On the candidate end, we are serving as an advocate on behalf of the candidates we interview and screen for a role.

Interviews 86

Interviews Employee Financial LinkedIn 86

ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

Filling PR agency positions is harder than in the past, when press relationships, networking ability, and writing chops were all that mattered. With that in mind, here are five questions that anyone interested in tech PR — especially B2B tech PR — should be able to address in a job interview. Good questions for a tech PR interview.

B2B 159

B2B Apparel Product Launch Agency 159

Remote PR Jobs

SEPTEMBER 25, 2023

An “exclusive” implies that they will write a more thoughtful and comprehensive article in exchange for being the only reporter provided with information and access. Pro-Tip: Lead Time Regardless of which strategy you choose, the most successful funding PR efforts have one thing in common: They give reporters ample time to write the story.

How To 100

How To Report Pitching LinkedIn 100

Contently - Strategy

MAY 4, 2023

Strategies for Working With the Cover Performer Can you leverage them in contexts that require a tone of reliability, trustworthiness, or extensive knowledge, such as product content, onboarding new employees, and investor relations? Strategies for Working With the Solo Artist Does your solo artist like to present but not write?

Strategy 88

Strategy Employee Writing Industry 88

Bianchi Biz Blog

AUGUST 8, 2022

I write for the C-suite and technology leaders in the manufacturing industry about technologies and their practical benefits. I write a considerable number of cybersecurity stories as well, something I didn’t anticipate when I started working this beat. I’m the Technology Editor at IndustryWeek magazine.

Technology 93

Technology Meeting Media Analytics 93

PRSay

SEPTEMBER 1, 2017

While PR professionals are expected to have excellent writing, design and presentation skills, I also believe that this value requires expertise in our specific industries. Amy Barnes, APR , and I just completed 58 interviews with members of the PRSA College of Fellows and Arthur W. In support of this view, Meng et al. Pursue the APR.

Ethics 138

Ethics Public Affairs Journalism Leadership 138

ImPRessions - Crenshaw Communications

JUNE 13, 2017

Of course, employee turnover can happen at any company, but when it happens on the agency side, it should be a blip, not a breakdown. The best rule, of course, is to slightly underpromise and overdeliver — in writing. But by the next meeting, the cast of characters has changed without notice. This is bad practice all around.

Media Training 249

Media Training Policies Agency Interviews 249

Contently - Strategy

JANUARY 26, 2023

In contrast, the President of FedEx in Asia Pacific, Middle East and Africa, Kawal Preet, speaks to a business audience about the big tech trends shaping tomorrow’s supply chain in a third-party interview. Develop thought leadership content based on topics that interest your buyer personas, investors, or potential employees.

Leadership 126

Leadership Content Marketing Healthcare Google 126

PR Job Coach

FEBRUARY 24, 2014

Have the people with whom you interviewed demonstrated leadership to you. At the same time, have those with whom you interviewed struck you as being open and accepting? Do you get a sense of team from your interview experience and from what others outside the organization say or write? Leadership. Collaboration.

How To 185

How To Leadership Interviews Google 185

The Proactive Report

AUGUST 28, 2018

We can also confirm that Adam Catzavelos is not a Nike employee.”. Catzavelos’ older brother did an interview on Radio 702 where he shared how this has affected him personally, his relationship with his brother and his father, the loss of his business and the impact on his employees.

Training 148

Training Social Media Video Employee 148