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Discovered by Porsche: the Art of Storytelling

Presspage

By implementing this strategy, content creators and brands can achieve a balance between reaching a broad audience, nurturing a dedicated community, and consistently delivering valuable, discoverable content on the platform. This way, Porsche can build their own community and control their data.

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A Journey of Pro-Aging and Reinvention with Diane Britt-Smith

PR for Anyone

Among her favorites are narratives focused on polio eradication and HIV/AIDS mitigation, where she witnessed the resilience of communities facing significant challenges. A Natural Storyteller At the core of Diane’s personal and professional pursuits lies a common thread—storytelling.

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More on PR2020: social media activism, internal comms resurgence, storytelling and professionalism

Stephen Waddington

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. It is almost a sport on Facebook, Instagram and Twitter. Creative and content, the keys to good storytelling, are frequently overlooked elements of PR.

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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.

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Creative Storytelling: Picture This: It’s Not Just the Words – It’s What You Do with Them

Waxing UnLyrical

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Solis says that 550,000 LinkedIn members describe themselves as storytellers. Are you one of them? Do the Right Thing.

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Social Media and Sports Trends and Teams to watch for College Football Season

Karen Freberg

Some of the hardest and most dedicated professionals who are working in social media are the college sports teams in digital and social media. What I also like is the fact 1) Carl is very active in the #SMsports community and shares his insights on the field, and 2) always experimenting around with new tools and features.

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Creative executions and experiential storytelling: A #SMprof experiences College Gameday

Karen Freberg

, engaging in discussions about social media and sports, and talking all about football and shoes. Well, I was able to participate in a few different events related to several brands and teams I admire and respect, but I also was able to help create content to share with the #SMSports community. Erik Mendoza – U.S.