Technology special feature for communicators

PR Daily

One of the many lessons we’ve learned in 2020 is technology is paramount to reaching, communicating, and engaging with employees. Arm yourself with the most effective technology suited to your needs to reach your communications goals in 2021. Open up leadership communication.

How PAN Communications maximizes thought leadership

PR Daily

Thought leadership” is one of those buzzwords with a high propensity for making eyes roll or glaze over. But, when done right—when it’s underpinned by a smart strategy—thought leadership can be a potent way to boost your company’s industry sway, standing and visibility.


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10 Top Media Trends for 2021

PR Daily

The COVID-19 pandemic and the ensuing economic crisis changed how people live and how industries operate. With the improved technology that most stations now have in place, we can expect this trend to continue.

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Critical Mention Names Vishal Padhye Chief Technology Officer

Critical Mention

NEW YORK — Critical Mention, the leading earned media platform, has announced the promotion of Vishal Padhye to Chief Technology Officer. Vishal has been integral in every aspect of improving our platform and back-end technology infrastructure since he joined the Critical Mention team.

How Domino’s uses technology to build a winning workplace culture

PR Daily

The strategies that worked in the first round with the pandemic are now failing to resonate after months of crisis. Two-way communication, made possible by technology and compassionate leadership, is the best chance companies have at reconnecting with workers in the second half of 2021.

Hertz responds to viral customer complaint, how PR pros report metrics to leadership, and Hulu pulls Astroworld documentary after backlash

PR Daily

Rental car company Hertz emerged from Thanksgiving weekend in crisis mode after a law professor tweeted about her arduous saga trying to pick up her reserved car before the holiday. Announcing the PR Daily Leadership Network.

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6 ways to fortify your crisis response for 2021

PR Daily

Here’s how to ramp up crisis plans with P2P, purpose and empathy. The pandemic has broken down silos between external and internal communications—with crisis communications now part of the job no matter where you sit on the org chart. It also directly impacts crisis communications.

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If you create a crisis plan after a crisis hits, it’s going to suck

PR Daily

Now, the photos include work-from-home set ups (like an ironing board as a stand-up desk), fun ways employees use Cisco’s own Webex technology to stay connected, and the many ways employees are giving back. You can’t wait for the crisis to develop a plan.

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B2B Customers Want Thought Leadership

Sword and the Script

Thought leadership is usually associated with top-of-the-funnel as far as marketing outcomes are concerned, but there’s evidence to suggest it meets the needs of existing customers. According to an eMarketer report – Don’t Forget About B2B Tech Buyers Post-Purchase – some 80% of B2B survey respondents are looking for thought leadership content after a purchase. The post B2B Customers Want Thought Leadership appeared first on Sword and the Script.

To Improve Crisis-Response Plans, Bring in a Red Team


Organizations are only as strong as how they respond in moments of crisis. A red team can expose reputational vulnerabilities in a company and flaws in its crisis-response plan. Red teams expose what works, what doesn’t and what needs improvement in a crisis-management strategy.

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11 Steps For Crisis Management


Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. What is Crisis Management?

Study Reveals Gaps Between the CEO and PR in Communications Goals, Issues and Technology

Sword and the Script

Three question areas in particular – about goals, issues and technology – stood out to me. Technology companies should support Net Neutrality – we should treat the internet as a public utility – because everyone is so dependent on it. 3) PR Technology is about Customer Experience. When the survey asked, “In the coming year, which of the following areas of communications would you most like to advance through the use of new technology?”

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With increased Russian threat, here’s how to update your cyber crisis playbook

PR Daily

President Biden’s warning to business leaders should trigger a review of crisis comms readiness. For communications leaders, the warning from Biden is a call to reexamine those crisis comms playbooks. “If Crisis Communications

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Rise in Ransomware Attacks Demands Extra Crisis Vigilance


Preparing for these increasingly sophisticated threats and containing the damage when attacks occur requires a level of experience and expertise beyond that of a company’s day-to-day crisis team. Build a dedicated cyber-crisis team.

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The secret to modern crisis response success

PR Daily

A reputational crisis is not a matter of if , but when. . About one-quarter ( 26% ) of marketing and PR pros have crisis plans that have not been reviewed in over a year, according to a joint study by PR News and Crisp , a crisis monitoring firm. Crisis Communications

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Why My College Crash Course in Crisis Communications Will Never End


My most important crisis communications test didn’t come through my PR work with PayPal, Snowflake or Tetris. Leadership doesn’t come free — it comes at a price. Diversity Thought Leadership Celebrating Diversity DE&I LGBTQ Pride MonthPhoto of the author above right.

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McKinsey apologizes for role in opioid crisis, Redbox launches streaming service, and Google’s Year in Search

PR Daily

The agency has issued what The New York Times called a “rare apology” for its role in the opioid crisis, through its work with client Purdue Pharma. CRISIS LEADERSHIP NETWORK.

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Three Steps to Successful Crisis Communication

Melissa Agnes

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. So if this is the case, how can you ensure effective and successful communication with your stakeholders in a crisis? Step 3: Draft and have your crisis communications pre-approved.

Astellas Pharma’s strong employee culture an antidote to the current crisis

PR Daily

It’s a formidable responsibility that brings its own rewards and unique challenges amid this crisis. From her home in the suburbs of Chicago, IL, she takes us through a week in the life of the Astellas communications team: PR Daily: What’s a typical day like for you during this crisis?

Get the latest crisis news delivered daily to your inbox

PR Daily

We’re introducing a new digital newsletter—the Crisis Communication Daily—a rundown of the top tips, best practices and headlines on crisis management to help guide communicators through COVID-19 and future crises. In the depths of the worst health care crisis in over 100 years, and the economic shockwave that accompanies it, many are turning to their employers for information. Communicators are crucial to the success of their organizations during this crisis.

Uber’s chief: ‘I need leadership help’

PR Daily

RELATED: Keep your cool in a crisis with these 13 tips.]. reported : In a little over a week, the company has been accused of sexist and discriminatory behavior by a former engineer, Google parent company Alphabet has sued Uber, alleging Uber stole driverless car technology, and a top Uber executive was forced to resign for failing to disclose an allegation of sexual harassment at his previous employer, Google. Has Uber’s PR nightmare reached its apex?

3 lessons from Starbucks’ and Instagram’s leadership changes and departures

PR Daily

Though Starbucks didn’t announce any current leadership departures, it warned employees that it was making changes to its organizational structure—which involves corporate leadership layoffs. Both founders were still deeply involved with Instagram: Systrom was CEO and Krieger served as chief technology officer. Keep the changing brand perception—and actual brand image—in mind as you craft your communications and campaigns before, during and after leadership changes.

Effective crisis communications with Christopher Britton | On Top of PR podcast

Axia PR

These involve leveraging technology, forming response plans, and practicing within your team. He has decades of executive leadership experience and is known for creating and improving successful public and private companies, such as AT&T and Rosetta Stone.

What can ‘The Rise and Fall of Abercrombie & Fitch’ teach us about managing reputations?

PR in High Definition

Leadership and reputation. Suppose a business fails to hold its leader accountable or recognise when it is time for leadership change.

Muddling through the COVID-19 crisis: celebrating human spirit and ingenuity

Stephen Waddington

I’m muddling through the COVID-19 crisis, just like you, but I am starting to think about what might come next. Is it possible to have a good crisis? Privacy cedes to massive tech onboarding The last two weeks have seen a massive technology onboarding across society.

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Are You Ready For a Live-Streamed Crisis?

Melissa Agnes

Live-streaming is an emerging reality that you should be addressing and incorporating into your crisis preparedness program. It’s no secret that social media and mobile technology have changed the landscape for crisis management. Live-streaming is an example of these risks, one that should officially be on your list of things to discuss internally and address within your crisis preparedness program. The post Are You Ready For a Live-Streamed Crisis?

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Guideposts for aligning your legal strategy and crisis response

PR Daily

When you’re managing a crisis, it’s important to include a communications strategy with your legal plan. For PR pros looking to convince lawyers and leadership teams, it’s helpful to rely on certain guidelines. To that end, the legal and/or crisis team should have regular access to risk experts who deploy the most efficient technology in order to monitor digital and social media mentions and to develop risk maps. Crisis Communications PR

New Research Indicates a Positive Impact on Employee Engagement and Collaboration During COVID-19 Crisis


In times of crisis, it’s natural for employees to seek out connections with colleagues and managers, especially with most of the workforce telecommuting. The research findings are the second in a series of three COVID-19 communicating during the crisis surveys fielded by IPR and Peppercomm.

5 Steps to Becoming a Crisis Communication Pro

Melissa Agnes

Can any organization be a crisis communication pro? Being crisis-ready, crisis-intelligent, isn’t a mysterious quality that only a few people or organizations possess. So what would it take for your organization, your team, to be considered a crisis communication pro? To be considered a crisis comms pro, you need to prove that you are a crisis comms pro! You wanna know what real crisis communication pros do? Crisis Preparedness

How Well Do You Know the New Rules of Crisis Management?


From a crisis management point of view, 2017 had it all! It became clear during the year that technology is often driving the severity and speed of the threat. Why new rules are needed for crisis management. As creators of the award-winning digital crisis management platform, “In Case of Crisis,” we talk regularly to crisis management practitioners. It is not that all the tried and trusted tenets of crisis management have fallen by the wayside.

TCIP #059 – The Human Capital Component Of Crisis Management, With Sam Miller

Melissa Agnes

Welcome to episode #059 of The Crisis Intelligence Podcast, with Melissa Agnes and Sam Miller. Earlier this week, I published a #crisisready video that discusses the emotional factors that can quickly escalate an incident to crisis-level. Remaining on the topic of emotional impact and the human factors of crisis management and preparedness, I’m excited to be sharing the latest Crisis Intelligence Podcast with you! Subscribe to the Crisis Intelligence Podcast!

ZZZZ…Reputation Risks. It’s What Keeps Executives Up At Night

Reputation Us

ReputationUs partners with businesses and nonprofits across the country to help companies manage their reputation by preparing for and mitigating damage from a crisis; training executives; and supporting public relations efforts. Challenges with digital tools and technology (60%).

Grow Your Business in 2021 by Leveraging Diverse Thinking

Stern + Associates

Meeting planners are seeking out authoritative Black perspectives, accomplished Black professionals are being appointed to leadership positions, and companies are actively working to root out conscious or unconscious biases in product development, supply chains, brand messages and the workplace.

Top Adtech Conferences For PR Exposure

ImPRessions - Crenshaw Communications

With so many thought leadership pieces written about what’s in store for any given industry at the start of the year, it makes sense that there’s a conference dedicated to what’s coming in adtech.

Report: The role of communications pros expands dramatically amid relentless global crises

PR Daily

These are among the key findings from Ragan’s third annual Communications Benchmark Report, an exclusive study from Ragan’s Communications Leadership Council. Then there’s technology. Technology will change the landscape in dramatic ways.

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Aflac’s comms senior VP: ‘Communicators need to be the calm in the chaos’

PR Daily

Here’s how Catherine Hernandez-Blades is steering her organization through the current crisis. Since the coronavirus crisis hit with full force in early March, Aflac’s communications department has produced more than 200 pieces of communications for internal and external stakeholders.

How to Be a Strong Leader During This Global Pandemic


Executives around the globe are facing a daunting task: leading their teams and organizations during the COVID-19 crisis. From economic uncertainty to anxiety and disruptions to daily life, there are many immediate and potentially existential issues for an organization and its leadership.

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TCIP #012 – The Leader’s Role in Crisis Management with Jane Jordan-Meier

Melissa Agnes

Welcome to episode #012 of The Crisis Intelligence Podcast, with Melissa Agnes and Jane Jordan-Meier. Jane Jordan-Meier opens this discussion with a strong statement: “A leader emerges in a crisis.” What are the challenges of choosing a leader or spokesperson in a crisis? In this week’s episode, Jane Jordan-Meier and I discuss the role of a leader in a crisis. What are the challenges of choosing a leader or spokesperson in a crisis?

Chief empathy officers; Managing media requests; Employee burnout; and more

PR Daily

Here’s a roundup of the week’s crisis communication news for communicators. Here are the top 10 tips and takeaways from the week ending April 10 taken from our Crisis Communications Daily newsletter. How should you prioritize media requests in the current crisis?

Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. Mobile, data and wearable technology.