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How to Build Brand Value  

Onclusive

And studies prove that sharing your knowledge and expertise as a brand can strengthen your customer relationships, with up to 70% of consumers reporting feeling closer to a brand because of their content marketing. 3.Engaging The post How to Build Brand Value appeared first on Onclusive.

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5 Ways to Improve Your Content Marketing

Cision

Given what we’ve been hearing about Mark Schaefer’s content shock — people consume 10 hours of content per day, which won’t change, but the Internet is expected to grow 600 percent by the year 2020 — your engine needs some high octane content just to be able to stay ahead of the increased supply.

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How to Know if an Influencer Makes Sense for your Brand?

Critical Mention

When you’re considering partnering with influencers, look for their posting frequency and the engagement their content drives. This will give you a basic idea on how the influencer will perform with your brand or product. . The post How to Know if an Influencer Makes Sense for your Brand? SCHEDULE A DEMO.

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Why and How to Switch Media Monitoring Platforms

Critical Mention

In other words, the “good enough for now” syndrome is quite common—here a some of the most common symptoms: You feel like learning how to use a new tool will take too much time. As an example, the time you spend trying to figure out how to use the tool the way you need is keeping you from being productive in other areas of your job.

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How to Turn Earned Media into Brand Endorsements

Critical Mention

Having said that, these three steps will help you prioritize how to work your earned media strategy and turn positive mentions into brand endorsements: . Step 1 – Learn How to Get Earned Media. Learn how to improve your brand by observing negative earned media and using it to speak to customers directly or make product changes.

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How to Build a Stronger Business Through Community Engagement and Event Marketing

Burrelles Fresh Ideas

When considering how to make a brand stronger, business leaders often look to operational influences. One of the ways to achieve this is by harnessing the power of in-person community engagement and event marketing. Are they being risk-averse enough? Are their staff demonstrating solid productivity?

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How to Spy on Your Competition & Steal Their Secrets

Cision

The Inside Story on How to Spy on Competitors (& Innovators). If you want to see who are seen as the best both by data and peer review, then typing a search term, such as “Top Content Marketers,” will be revealing. Find out how they drive traffic and get online attention. How did Movoto do it?

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