Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. This time of uncertainty has shown to people engaging on social media more than they typically would have before the pandemic struck.

Media 113

Media Radio Television Sports 113

Critical Mention

JULY 13, 2021

NEW YORK — Critical Mention — the leading all-in-one earned media monitoring and intelligence platform — has released Instagram tracking as part of its Earned Media Suite. The new release adds to the platform’s already robust Social Media Monitoring offering, which also includes Facebook, Twitter and YouTube.

Instagram 156

Instagram Industry Media Analytics 156

Critical Mention

JANUARY 29, 2021

Choosing the right platform(s) can make or break your marketing campaign. Social media is littered with influencers ranging from fashion divas to movie buffs, from tech reviewers to gamers, from bloggers to vloggers and many more. Given below are some points to consider when collaborating with an influencer. Influencer Type.

Brand 135

Brand Branding How To Radio 135

Sword and the Script

SEPTEMBER 9, 2014

A secure radio transmission broadcasts a signal in tiny fragments on more than 100 different frequencies per second. To understand the message, a receiving radio must be scanning those channels in exactly the precise sequence as the transmitting radio. Social Media Frequency Hopping.

Radio 112

Radio Social Media Facebook B2B 112

Communications Conversations

FEBRUARY 2, 2018

And, just yesterday, I snuck over to the Mall of America over lunch to check our more activations and see “Radio Row.” ” In general, I’ve been more interested in the social tactics, given that’s the focus of my work. I wrote about this fabulous piece of content marketing yesterday.

Digg 60

Digg Social Media Banking Sports 60

Critical Mention

MAY 13, 2020

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. Social media is here. Be where your customers are: in social media. Social media is the ultimate equaliser. Content is fire.

Communications 158

Communications Radio Sports Social Media 158

Critical Mention

NOVEMBER 20, 2020

By working with influencers who are relevant to your brand, you can extend the reach of your brand voice online and on social media. Most influencers create connections with their audiences and typically have better engagement rates on social media. Intentional Content. Reach a Wider Audience. SCHEDULE A DEMO.

Tourism 157

Tourism YouTube Radio Social Media 157

Polaris

DECEMBER 10, 2014

Facebook, Twitter, Instagram—these popular social media platforms all pale in comparison to the power of email and an email newsletter. Consider the stats: Close to two-thirds of consumers have made a purchase online as a result of receiving an email marketing message ( Direct Marketing Association ).

Blogging 183

Blogging Comparison eBook Case Study 183

Critical Mention

JANUARY 24, 2020

Oftentime, media companies are first to get the word out regarding presidential and candidate-related announcements, endorsements and policy updates. Once they share such news with their audiences, whether it be via TV, radio, online news or social media, word gets out and people start sharing posts, links, tweets and so on.

Radio 101

Radio Media Television Social Media 101

Critical Mention

OCTOBER 7, 2020

Facebook recently announced its push to try to prioritize videos in their algorithm to promote more “ meaningful interactions. Just like TikTok, platforms like Facebook and YouTube are providing 15-second videos that users can share with their followers. Here are four PR trends to consider for 2021: 1. Short-Form Videos.

Trends 105

Trends YouTube Tourism Video 105

Critical Mention

NOVEMBER 22, 2019

Earned Media is comprised of coverage that comes from a variety of sources and mediums. A few of those include mentions across broadcast channels, online newspapers and magazines, blogs, social media sites and more. Also, earned media is among the most trusted types of media. Until next time! Critical Mention.

Radio 104

Radio Media Newspapers Sports 104

Critical Mention

FEBRUARY 18, 2021

In the series, there’s a big focus on the Britney supporters who are advocating for the termination of her conservatorship in the streets and on social media, using the slogan, “Free Britney.” Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Media 113

Media Comparison Radio Sports 113

Cision

AUGUST 18, 2015

With the ubiquity of social media and the Internet today, connecting with others is easy. Gary Vaynerchuk , business builder and owner of VaynerMedia , knows the secret to attracting your audience: quality content and effective communication. But before you can measure your social ROI, you need a powerful social strategy.

Communications 120

Communications Social Media Television Radio 120

Critical Mention

AUGUST 22, 2019

Video content does just that by drawing people in and locking their attention for a brief period of time. Social Media Friendly. It’s no surprise that social media is a powerhouse in relation to getting a lot of eyes on your content. Priscilla Osorio is the marketing coordinator for Critical Mention.

Video 95

Video SEO Engineering Radio 95

Critical Mention

OCTOBER 29, 2019

PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. For example, organizations communicating with television coverage audiences should take a different approach than they would on social media.

Radio 92

Radio Television Social Media Sports 92

Critical Mention

SEPTEMBER 27, 2019

Another way to strategically promote your brand is to boost your social media posts with ad spend. Also, consider using a media monitoring tool to understand where your brand is getting the most attention and then target those channels. Yes, social media and digital interactions are at an all-time high.

Brand 100

Brand Branding Advertising Advertising 100

Critical Mention

SEPTEMBER 24, 2020

Old and new fans of the game flocked to social media to share their friend codes and talk about their island inhabitants. The roller skate industry saw a similar spike because of videos going viral of skaters on Twitter and other top social media sites. Animal Crossing: New Horizons. Since its release in March, 22.4

Examples 130

Examples Transportation Media Tourism 130

Critical Mention

SEPTEMBER 24, 2019

Audience identification is a must for successful marketing. Define your ideal buyer and then see who’s engaging with your organization and how they are interacting with your ads, social media and website content. Produce Content Marketing. Another powerful marketing tool is content creation.

Marketing 85

Marketing Engineering Content Marketing Case Study 85

Critical Mention

DECEMBER 20, 2019

Earned media is significant for businesses because it is unpaid content that is published by journalists, influencers, reviewers and organizations who have valuable thoughts and opinions about your brand. Step 3 – Draw on Positive Media Coverage. Until next time! Critical Mention. SCHEDULE A DEMO. Priscilla Osorio.

Brand 103

Brand Branding How To Media 103

Critical Mention

NOVEMBER 18, 2019

The great advantage of having access to real-time media monitoring is that you can get notified of your specific mentions seconds after they appear on tv, radio, online news sites and social media channels. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Viral 70

Viral Radio Media Sports 70

Critical Mention

AUGUST 20, 2020

The New Rules of Marketing & PR. The New Rules of Marketing and PR” provides great tips on how to confidently market your brand. This book will help you keep up-to-date with the latest trends in PR, social media, marketing and video/audio recordings. The Definitive Book of Body Language. Until next time!

Resources 136

Resources Communications Education Guidelines 136

Critical Mention

FEBRUARY 6, 2020

During the vetting process, ask potential providers to show you how to track TV, radio, online news, licensed print and social media in one tool—the proof is in the pudding. Ask other PR and communications professionals you know about which media monitoring companies have a reputation for providing great service.

How To 106

How To Media Radio Print 106

Critical Mention

OCTOBER 16, 2019

Using a media monitoring platform to track earned media provides golden opportunities to express your business value without having to put all of the work in, because the platform does the work for you. Similar to sentiment analysis, engagement metrics also provide valuable insight on how your audience is receiving your content.

Media 80

Media Analysis Radio Sports 80

PR Conversations

JULY 3, 2014

But in a society driven by narcissism and fake celebrity, it’s nice to know that there are people out there who share a passion for hard work yet get their satisfaction not from Facebook “likes” but from the inherent value of what they do. Nothing personal in it… The radio was a clue.

Publicity 87

Publicity Radio Social Media Content Marketing 87

Critical Mention

SEPTEMBER 13, 2019

Keep in mind, it’s very important to track earned media KPIs as well. Whether it’s from social media, online publications or broadcast stations, today’s digital marketers must always take advantage of their earned media coverage. SEO plays a big part in today’s digital media marketing.

Marketing 92

Marketing SEO Radio Video 92

Critical Mention

JULY 2, 2020

Team integration allows more ideas to flow through the content creation funnel. Marketers can utilize customer information given to PR pros such as testimonials and client feedback to use for social media posts. Earned media tracking is an essential tool for both PR pros and marketers. SCHEDULE A DEMO.

Marketing 89

Marketing eBook Pitching Radio 89

Critical Mention

NOVEMBER 13, 2019

Get Social Media Alerts. Don’t dismiss your social media audience during the holiday season. Consider real-time social media monitoring so you can be at ease knowing you’ll get alerts of any of your organization’s mentions. Much of today’s communication happens on social media. Until next time!

Publicity 74

Publicity Employee Analysis Radio 74

Critical Mention

FEBRUARY 5, 2019

An increasingly common way to do this is participating in social listening through your organization’s social media channels–or a media monitoring service–to see what topics your audience finds most valuable. Two great ways to know what’s trending is through Google and social media trends.

Trends 61

Trends Viral Analysis Crisis 61

Critical Mention

MARCH 16, 2020

The talented celebrity can be seen promoting various fashion and activism brands across her social media accounts. Chef and Restaurateur Jamie Oliver captivates his followers with mouthwatering recipes and ‘How To’ videos on social media. Delevingne’s 9.9 PUMA (@PUMA) November 13, 2019. Kelley O’Hara. Jamie Oliver.

Brand 87

Brand Branding Instagram YouTube 87

Critical Mention

OCTOBER 11, 2019

Plus, sharing positive earned media can particularly help display a timeline of how long your organization has been successfully satisfying its customers. Earned Mentions on Social Media Increase Brand Popularity. Invest in sharing your earned social media mentions across multiple channels to broaden your reach.

Brand 81

Brand Branding Media Case Study 81

Critical Mention

DECEMBER 6, 2019

Create Quality Social Media Content. Social media is one of the main places where online users go to engage and interact with brands and voice their opinions about products and brand experiences. Given those facts, it’s time to leverage the power of social media by generating quality content on a consistent basis.

Strategy 83

Strategy Communications Marketing Social Media 83

MaccaPR

JUNE 1, 2016

This format is the result of an intersection of news and content marketing, a completely unprecedented space in the media landscape in which online users are perusing articles, sending snaps and sharing memes that often are riddled with brand messaging. So for social platforms like Facebook, clicks are most important.".

Brand 48

Brand Branding Storytelling Healthcare 48

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. For content generation and syndication. Every year, Cision creates a list of the top 50 social media influencers on Twitter.

Social Media 120

Social Media Twitter Media Nonprofit 120

Flatiron Communications

MAY 20, 2015

Facebook’s “instant articles” _. Q6) What’s the difference between sponsored content and native advertising? Q9) Which of these does Facebook not own? . Q10) Please rank these digital/mobile media properties in order of unique visitors per month: (1-5). KNX Radio __. Fast Company __.

Journalism 28

Journalism Radio Report Advertising 28

Cision

JUNE 2, 2017

Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web. On Facebook, Twitter, YouTube, and all those other social networks. Here’s a simple checklist for a little social media competitor audit. Facebook : How many Likes? The Key Steps.

How To 198

How To Real Estate Web Case Study 198

Sword and the Script

JUNE 18, 2016

More than half of dads on social media are inclined to agree they’ve had had conversations or found resources that helped them become better fathers. That’s according to a survey of 1,200 “social dads” by Social Media Link and presented in the infographic – Dads Do Social – published nearby.

Infographics 60

Infographics Social Media Media Survey 60

PR Fuel

MAY 27, 2021

Nearly 80% of content marketers incorporate press releases into their content marketing strategies. Then, you can start building a media list for press contacts that reach your target audience. Otherwise, posting duplicate content could hurt your SEO ranking. Social Media.

Guidelines 93

Guidelines SEO Social Media Engineering 93