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Issue? Crisis? What’s The Difference and Why Is It Important?

Melissa Agnes

It’s a major mistake to treat issue and crisis as interchangeable terms. Issues can be the warning signs that a crisis is possible. And issue management can be regarded as a powerful tool for crisis prevention. In fact a crisis has been known to be described as an issue that WASN’T managed.

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PR Myth #6 – PR is Only for Crisis

PR for Anyone

Many people think of PR as something that is only when you are in crisis… that the PR spin machine has to start when things are spiraling negatively. There are so many ways to position you as an industry expert that you might never have to deal with crisis PR and can just be the go-to person in your industry. I refer that out.

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Prince Andrew BBC Newsnight interview branded ‘biggest crisis since Princess Diana’s death’

Mark My Words

The Independent Mr Borkowski said the crisis would have overshadowed the work of all the Royal Family who would have been questioned about Andrew for months, just like the political leaders of the two main parties were in their televised debate on Tuesday night. Read full article here: [link].

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Crisis Management Lessons From Boeing’s 737 Max Disasters

PRSay

When two of Boeing’s new 737 MAX passenger jets crashed within five months of each other in late 2018 and early 2019, killing a total of 346 people in Ethiopia and Indonesia, the company faced the worst crisis in its 100-year history. As for the legal team, that’s always a push and pull, whether you’re managing a crisis or an everyday issue.

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Landing A Media Interview During COVID-19 Is One Thing; But Then What?

PR Insiders

In the last PR Insider, I shared with you some tips for reaching out to the media during the coronavirus crisis; tips that I had also discussed in a webinar I participated in titled “Authority Marketing in a COVID-19 World.” The post Landing A Media Interview During COVID-19 Is One Thing; But Then What?

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People Mistrust Media Reports About Climate Change, Study Finds

PRSay

In interviews aimed at understanding skepticism about climate change, the study found that many participants are suspicious of language that presents climate change as a crisis or an urgent threat. Networks and radio and newspapers and television — they’re all getting paid to tell me something,” one interviewee said.

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Keep Your Media Coverage Working Long After The Interview Ends

PR Insiders

In my last two PR Insiders, I shared with you tips for getting media opportunities – without being opportunistic – during the COVID-19 crisis, as well as tips for how to handle media interviews once you land them. This week, let’s look at the next step. At some point this challenging situation we are all […].