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How Reddit and NewsWhip are helping reporters stay ahead of the news

NewsWhip

Reddit effectively sifts through content that goes against its site-wide policies, moderators then take down any content that goes against their community rules, and finally content users find most valuable surfaces through Reddit’s upvoting and downvoting system. “It The members within those communities are also highly engaged.

Reddit 147
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What the Public Relations Industry Gets Wrong About Artificial Intelligence

Remote PR Jobs

Originally seen on Business 2 Community Artificial intelligence has promised to revolutionize our lives, taking over the mundane tasks of daily existence, from prewriting “smart” email replies to driving our car through rush hour traffic. They’ve both had their public images altered in “deepfake” videos and they’re far from the only ones.

Industry 100
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Astroturfing has no place in modern public relations or public affairs

Stephen Waddington

Propaganda has no place in modern public affairs or public relations. Community building on Facebook is often used by brands and organisations as a means of building support for a campaign. It corrodes trust and pollutes public discourse. Astroturfing should be called out in the strongest terms.

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Entertainment & Sports Section New Member Spotlight

PRSay

I was able to jump in there with the media relations and publication relations teams at a time the country was on fire with Olympic pride and the Olympic movement was more popular than ever. What we like to remind everybody that we are a very young sport. It went from being a spectacle to being a sport.

Sports 68
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How ESPN, LADbible, and more achieve success with their Facebook Pages

NewsWhip

Hard news is taking a backseat for now, and while there’s a fair amount of news publishers that still drive a lot of public interest on Facebook, entertainment and sports content are currently the platform’s star performers. The three posts have accumulated over 539k engagements.

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8 Questions with Syracuse University’s Sports Legend, Michael Veley

Critical Mention

To say Michael Veley embodies sports is an understatement. Falk Center for Sport Management spanning more than two decades is, in a word, impressive. Which 3 tips do you have for anyone trying to break into the sports PR/marketing world? Passion and an insatiable appetite for sports; 2. There was a public outcry.

Sports 60
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Making the move from journalism to public relations

Stephen Waddington

Hacks can double their salary by applying transferable skills in public relations but the switch isn’t without its issues. There is no single career path in public relations. Some people, like me, make the switch from journalism to public relations. There are more prospects in public relations and salaries are higher.