Onclusive

APRIL 26, 2021

Today, the company leverages innovative digital, social, and mobile solutions to enable employers and candidates to see each other more clearly. As part of that change, Monster wanted to track their brand and competitive mentions online, on television and on radio to stay competitive with their earned, owned and newswire media coverage.

Case Study 195

Case Study Publicity Brand Branding 195

ImPRessions - Crenshaw Communications

OCTOBER 15, 2020

It also offers the opportunity to showcase the expertise of a company or client prior to a timely newsworthy hook, making it useful during a slow period of news coverage with few announcements. Radio Guest List. The email notifications occur daily ensuring recent and relevant talk show, podcast and radio opportunities. .

Tools 232

Tools Radio Trends Pitching 232

Axia PR

DECEMBER 24, 2023

Pipes, Press, and PR: 11 impactful ways for plumbing companies to score media attention. Gaining free media exposure through coverage by local newspapers, TV, radio, and online outlets can massively pay off for plumbing companies. Follow these 11 proven tips to amplify your exposure and recognition across your community.

Brand 62

Brand Branding Radio How To 62

ImPRessions - Crenshaw Communications

JULY 10, 2023

As a PR agency that works with high-growth companies, including many technology brands, we talk a lot about why public relations is important for the tech industry. Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio.

Technology 266

Technology Television Web Social Media 266

Prohibition

APRIL 3, 2024

The more traditional methods such as TV, radio, newspapers don’t have that guarantee that social media ads do – it is not as clear as to who you will reach. Cheaper creative options Traditional advertisements come at quite a high expense, which can limit certain companies due to the advertising budget not being so high.

Social Media 62

Social Media Advertising Advertising Marketing 62

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

Whitney Dailey of Porter Novelli describes it as “a way for individuals to hold companies accountable in a way they previously weren’t able to do.”. The companies that pledged support for female employees after the Dobbs decision, for example, are expressing an authentic position in response to court ruling that will affect millions.

Construction 385

Construction Crisis Reputation Social Media 385

PRSay

JULY 1, 2022

There were newspapers, magazines, wire services, trade publications, TV and radio. In our initial edition of the “Public Relations Handbook,” we discussed how one company had incredibly transmitted information via satellite from the United States to Japan, with a two-way, closed-circuit television between Tokyo and Chicago.

Handbook 181

Handbook Publicity Newspapers Television 181

Maxim Behar

OCTOBER 9, 2023

The thing you need is great company, a good mood, and mental preparation that you're going to overcome challenges. At a store, we found a small carrier with shampoo, two toothbrushes, and toothpaste. With these, we made it the rest of the trip. Veneta: And really that's when you realize that you need very few things.

Radio 59

Radio Travel Meeting Energy 59

ImPRessions - Crenshaw Communications

MAY 10, 2021

For example, survey results or breaking news at a national company will be pitched to national media, whereas region-specific news will be offered to local reporters. There’s also the likelihood of a larger story; if a piece of company news has local or regional relevance, the resulting story can have a large impact.

Local 292

Local How To Newspapers Pitching 292

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

One team I was on spent days messaging, rehearsing, and scripting a client company founder, only to see one bungled interview after another. There a reason why we call radio silence after a new account pitch “ghosting” – because it’s horrifying. But the damage was done. Ghosted by that nice prospect.

Agency 227

Agency Television Radio Pitching 227

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

One team I was on spent days messaging, rehearsing, and scripting a client company founder, only to see one bungled interview after another. There a reason why we call radio silence after a new account pitch “ghosting” – because it’s horrifying. But the damage was done. Ghosted by that nice prospect.

Agency 227

Agency Television Radio Pitching 227

Onclusive

JANUARY 5, 2021

Our customers agree that Onclusive provides the most comprehensive media monitoring available, including digital, newswire, print, broadcast, and radio coverage. The companies in the study reported an average time to ROI within 14 months, and 72% of our customers see ROI in 12 months or less.

Real Estate 195

Real Estate Media Analytics Enterprise 195

Critical Mention

OCTOBER 25, 2021

For those who don’t watch, Succession follows the dysfunctional Roy family, whose patriarch, Logan Roy, owns and operates the largest media and entertainment company in the world. But even a solution like Google Alerts, or a platform that does not provide access to all media types, is not enough in the most critical moments for a brand.

Media 162

Media Fashion Television Radio 162

PR in High Definition

FEBRUARY 23, 2024

The recent strikes by the Screen Actors Guild‐American Federation of Television and Radio Artists (SAG-AFTRA) sent shockwaves through the entertainment industry, but their impact extends far beyond Hollywood. Companies across various sectors have been exploring AI applications for efficiency, cost savings, and innovation.

Ethics 62

Ethics Television Film Technology 62

PR Insiders

APRIL 13, 2021

It won’t be trying to learn about your industry on your dollar, and it will already have relationships with relevant publications, blogs, and TV and radio shows. But your audience may be watching TV talk shows, or you may like the convenience and immediacy of podcasts and talk radio. This can make it hard to plan your budget.

Radio 78

Radio How To Public Affairs Print 78

Cision

JUNE 12, 2017

Taking advantage of both of these factors, companies like Procter & Gamble began to sponsor radio dramas and comedy shows — even threading the use of branded products directly into the storylines of some of the shows. In the 1970s, the soaps moved mainly from radio to television. Reality TV Sparked New Opportunities.

Advertising 190

Advertising Advertising Radio Television 190

Cision

JANUARY 11, 2018

Radio Stations. Despite the availability of streaming music services like Apple Music and Spotify good old fashion terrestrial radio is still hugely important. If you have an event or celebrity to promote in a major media market radio may be the way to go. Take a look at some of the posts Cision readers loved. Top 10 U.S.

Communications 225

Communications Marketing Radio Airlines 225

Critical Mention

JULY 15, 2020

The product launch is one of the company’s most significant since its founding in 2002 and will allow customers to leverage a powerful Earned Media Suite when combined with Critical Mention’s TV, Radio, Social Media and Online News Monitoring. Customer support is available 24/7/365. . www.criticalmention.com.

Media 108

Media Radio Television Engineering 108

Agility PR Solutions

JUNE 29, 2020

As recently as 20 years ago, marketers’ options for advertising platforms basically boiled down to broadcast television, radio, newspapers, and billboards. Some companies in these industries buried their heads in the sand, believing […].

Television 100

Television Radio Newspapers Media 100

Critical Mention

DECEMBER 17, 2019

NEW YORK — Critical Mention, the leading media monitoring and intelligence platform for TV, radio, online news and social media has launched a YouTube integration that continues the expansion of its already robust content set. The company has reached a number of new bookings milestones while continuing to grow and innovate.

YouTube 91

YouTube Radio Analytics Television 91

ImPRessions - Crenshaw Communications

JULY 26, 2022

We’re seeing big companies like Twitter , Spotify , Pinterest , and Shopify blazing the trail for work-from-anywhere capabilities and proving that operations can still be conducted smoothly and effectively. Radio silence while working from different geographical locations can create weariness among the employer and confusion by peers.

How To 309

How To Meeting Travel Employee 309

PRSay

NOVEMBER 23, 2022

The company suspended “Twitter Blue” less than 48 hours after introducing it. Derrec Becker, chief of public information at the South Carolina Emergency Management Division, said emergency alerts broadcast on TV, radio or cellphones remain the best ways to convey urgent warnings. Photo credit: itchaznong ].

Crisis Communications 134

Crisis Communications Crisis Communications Government 134

Onclusive

NOVEMBER 17, 2021

Sentiment monitoring helps companies measure brand health by tracking key stakeholder perceptions of their own brands, products and spokespeople, as well as competitors. This week, we’re wrapping up the series with a look at sentiment monitoring, social listening and trend tracking as an essential part of the process. Sentiment monitoring.

Analysis 195

Analysis Media Reputation Trends 195

Bianchi Biz Blog

MAY 8, 2023

I am also keeping an eye on how economic conditions are impacting companies in the mobility space – there was a lot of enthusiasm and a lot of capital floating around just a few years ago, and that’s not the situation anymore. If you are trying to sneakily ask me to just advertise for your company, you will not succeed.

Automotive 84

Automotive Report Meeting Radio 84

Communications Conversations

SEPTEMBER 10, 2020

I was a radio news reporter for three years in St. I reported on just about anything during my time in radio…Breaking news, traffic reports, school board meetings…I even interviewed cats at the humane society one time (look it up; Editor’s Note: Ha! I really appreciated my time in radio and print journalism.

Radio 167

Radio Journalism Interviews Energy 167

Onclusive

SEPTEMBER 7, 2021

PR analytics technology, such as Onclusive, can help by automatically tracking all of your worldwide media coverage, including digital, newswire, print, broadcast and radio, and analyzing which channels drove the most impact for your brand. Jake Mazanke. Communications Manager, Livongo.

Measurement 356

Measurement SEO Web Social Media 356

Onclusive

MARCH 23, 2021

As you become more proactive in your PR measurement—rather than only sharing a report when management requests it—you’ll want to think about how to use the report to incite conversation within your team and company, which stories are important to tell next, and which stories or themes it may be time to put on pause.

Analysis 195

Analysis Report Measurement Data 195

Deirdre Breakenridge

MARCH 8, 2017

Nicole is the host of PRfect Pitch, a PR-focused radio show that’s geared towards helping PR, marketing, and media professionals step up their game by incorporating best practices and developing better relationships. , Dolby, Sony Pictures Entertainment, Sony PlayStation, Hulu, M-GO, Toon Hero, Demand Media, MobiTV, and the Oakland Raiders.

Radio 170

Radio How To Community Storytelling 170

Onclusive

FEBRUARY 22, 2018

I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets. Both the PR consultant and client should be able to describe the company, brand or product in 30-45 seconds.

Interviews 284

Interviews Radio Small Business Pitching 284

Critical Mention

JANUARY 24, 2020

Oftentime, media companies are first to get the word out regarding presidential and candidate-related announcements, endorsements and policy updates. Once they share such news with their audiences, whether it be via TV, radio, online news or social media, word gets out and people start sharing posts, links, tweets and so on.

Radio 101

Radio Media Television Social Media 101

Agility PR Solutions

AUGUST 19, 2019

2019 marks the first year that digital marketing spend will outpace spend across traditional channels like TV, radio, and newspapers—which gives digitally native brands the opportunity to effectively compete with legacy companies on their own digital turf.

Consumer 96

Consumer Brand Branding Radio 96

Onclusive

JUNE 2, 2021

As we discussed in The Executive’s Guide to Building and Leading an Impactful Communications Team , this step should start with reviewing your communications goals, which should emerge from—and align with—your overall company goals. Stay tuned for the conclusion of our Data-Driven PR Campaign Planning blog series next week.

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

5W PR

JANUARY 3, 2024

Objectives The primary goal of marketing is to contribute to the company’s financial success by driving sales and increasing revenue. Creating paid promotional campaigns through various mediums like TV, radio, print, and digital platforms. Developing valuable and relevant content to attract and engage target audiences.

Marketing 78

Marketing Engineering Reputation Product Launch 78

Critical Mention

JULY 13, 2021

In addition to Social Media Monitoring, Critical Mention also offers monitoring for the most expansive set of TV and Radio Monitoring for stations in North America. The company continues to grow quickly, having increased new bookings more than 30 percent over the first two quarters of 2021.

Instagram 156

Instagram Industry Media Analytics 156

Critical Mention

MAY 12, 2021

However, trying to access various paywalled sources can be a troublesome task since many of the world’s top media companies have monetized their content. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Until next time! Critical Mention. SCHEDULE A DEMO.

Radio 174

Radio Sports Journalism Analytics 174

Critical Mention

AUGUST 7, 2020

Having spent the past seven years at Critical Mention seeing the company grow, it is incredibly rewarding to be assuming this new role at a time when we are positioned better than ever to deliver customers a superior experience through our Earned Media Suite,” Padhye said. “As Personally, I am thrilled to see Vishal assume this new role.

Technology 125

Technology Television Analytics Radio 125

Newsfile

JUNE 28, 2023

Media monitoring is the process of tracking and analyzing a variety of media channels to discover mentions, coverage and any other discussions related to a certain topic or company. Media channels can include newspapers, magazines, television, radio, online news outlets, blogs, and social media platforms.

Media 52

Media Analytics Radio Google 52