Sword and the Script

MARCH 21, 2023

We live in a world with plenty of corporate fakes: fake press releases , fake web traffic and even fake job postings. And while reasonable people can disagree about the cause, there’s no debating the effect: Depositors lost faith. They lost confidence. They didn’t trust the bank. .

Banking 81

Banking Financial B2B Web 81

Reputation Us

AUGUST 25, 2022

Web3 will combine the open infrastructure of Web1 (static websites of 1998-2005) with the public participation of Web2 (interactive, social web with user-generated content). It is described as the “new web,” characterized by decentralization and blockchain technology. Maintaining Good Reputation Hygiene .

Reputation 78

Reputation Web System Data 78

Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. People have shifted to social media communication on sites like Twitter and Facebook.

Media 113

Media Radio Television Sports 113

Flatiron Communications

NOVEMBER 5, 2015

The Web Summit in Dublin this week was no exception. Web Summit had so much to offer on its sprawling dual campuses connected by a ten-minute walk past a herd of multicolored sheep. The post Startups Shine At Web Summit appeared first on Flatiron Communications LLC. iReward Health’s McCartney (l) and Silverman (r).

Web 28

Web Pinterest Facebook Corporate 28

PRSay

JUNE 28, 2021

The truth is that I had been thinking of leaving the corporate world and starting my own firm long before the pandemic hit. Most important, I can work from anywhere in the world, choose clients that fit my interests and avoid internal corporate politics. Find him on Twitter at @PBartosch_Media. Be stingy with expenses.

LinkedIn 172

LinkedIn Crisis Agency Crisis Communications 172

Sword and the Script

FEBRUARY 5, 2019

To their credit, the team behind @ATTCares is making an effort to respond to some of the criticism, but the effort is robotic and surely hamstrung by corporate rules. For sure, Twitter is not the real world. This particular example is a classic illustration of how the web has changed marketing. The problems may be deeper too.

Advertising 60

Advertising Advertising Social Media Twitter 60

Melissa Agnes

SEPTEMBER 7, 2014

As I chatted with Staff Sergeant, and head of this customer service unit, Chris Boddy of the Toronto Police Service, I was interested in understanding what customer service means to their Police Agency and how it differs – or doesn’t – from a corporate organization. Follow Melissa Agnes on Twitter: @melissa_agnes.

Customer Service 227

Customer Service Crisis Crisis Communications Internal 227

NewsWhip

MAY 20, 2022

This week, Elon Musk’s Twitter deal is on hold, and the media reacts to a Netflix “culture memo.” May 16th: Reaction to Elon Musk putting the Twitter deal on hold. Welcome to the NewsWhip Daily spotlight round-up for the week of May 16th. Needless to say, this generated a lot of coverage, with more than 14.5k

Twitter 78

Twitter Case Study Sports Employee 78

Communications Conversations

MAY 15, 2018

Especially on the heels of recent news that Reddit’s user base now outnumbers Twitter’s. In fact, Reddit now has the THIRD MOST users (330 million) of any social platform on the web (behind only Facebook and Instagram). Let’s be honest, the site looks like a web site from 1997–not 2018. What do you think?

Reddit 76

Reddit Brand Branding Web 76

Prohibition

DECEMBER 19, 2022

It’s our final social media updates round-up of 2022, so let’s see what the main platforms have been working on amid Musk’s Twitter Blue whiplash and ongoing Instagram changes and updates. We’re intrigued to see how this one develops… Twitter blue re-launches. Instagram increase creator transparency.

Instagram 62

Instagram LinkedIn Social Media Media 62

Maxim Behar

FEBRUARY 20, 2024

You get on Twitter and Facebook and learn the latest. You may have noticed that with the advent of Web 1.0 and the rise of news sites on the World Wide Web, the “press release” got a bit of a makeover as a “news release.” Then there is Twitter. There’s an earthquake? It didn’t signify any meaningful changes.

Social Media 59

Social Media Facebook Airlines Web 59

Flatiron Communications

AUGUST 30, 2015

was re-named Alphabet while Spotify and Twitter suddenly decided to deepen the colors of their iconic company logos. Spotify’s change of hue provoked outrage on Twitter,” captured the public backlash. SpotifyCares (@SpotifyCares) August 25, 2015. ” New Twitter logo on right. Twitter’s new green RT button.

Twitter 28

Twitter Google Financial Comparison 28

Sword and the Script

OCTOBER 5, 2021

As for social listening, the product helps customers monitor Twitter, Facebook, Instagram, YouTube, and TikTok. First, the company built its own newscrawler to index and filter web content for media monitoring, whereas many media monitoring solutions rely on third-party partnerships. Meltwater officially partners with Twitter.

Software 154

Software Tools Print Technology 154

Stuart Bruce

AUGUST 11, 2017

I’ve just read an article on The Next Web entitled “ Time to kill the personal website ” and I couldn’t disagree more. I understand the arguments that they are making that activity is happening on different social media websites and it’s happening on different blogging platforms so it’s things like Twitter, Facebook, Tumblr, Medium.

Video 68

Video Corporate Web Instagram 68

Business Wire

JANUARY 19, 2017

Business Wire has spent over 50 years building symbiotic relationships with media, investors and consumers by regularly delivering factually reliable and timely corporate news content. Each news release that crosses our wire triggers activity across the web, views, shares, social engagement, mentions and more specifically, sentiment.

Financial 164

Financial Video Consumer Data 164

Cision

JULY 27, 2017

However, there’s been a rash of complaints about one of your products on Twitter, and it’s spread like wildfire. Especially in the case when a corporation acquires many other brands, the way Cision has done, it’s imperative that you monitor brand identity. Things are looking great. Sales are up.

Brand 231

Brand Branding Employee Data 231

Critical Mention

DECEMBER 10, 2021

Critical Mention’s Google Analytics integration allows users to: View and customize Google Analytics website metrics alongside mentions in reports to understand the impact of earned media on web traffic and conversions. Navigate search display by Users, Sessions, Pageviews, Goal Completions and much more.

Radio 116

Radio Instagram Analytics Mobile 116

Melissa Agnes

JANUARY 29, 2015

So how important is it to make sure that your corporate website – and therefore your crisis communications home base – is mobile-friendly? Go to the side of your web browser window right now and drag it in, reducing the width of your browser on your screen. Probably not many. Pretty important. Wanna see what I mean?

Crisis Communications 154

Crisis Communications Mobile Google Crisis 154

Stuart Bruce

SEPTEMBER 30, 2014

’ was the question at the recent CIPR Corporate and Finance’s group seminar. He also made the essential point that he hoped those that weren’t using Twitter had made an informed choice not to. If you believe your CEO is incapable of tweeting then you don’t have a Twitter problem, you have a CEO problem.

Social Media 150

Social Media Twitter Radio Sports 150

PRSay

MARCH 9, 2017

To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. Within minutes he posted a video to the web. Do you really want someone known as @shroomy0021 managing your corporate communications? That traditional process usually takes several hours.

Crisis Communications 160

Crisis Communications Social Media Crisis Communications 160

Sword and the Script

MARCH 2, 2021

Even so, it speaks volumes that the company has closed on 16 other corporate transactions in recent history before it got around to thinking about AI. The tool has historically helped PR and marketing search through web content to find those pieces that are being shared the most or have earned the most links. Twitter handle.

Company 150

Company Tools Technology Software 150

The Resolution Blog

MAY 18, 2018

Working with many large corporates, she has seen the way in which amplification of news flow dominates company Twitter mentions. here’s a great star wars cheat sheet Make sure you include the web address?—?sometimes sometimes only the web address is written, not the brand. SWAT up on Boolean search?—?

How To 120

How To Media Tools Web 120

Cision

MAY 2, 2016

Fast forward a few months and with very little conscious thought I get much of my News briefs from the Apple News app, as well as from Facebook, Twitter, Amazon’s Alexa and (of course) Google. It seemed useless – another aggregator of news that I would never read. But so is publishing in general. Google Accelerated Mobile Pages.

Mobile 120

Mobile LinkedIn Facebook Google 120

Sword and the Script

SEPTEMBER 7, 2021

The tool appears to work for Twitter, Facebook, Instagram, LinkedIn and Google. Investor relations platform Q4 said it rolled out “industry-focused templates for corporate websites and virtual ESG investor days.” Among the clients named are Amazon Web Services (AWS), Alibaba, and AMC Theatres. Q4 aims to support ESG.

Software 89

Software Print Tools SEO 89

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? Sure, you can trust your local managers to use Facebook, Instagram and Twitter responsibly. Hard to select just one, eh? CRISIS LESSON #4: IN AN ERA WITH NO PRIVACY, RESPECT YOUR CUSTOMERS’ PRIVACY.

Instagram 98

Instagram Crisis Local Privacy 98

Communications Conversations

JANUARY 16, 2017

Take a peek at any corporate social media program and you will likely see “engagement” listed as a KPI in some way, shape or form. Yet, the way the social web is going, that might be a foolish proposition. Look no further than Twitter for just one example. They’re using Twitter purely as a broadcast channel.

B2B 60

B2B Twitter Viral Trends 60

The Proactive Report

JUNE 23, 2015

Gone are the days when a corporate video was only used in the reception area of the office, at trade shows or investor meetings. Why are they successful and why is the C-suite sitting up and taking such notice of video specifically on the web? Follow us on Twitter. Why are videos more applicable to business?

Video 100

Video Mobile Trade Shows YouTube 100

Communications Conversations

JANUARY 15, 2019

In fact, I remember Richard Branson being on Twitter in 2007! When I worked in corporate communications years ago, “I want to hear more from the CEO” was always a chief complaint among employees. If you follow Jack on Twitter or LinkedIn , you’ll notice he interacts with employees all the time.

Government 74

Government Employee LinkedIn Insurance 74

The Proactive Report

DECEMBER 16, 2014

The more content there is on the web, the more difficult it is to find what you’re looking for. Corporate magazines, thought pieces, by-lined articles for executives, sponsored radio shows – we’ve done it all. For more digital PR updates follow me on Twitter. Content marketing isn’t a new idea for PR.

Digital PR 154

Digital PR Google SEO Content Marketing 154

Cision

NOVEMBER 30, 2016

Because I had editors who believed in me, I covered new players like Google, Facebook and Twitter before they went public. Second to that are the infrastructure investments of owned media for channels like email, mobile and web, as evidenced by the success of marketing clouds from Adobe, Oracle and Salesforce.com.

Software 0

Software Media Leadership Journalism 0

Sword and the Script

JANUARY 10, 2017

I found clear lessons for corporate blogging , which I’ve weaved into the summary of the study below. Blogger was founded by Evan Williams, a one-time CEO of Twitter who later created Medium. Success in corporate blogging is the same way and with modern web analytics and marketing automation, the business case is straightforward.

Survey 60

Survey Blogging Corporate Analytics 60

Critical Mention

DECEMBER 20, 2018

Twitter influencers often have “my thoughts are my own” in their bios. This generation grew up with political issues such as equal pay for women, corporate social responsibility and countless others front and center. Poorvi Adavi is a freelance web content writer and editor in South Bay, California. Until next time!

YouTube 69

YouTube Technology Web Trends 69

Critical Mention

NOVEMBER 5, 2019

For example, Twitter allows its users to create and share polls so you start gaining insight by tweeting out a poll with content related to your industry. Doing so helps increase web traffic and form completions. Track trending organizations and keyword topics to compare your social media marketing strategy to your competitors’.

Social Media 105

Social Media Media Customer Service Radio 105

Flack's Revenge

JANUARY 10, 2019

You could (and they did) spread rumors in ancient Rome the same way you could on a web bulletin board in 1999. 10 Social Media Strategies for Corporate Communication in 2019 ( Maximize Social Business). Facebook and Twitter Upheaval: How Social Media Marketing Changed in 2018 ( Social Media Examiner). Can the ship be righted?

How To 159

How To Facebook Social Media Advertising 159

Communications Conversations

APRIL 10, 2018

Twitter is an almost non-existent marketing channel for most brands now. But, I would argue Stories can drive traffic to corporate web sites–something I’ve seen more of as of late. There are no likes, comments and shares–the usual social metrics. There are really only views.

Instagram 114

Instagram Brand Branding Facebook 114

Cision

MARCH 1, 2016

SoMe = Facebook, Twitter, YouTube. He concludes that the trendy, less traveled social media channels aren’t as important to PR professionals as Facebook, Twitter, YouTube and blogs. One of the great examples of crisis/not crisis was the 2013 hacking of Burger King’s Twitter account by a McDonald’s fan.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Communications Conversations

JUNE 5, 2018

That’s more users than Reddit, Twitter, Tumblr and LinkedIn. This gives brands the ability to drive traffic to owned web properties and sites. This isn’t exactly conducive to onerous corporate brand governance processes which can take weeks to approve content. Instagram is now all about “stories.”

Instagram 68

Instagram Brand Branding Reddit 68