PR in High Definition

JANUARY 17, 2017

Facebook hopes that brands will use Facebook Live Audio for book readings, interviews and of course talk radio, bringing low-bandwidth, real-time audio broadcast content to news feeds and Facebook pages. The post PR tool of the month: Facebook Live Audio saves the radio star appeared first on Firefly Communications.

Radio 48

Radio Facebook Tools Social Media 48

Cision

JANUARY 11, 2018

Radio Stations. Despite the availability of streaming music services like Apple Music and Spotify good old fashion terrestrial radio is still hugely important. If you have an event or celebrity to promote in a major media market radio may be the way to go. How Successful Journalists Use Social Media.

Communications 225

Communications Marketing Radio Airlines 225

Critical Mention

NOVEMBER 17, 2021

With this agreement, Critical Mention is now the only all-in-one earned media platform with Podchaser’s dataset and a podcast capture network built internally. In addition to podcast monitoring, the Critical Mention Earned Media Suite also includes TV, radio, social media and online news monitoring, as well as a Media Contact Database. .

Analytics 126

Analytics Radio Television Measurement 126

Burrelles Fresh Ideas

MARCH 5, 2024

A 2023 Edelman study found that the responsibilities of corporate communications teams are increasing in less traditional areas like digital and social media (72%), monitoring, measurement & analytics (68%), social listening (67%), and audience insights (31%). Wait, what is earned media? Unpaid search engine traffic.

Media 99

Media Nonprofit Pitching Analytics 99

Critical Mention

MAY 13, 2020

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. Social media is here. Be where your customers are: in social media. Social media is the ultimate equaliser. Content is fire.

Communications 158

Communications Radio Sports Social Media 158

Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. This time of uncertainty has shown to people engaging on social media more than they typically would have before the pandemic struck.

Media 113

Media Radio Television Sports 113

5W PR

FEBRUARY 17, 2020

Owned media is any content or messaging platform the brand owns or exclusively controls. This may include print media, digital platforms, websites or social media pages, as well as all the content on those channels. Shared media is a continually growing and shifting PR opportunity.

Media 103

Media Print Advertising Advertising 103

Critical Mention

NOVEMBER 20, 2020

By working with influencers who are relevant to your brand, you can extend the reach of your brand voice online and on social media. Most influencers create connections with their audiences and typically have better engagement rates on social media. Intentional Content. Reach a Wider Audience. SCHEDULE A DEMO.

Tourism 157

Tourism YouTube Radio Social Media 157

Critical Mention

JANUARY 24, 2020

Oftentime, media companies are first to get the word out regarding presidential and candidate-related announcements, endorsements and policy updates. Once they share such news with their audiences, whether it be via TV, radio, online news or social media, word gets out and people start sharing posts, links, tweets and so on.

Radio 101

Radio Media Television Social Media 101

Communications Conversations

FEBRUARY 2, 2018

And, just yesterday, I snuck over to the Mall of America over lunch to check our more activations and see “Radio Row.” ” In general, I’ve been more interested in the social tactics, given that’s the focus of my work. I wrote about this fabulous piece of content marketing yesterday.

Digg 60

Digg Social Media Banking Sports 60

Communications Conversations

JANUARY 20, 2022

Consider the evidence: One in three content marketers use podcasts or other audio content. However, 53% of content marketers who leverage podcasts and other audio content say it is the most effective format they use. Think about radio talk shows. Have you conducted a social media audit recently?

Brand 113

Brand Branding LinkedIn Twitter 113

Critical Mention

DECEMBER 17, 2019

NEW YORK — Critical Mention, the leading media monitoring and intelligence platform for TV, radio, online news and social media has launched a YouTube integration that continues the expansion of its already robust content set. About Critical Mention.

YouTube 91

YouTube Radio Analytics Television 91

Critical Mention

NOVEMBER 22, 2019

Earned Media is comprised of coverage that comes from a variety of sources and mediums. A few of those include mentions across broadcast channels, online newspapers and magazines, blogs, social media sites and more. Also, earned media is among the most trusted types of media. Until next time! Critical Mention.

Radio 104

Radio Media Newspapers Sports 104

5W PR

AUGUST 19, 2019

Instead, in order to make the most impact, digital PR uses online strategies such as search engine optimization, influencer outreach, content marketing, and social media. In times past, the goal of a publicist was to get their clients featured in media like newspapers, magazines, radio, and television.

Digital PR 76

Digital PR Print Construction Television 76

Critical Mention

JULY 13, 2021

NEW YORK — Critical Mention — the leading all-in-one earned media monitoring and intelligence platform — has released Instagram tracking as part of its Earned Media Suite. The new release adds to the platform’s already robust Social Media Monitoring offering, which also includes Facebook, Twitter and YouTube.

Instagram 156

Instagram Industry Media Analytics 156

Sword and the Script

SEPTEMBER 9, 2014

A secure radio transmission broadcasts a signal in tiny fragments on more than 100 different frequencies per second. To understand the message, a receiving radio must be scanning those channels in exactly the precise sequence as the transmitting radio. Social Media Frequency Hopping.

Radio 112

Radio Social Media Facebook B2B 112

Critical Mention

OCTOBER 29, 2019

PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. For example, organizations communicating with television coverage audiences should take a different approach than they would on social media.

Radio 92

Radio Television Social Media Sports 92

Critical Mention

FEBRUARY 18, 2021

In the series, there’s a big focus on the Britney supporters who are advocating for the termination of her conservatorship in the streets and on social media, using the slogan, “Free Britney.” Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Media 113

Media Comparison Radio Sports 113

Critical Mention

JANUARY 29, 2021

Choosing the right platform(s) can make or break your marketing campaign. Social media is littered with influencers ranging from fashion divas to movie buffs, from tech reviewers to gamers, from bloggers to vloggers and many more. Given below are some points to consider when collaborating with an influencer. SCHEDULE A DEMO.

Brand 135

Brand Branding How To Radio 135

Critical Mention

SEPTEMBER 24, 2020

Old and new fans of the game flocked to social media to share their friend codes and talk about their island inhabitants. The roller skate industry saw a similar spike because of videos going viral of skaters on Twitter and other top social media sites. Animal Crossing: New Horizons. Since its release in March, 22.4

Examples 130

Examples Transportation Media Tourism 130

Prohibition

NOVEMBER 16, 2022

Over the past few years, digital PR has become significantly more important for brands and now goes way beyond ‘building links’ It includes increased brand awareness, brand positioning, SEO ranking, marketing share, share of voice, social media performance, organic traffic, sales and more – all encompassed in one.

Digital PR 62

Digital PR Brand Branding SEO 62

Critical Mention

SEPTEMBER 24, 2019

Audience identification is a must for successful marketing. Define your ideal buyer and then see who’s engaging with your organization and how they are interacting with your ads, social media and website content. Produce Content Marketing. Another powerful marketing tool is content creation.

Marketing 85

Marketing Engineering Content Marketing Case Study 85

Cision

AUGUST 18, 2015

With the ubiquity of social media and the Internet today, connecting with others is easy. Gary Vaynerchuk , business builder and owner of VaynerMedia , knows the secret to attracting your audience: quality content and effective communication. But before you can measure your social ROI, you need a powerful social strategy.

Communications 120

Communications Social Media Television Radio 120

Critical Mention

DECEMBER 20, 2019

Earned media is significant for businesses because it is unpaid content that is published by journalists, influencers, reviewers and organizations who have valuable thoughts and opinions about your brand. Step 3 – Draw on Positive Media Coverage. Until next time! Critical Mention. SCHEDULE A DEMO. Priscilla Osorio.

Brand 103

Brand Branding How To Media 103

Critical Mention

NOVEMBER 18, 2019

The great advantage of having access to real-time media monitoring is that you can get notified of your specific mentions seconds after they appear on tv, radio, online news sites and social media channels. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Viral 70

Viral Radio Media Sports 70

Polaris

DECEMBER 10, 2014

Facebook, Twitter, Instagram—these popular social media platforms all pale in comparison to the power of email and an email newsletter. Consider the stats: Close to two-thirds of consumers have made a purchase online as a result of receiving an email marketing message ( Direct Marketing Association ). Social Media'

Blogging 183

Blogging Comparison eBook Case Study 183

Barokas

MAY 22, 2019

With so many brands vying for our attention through various channels – from social media, TV, radio, print, smartphones and the endless barrage of emails flooding our inboxes on a daily – sometimes hourly – basis, it’s easy for your message to get lost among all the noise. It’s a noisy world out there.

Storytelling 60

Storytelling Radio Print Advertising 60

Prohibition

AUGUST 19, 2022

Unlike radio, a podcast is held on a platform such as Apple Podcasts or music streaming platforms like Spotify and can only be accessed from the platform. For more interesting articles from us check out these posts: 3D Avatars Launched by Instagram and other social media trends. How effective is video on social media? .

Television 62

Television Advertising Advertising Instagram 62

Critical Mention

AUGUST 5, 2018

She is nationally known as one of the foremost speakers in the country on all things social media. In the PR business for over 25 years, Bill Stoller helps his clients get their voices heard on social media. Today, she shares her knowledge on the influencer marketing landscape on Twitter. Bill Stoller. Steveology.

Twitter 77

Twitter Radio Social Media Print 77

Critical Mention

FEBRUARY 6, 2020

During the vetting process, ask potential providers to show you how to track TV, radio, online news, licensed print and social media in one tool—the proof is in the pudding. Ask other PR and communications professionals you know about which media monitoring companies have a reputation for providing great service.

How To 106

How To Media Radio Print 106

Critical Mention

AUGUST 20, 2020

The New Rules of Marketing & PR. The New Rules of Marketing and PR” provides great tips on how to confidently market your brand. This book will help you keep up-to-date with the latest trends in PR, social media, marketing and video/audio recordings. The Definitive Book of Body Language. Until next time!

Resources 136

Resources Communications Education Guidelines 136

Critical Mention

DECEMBER 9, 2019

Golden Globes Best Motion Picture Drama mentions have already sprung into online, broadcast and social media sites despite it being less than 24 hours since the nominee announcements. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Until next time!

Analytics 91

Analytics Radio Sports Analysis 91

Critical Mention

FEBRUARY 4, 2020

BIGfish is an award-winning team of talented storytellers, creatives and publicists that integrates traditional PR with digital media to best support its innovative clients. Their blog covers topics from PR tips, company culture, social media and more. Approach: We listen. Until next time! Critical Mention. SCHEDULE A DEMO.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Critical Mention

AUGUST 22, 2019

Video content does just that by drawing people in and locking their attention for a brief period of time. Social Media Friendly. It’s no surprise that social media is a powerhouse in relation to getting a lot of eyes on your content. Priscilla Osorio is the marketing coordinator for Critical Mention.

Video 95

Video SEO Engineering Radio 95

Critical Mention

OCTOBER 16, 2019

Using a media monitoring platform to track earned media provides golden opportunities to express your business value without having to put all of the work in, because the platform does the work for you. Similar to sentiment analysis, engagement metrics also provide valuable insight on how your audience is receiving your content.

Media 80

Media Analysis Radio Sports 80

PR Fuel

MARCH 22, 2022

Nearly 80% of marketers are adding press releases to their content marketing strategies. Explore media outlets outside of newspapers, too. For example, you can also look at social media influencers, radio programs, magazines, and blogs. You can boost brand awareness, website traffic, leads, and sales.

How To 104

How To Guidelines Writing Pitching 104

Critical Mention

SEPTEMBER 19, 2019

How does Jelly Marketing use the Critical Mention platform? Jelly Marketing has been using Critical Mention since November 2018. Since then, we’ve been happy to provide them earned broadcast, online and social media coverage so they can keep up with their clients’ mentions. Until next time! Critical Mention.

Agency 79

Agency Marketing Media SEO 79