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Two Lessons TikTok can Teach Facebook

Mindful Marketing

It’s been hard to find news feeds recently that haven' featured Facebook. Francis Haugen is a 37-year-old data scientist and Harvard MBA who has worked for a variety of top-tier social media firms for 15 years, including a two-year tenure at Facebook. “Facebook has set up a system of incentives that is pulling people apart.”

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Marketing After Facebook for Brands [VIDEO]

Shift Communications

Facebook changed its algorithm to suppress unpaid brand posts. In this video, we’ll review the five pillars of digital marketing communications and how Facebook’s changes shouldn’t impact the rest of our marketing efforts: Search marketing. 00:00:01] Facebook is taking your brand to the woodshed. Owned media.

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The PR Winners And Losers Of 2021

ImPRessions - Crenshaw Communications

NFTs benefited further from press attention to the metaverse, driven by Facebook’s very public commitment and rebranding as Meta. Of course, NFTs are also ideal tools for scammers, fraudsters, and even money launderers, so they could easily end up on next year’s Losers list. He had his own plans , of course.

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6 Trends That Will Affect PR In 2022

ImPRessions - Crenshaw Communications

Of course, the changes we see aren’t usually sudden. Research shows that consumers want the brands and companies they do business with to be fair employers, good corporate citizens, and responsible stewards of the environment. Corporate content has been booming for a while, but it 2022 will see a tipping point.

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A 3D Approach to Corporate Social Media Responsibility

Mindful Marketing

Vivek Murthy’s most recent warning “ an extraordinary public advisory ,” which is saying something since warnings from the nation’s top doctor are uncommon and have included some grave concerns like AIDS, drunk-driving, obesity, video game violence, gun violence, and, of course, cigarettes.

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Quick Summaries to 5 Surveys of PR and Corporate Communications

Sword and the Script

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you. Yes and yes.

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Big Business Must Help Us Heal

ImPRessions - Crenshaw Communications

I’ve long thought that this perfect storm of disunity represents an obligation – and an opportunity – for corporate America. In the wake of the shocking violence last week, that may be starting to happen, and there’s a role for PR and corporate communications. golf course. Now, the stakes are higher.

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