Cision

OCTOBER 10, 2015

Follow the lead of the 37 percent of marketers who are already actively listening on social media to keep customers coming back to your brand, rather than running away from it. Use social listening tools to help pay attention to these three types of customers: 1. So why would you ignore those customers speaking up on social?

Social Media 120

Social Media Brand Branding Customer Service 120

Cision

OCTOBER 31, 2015

Seventy-four percent of adults go online to log into their social media accounts and talk with friends, family and acquaintances – and many of them are talking about your brand. Today, brands must implement social listening to manage a successful social selling system.

System 120

System Social Media Media Data 120

wiredPRworks

FEBRUARY 14, 2022

What’s hot – and what’s not in social media right now? On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Social Media Trends for 2022 Expert Panel. Will TikTok REALLY take over everything?

Social Media 52

Social Media Trends B2C Media 52

Cision

JUNE 8, 2015

Within minutes, the airline acknowledged the situation on Twitter and Facebook. The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication.

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

The Proactive Report

JUNE 18, 2021

I was invited to be a panelist on the DesignHill webinar about PR for small businesses today. There are many social media management tools you can use to do this – I prefer [link]. You can create your own groups on social media and build a community of engaged followers. And we had fun.

Small Business 213

Small Business Fashion Groups Local 213

Cision

JULY 21, 2015

With visual content becoming a necessity in marketing strategies, including Instagram in brand’s social media strategy should be a no-brainer. But with a little creative direction, it’s amazing how much you can actually convey via photos and videos! More than a quarter of adults use Instagram in their daily lives.

Instagram 120

Instagram Brand Branding Social Media 120

Sword and the Script

DECEMBER 21, 2021

Engage with the blogger on social media first, personalize your outreach, read and follow any requirements, and provide high-quality content. Social media livestreams will become acceptable as mainstream ‘news.’. As a former journalist, I struggle with this blurring of the lines between earned and paid media.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Cision

JUNE 23, 2016

At her upcoming webinar, “ Unleashing the Power of Social PR ,” on Tuesday, June 28 at 2 p.m. ET, PR and social media expert Shonali Burke will share her tips on how to build, engage and motivate your community on social media to increase reach and grow brand awareness. A: First of all, provide value.

Community 159

Community Social Media Training Education 159

Cision

AUGUST 3, 2015

At her recent “ Build Your Brand With Instagram ” webinar, social media consultant Jenn Herman shared the best practices for using Instagram to connect with your followers. Watch the free on-demand webinar now! Don’t post the same things on Instagram that you do for Twitter or Facebook. Post natural-looking photos.

Instagram 120

Instagram How To Trends Social Media 120

Cision

JULY 6, 2015

With a 66 percent increase in users over the past year, Instagram is essential to visual social media marketing for many businesses…and it recently became more valuable. For starters, you no longer have to log into other social media sites, like Twitter or Facebook, to find what’s trending before posting on Instagram.

Brand 120

Brand Branding Instagram Fashion 120

Waxing UnLyrical

DECEMBER 16, 2010

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing.

Social Media 89

Social Media Media Facebook Twitter 89

Konnect Agency

MARCH 31, 2020

We need to be nimble, creative and motivated, and make improvements. And, offer trainings sessions via webinars or ZOOM to get your team up to speed quickly. Focus PR services and social media messaging on supporting the community, healthcare workers/first responders and small business. Speed, Creativity.

Resources 85

Resources Crisis Healthcare Creativity 85

Communications Conversations

MARCH 27, 2020

Obviously, a lot has changed in the last 2 weeks–including how and when we use social networks. But, that usage can and should play a role in how you make your social media marketing plans during these weird, weird times. Usage changing – Facebook & Instagram. Usage up – LinkedIn.

LinkedIn 103

LinkedIn Instagram Twitter Facebook 103

Prohibition

MARCH 16, 2021

While some changes are obvious and temporary (for example, increases in social media usage) others, we have found, are more subtle, but are likely to be more permanent. As with previous webinars, we were keen to benchmark exactly where marketers were currently at, and what their predictions were for the year ahead.

Social Media 62

Social Media Trends Consumer Video 62

Sword and the Script

NOVEMBER 3, 2020

The new product also offers integration to “Office365 or Google Workspace to send and record emails to the media and keep a centralized record” of team communication. click image for higher resolution) 3) PR tech mentions Reputation mentioning company RepTrak has tapped Onclusive for media monitoring.

Instagram 138

Instagram Technology Resources Employee 138

Cision

JULY 23, 2015

Prior to her webinar , Dorie answered a few of our questions on how to identify a “unique” idea. Today, we take a look at some of the questions webinar attendees were dying to ask before time ran out. Q: You’ve talked about the importance of creating more “white space” in your life to increase creativity.

Web 120

Web Energy Twitter Creativity 120

wiredPRworks

JANUARY 13, 2022

As a speaker, he delivers over 50 live keynotes annually and has delivered over 600 hours of virtual training presentations (webinars, video training, and audio presentations). Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.

Strategy 52

Strategy Training Insurance Insurance 52

Stephen Waddington

MAY 19, 2020

Those insights will lead to better briefs to inform creative and content. With everyone stuck at home we’ve seen a boom in big messaging and social networks. Engagement and traffic on Facebook, LinkedIn, Instagram, TikTok and WhatsApp is up. No one wants to attend a two day conference via webinar.

Crisis 151

Crisis Government Energy Community 151

Cision

MARCH 14, 2016

Some of the biggest social trends of 2015 included livestreaming, Snapchat and Facebook video. At his recent webinar, “ Convert More Customers With Video & Social ,” Jeff Barrett emphasized the need to develop video content that creates an emotional connection. Watch the webinar free on demand!

Video 120

Video Trends Software Brand 120

Prohibition

MARCH 16, 2021

While some changes are obvious and temporary (for example, increases in social media usage) others, we have found, are more subtle, but are likely to be more permanent. As with previous webinars, we were keen to benchmark exactly where marketers were currently at, and what their predictions were for the year ahead.

Trends 62

Trends Social Media Consumer Video 62

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently.

Social Media 61

Social Media Media Crisis Energy 61

Karen Freberg

JUNE 9, 2020

I reached out to Kyle Irvin, who is the Creative Director for Silent Wolf Productions, and we had several conversations on the overall feel, look, and purpose of the video. Another element that is important for the book is to build a community, which we have with our Facebook group. Perhaps for a book launch?

Strategy 59

Strategy Marketing Video Course 59

Cision

JULY 16, 2015

Click here to register for Jenn Herman’s free “Build Your Brand With Instagram” webinar! Every social network is different. The people who follow you on Twitter may not be fans on Facebook. Click here to register for our free “Build Your Brand With Instagram” webinar! Know your audience.

Instagram 120

Instagram Brand Branding Pinterest 120

Cision

JANUARY 10, 2017

During their “ Create Better Brand Content…All Year Long ” webinar, they explored how to set up a centralized content plan, watch out for avoidable legal pitfalls and prove success with data-driven insights. Instead, look for third-party content with a Creative Commons license. Do not copy and paste from Google searches.

Strategy 120

Strategy How To Content Marketing Mobile 120

Sword and the Script

FEBRUARY 15, 2020

That was followed by “low barriers to entry – new players keep emerging” (26%) and “fighting the giants: Google, Amazon, Facebook” (22%). Respondents ranked Facebook ads (40%) as the top marketing channel. The social media platform was trailed by organic search (31%), Instagram ads (26%) and influencers (25%).

Study 78

Study Marketing Brand Branding 78

Karen Freberg

MARCH 23, 2019

I have been to Adobe MAX (which is their creativity conference) and the great Creative Campus events they host around the country. As a social media professor who has covered influencer marketing in class and done some influencer marketing campaigns for brands and clients (ex. So, what does it mean to be an Adobe Insider?

Conference 45

Conference Groups Education Social Media 45

NewsWhip

MARCH 31, 2021

Watch webinar. They explore MSL’s approach to linking up earned, owned, and paid media in a world where consumers are in the driving seat. We go on Yelp, we go on Google, we go on social media, we ask friends, we have that control now and we expect no less when it comes to making important decisions.

Advertising 131

Advertising Advertising Data Reputation 131

Waxing UnLyrical

NOVEMBER 15, 2010

Take this example: Let’s say you’ve created a tool that helps non-profits with social media, and you are sending out a news release as part of your launch. Your keywords might be “social media for non-profits.&# That said, it’s a difficult balance between creativity and keyword use. pts Settings.

Google 109

Google SEO Engineering Measurement 109

Solo PR Pro

JANUARY 7, 2019

Social listening deepens that monitoring to include mentions of companies, brands, and keywords online and across social media platforms. You can develop your own monitoring system using your current social media dashboards or consider one of these recommended by Business2Community. PR Metrics.

Trends 45

Trends Google Crisis Management Data 45

PR in High Definition

AUGUST 30, 2016

Whilst we’re all familiar with reading the press and social channels that our customers spend time consuming, as well as attending events and webinars to help us understand them better, there are a few new tools and approaches which have recently caught our attention and I wanted to share with you.

Mobile 48

Mobile Advertising Advertising Pitching 48

Waxing UnLyrical

DECEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Public Relations Lessons From Jesus, The Apostles And The Bible December 24th, 2010 Tweet Note: this is not a religious post, and is meant neither to proselytize nor offend. Regardless, thanks for visiting!

Publicity 86

Publicity Creativity Measurement Twitter 86

Waxing UnLyrical

DECEMBER 14, 2010

Image: Nick Fletcher via Flickr, Creative Commons But I’m getting ahead of myself. Knowing social media. Whether we like it or not, social media is creeping into more and more of what we do. Think about Twitter with its 140 character limits, or Facebook with its 420 character statuses. Applying creatively.

Publicity 90

Publicity How To Course Facebook 90

Waxing UnLyrical

DECEMBER 28, 2010

Also… Image: Thom Watson via Flickr, Creative Commons OK, I’ll stop now, I can see you rolling your eyes, going, “Come on, act your age.&# If you are looking for ways to energize your public relations and social media efforts in the new year, you might want to re-read a fairy tale. Also Cinderella. Seriously.

Publicity 95

Publicity Facebook Twitter Measurement 95

The Resolution Blog

JANUARY 8, 2018

The content you should be creating 2018 plans are underway and creatives are about to be brought to life. Why Picture List Posts Are The Perfect Viral Content Formula Our clever friends over at Buzzsumo reviewed over 100m Facebook posts recently. I just tested True Social Metrics for a couple of campaigns and loved it.

Tools 136

Tools Publicity SEO Measurement 136

NewsWhip

JUNE 10, 2021

Watch webinar. So we have social media as a big source of information. Or has it moved from Twitter to Facebook, or from Twitter to someone’s blog, or whatever it might be? ” Whether it’s a new social media platform, and I know this is a space you guys have talked about before with misinformation.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Every year, Cision creates a list of the top 50 social media influencers on Twitter. ” https://t.co/XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Waxing UnLyrical

NOVEMBER 6, 2010

Image: Louise Docker via Flickr , Creative Commons Thanks so much for stopping by WUL! Comment as pts moderator Joe Hackman Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! So much to do So much to know To live, to love, to hurt, to grow. So much to do So much to see I am the future.

Tourism 62

Tourism Measurement Twitter Facebook 62