Stuart Bruce

NOVEMBER 12, 2023

The PRovoke Global Summit in Washington DC was a roller coaster of ideas and insight about the public relations and communications industry.

Crisis Communications 159

Crisis Communications Corporate Crisis Reputation 159

Prohibition

JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

Crisis Management 118

Crisis Management Social Media Crisis Media 118

NewsWhip

JANUARY 19, 2021

Our latest feature which further expands our crisis management capabilities. When we launched Crisis Dashboard in October 2020, we brought the most comprehensive view of real-time news engagement and influence in the media and public spheres. How Compare helps with three key aspects of crisis management.

Crisis 78

Crisis Crisis Management Data Measurement 78

Cision

NOVEMBER 14, 2017

As marketers begin to understand why it’s necessary to move away from outdated measurement systems when it comes to earned media, it’s important to develop a robust strategy going forward. To that end, answer the following questions to help shape your earned media measurement strategy. First, Who Should Be Involved in the Strategy?

Measurement 166

Measurement Strategy Media Analytics 166

Deirdre Breakenridge

APRIL 17, 2017

I recently read an inspirational tweet about progress being measured in steps. This is important because the measure of achievement is not about becoming a CEO, it’s about feeling that you’ve got to where you wanted and fulfilled your potential. A Guest Post Simon Erskine Locke, Founder & CEO of CommunicationsMatch TM.

Measurement 247

Measurement Communications Banking Crisis Communications 247

Onclusive

AUGUST 3, 2021

And while in the past there have always been clearer metrics around paid and owned media than earned media, that’s changed with the industry shift from print to digital formats, which has resulted in a wealth of digital data. Overall, 78% of PR pros measure their communications effectiveness.*

Brand 370

Brand Branding Media Measurement 370

Onclusive

APRIL 4, 2023

For PR and Communications teams, analyzing audience sentiment towards your CEO can be vital for crisis detection and understanding brand perception. Responding to crises In times of crisis, a CEO’s personal brand can either help or hurt the company’s reputation. This includes likes, comments, shares, and retweets.

Reputation 195

Reputation Corporate Brand Branding 195

Stephen Waddington

MARCH 29, 2020

I’m muddling through the COVID-19 crisis, just like you, but I am starting to think about what might come next. Is it possible to have a good crisis? Leadership: politics, BBC and NHS Political leaders around the world, the UK included, have had to shift from campaigning to managing the crisis.

Crisis 167

Crisis Government Privacy Sports 167

Onclusive

JULY 13, 2021

With NEO, you can measure your message pull-through from an article all the way through to conversions on your website and get automatic insights for optimizing your messaging strategy and controlling your narrative. In addition, they tested a new strategy leveraging industry experts for their product launches.

How To 370

How To Biotechnology Case Study Leadership 370

ImPRessions - Crenshaw Communications

JANUARY 24, 2022

The PR industry has spent decades proving that PR really works. We’ve toiled to measure the impact of strategic public relations, and to prove its outcomes are worth the investment. Such firms also get credit for oxymoronic industry terms like “clean coal” and “ renewable natural gas.”

Policies 309

Policies Creativity Reputation Groups 309

Melissa Agnes

AUGUST 7, 2014

I had a chance to be on Melissa’s podcast a few weeks ago to talk about some of the trends and challenges professors who are teaching crisis communications are facing today. Teaching a crisis class is not only an exciting opportunity for any professor to have (especially this one), it can be daunting to some as well. Why do I say this?

Crisis Communications 262

Crisis Communications Crisis Communications Exercises 262

Solo PR Pro

MARCH 3, 2020

The full impact of this outbreak from both a human and economic perspective can not yet be measured — and won’t be for some time to come. All good PR pros know you can be both reassuring and completely honest in a crisis- and in fact, the latter plays an important role in the former.” – Kellye Crane, Crane Communications.

Crisis Communications 93

Crisis Communications Crisis Communications Retail 93

Melissa Agnes

NOVEMBER 19, 2014

Lou and I go into even more detail on this subject in episode #024 of The Crisis Intelligence Podcast. A crisis is a change. One’s adaptability is a measure of how effective that reaction is. One’s adaptability is a measure of how effective that reaction is. Adaptive Crisis Response. Tune in here.

Crisis Management 266

Crisis Management Crisis System Policies 266

Onclusive

DECEMBER 6, 2021

The G2 Crowd Report for User Satisfaction Ratings is one of the most trusted voices in the industry. Using data from hundreds of thousands of verified business user reviews, the platform collects unbiased feedback on industry-leading software to help technology buyers, investors, and analysts make better purchase decisions. .

Media 370

Media Comparison Software Enterprise 370

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2023

Its focus on real-time conversations and sharing presents an opportunity to showcase industry expertise through engaging content. Rapid response According to a recent Capterra study , more than three in four business leaders who have activated crisis communications plans in the past say they’d increase the tools used for communication.

B2B 170

B2B How To Instagram Reddit 170

5W PR

MARCH 15, 2024

Share the cybersecurity measures openly and honestly and set users at ease. This nugget of wisdom applies to both cybersecurity and crisis communication. Swift, open communication during a crisis can shift the narrative, while silence stokes fear and erodes credibility. Companies should break it down for them.

Publicity 146

Publicity Construction Data Crisis Communications 146

Prohibition

DECEMBER 13, 2021

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is where crisis management comes in. What is Crisis Management?

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Onclusive

AUGUST 9, 2021

Measuring the effectiveness of internal communications is an interesting PR problem that has often been debated by experts. Read up to learn more about measuring internal communications and how internal communications will continue to change in coming years. Crisis Communications. Media Measurement. Speaking Engagements.

Training 370

Training Media Training Reputation Crisis Communications 370

Onclusive

JUNE 8, 2022

These insights are based on our quantitative analysis of the PR Attribution data from over 100,000 earned media articles published in 2021 that covered both business-to-consumer and business-to-business brands across a wide range of industries. How you handle the crisis and turn around negative press makes all the difference.

Consumer 195

Consumer Brand Branding Media 195

Onclusive

JUNE 8, 2022

These insights are based on our quantitative analysis of the PR Attribution data from over 100,000 earned media articles published in 2021 that covered both business-to-consumer and business-to-business brands across a wide range of industries. How you handle the crisis and turn around negative press makes all the difference.

Consumer 195

Consumer Brand Branding Media 195

Cision

JUNE 27, 2015

Once you take control of a crisis and find operations returning back to normal, you may feel tempted to sit back and celebrate your plan’s success. A post-crisis plan is just as essential as a pre- or mid-crisis plan. Don’t keep accomplishments locked up behind the scenes after a crisis hits. Data drives PR measurement.

Crisis 120

Crisis Crisis Communications Brand Branding 120

Onclusive

DECEMBER 6, 2019

PRNEWS Crisis and Measurement Summit. This gathering invites you to dive deep into the industry’s most progressive curriculum on Crisis Management. Spend two days mastering the latest and greatest in Communications Measurement. Spend two days mastering the latest and greatest in Communications Measurement.

Conference 329

Conference Marketing Case Study Measurement 329

Prohibition

JANUARY 7, 2022

Crisis management is something every company needs to implement as part of its business processes. Without a documented plan, how would you handle a crisis? If you think you could never be the victim of a crisis, think again. If you think you could never be the victim of a crisis, think again. What is a crisis?

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Melissa Agnes

AUGUST 27, 2014

Emory did a beautiful job at managing this crisis, but not all healthcare institutes are as prepared as Emory was. Social media for healthcare will explore the strategic ways that social media can be applied to help the healthcare industry better communicate with key target audiences in real-time. Understand how to measure results.

Crisis Management 202

Crisis Management Government Social Media Crisis 202

PRSay

OCTOBER 8, 2019

You manage the crisis and you manage it well. From staying ahead of the story by conducting continuous media monitoring to knowing when and how to communicate both internally and externally, we run through our steps for managing a crisis. Here are four tips that will help manage the crisis: 1. Stay ahead of the story.

Crisis 87

Crisis Internal International Conference 87

Onclusive

NOVEMBER 8, 2023

Experts have often debated the interesting PR problem of measuring the effectiveness of internal communications. Read up to learn more about measuring internal communications and how internal communications will continue to change in coming years. Crisis Communications There were some serious PR blunders in 2020.

Training 195

Training Media Training Reputation Crisis Communications 195

PRSay

OCTOBER 22, 2021

The company’s communications team found itself pivoting into crisis mode. John Elsasser, PRSA’s publications director and the session’s moderator, asked whether Delta’s existing crisis plans had helped the company confront the COVID-19 pandemic. It was new territory, not only for comms but across our entire industry.”.

Crisis 78

Crisis Airlines Travel Internal 78

Waxing UnLyrical

MAY 10, 2017

The April #measurePR chat fell the Thursday before Tax Day, so Shonali invited some of PR’s best financial communications pros with measurement advice for everyone—from those just starting out to seasoned pros. My 2nd time with the org, + my 18th year in the news industry. Guest Post by Jen Zingsheim Phillips. IR has a business focus.

Financial 88

Financial Measurement Communications Agriculture 88

ImPRessions - Crenshaw Communications

JUNE 29, 2020

Businesses must communicate proactively to employees, customers, and stakeholders about practical matters like business changes, measures to protect health, and the eventual return to business. The crisis threatens the survival of many smaller businesses, so everyone is rooting for recovery. Empathy is also a two-way street.

Marketing 225

Marketing Leadership Crisis Healthcare 225

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Onclusive

AUGUST 22, 2017

Measuring the effectiveness of internal communications is an interesting PR problem that Mary Lou Panzano, vice president and head of U.S. Crisis Communications. If this year’s PR boo-boos didn’t show us the importance of having crisis communications strategies in place, we’re not sure what will. Iterative PR Measurement.

Media Training 397

Media Training Crisis Communications Conference Training 397

PRSay

NOVEMBER 10, 2022

Today in America, we face a crisis of incivility in society and in our public discourse. Since many of our communications campaigns (and how we measure their success) might cause people to feel more like numbers or objects, what do we have to lose? What would a successful campaign look like?

Employee 154

Employee Crisis Reputation Creativity 154

Reputation Us

AUGUST 28, 2019

When it comes to safeguarding your company’s reputation or preparing for an unexpected crisis, think of it like putting on sunscreen. On the other hand, some crisis situations—like having an intense sunburn—can be mitigated all together by taking some simple precautions with a risk management plan. Our Advice: Protect Your Reputation.

Crisis Management 60

Crisis Management Reputation Crisis Chemicals 60

5W PR

DECEMBER 18, 2018

Crisis communications, on its surface, is easy to comprehend and understand – when something bad happens, respond accordingly. However, crisis (as it is simply referred to in PR) much like the industries it serves, is constantly evolving to effectively and efficiently respond in times of need.

Crisis 68

Crisis Company Crisis Communications Crisis Management 68

Melissa Agnes

NOVEMBER 19, 2014

Lou and I go into even more detail on this subject in episode #024 of The Crisis Intelligence Podcast. A crisis is a change. One’s adaptability is a measure of how effective that reaction is. One’s adaptability is a measure of how effective that reaction is. Adaptive Crisis Response. Tune in here.

Crisis Management 157

Crisis Management Crisis System Policies 157

Waxing UnLyrical

AUGUST 1, 2019

All of this means that PR crisis management is something that every organization of any size needs to consider. Getting in front of the story is necessary, but so is showing restraint and carefully measuring your words. Top Tips For Handling A PR Crisis from News Exposure. Image by Matthew Guay via Unsplash, CC.

Crisis 64

Crisis Crisis Management Radio Analysis 64

Onclusive

JANUARY 25, 2019

PR and content marketing are rapidly evolving with new access to data and insights, new methods of measurement and more channels to reach your audience than ever. Content Marketing World is the leading event where attendees can learn and network with the best and the brightest in the content marketing industry. Content Marketing World.

Conference 256

Conference Content Marketing Marketing Internal 256