The Proactive Report

NOVEMBER 1, 2022

How you communicate, both with the public, and internally within your company or organization, dictates how successful you will be in whatever venture you embark upon. No matter what business you are in, it’s vital to level up your communication skills, so that you can effectively reach customers, clients, and employees. PR Readiness.

Communications 130

Communications Social Media Employee Crisis 130

Waxing UnLyrical

MARCH 15, 2018

Social media has redefined crisis response in three important ways: outlet options, messaging speed and employee engagement. The proliferation of new media outlets has changed everything about how companies communicate. Employee evangelists are made, not born. Guest Post by Laurel Kennedy. A Reason to Speak. Messages to Share.

Employee 70

Employee Crisis Corporate Social Media 70

Flack's Revenge

JUNE 27, 2016

Axis is an advisory firm that connects investors and corporations with tech startups. The company is based in Tel Aviv, and also operates in NYC. ” Below I share highlights of each presenting company. ” Below I share highlights of each presenting company. PrivatEquity.biz. ScanTask.

Agriculture 216

Agriculture Transportation Mobile Corporate 216

ImPRessions - Crenshaw Communications

JUNE 12, 2018

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. In his 1906 manifesto, “Declaration of Principles,” he articulated his recommendation for honest, open, and accurate communications between companies and the public.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Communications Conversations

JUNE 6, 2017

And, it got me thinking: Introducing a new CEO to the rank-and-file employees is a big job. And typically it rests of the shoulders of corporate communications and PR teams. And that’s a problem–specifically for us, as communicators–for three big reasons: 1–Employees want to be led. It’s easier.

Employee 60

Employee How To Survey LinkedIn 60

Communications Conversations

NOVEMBER 9, 2015

Five to six years ago, one of the big conversations you heard a lot about was around how many companies were blocking Facebook at work. And then, companies got smarter (well, most companies, at least), and they started opening up social media usage at work. I know companies have security concerns. There was outrage.

Employee 60

Employee Tools Corporate Google 60

Reputation Antistress by Sergii Bidenko

JUNE 8, 2023

People are a critical asset of a company. But your employees and their safety should be your priority if something happens. Your employees need to know the details of this plan. Your employees must know what colleagues are doing and how to access their content. Subscribe for free to receive new posts and support my work.

Communications 52

Communications Reputation Crisis Employee 52

Wadds Inc.

MARCH 19, 2024

In a management context, internal communications is the function that deals with an organisation's most important intangible asset - its relationships with employees. It’s measured by means of employee engagement. Dr Kevin Ruck, Mike Pounsford and Howard Kraise will share outcomes from their project on employee listening.

Internal 78

Internal International Communications Employee 78

Reputation Us

OCTOBER 12, 2015

One of the most overlooked types of communications for companies is addressing their internal audience. Across the board, whether a financial services company or a healthcare clinic, communication from the top down regarding company direction or news items could be stronger. WHAT to communicate? WHEN to communicate?

Employee 60

Employee Communications Public Affairs Internal 60

Critical Mention

FEBRUARY 4, 2020

Popular topics consist of top PR trends, product updates, company culture, as well as PR successes and blunders. The company’s News section is an excellent place to visit when seeking the latest updates in PR announcements, awards and coverage. Golin’s News section shares recent announcements, expert insights and employee perspectives.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Wadds Inc.

APRIL 26, 2023

The relationship between agency employers and employees has reset. We’re not sure which companies are zombies (start-ups whose funding is running out), explained one agency founder. The Grand Challenges for growth focused on AI, ageing, clean growth, and the future of mobility, were quietly withdrawn in March.

Agency 98

Agency Publicity Marketing Banking 98

Bianchi Biz Blog

AUGUST 21, 2023

I would say the hottest topic in fluid power and engineering in general is electrification — electricifying mobile machinery, industrial machinery and everything in between. I really love delving into people’s stories or stories of how companies are born. What story or stories are you most proud of?

Meeting 73

Meeting Automotive Engineering Journalism 73

Bianchi Biz Blog

MARCH 2, 2023

That kind of cost-savings can drive a company into bankruptcy. Smart companies are starting to do the same when procuring marketing services like PR. To start with, most corporate clients – marketing directors and procurement executives alike – don’t know many PR agencies … if any. That is, until the moment they need one.

Agency 108

Agency Automotive Engineering Education 108

MaccaPR

AUGUST 26, 2015

Your brand can share storytelling moments from its company history with your key stakeholders, too. Corporate histories are important to customers, employees, business partners, and community members. Legos' Corporate History Video. When customers get this rare glimpse, they tend to feel more connected to the company.".

Corporate 48

Corporate Examples Storytelling Brand 48

Bianchi Biz Blog

JULY 1, 2021

ESG (environmental, social, and governance) reporting is rapidly becoming the hottest trend for mobility, automotive and vehicle technology suppliers. Our research showed there was scant ESG data and insight specific to the mobility supplier community. workforce wants companies to measure and report on their environmental impact.

Automotive 97

Automotive Technology Communications Mobile 97

Stephen Waddington

FEBRUARY 17, 2019

#CommsSchool, #FuturePRoof podcast, Twistival remembered, PR for Humans, Companies House transparency tool and an essay about the internet. FuturePRoof podcast: Socially Mobile In the latest #FuturePRoof podcast Sarah and I ask whether the Netflix Fyre Festival documentary is a PR disaster. million companies in the UK.

Mobile 79

Mobile Local Tools Community 79

Shift Communications

JANUARY 3, 2022

As employees continue to look for opportunities to do more within their role, achieve internal mobility and/or find ways to pursue their passions (since the pandemic ignited pretty strong feelings of “living your best life”), learning a new skill(s) is one way they’re finding happiness in their current roles.

Technology 78

Technology Trends Employee Mobile 78

Bianchi Biz Blog

JANUARY 20, 2022

Some 42 percent fell into the Concerned category, where the main driver is worry about economic conditions, shifts in customer behavior and changes in the expectations of employees. Heck, we are not even a good fit for every client in the B2B automotive / mobility supplier sector that we concentrate on. More efficient. More reliable.

Automotive 84

Automotive Agency Tourism Mobile 84

Cision

AUGUST 23, 2017

So, Samsung, a leading mobile brand in the country, unveiled a new road safety campaign called #SafeIndia. From your corporate leaders to your average employees, involve the people behind your company in your digital PR campaign. The company is active in their community. Share Relatable Stories.

Digital PR 251

Digital PR How To Small Business Analysis 251

PRSay

OCTOBER 25, 2017

3 Ways to Maintain Control of Your Corporate Social Media. Because it only takes one post to destroy a reputation, companies need to be wary of who has the power to create and share content. Don’t fire an employee and then leave them in control of the Twitter account,” said Regina Luttrell, Ph.D. Prepare in advance.

Social Media 117

Social Media Conference Media Corporate 117

Sword and the Script

MARCH 17, 2020

However, those types of companies are experiencing business disruptions that directly impact customers. The rub is when other companies feel pressured to communicate merely because they see other businesses communicating. That threshold will be met when a company finds contingency plans directly affect customers.

B2B 80

B2B Crisis Communications Crisis Software 80

Communications Conversations

JANUARY 15, 2019

Sure, there are a number of CEOs who are somewhat active on social media channels (Spencer Raskoff-Zillow, John Legere-T-Mobile and Gary Kelly-Southwest come to mind), but for the most part it’s been an uphill battle the whole way convincing CEOs this is worth their time and effort. Company web site. Glassdoor, maybe.

Government 74

Government Employee LinkedIn Insurance 74

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Mobile-friendly Platforms. That’s because one of the biggest reasons and the plus of social commerce is how it fits right into your mobile. These social media platforms optimized for mobile devices transform shopping into a hassle-free experience, no matter where the shoppers are. It’s like carrying a store in a pocket.

Social Media 87

Social Media Media Mobile SEO 87

Shift Communications

FEBRUARY 5, 2016

Mobile user growth also stumbled in Q4: Our last growth statistic: the total number of LinkedIn corporate customers continues to grow. This is good news if you’re a job seeker; the more corporate customers use LinkedIn’s talent management software, the more valuable your profile.

LinkedIn 60

LinkedIn Social Media Mobile Media 60

Waxing UnLyrical

APRIL 11, 2019

For most companies, Corporate Social Responsibility (CSR) means giving back to the surrounding community. Companies choose to give because it’s the right thing to do, and it directly impacts the communities in which their employees live and work. Think about bringing that transformational moment to employees.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

PRSay

MARCH 9, 2017

Do you really want someone known as @shroomy0021 managing your corporate communications? Until the company fills the void with accurate information, @shroomy0021 is currently the spokesperson for the event. As employees ran for safety, one stopped to take a photo of the fireball, then sat in his Ford F150 and created a Facebook page.

Crisis Communications 160

Crisis Communications Social Media Crisis Communications 160

Shift Communications

FEBRUARY 9, 2015

For marketers and communicators, the momentum has reversed in terms of balance between corporations and job seekers. This perspective is confirmed by 10% growth in LinkedIn’s corporate customers portfolio. For middle of the funnel marketers, LinkedIn’s new Sales Navigator mobile app may also be worth a look.

LinkedIn 60

LinkedIn B2B Advertising Advertising 60

The Awards Blog

SEPTEMBER 9, 2019

Many corporations view applying for industry awards as a bit too self-promotional, a waste of critical advertising budget, and far too time-consuming. Hint: the reviewers or judges might be looking at your submission on a mobile device.) Judges like to know something about a company in addition to simply reviewing its award submission.

Case Study 66

Case Study Conference Advertising Advertising 66

Stephen Waddington

DECEMBER 30, 2019

Each corporate PRCA member will be expected to engage with a local school each year. It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. This period corresponded with the rise of mobile networks and devices. What we do 5.

Government 103

Government Education Print Ethics 103

Sword and the Script

JULY 19, 2016

More importantly, not only are businesses saying content marketing is effective, but that effectiveness is also improving: “A noteworthy share of companies (89%) say the effectiveness of their content marketing program is increasing, with more than one-third (35%) describing it as ‘increasing significantly.’”.

Survey 60

Survey Content Marketing Marketing B2B 60

PR 20/20

NOVEMBER 7, 2019

When thinking through audiences, consider: Employees. Prospects (consider specifying based on your business model and corporate strategy). Social networks (for branded accounts, as well as thought leaders within the company). There are plenty more ideas out there, and this is a database that can grow with your company over time.

Marketing 59

Marketing Case Study eBook Strategy 59

Bianchi Biz Blog

JUNE 14, 2023

Join Forces In the ever dynamic and tumultuous world of automotive and mobility suppliers, staying ahead of the competition requires a comprehensive and integrated approach to marketing communications. So, to help those automotive and mobility tech suppliers who want more, we have formed a strategic partnership with Roop & Co. ,

Mobile 74

Mobile Automotive Brand Branding 74

Cision

JULY 20, 2015

Click here to learn how to mobilize your audience with our free white paper now! For decades a company called Curtis Designs created a handmade packraft called the “Curtis Raft.” ” It was revered, and when the company stopped production there wasn’t a comparable raft on the market to replace it.

Energy 120

Energy Viral Storytelling Community 120

Konnect Agency

APRIL 6, 2021

And while most companies were already utilizing online services and platforms, the need for a robust digital presence shifted overnight. Companies had to pivot so frequently to deal with state-mandated shutdowns, new customer needs and requirements, along with pandemic safety protocols that left many unsure of what direction they were going.

Travel 52

Travel Film Guidelines Consumer 52

MaccaPR

SEPTEMBER 13, 2016

Your brand and company may never employ a 12-time Olympic gold medal-winning swimmer such as Ryan Lochte as its celebrity spokesperson. And, more importantly, what can your company learn from the metaphorical burning of Lochte at the media stake – so your brand doesn’t get torched by the same crisis flubs?

Crisis 48

Crisis Airlines Reputation Corporate 48

Communications Conversations

JULY 19, 2018

Namely, with Patterson Companies, 3M, and now, Toro. At 3M, I was one member of a pretty big corporate team of social & digital marketing specialists whose services span many divisions across just about every industry you can name. And willing to stand tall behind those opinions. I’ve thought a lot about this lately.

Social Media 60

Social Media Media B2B Content Marketing 60

Sword and the Script

JULY 2, 2019

1) Business Wire partners with investor relations tech company Q4. The company has raised a total of $66.3 The company rolled out three new chat channels to provided 24/7 support to customers. Customers can reach support through a chat channel on its website, within the Meltwater web application, or through the mobile app.

Trends 60

Trends Media Report Technology 60