Contently - Strategy

NOVEMBER 3, 2021

In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people. Fact-checking becomes even more important when you’re writing about sensitive topics.

Content Marketing 144

Content Marketing Marketing Viral Study 144

Cision

JUNE 25, 2015

Here are 10 easy ways to maximize new press using your own internal resources: 1. If you do nothing else to leverage new press, do ensure you amplify the news on social media. Press coverage gives you third-party credibility. Write a press release. Blog about the coverage. Share on social media. 500|5000 list).

LinkedIn 120

LinkedIn Pitching Journalism Interviews 120

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. really care about - the monthly. Paul Pioneer Press , the weekly. Paul Business Journal and, increasingly of late, Minnesota Business magazine.

Interviews 48

Interviews Radio Journalism Newspapers 48

Presspage

FEBRUARY 11, 2019

, they have to do more than crank out basic press releases and send them to every journalist they can find. Corporate communicators and PR professionals can increase media engagement by using these smart techniques: crafting better press releases, embracing brand journalism, adding value, attending events and creating connections.

How To 60

How To Media Journalism Corporate 60

Bianchi Biz Blog

AUGUST 17, 2023

CES is not the place for the type of news you might normally just send out a typical press release. Think of it this way: there is no shortage of media coverage, experiences and opinions about CES out there. Ask their thoughts about their experiences at the show. it will be making at the show … yes, right now.

Automotive 75

Automotive Mobile Technology Resources 75

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

Newspapers 120

Newspapers Financial Crisis System 120

Ishmael's Corner

APRIL 21, 2015

What’s more, Google’s decision to communicate the dialing down of activities in China on its corporate blog gave street cred to owned media. In today’s environment where information gets flung about with the care of a ditch digger, one could make an argument that media coverage is more valuable than ever to a brand today.

Company 60

Company Media Storytelling Interviews 60

Bianchi Biz Blog

FEBRUARY 22, 2021

For the interview, I would typically meet the distributor early in the morning and ride along on the truck for an entire day as s/he made customer stops. It was such an immersive experience, and allowed me to not only interview the subject, but get perspective and insight from his/her customers. It’s such a unique and niche industry.

Groups 54

Groups Meeting Transportation Media 54

MaccaPR

APRIL 18, 2017

Given that my actual news beat was covering The Clash, The Rolling Stones and Joan Jett (check out my press pass at right!), I was amused at how agencies were sending me press releases that were of no interest to me. As God is our witness, a day won’t go by that this poor soul doesn’t receive another press release from us.”.

How To 121

How To YouTube Pitching LinkedIn 121

Bianchi Biz Blog

NOVEMBER 9, 2020

Penn, Chief Data Scientist with TrustInsights.ai, cites some revealing statistics about the shrinking number of media outlets and the challenge for PR and media relations. Scoring positive coverage in a respected business newspaper or credible trade journal in the current environment is a major challenge today.

Media Relations 101

Media Relations Automotive Media Newspapers 101

Bianchi Biz Blog

OCTOBER 5, 2020

However, the ones I’m most proud of are those not based on an announcement or press release and instead are enterprise stories that have perhaps started with a tiny hunch or tip or general curiosity into a person or topic. Now, that doesn’t mean I haven’t written about seemingly ordinary folks. I still use that today.

Transportation 90

Transportation Meeting Report Media 90

MaccaPR

FEBRUARY 2, 2017

Gannett recently “downsized” 350 jobs and the Wall Street Journal laid off 48 (although to be fair, the Washington Post – with 750 newsroom positions – is adding dozens of journalists ). Papers like the Detroit Free Press , which cut back on delivering daily issues to subscribers’ homes, eroded their print audience.”.

Print 48

Print Newspapers Interviews Journalism 48

Bianchi Biz Blog

APRIL 5, 2021

I work closely with our publisher, Jason Stein, about a strategic vision for the kind of journalists and newsroom culture we want for Automotive News. We think about this vision years ahead of time. I have written or edited tens of thousands of stories over my 34 years of professional journalism, so it’s hard to narrow down this list.

Automotive 65

Automotive Web Meeting Media 65

Deirdre Breakenridge

NOVEMBER 8, 2015

As part of an effort to get smaller blogs to write about the film, I contacted blog owner, Jamie Bullock, of Project:Women and told her about the film. I suggested she post a story that we would write, to not only help the film – but to help her add valuable content to her blog about women going after their dreams. Wish us luck!

Film 150

Film Social Media Video Writing 150

ISEBOX

NOVEMBER 30, 2015

Solid communications professionals coordinate with the marketing and sales team to discuss how their public relations strategy is going to fit in to the corporate strategy. PR Pikers throw out an occasional press release and hope it sticks. Pikers write press releases about a new executive hire or a product color change.

Publicity 70

Publicity Measurement LinkedIn Small Business 70

Shift Communications

MAY 26, 2015

In the world of PR, landing client coverage in publications like The New York Times, The Wall Street Journal or Bloomberg Businessweek is the ultimate win — and when that story runs in print, it’s icing on the cake. So, here are some of my top tips for working with business press. Give them something unique.

Print 60

Print Product Launch Fashion Report 60

Ethical Voices

APRIL 17, 2023

Joining me on this week’s episode of EthicalVoices is Roger Bolton , the president of Page , the premier global professional association for senior corporate communications executives. ” I went to talk to the congressman I’ve been covering as a reporter and he said, “How’d you like to be my press secretary?”

Enterprise 69

Enterprise Ethics Engineering Technology 69

The Proactive Report

JUNE 20, 2015

Writing a press release and posting it on the wire doesn’t get your media coverage anymore. In fact, according to the 2015 Cision Social Journalism Study only 6% of PR pros still do that. This is a marvelous opportunity to connect with them online and discover what they’re writing about or looking for.

Twitter 100

Twitter Media Relations How To Media 100

Sword and the Script

JUNE 6, 2017

By contrast, doing PR work in-house, in corporate communications or marcom position, tends to be the inverse: an inch wide and a mile deep. He’s my guest for this latest edition of the Off Script series of interviews. Boots on the ground interviews with PR, marketing, sales leaders. Guaranteed. . and the occasional journalist.

Agency 60

Agency Corporate Interviews eBook 60

Ethical Voices

DECEMBER 5, 2022

Why don’t you start off by telling us a little bit more about yourself and your career? First, I was in radio journalism doing the DJ thing with album rock at night and high school during the day. How public relations professionals are failing and what we can do. The need for a culture of kindness. Radio was my first love.

Ethics 79

Ethics Publicity Radio Local 79

ImPRessions - Crenshaw Communications

JULY 27, 2021

I’ve drafted press releases, compiled media lists, and learned plenty of different terms I didn’t otherwise know. But my PR agency job has got me thinking back to what I learned about the industry when I first took a college course about it. Here are some things I certainly didn’t learn about PR in college.

Conference 368

Conference Pitching Agency Writing 368

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. has been exploring in her work on women in journalism. Each corporate PRCA member will be expected to engage with a local school each year. It’s a theme that Topi?

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

AUGUST 16, 2012

The Business Journals (#bizjournals) believe you can. The Business Journals are a consolidated group of business media sources providing local business news in 43 cities. They write about hires, mergers and events in the business community. The Business Journals put together something very interesting here.

Journalism 70

Journalism Local Social Media Twitter 70

MaccaPR

OCTOBER 28, 2014

For starters, can you tell us more about you and being an “Adventurist,” as you say in your bio? The press Taco Bell generated was incredible. Many corporate CEOs would love to give a TED talk, as you have – what advice do you have for aspiring TedX speakers? A good speech is about learning. One example?

Interviews 54

Interviews Financial Social Media Crisis 54

Maxim Behar

MAY 31, 2021

The world-renowned PR expert Maxim Behar was interviewed for MeTV , the first Indian / South Asian TV Channel from Australia, by Sukruti Narayanan, the MeTV Director of Public Relations and Business Growth. But I was such a big fan of journalism, so I became a correspondent, travelled all over the world and met a lot of people.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Maxim Behar

OCTOBER 15, 2023

Host: Why is there actually such a connotation in society that PR is more about distorting the truth? When I did a big survey about 30 out of 100 of my colleagues around the world thought it was an evolution, not a revolution. And I used to put 5-6 sheets of paper on it and write down news about the neighborhood.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Flatiron Communications

JANUARY 14, 2015

Or are some beats simply less receptive than others to our emailed story and interview suggestions? Consumers not only follow these channels, but so do the reporters and analysts on whom corporate communicators have so heavily relied to amplify their stories. Media companies would essentially be serfs in a kingdom that Facebook owns.”.

Media 28

Media Journalism Social Media Mobile 28

Sword and the Script

MARCH 10, 2019

Corporate communications departments are taking more work in-house. It’s conceivable if this survey had listed the answers the same way as last year, more respondents would have selected “about the same” but I don’t think that’s likely. Now, it’s say whatever you want about whomever you want.”. content marketing (64%).

Survey 97

Survey Media Relations Corporate Communications 97

Prakkypedia

NOVEMBER 13, 2019

I normally write about and promote clients. It’s time to talk about me! That means I’ve worked as a press secretary, country journalist, government journalist, website manager, digital content manager, social media consultant and PR consultant. Sensibly, I thought, I tugged at the door to close it.

Radio 24

Radio Tourism Government Hotels 24

Sword and the Script

AUGUST 13, 2019

It’s hard to believe, the company’s roots can be traced back to those old Bacon’s books printed in Chicago, or even a press clipping service out of Sweden, before that. Exchange rates at the time indicate the offer was worth about $120 million (US). Sources: Crunchbase , Wall Street Journal , PRWeek , GlobeNewsWire ).

Technology 12

Technology Company Software Marketing 12

MaccaPR

SEPTEMBER 13, 2016

As you and tens of millions of people from Burma to Bangor know, Lochte lied – to his mother, to Rio de Janeiro police and to the global news media – about a drunken episode of vandalism involving him and three fellow swimmers at a gas station. Who was at fault? Digging the hole deeper, Lochte added, “We’re just trying to get this over with.

Crisis 48

Crisis Airlines Reputation Corporate 48

Sword and the Script

DECEMBER 26, 2023

Against that backdrop, I’ve organized this year’s prediction roundup into the following categories: Predictions that have little or nothing to do with AI; Predictions that express caution about AI; Predictions that are enthusiastic about AI; Predictions from PR software executives; and One prediction from ChatGPT.

Writing 190

Writing Communications Marketing B2B 190

PRSay

FEBRUARY 28, 2023

Media relations hinges on the relationships that we create and maintain with the press. This post will highlight some of the ways you can maintain and build successful relationships with your organization’s press contacts. Usually, PR people who do their homework are pitching you something that you care about,” Jacobs said.

Report 170

Report Local Media Pitching 170

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. She’s done an extensive survey and in-dedpth interviews. Justin McClanahan, @MNrube. Tori Olker, @toriiio.

Sports 0

Sports Leadership Internal International 0

Waxing UnLyrical

NOVEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? A few weeks ago, they asked a question about paying for blog posts. Thanks to YOU for making think about this issue. Let me unpack this a bit.

Blogging 73

Blogging Twitter Facebook Measurement 73

Communications Conversations

AUGUST 31, 2018

Probably about 5-6 just this year. Paul Business Journal). Tell us about your media background–and about your current role on the PR/comms side. You know you have skills but you don’t know how they will translate outside of journalism. The journalism world is much more fast-paced. They were wonderful!

Media 112

Media Journalism Report Video 112

Maxim Behar

JULY 4, 2024

Since you are the person who has the right to speak about communication, I want to start with a broad question, which is: What do you think about the way Bulgarians communicate – from daily interactions to how Bulgarian politicians communicate their ideas to the voters, to how businesses communicate with consumers?

Newspapers 59

Newspapers Social Media System Writing 59