Cision

MAY 16, 2016

IPR defines organizational clarity as the extent that “employees recognize a line-of-sight between their job and the marketplace they operate in, against the backdrop of the company’s strategy.” Employee perception of how their job influences organizational success. Communicate continuously.

Internal 218

Internal International Communications Employee 218

Waxing UnLyrical

JULY 20, 2016

PR lives in a near-ubiquitous digital landscape where every impression, click, and interaction can be measured. What can or should be measured about how the firm delivers its services? Employee Capacity. When planning for the upcoming month, do your employees have availability to take on additional work?

Measurement 40

Measurement Agency Employee Insurance 40

Waxing UnLyrical

OCTOBER 5, 2015

But how many of us are effectively measuring it? Here are some tips on getting started measuring your storytelling efforts. 5 “W”s to Consider Before Starting PR Measurement. The other half involves measuring to prove ROI,” says Gina Joseph before she reveals the big “W”s. ” 4. Silverman.

Storytelling 40

Storytelling Measurement Content Marketing Tools 40

PRSay

OCTOBER 25, 2017

However, according to Pew Research Center , 65 percent of people who earn less than $30,000 are Facebook users. “If 3 Ways to Maintain Control of Your Corporate Social Media. Don’t fire an employee and then leave them in control of the Twitter account,” said Regina Luttrell, Ph.D. pictured above ), during an Oct.

Social Media 117

Social Media Conference Media Corporate 117

David PR Group

JULY 13, 2016

Measurement in the world of public relations has always been an ethereal concept. How we measure reputation appears just as daunting to me, but it turns out that analysts at the Harris Poll have been studying this since 1999, gauging the reputations of the most visible companies in the U.S. Harris Reputation Quotient attributes.

Reputation 40

Reputation Measurement How To Financial 40

ImPRessions - Crenshaw Communications

MAY 15, 2018

Facebook dodges blame. Facebook’s response to the recent data privacy controversy was immediate – so immediate that it happened the day before the scandal broke. Facebook’s first instinct was to claim it was a victim of Cambridge Analytica’s mistake and to deflect with a series of privacy policy changes.

Crisis 136

Crisis Privacy Airlines Facebook 136

Sword and the Script

DECEMBER 21, 2021

Year of the employee. 2022 is going to be known as the year of the employee. This means PR pros will need to figure out how to have their clients mentioned in these outlets and learn how to measure their success.”. But it’s employee retention and engagement that will take priority. PR grows more in demand.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Big names like Facebook, Instagram, Pinterest, and TikTok are all in on this. Take Facebook, for instance. Instead of whisking users away to your website, they have a “checkout on Facebook” option. Getting all the cyber risks measured and assessed is required for a better user experience. The convenience? Impeccable.

Social Media 87

Social Media Media Mobile SEO 87

Sword and the Script

MAY 4, 2021

You can see it in this month’s summary of news – the 24 th edition of the PR Tech Sum – there’s a corporate transaction, a few new products and a handful of PR surveys at the end. >>> Muck Rack announced new dashboards that centralized reporting for PR measurement. Give our services a try. Muck Rack enhances reporting .

Tools 100

Tools Survey Pitching Analytics 100

Stephen Waddington

DECEMBER 30, 2019

There are long standing issues such as alignment with management, measurement, talent and diversity where incremental progress is made each year. I appreciate your comments by email, Facebook and Twitter. Each corporate PRCA member will be expected to engage with a local school each year. PR is a social science. Happy New Year.

Government 103

Government Education Print Ethics 103

Cision

MARCH 17, 2016

In this interview, he discusses what the agency has planned for its newest client Haufe, how he measures success and why employees are key to improving a brand’s communication. The employees are your biggest advocates (or your worst detractors). What do you like most about working in the PR industry? What do you like least?

Employee 120

Employee Agency Meeting Strategy 120

Communications Conversations

MAY 22, 2018

” According to Wikipedia, an “Employer brand” is the reputation of an employer, and its value proposition to its employees, as opposed to its more general corporate brand reputation and value proposition to customers. We know how to measure success. They look at employee reviews. Both online, and off.

Communications 83

Communications Brand Branding Wikipedia 83

Stephen Waddington

OCTOBER 12, 2018

It spotlights the gap between what organisations say, and what they are actually doing, to support their employees. You’ll get a measure of the individual's seniority and maturity from their writing. Not if they really want to improve the mental health and wellbeing of their employees. I've seen something on Facebook."

Ethics 84

Ethics Employee Policies Video 84

PRSay

DECEMBER 19, 2018

There was Papa John’s apology and subsequent corporate shakeup after founder John Schnatter uttered a racial slur on a conference call. “Bad apologies make news of their own and can impose measurable costs on companies,” wrote Paul Oestreicher, Ph.D., ” Office life.

Trends 110

Trends Crisis Corporate Leadership 110

NewsWhip

MARCH 16, 2020

They must give their audiences, employees, and the public good explanations of what this coronavirus is, how it’s spreading, and what measures different groups are taking or should take. In the past seven days to March 16th, English language news articles about coronavirus have received almost half a billion engagements on Facebook. .

Report 88

Report Analysis Data Software 88

Waxing UnLyrical

SEPTEMBER 9, 2013

Your Facebook Identity Was Stolen. Why: Gini Dietrich details how identity theft on Facebook is easier than you think, and what to do if it happens to you. What Are Your Employees Doing When You’re Not Around? What do you feel are the essential security measures – online and offline – every business should employ?

Employee 79

Employee Facebook Resources LinkedIn 79

Waxing UnLyrical

JULY 13, 2015

Why: “I believe no organizational communication is as important as employee communication. Employees can lift a company through difficult times or they can tank it,” says Shel Holtz (and one of the guests on tomorrow’s #measurePR Twitter chat – I hope you’re planning on coming!) ” 7.

Internal 40

Internal International Communications Employee 40

Prohibition

JANUARY 17, 2022

It is a discipline within the broader framework of management that consists of the abilities and strategies needed to recognise, assess, understand, and cope with a serious crisis, particularly from the moment it arises until recovery measures are initiated. Benefits of Use During an Emergency: Facebook is used by 8.6% Key Platforms.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Reputation Us

JANUARY 7, 2019

Reputation Action 1: Focus on Employees … First. The challenge is to be measurably relevant. That is, to be relevant in the community, a credit union must quantify its impact beyond presenting the token oversized check to a deserving nonprofit or highlighting countless employee volunteer hours.

Reputation 60

Reputation Nonprofit Policies Financial 60

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. How is public relations measured? You can find the survey answers from 483 communicators here: PR measurement.

Interviews 101

Interviews Publicity Technology Social Media 101

Waxing UnLyrical

AUGUST 12, 2013

A surprising insight on social media measurement: Activity does matter. Why: In this guest post for WUL, Kirk Hazlett provides a real world example of how creating a corporate environment that empowers leads to passionate employees who make a company stand out from the crowd. What Social Media and 20 Year Olds Have in Common.

Resources 89

Resources Social Media Corporate Web 89

Waxing UnLyrical

JUNE 15, 2015

Intranets Reimagined: What Content Are Your Employees Most Interested In? Valuing quality journalism in corporate publishing. Measurement in #PR – Social Network Analysis. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. A really interesting read.

Conference 40

Conference Analysis Journalism Employee 40

David PR Group

JUNE 8, 2016

I spoke with Scott Dobroski, associate director of corporate communications at Glassdoor, and he explained that the site’s employees work hard to create a balanced environment. He says the company is then able to verify the person is who they claim to be by signing in with a valid email address, or by signing in via Facebook.

Company 40

Company Employee Reputation Corporate 40

Waxing UnLyrical

JULY 30, 2015

Here’s some of what we talked about: On best practices for internal communications and the measurement thereof: A2 Measure the right things, not just the easy-to-measure ones. Q2 Don’t confine measurement to outputs. Have relevant KPIs to measure against. Need something to measure improvement against.

Internal 40

Internal International Communications Measurement 40

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. Your customers could make their displeasure known on your Facebook page and Twitter feed. For example, a customer gets angry about an error in billing or service and posts a complaint on Facebook or Twitter. ? An intermediate crisis.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Prohibition

AUGUST 4, 2021

With the advent of online reviews, social media sites like Facebook, Twitter, Instagram etc., Talent – brands with positive reputations attract better employees. Blogs – personal, professional, corporate, etc. Social networks – Facebook, Twitter. Why You Need It. Competitor Analysis.

Reputation 62

Reputation Brand Branding SEO 62

Bad Pitch Blog

MARCH 17, 2012

Misguided, Traffic-Driving Scheme According to the Social Madness sales materials, the program "measures the growth of a company''s social presence" at a local and national level. It claims it''s designed to spotlight the best corporate social media programs in the cities the media brand serves. It''s not even benefiting a charity.

LinkedIn 47

LinkedIn Facebook Social Media Twitter 47

Communications Conversations

JULY 19, 2018

At 3M, I was one member of a pretty big corporate team of social & digital marketing specialists whose services span many divisions across just about every industry you can name. From an employee standpoint, the generational preferences and habits are so interesting to observe at these big old companies. It all depends on the day.

Social Media 60

Social Media Media B2B Content Marketing 60

PR 20/20

AUGUST 22, 2017

Human Resources is uneasy about adopting an employee social media policy. Inbound marketing requires a level of openness and transparency previously unheard of in the corporate world. A company Facebook page might get hijacked by critics. Buy-in starts with the gatekeepers, of which there are many. This is no small challenge.

Marketing 87

Marketing Resources Technology Internal 87

Prohibition

JANUARY 7, 2022

A personnel crisis is one in which the employment of an employee becomes intolerable because of negative work performance, a disruptive attitude, or problematic substance abuse. Careful planning can help managers identify signs of deterioration (low productivity, high absenteeism) in their employees. Personnel matters.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Communications Conversations

DECEMBER 4, 2020

Facebook was purring along. Oh, and also, corporate blogging was almost dead. But, corporate blogging was down. According to the good folks at the UMass Dartmouth Center for Marketing Research , corporate blogging use was down to 21% among the Fortune 500–the lowest it had been since they started tracking in 2010.

Corporate 139

Corporate Blogging Banking Measurement 139

PR Conversations

OCTOBER 11, 2018

Effectiveness in PR/communications practice usually involves thinking about evaluation and measurement metrics. My other thought relates to whether and how we could – or should – measure happiness. Similarly within organisations, thousands of employers support employee volunteering and other community projects.

Communications 104

Communications Community Measurement Study 104

Waxing UnLyrical

MARCH 6, 2015

Most respondents (79%) said HTML and coding were among their greatest weaknesses, with 84% of all in-house private sector employees falling within this demographic. Measurement is low on the list of skills that get PR pros hired. Twitter Facebook Google+ LinkedIn How Much do Senior Pros Care About Using Social Media?

Social Media 40

Social Media Media Measurement Survey 40

MaccaPR

JANUARY 5, 2016

So that you can learn from our blog design mistakes, here are our favorite insights from Walt Winchel (right), lead designer at Kuno, who details how the 39-employee inbound marketing agency located in Cleveland and Austin transformed our unruly blog into a vastly more effective content portal. Go check out our new blog homepage for yourself!

Blogging 48

Blogging Creativity Agency Mobile 48

ImPRessions - Crenshaw Communications

JUNE 12, 2020

In the wake of George Floyd’s killing, corporate America is trying to walk the talk when it comes to matters of racial justice and equality. From startups to enterprise companies, tech just can’t seem to make measurable progress when it comes to greater black representation in senior management and on boards.

Technology 248

Technology Company Enterprise Community 248

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. There is a new corporate scenario that directly impacts all audiences and communication channels. They have also proven crucial in measuring the efficacy of PR campaigns and customizing them.

Marketing 192

Marketing Content Marketing Data Social Media 192

Rock the Status Quo

FEBRUARY 9, 2015

Like fluffy yellow chicks marching in line after their mama, many companies are stuck in push marketing tactics of the past, favoring carefully crafted, conservative external messaging and expecting their executives to rigidly follow corporate directives when it comes to having (or not having) a digital voice. “It’s too risky!”

Corporate 100

Corporate Leadership Brand Branding 100