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New insights around online privacy, personalization, digital marketing and media preferences

Agility PR Solutions

Newly released research from local businesses service provider Scorpion explores the traditional and digital media channels consumers prefer when researching and purchasing new products or services, as well as their data privacy/online personalization preferences. In fact, […].

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Bits, Bytes and the Ethics of Data

PRSay

Data science, once the domain of math geeks and academics, has moved from windowless basements to the top floors of organizations. If content is king, then data is the emperor. In fact, the explosive growth of data science, which employs algorithms and scientific methods to extract insights from data, may be part of the problem.

Ethics 249
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New web privacy laws and the Crisis PR issues that can arise from them.

The Stalwart Blog

Part of these laws discusses the transparency of disclosing a breach that involves personal data in a timely matter. Organizations need to possess a robust response plan in place should the unfortunate but likely event of a data breach occur. The post New web privacy laws and the Crisis PR issues that can arise from them.

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Why does your company’s website need a privacy policy?

Axia PR

Embed your website’s privacy policy with better SEO and SERP and get rewarded by Google. While each web page has a different role to play, an integrated privacy policy could add an x-factor. While each web page has a different role to play, an integrated privacy policy could add an x-factor.

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Privacy PR—are ISPs monitoring, sharing and selling our personal data?

Agility PR Solutions

The post Privacy PR—are ISPs monitoring, sharing and selling our personal data? appeared first on Agility PR Solutions.

Privacy 60
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Privacy isn’t necessarily a good thing

Stephen Waddington

While that may be good for personal privacy, it’s a threat to public conversation. Facebook’s big play at its F8 developer conference this year was privacy. Personal privacy and security strikes at the core of Facebook’s proposition. Personal privacy and security strikes at the core of Facebook’s proposition.

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Cutting The Jargon In Ad Tech PR

ImPRessions - Crenshaw Communications

If our goal is to create a collaborative environment whereby brands, agencies, publishers, and data partners can ultimately reach consumers with positive ad experiences, why have we made it so complicated? . This would allow for targeting based on interests, rather than a user’s personal identifying data.

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